Just Story It! Bi...
Follow
Find
155.4K views | +28 today
Just Story It! Biz Storytelling
Growing executive's impact, influence and income through the power of business storytelling                  www.juststoryit.com  619-235-0052
Curated by Karen Dietz
Your new post is loading...
Scooped by Karen Dietz
Scoop.it!

Improve your communication – forget mentioning stories

Improve your communication – forget mentioning stories | Just Story It! Biz Storytelling | Scoop.it
Imagine you’re in an audience with 100 colleagues. You’re waiting to hear from your leader. It’s the monthly briefing. He takes the stage. A quiet rolls across the audience.
Karen Dietz's insight:

Colleague Shawn Callahan at Anecdote writes another great blog post about business storytelling and how to absolutely destroy any interest in your stories.


And that is....by mentioning/using the word "story' or 'stories'.


What??!! you say? But yeah -- its a major buzzkill. Makes people suspicious. End of story.


Read what Callahan has to say about this little recognized fact, and what to do about it. Learn what to avoid to keep people engaged.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

more...
No comment yet.
Scooped by Karen Dietz
Scoop.it!

K Dietz/Just Story It Interview Coming Up March 17!

K Dietz/Just Story It Interview Coming Up March 17! | Just Story It! Biz Storytelling | Scoop.it
Great leadership is about trust and relationship building. In today’s competitive climate, trust can be challenging to build and maintain.
Karen Dietz's insight:

Hey everyone -- when it rains it pours and next week I've got 2 interviews coming up on business storytelling.


This first one is with Lianne Picot who is interviewing me on "Building Trust & Relationships With Story". This will be a lot of fun. Yes, I've already been sent a list of questions to answer. But....we both agree that our conversation may take us deeper into other paths. In any event, Lianne is a pistol and we'll be laughing, talking, and sharing fab stuff.


So mark your calendars for this cool radio show!

Tues. March 17 -- St. Patrick's Day


Follow the link for all the listening info. 


LOL -- the interview will happen at an ungodly hour for me. So I'll be there with my big green St. Patty's Day mug of coffee, and my big smoothy cup of some healthy green concoction just to make sure I'm charged up and my brain is on. Pray I don't channel someone stupid because I'm not awake yet :))


Listen in and chat soon -- Karen

more...
No comment yet.
Scooped by Karen Dietz
Scoop.it!

This makes sense: 4 Levels of Story Listening

This makes sense: 4 Levels of Story Listening | Just Story It! Biz Storytelling | Scoop.it
Follow links for: Chinese - Español People often ask scribes how we do what we do. There is the short answer: "We draw while people talk..." And then there is another way of thinking about it, whic...
Karen Dietz's insight:

Here's an very interesting blog post that friend and colleague Mary Alice Arthur in Denmark pointed me to. It's a blog talking about scribing -- or graphic facilitation. Scribing is where trained professionals visually capture the proceedings of a meeting or conference in real time on whiteboards or long panels of paper on the wall. It's amazing to watch and is a fantastic way to capture all that happened in a meeting.


This particular post presents Otto Scharmer's 4 levels of listening and talks about the connection to storytelling. I've always talked about "deep listening" in my client workshops and coaching. This is what I mean by that.


The author also constructs the 4 levels of scribing which actually maps the experience of storytelling. Awesome!


This is a short post but really good. I hope you get several "ah-hah's" by reading it.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

more...
No comment yet.
Scooped by Karen Dietz
Scoop.it!

A Different Take On Storytelling

Slides of my speech at Imagine 2014: an attempt to bring some light and insights to the twelve "dreamers" participating in this year’s event.
Dreamers: keep dreaming, but made your dreams come true!

Karen Dietz's insight:

Well, here's a tasty tidbit for today -- a different view of storytelling. The irreverence here tickles me, and so do the truths it contains. It's from Montecarlo in Spain @Imastranger and  www.quimicavisual.com.


If there's anything I've learned over the years, it's that storytelling comes in all shapes and sizes. If we get stuck thinking storytelling in business is only about a hero, that you have to entertain, and that you always have to tell a story -- then you live in a constrained world with diminished creativity (IMHO).


So check out these 22 slides for a different take on storytelling. Some might have you scratching your head -- and that is a good thing. Storytelling is broad, deep, and sometimes complex. These slides will give you a taste of that vast world.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

more...
No comment yet.
Rescooped by Karen Dietz from Public Relations & Social Media Insight
Scoop.it!

13 Easy-to-Use Tools for Creating Killer Visual Stories

13 Easy-to-Use Tools for Creating Killer Visual Stories | Just Story It! Biz Storytelling | Scoop.it

Creating your own images is also an excellent tactic for re-purposing text-only content into enticing images. Here are some examples: Turn quotes into an interesting slideshow, post an event announcement on a pretty picture, place stats onto eye-catching graphs, give a blog post title some pizzaz, create an infographic about the history of your biz, create a catchy, custom featured image for a video, etc. The possibilities are endless.


To help you create images that get BuzzFeed-worthy engagement, here are 13 of our favorite and easy-to-use visual content creation tools....


