Just Story It! Biz Storytelling
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Just Story It! Biz Storytelling
Growing leader's impact, influence and income through the power of business storytelling                  www.juststoryit.com
Curated by Karen Dietz
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Stories Told at Work: Their Unexpected Influence

Stories Told at Work: Their Unexpected Influence | Just Story It! Biz Storytelling | Scoop.it
New research on how ethics are contagious.
Karen Dietz's insight:

Harvard Business Review just came out with this article by Francesca Gina about how stories influence behavior at work -- and the research results organizations experienced. Yahoo!


This is solid documentation that every leader, organizational development specialist, HR director, social change advocate, and story practitioner needs to read.


Links to the research is provided. We've known anecdotally that storytelling provides these benefits, and now research is backing it up.


Enjoy this piece.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

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Backstory: How 'Sgt. Pepper's' Album Powers Life Is Good Co.

Backstory: How 'Sgt. Pepper's' Album Powers Life Is Good Co. | Just Story It! Biz Storytelling | Scoop.it
In their new book, the founders of Life Is Good explain the innovative process behind the Beatles' transformational album.
Karen Dietz's insight:

It's Friday and time for some fun. Here the owners (Bert and John Jacobs) of the Life Is Good Company share part of their backstory.


In particular, they tell how the Beatles' album "Sgt. Pepper's Lonely Hearts Club Band" influenced them as kids, and still does today in running their business. Fascinating!


Even better at the end there's a video where Bert Jacobs shares how to blur the lines between work and play. Yes!


Have fun reading this article and watching the video. Play more and don't forget to share your own backstories :)


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

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Technology Is Making Social Skills [i.e Storytelling] More Critical

Technology Is Making Social Skills [i.e Storytelling] More Critical | Just Story It! Biz Storytelling | Scoop.it
Technical skills are easier to automate.
Karen Dietz's insight:

Here's some handy new research reported in Harvard Business Review that points out how important social skills are to your personal bottom line. And storytelling skills are front and center because it's your highest leverage point in building relationships, rapport, trust, credibility, believability, and meaningful interactions. 


Storytelling builds skills in deep listening, improvisation, design, focus, empathy, influence, impact, and the like. It's a gateway to creativity, innovation, and flow states that generate higher productivity and greater well-being.


What I like about the report is that the research documents how much social skills will affect your ability to generate more income. This income generation is not about transactional storytelling (tell me a story and I'll buy your product), but about relational storytelling (sharing stories for connection and the ability to get work done through people).


I'm chalking this research up to another example of storytelling ROI. This is a good read which I'm sure you'll enjoy. Now get working on your storytelling skills!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

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farah jadhavji's curator insight, September 1, 2015 1:44 AM

Yet another reason why technology is a problem but of course we can't even imagine life without it. I too believe that social skills are becoming way more important than they used to be. I just started my first retail job and it completely changed the way I talked to people for the better. Now I have more job opportunities!

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Going On A Digital Detox: The Ability To Create A New Story

Going On A Digital Detox: The Ability To Create A New Story | Just Story It! Biz Storytelling | Scoop.it
Neuroscientists observed 35 people who were totally cut off from their devices in the Moroccan desert. The results were life-changing.
Karen Dietz's insight:

Good golly -- why would I curate an article on this topic??!!


Because a digital detox will improve your storytelling skills. As the article points out, not only will your storytelling get better, so will your relationships, and the ability to be more empathetic. Even more important, you'll get out of a rut and it will allow you to craft a different life story. On top of that, your brain will change for the better. Whoa!


A fascinating research project is shared, along with additional results than what I've already mentioned. I try to keep weekends free of digital devices. I like how much more relaxed I am, engaged in the world, and happier.


Go read this interesting article and start planning your times to unplug. 


This review was written by Karen Dietz for her business storytelling curation at www.scoop.it/t/just-story-it 

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Melanie Hundley's curator insight, August 4, 2015 10:15 AM

Good golly -- why would I curate an article on this topic??!!


Because a digital detox will improve your storytelling skills. As the article points out, not only will your storytelling get better, so will your relationships, and the ability to be more empathetic. Even more important, you'll get out of a rut and it will allow you to craft a different life story. On top of that, your brain will change for the better. Whoa!


A fascinating research project is shared, along with additional results than what I've already mentioned. I try to keep weekends free of digital devices. I like how much more relaxed I am, engaged in the world, and happier.


Go read this interesting article and start planning your times to unplug. 


This review was written by Karen Dietz for her business storytelling curation at www.scoop.it/t/just-story-it ;

Cathryn Wellner's curator insight, August 4, 2015 5:32 PM

Good golly -- why would I curate an article on this topic??!!

 

Because a digital detox will improve your storytelling skills. As the article points out, not only will your storytelling get better, so will your relationships, and the ability to be more empathetic. Even more important, you'll get out of a rut and it will allow you to craft a different life story. On top of that, your brain will change for the better. Whoa!

 

A fascinating research project is shared, along with additional results than what I've already mentioned. I try to keep weekends free of digital devices. I like how much more relaxed I am, engaged in the world, and happier.

 

Go read this interesting article and start planning your times to unplug. 

 

This review was written by Karen Dietz for her business storytelling curation at www.scoop.it/t/just-story-it ;

Christina Roney's curator insight, August 5, 2015 11:02 AM

Good golly -- why would I curate an article on this topic??!!

 

Because a digital detox will improve your storytelling skills. As the article points out, not only will your storytelling get better, so will your relationships, and the ability to be more empathetic. Even more important, you'll get out of a rut and it will allow you to craft a different life story. On top of that, your brain will change for the better. Whoa!


A fascinating research project is shared, along with additional results than what I've already mentioned. I try to keep weekends free of digital devices. I like how much more relaxed I am, engaged in the world, and happier.


Go read this interesting article and start planning your times to unplug. 


This review was written by Karen Dietz for her business storytelling curation at www.scoop.it/t/just-story-it ;

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How to use stories to influence decision makers

How to use stories to influence decision makers | Just Story It! Biz Storytelling | Scoop.it
Leaders are decision-makers. They have to be. As soon as they walk into the office in the morning, they’re bombarded with decisions that have to be made: ‘Can our business partner sell our product in that new market?
Karen Dietz's insight:

What a great post from my colleagues over at Anecdote. This one is all about influencing decision makers by exposing them to stories outside their own experiences. 


As Shawn Callahan points out, "And of the experiences that get noticed, a few are thought about and translated into a story that explains what happened. Over time, these accumulate into a repertoire of experience-based stories. It is this repertoire that guides intuitive decision-making. To influence a decision-maker, you need to change the stories their intuition relies upon."


He then goes on to give us tips for exactly how to do that. What I also love about Shawn's posts is how often then are based on solid research. At the bottom of the post you will find all the citations cited in the article. Yay! So we are talking hard science, not spouting platitudes. We need more of this kind of writing.


Thanks Shawn.


This review was written by Karen Dietz for her business storytelling curation at www.scoop.it/t/just-story-it 

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2DiFore Marketing Solutions's curator insight, July 28, 2015 7:40 AM

Didn't you just love it when your parents, grandparents or other extended family would tell stories about "when they were young" it was so different!? Well, why don't you tell a story about other client experiences with prospective clients? Turn your successes into sales today.

Kevin Watson's curator insight, July 31, 2015 9:14 AM

What a great post from my colleagues over at Anecdote. This one is all about influencing decision makers by exposing them to stories outside their own experiences. 

 

As Shawn Callahan points out, "And of the experiences that get noticed, a few are thought about and translated into a story that explains what happened. Over time, these accumulate into a repertoire of experience-based stories. It is this repertoire that guides intuitive decision-making. To influence a decision-maker, you need to change the stories their intuition relies upon."


He then goes on to give us tips for exactly how to do that. What I also love about Shawn's posts is how often then are based on solid research. At the bottom of the post you will find all the citations cited in the article. Yay! So we are talking hard science, not spouting platitudes. We need more of this kind of writing.


Thanks Shawn.


This review was written by Karen Dietz for her business storytelling curation at www.scoop.it/t/just-story-it ;

ManufacturingStories's curator insight, August 1, 2015 4:03 PM

What a great post from my colleagues over at Anecdote. This one is all about influencing decision makers by exposing them to stories outside their own experiences. 


As Shawn Callahan points out, "And of the experiences that get noticed, a few are thought about and translated into a story that explains what happened. Over time, these accumulate into a repertoire of experience-based stories. It is this repertoire that guides intuitive decision-making. To influence a decision-maker, you need to change the stories their intuition relies upon."


He then goes on to give us tips for exactly how to do that. What I also love about Shawn's posts is how often then are based on solid research. At the bottom of the post you will find all the citations cited in the article. Yay! So we are talking hard science, not spouting platitudes. We need more of this kind of writing.


Thanks Shawn.


This review was written by Karen Dietz for her business storytelling curation at www.scoop.it/t/just-story-it 

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How Stories Make Our Brains + Biz Relationships Better

How Stories Make Our Brains + Biz Relationships Better | Just Story It! Biz Storytelling | Scoop.it
Merriam-Webster declared 'science' the 2013 word of the year. But can reading something other than data and facts, say a work of fiction, help improve brain function? Anthony explains the possible benefits reading fiction can have.
Karen Dietz's insight:

What a fun video -- and full of great info about how reading stories builds better brains and better humans. The ad you have to deal with before the video is quite annoying, however. But hang in there -- the video is worth it.


We've known for awhile that spending time with engrossing fiction is one of the best ways to build empathy. This is a key skill to have in leadership, and also for any entrepreneur successfully interacting with customers and prospects.


This video shares additional story and brain benefits, too. Enjoy and story on!


This review was written by Karen Dietz for her business storytelling curation at www.scoop.it/t/just-story-it 

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Marianne Hiort af Ornäs's curator insight, July 13, 2015 4:08 PM

Konsten att berätta en historia på din blogg för att vara lite mer personlig

Art Jones's curator insight, July 13, 2015 4:59 PM

Thanks to Karen Dietz we have this video at Scoop.it When the video begins you are rewarded with compelling science of how our minds are inspired when reading fiction and why storytelling is such impactful programming for our mind

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Women Leadership Summit 2015

Women Leadership Summit 2015 | Just Story It! Biz Storytelling | Scoop.it
Karen Dietz's insight:

I had a fabulous opportunity, and time, speaking at the Women's Leadership online Summit on Tuesday and you can still listen to the recording. Trish Sadar interviewed me for 30 minutes on essential story skills leaders must have in order to nail their communications.


In fact, you can still participate in the entire summit -- for free!. Here's the info:


Want more advice on how to accelerate your leadership success?

 

If you're ready to learn incredible new skills to take your corporate job to the next level faster, and want to unlock the power of you so you can finally stand up and claim that executive position, check out this FREE "Women Leadership Summit for Emerging Leaders 2015 Unlock the Power of You" telesummit!

 

Join 21 influential women who are at the height of their game for 11 days of lessons, advice, and expert strategies on how to build your confidence and communication skills, overcome obstacles, and advance your career fast!

 

 Click here to sign up for FREE now!

 

http://www.womenleadershipsummit.net/


See you there!

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Are You A Rookie? 5 Common Storytelling Mistakes

Are You A Rookie? 5 Common Storytelling Mistakes | Just Story It! Biz Storytelling | Scoop.it
A sampling of rookie storytelling mistakes.
Karen Dietz's insight:

What a great post! These are seldom talked about storytelling mistakes, so I was thrilled when I found this article by Nick Morgan, writing for Forbes.


Check them out and see if you are doing any of these -- like, maybe going for shock value?


See if you need to tweak your business storytelling with this list.


This review was written by Karen Dietz for her business storytelling curation at www.scoop.it/t/just-story-it 

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How to Promote Yourself W/out Sounding Like a Jerk

How to Promote Yourself W/out Sounding Like a Jerk | Just Story It! Biz Storytelling | Scoop.it
Be humble, and be real.
Karen Dietz's insight:

This is a quick article by Dorie Clark listing 4 how-to tips for promoting yourself without sounding arrogant, stuck up, or like you are bragging.


This is good stuff to know. Almost everyone I coach in storytelling has the fear of sharing their personal stories and sounding like a jerk or a braggart.


But if you follow these 4 tips, you won't sound like that. There is great advice here, along with a little discussion about understanding the true value of self-promotion.


Happy reading and happy telling...


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

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Ron McIntyre's curator insight, May 23, 2015 9:52 AM

Excellent insights for those, like me, that struggle with self promotion. Well worth the read.

Ivon Prefontaine, PhD's curator insight, May 23, 2015 10:21 PM

It is always hard to find the balance between too modest and too full of one's self.

 

@ivon_ehd1

ASVP's curator insight, May 25, 2015 2:13 AM

Definitely worth reading

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Detecting Lies via Storytelling: A How To Technique

Detecting Lies via Storytelling: A How To Technique | Just Story It! Biz Storytelling | Scoop.it
The idea that you can tell if someone is lying by analysing certain physical cues has been prominent ever since the 1920s, when the polygraph first made an appearance.
Karen Dietz's insight:

My friends at Anecdote are reporting here on a research project illustrating how to determine if someone is lying through story listening.


Author Mark Schenk shares the story of this fascinating research and its implications. It's great. I keep thinking of business applications like job interviews and project assessments.


If you think about it, you can take this knowledge and use it anytime someone is giving you a status report. NOT that people are going to lie to you -- but they might put a more positive spin on it than what you need. So you can gain a deeper and better understanding of what's really going on, use the material in this post to know what to pay attention to and flesh out more of the story. 


Read the article to find out. It won't take long, and it's chock full of solid information you can use.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

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Alexis Niki's curator insight, May 10, 2015 4:05 AM

An interesting read, especially on the heels of an article I read yesterday. Apparently,  when we remember a past event, we are actually remembering the last time we remembered it. I know for myself that what I retain are the emotional impressions of an event. As for the actual details, I feel rather free to draw from a repertoire to flesh out a story. Having attended plenty of concerts, for example,  I'm pretty sure I could come up with sights, smells, and sounds to complete a lie about  having been at a recent one. But I'm sure if I were to invent a story about something I've never experienced, then I'd stumble. 

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Five Essential Storytelling Keys For Business + Leadership

Five Essential Storytelling Keys For Business + Leadership | Just Story It! Biz Storytelling | Scoop.it

“Executive storytelling leadership matters today. While execs are keepers of the flame, they are not the owners of it. They must let go and empower others.”

Karen Dietz's insight:

Right on Kathy! This post is written by my colleague Kathy Klotz-Guest @kathyklotzguest and it lays out the 5 ways leadership needs to re-orient to storytelling.


I love that she shows how the relationship of leadership to storytelling has changed over the years -- and what to do today.And her advice for leaders regarding storytelling is solid. This is a must-read for anyone in business, not just executives.


Thanks Kathy for a great post!

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Monica Lewinsky Tells Her Story @ TED: The price of shame

In 1998, says Monica Lewinsky, “I was Patient Zero of losing a personal reputation on a global scale almost instantaneously.” Today, the kind of online publi...
Karen Dietz's insight:

I just watched this powerful video of Monica Lewinsky's TED talk and I was riveted. As she shares bits and pieces of her story, she weaves together what her story can mean for us individually, and as a culture.


Lewinsky bravely touches on storytelling ethics, our gleeful perpetuation of dark stories that lead to great harm, how to use stories to build empathy, and taking control of your own narrative.


The business of storytelling -- and business storytelling -- has an underside. Lewinsky sheds light in the dark and shows us a way home. Watch this video now -- you'll be glad you did. It will make you a far better and more humane storyteller IMHO.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

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Miklos Szilagyi's curator insight, March 25, 2015 3:50 PM

Respect... She has done it from a very very deep something from where few could come back...

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Chem-Dry: Success in Lead Generation Through Storytelling!

Chem-Dry: Success in Lead Generation Through Storytelling! | Just Story It! Biz Storytelling | Scoop.it
How Chem-Dry Carpet Cleaning used brand storytelling and organic search to generate more than six times the leads, triple close rates.
Karen Dietz's insight:

The numbers shared in this article are great. This is quite a terrific example of a company -- Chem-Dry -- successfully using storytelling to increase their lead generation by leaps and bounds.


See -- storytelling works! The author of the article, Joe Matthews, interviews Bill Knight, Chem-Dry Carpet Cleaning's vice president of franchise development, about why they switched to storytelling to increase their leads.


It's a good story and the stats shared are powerful. You too can learn from Knight as he shares the storytelling strategy that worked.


Go get 'em! Use storytelling to bring in more leads for your business.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

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Ted Talk on Leadership Storytelling Basics

Ted Talk on Leadership Storytelling Basics | Just Story It! Biz Storytelling | Scoop.it
My talk on leadership storytelling at the TEDx conference in Utrecht.
Lianne Picot's insight:

Inspiring talk from Steve Denning! How Al Gore went from Mr. Boring to Mr. Excitement. HINT: Storytelling is the key!


This review was written by Lianne Picot for her curated content on business storytelling at www.scoop.it/t/just-story-it 

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The Secret To Speaking & Storytelling W/ Passion From Wayne Dyer

The Secret To Speaking & Storytelling W/ Passion From Wayne Dyer | Just Story It! Biz Storytelling | Scoop.it
Inspiring speakers have an abundance of passion for their topic—the burning desire to share their ideas.
Karen Dietz's insight:

The famed and much beloved self-help author and motivational speaker, Wayne Dyer, passed away this last weekend, yet his advice lives on.


In this post, written by Carmine Gallo for Forbes, he shares with us the secret to speaking success that also applies to storytelling.


Passion is a tired and overused word these days. When someone says, "Speak/tell with passion" it gets translated into speaking/telling with vigor, being loud, wildly gesticulating, and being forceful. All of that can convey passion -- but so can silence, standing still, standing rock solid in your convictions.


So what is Wayne Dyer's secret for successful speaking and storytelling that allows a better kind of authentic passion to emerge? Read the article and I think you'll be surprised. The points he makes are not commonly recognized but totally right on.


Enjoy this piece and may the storytelling Force be with you.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

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Sushma Sharma's curator insight, September 2, 2015 8:30 PM

Passion evokes change in others 

Jane Dunnewold's comment, September 3, 2015 10:36 AM
Love this. Isn't everything about passion - if it can be?
Karen Dietz's comment, September 3, 2015 3:49 PM
Right on Jane! Yes, I particularly love how he characterizes passion. Thanks for commenting.
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How To Create The Culture You Want With Stories

How To Create The Culture You Want With Stories | Just Story It! Biz Storytelling | Scoop.it
What stories are told in your organization today? Are you aware of them? Do they reinforce your desired culture or do they inspire undesired actions?
Karen Dietz's insight:

The author of this article, S. Chris Edmonds, shares a few incredibly important points for leaders sharing stories. The first one is that stories help guide behavior. Tell the wrong stories and you'll be sorry.


On the other hand, if a leader knows the right stories to share, the bottom line increases. Gotta love that. Makes you wonder why more CEOs are paying attention this. And if you are a CEO who does -- yay!


I will also point out that sharing stories is not enough. Rewards and acknowledgement are critical for success. You'll see what I mean when you read the article.


What I also really like in this post are the 2 stories Edmonds shares to make his point. Not only are they good stories, they drive home the advice he brings to the table. Enjoy.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

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Strategic Leadership Group's curator insight, August 10, 2015 5:43 AM

The author of this article, S. Chris Edmonds, shares a few incredibly important points for leaders sharing stories. The first one is that stories help guide behavior. Tell the wrong stories and you'll be sorry.

 

On the other hand, if a leader knows the right stories to share, the bottom line increases. Gotta love that. Makes you wonder why more CEOs are paying attention this. And if you are a CEO who does -- yay!

 

I will also point out that sharing stories is not enough. Rewards and acknowledgement are critical for success. You'll see what I mean when you read the article.

 

What I also really like in this post are the 2 stories Edmonds shares to make his point. Not only are they good stories, they drive home the advice he brings to the table. Enjoy.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Denise Dyer Coaching's curator insight, August 10, 2015 10:06 AM

The author of this article, S. Chris Edmonds, shares a few incredibly important points for leaders sharing stories. The first one is that stories help guide behavior. Tell the wrong stories and you'll be sorry.

 

On the other hand, if a leader knows the right stories to share, the bottom line increases. Gotta love that. Makes you wonder why more CEOs are paying attention this. And if you are a CEO who does -- yay!

 

I will also point out that sharing stories is not enough. Rewards and acknowledgement are critical for success. You'll see what I mean when you read the article.

 

What I also really like in this post are the 2 stories Edmonds shares to make his point. Not only are they good stories, they drive home the advice he brings to the table. Enjoy.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Ian Berry's curator insight, August 10, 2015 8:46 PM

Good points about wandering around and engaging and listening. I ask 2 questions What's worth celebrating? What can be better?

Andrew Thorp is a leading expert in how to craft a better story about yourself and your business. I'm having a candid and convivial conversation with him on August 20th You can register from http://www.ianberry.biz/events/

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Biz Storytelling Savvy: Tale of A Shoe Salesman and Marketing Visionary

Biz Storytelling Savvy: Tale of A Shoe Salesman and Marketing Visionary | Just Story It! Biz Storytelling | Scoop.it
It started out like any other day in the fall of 1979. In the morning, I would attend classes where I was finishing up my degree in marketing. And in the afternoon, to pay for those classes, I would go to work selling ladies’ shoes at a nearby shoe store with the artless name, Shoeland.   Anyway, little did I know, that on that day, at a job I absolutely hated, that the store manager, Joey Kaswalchezck, (aka Joey K or Joey "buy a vowel") -  a guy who dropped out of high school because "it didn't pay very well" would tell me something tha
Karen Dietz's insight:

What a great story! And it contains timeless wisdom for any business or story professional that goes beyond sales. What's the bottom line for business storytelling? The answer is the key message of provided here. This post is written by my biz story branding colleague Jim Signorelli. It's a quick read so don't hesitate to dig in.


Read it. Keep it. Share the story and where you got it from. You'll be glad you did.


This review was written by Karen Dietz for her business storytelling curation at www.scoop.it/t/just-story-it 

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Storytelling and Leaders Who Inspire: Go For Depth

Storytelling and Leaders Who Inspire: Go For Depth | Just Story It! Biz Storytelling | Scoop.it
I can’t pinpoint exactly when I met Raf Stevens. He’s part of what I refer to as the “storytelling posse” on Twitter, those evangelizing business storytell
Karen Dietz's insight:

My colleague in Belgium, Raf Stevens, recently published his new book "Leadership, Storytelling, and the Power of Connection" (yay!) and this blog post shares some of Raf's thoughts on leadership and storytelling.


Here's what I appreciate most: the big point Raf makes is that the often scripted media-polished stories leaders tell will only take you so far -- and it's a short distance. 


Instead, leaders need to focus on a whole host of stories that convey their depth and breadth of experience.


The 2 stories shared here in the post are terrific examples of just this principle. I know you will enjoy them.


Congrats Raf! Can't wait to read the book.


This review was written by Karen Dietz for her business storytelling curation at www.scoop.it/t/just-story-it 

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Better Storytelling: 7 Ways to Grab Someone’s Attention

Better Storytelling: 7 Ways to Grab Someone’s Attention | Just Story It! Biz Storytelling | Scoop.it
It’s your most important currency.
Karen Dietz's insight:

What a nifty post that zeros in on ways to make our storytelling better -- based on science. 


The author, Ben Parr @benparr, the author of Captivology (oooh, nice new word!) shares with us 7 things to focus on if we want to capture someone's attention. Like:

  • Automaticity
  • Rewards
  • Mystery
  • Acknowledgement


Parr explains what he means by each element. After reading the article, ask yourself questions like,

  1. "How can I bring my mystery into my stories?"
  2. "What are ways I can acknowledge people either in my stories, or with my stories?"
  3. "How can I craft my story so a reward is included?"
  4. "What phrase do I want to repeat to have stick in people's minds?"


You'll think of others, too as you read about all 7 elements. This will be fun to do. Get started right away.


This review was written by Karen Dietz for her business storytelling curation at www.scoop.it/t/just-story-it 

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Tina Stock's curator insight, July 10, 2015 12:59 AM

From Karen Karr's review


The author, Ben Parr @benparr, the author of Captivology(oooh, nice new word!) shares with us 7 things to focus on if we want to capture someone's attention. Like:

  • Automaticity
  • Rewards
  • Mystery
  • Acknowledgement


Excellent article!

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Why Your Co's Problems Need a Story

Why Your Co's Problems Need a Story | Just Story It! Biz Storytelling | Scoop.it
Story offers an unexpected frame for getting to the right ending.
Karen Dietz's insight:

Here's a great post from colleague Madelyn Blair on a better way to tackles problems at work that is narrative based.


What I like is that Madelyn goes through the 5 elements in storytelling that lead to problem resolution, along with surfacing questions that those struggling to solve a problem might never have asked.


Go read the article and put it into your storytelling toolkit. I bet you'll even find a problem this week that you can use these techniques on!


This review was written by Karen Dietz for her business storytelling curation at www.scoop.it/t/just-story-it 

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How a Brussel Sprouts Story Created a Big Change in a Company

How a Brussel Sprouts Story Created a Big Change in a Company | Just Story It! Biz Storytelling | Scoop.it
In a digitally competitive environment, the pressure is on marketing and business leaders to find innovative ways to persuade, engage and influence their audience.
Karen Dietz's insight:

This piece is long, but easy to read and chock full of insights about leadership, storytelling, and change.


Like -- don't use a sledgehammer approach. The soft power of storytelling. How a story about brussel sprouts creating a big change in a team.


It's a great read. Enjoy!

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From the Brothers Grimm: Leadership Lessons For All

From the Brothers Grimm: Leadership Lessons For All | Just Story It! Biz Storytelling | Scoop.it
Fairy tales help children to answer basic existential questions, like who am I, what is the good life, where do I belong? Through fairy tales they learn to navigate reality and survive in a world full of ambiguities and dangers.
Karen Dietz's insight:

Now here's an unusual piece that makes a lot of great points about the universal truths imbedded in fairy tales, and leadership wisdom.


The article is written by Manfred Kets de Vries of INSEAD. Here's one truth he shares:


"On a deeper level fairy tales can touch on humankind’s deepest fears and desires and be a source of inspiration. By identifying with characters in fairy tales, executives can come to better understand their own internal struggles and turn into more self-aware leaders."


There's more in his discussion of the fairy tale in the leader's journey (and it's not about the hero), and a section on the 5 Deadly Dangers of Leadership.


Go read it now for a different twist on business storytelling.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

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David Hain's curator insight, May 21, 2015 1:15 PM

Interesting leadership take from Manfred Kets de Vries!

Ian Berry's curator insight, May 21, 2015 9:19 PM

Indeed lessons for all in this. I like the 5 leadership dangers particularly the first one about self-knowledge. Everyone can be a leader. Key is being and being requires remarkable self-awareness. The reason most leadership development programs in business schools and organisations fail to produce remarkable leaders is because the focus is on doing more than being.

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Conveying Change Better: The Strategic Narrative How To

Conveying Change Better: The Strategic Narrative How To | Just Story It! Biz Storytelling | Scoop.it
Strategic narratives are a form of storytelling, and like all good stories, they need a compelling plot, characters, a climax, and a conclusion. By telling this story, employees and other stakeholders will understand their place in the larger narrative and how they can take an active role in shaping the future of your organization.
Karen Dietz's insight:

This article, written by Chris Cancialosi, features my biz storytelling buddy Christine Cavanaugh-Simmons. She contributes the information on creating a strategy narrative, which is a solid take-away for any business who is into succeeding.


The biggest failures with strategies is first the inability to convey them, and then second, to implement them. And if you can't convey them, you can't implement. Which is why this article is so important because it focuses on how to communicate your strategy. You communicate your strategy to staff, vendors, and even customers.


Christine answers the question "What is a strategy narrative?" and gives us the structure for it. The author, Chris, gives us the 'why' and 'how'.


Go read this post now so you don't stumble once you have your strategy figured out.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

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How a government agency ditched its macho culture with storytelling

How a government agency ditched its macho culture with storytelling | Just Story It! Biz Storytelling | Scoop.it
Storytelling and breathing techniques are among the ways senior leaders say BIS has achieved a 50/50 gender balance on its leadership team
Karen Dietz's insight:

Well, if a government agency in Britain can positively change its culture, then any one can. This article talks about how they did it. And it includes storytelling.


Sure -- they made some systems changes, like removing 4 layers of management. But they also focused on storytelling. It's the perfect one-two punch that ensures success.


The leaders of the organization say that storytelling has helped them go beyond their traditional ways of communicating to be more honest, personal and open in talking and listening to staff. This has led changing the way people lead the department, and finding solutions that have dramatically changed their culture for the better.


Read the article for another example of how storytelling in leadership actually works.

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Morgan Newall's curator insight, April 24, 2015 10:24 AM

This is really interesting, and very closely aligned to the work I'm moving towards, and passionate about. Creating and living a created Brand Story. If it can be done in such an organisation steeped in bureaucracy, it can be done anywhere. 

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Biz Storytelling: Building Trust + Relationships with

Biz Storytelling: Building Trust + Relationships with | Just Story It! Biz Storytelling | Scoop.it
Great leadership is about trust and relationship building. In today’s competitive climate, trust can be challenging to build and maintain.
Karen Dietz's insight:

For those of you who missed my interview last week with Lianne Picot on building trust and relationships with story, here's the link.


LIanne and I had a great time together. Enjoy and I hope you get some good tips from the interview!

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