Via Jeff Domansky
Karen Dietz's insight:

I found this on fellow curator Jeff Domansky's curation "Public Relations and Social Media Insight". When I saw it I went, Yippee!


Finding good tools that don't require a huge learning curve is so important today. Looks like most of these fall into that bucket.


And we all know how important adding visuals into our stories, articles, blogs posts, are. The same goes for creating infographics or other visual content.


Enjoy checking these out and I hope you find new fab tools to play with :)

more...
ffeog's curator insight, March 13, 4:38 AM

A picture speaks a thousand words - some good resources here for visual content and creation to add a visual dimension to your messages, which tend to perform much better for opens and clicks than text alone.

Carlene Kelsey's curator insight, March 25, 10:22 AM

Content is shared in many forms.  These tools make it pretty easy to get creative.

Michelle Gilstrap's curator insight, March 25, 3:14 PM
Good article to help anyone wanting to create better content.
Scooped by Karen Dietz
Scoop.it!

AIRBNB's Case Study Of Successfully Using Storytelling

The Airbnb story and how each chapter, from 2007 to 2015, led the founders to create a really compelling brand for their guests and hosts.

Karen Dietz's insight:

This is a very useful slide presentation for any business who believes in storytelling as a path to growth.


It's a case study of how Airbnb uses stories. It's broken down into 3 basic story types that any business can follow. And the slides show you exactly how they did it.


They've come up with great names for these 3 story buckets, too!


I know you will get a lot out of this presentation -- you'll be taking notes :)


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

more...
No comment yet.
Scooped by Karen Dietz
Scoop.it!

The Best Storytelling Ad: Leonard Nimoy, "The Challenge"

What happens when old school goes head to head with new school in a battle of speed and wits? Leonard Nimoy takes on newbie Zachary Quinto and his all-new Au...
Karen Dietz's insight:

I'm a huge Star Trek fan. I've watched all the episodes, the movies, spinoffs, and reruns. I am so sad at the death last week of Leonard Nimoy who played the character Spock.


As I was trolling the internet for remembrances, imagine my delight when I stumbled across this Audi ad featuring Nimoy and the younger version of Spock played by Zachary Quinto in the latest Star Trek movies.


Forget the Budweiser Super Bowl ads! This is now my all-time favorite. It's fabulous storytelling and not to be missed. We kept playing it this weekend and laughing again and again. There are great lessons here on business storytelling, too: humor, drama, surprise, great characters, etc.


If you've never heard of Star Trek (as I'm experiencing in my workshops these days) you might not get all the jokes. If you are a fan, you will have a great time.


Carry on Mr. Spock. Farewell Leonard Nimoy.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

more...
Russell Roberts's curator insight, March 2, 5:25 PM

Interesting video from business consultant Karen Dietz.  This Audi ad is prices as the old Mr. Spock (the late Leonard Nimoy) matches wits with the new Mr. Spock (Zachary Quinto) in this funny commercial. Priceless!  Aloha, Russ.

Steve Whitmore's curator insight, March 12, 8:14 AM

Old versus new ideas for education and social work.  What do we keep? What do we change?

Scooped by Karen Dietz
Scoop.it!

Great Story, Crappy Visual Storytelling: Neighborhoods The Internet Companies Forgot

Great Story, Crappy Visual Storytelling: Neighborhoods The Internet Companies Forgot | Just Story It! Biz Storytelling | Scoop.it
In New York's Red Hook, citizens have taken connectivity into their own hands.
Karen Dietz's insight:

I love love love this story -- and the visual storytelling makes me cranky cranky cranky. It's a great example of what NOT to do.


What's the story?

Did you know that there are parts of New York City -- yes NYC! -- where people can't get access to the Internet?


Yeah, that was a shocker to me too. The mountains of Appalachia or the wilds of rural Montana -- I can see that. But not NYC.


So here's a story about how a community solved that problem for themselves. It's brilliant! As you read the story you'll be applauding resident's ingenuity, solutions, and results.


Now -- what is making me so cranky? Well, the video shared is great. But the rest of the photos accompanying this post? Very biased and they only perpetuate stereotypes -- abandoned buildings, bleakness, bars. And oh, BTW -- this post is about people but there are NONE in the photos. What's up with that??!!


The photos are beautiful. But they tell me more about the biases of photographer and the writer who included them than about Red Hook and its residents. I did a quick search on Google for images of Red Hook NY and found plenty. From those photos I got a much better sense of the community that showed the complete picture.


What gives me the right to be so cranky? I spent 3 years with anthropologist Dr. Ray Birdwhistell in the use of photography for understanding a group or culture. Those 3 years were all about how to remove your own biases from the camera lense so you could really see what's going on. 


The photos here really do a disservice to Red Hood and its residents. Now no one is perfect and we all make mistakes. But this is a little too blatant. I'm sure the author was under a crunch deadline and grabbed photos from Flickr in a rush instead of just being lazy. I'm sure the photographer (yonijrj) took these photos for his/her own purposes, never intending these consequences. I am dismayed at the end result, however.


So here are a few simple rules for effective visual storytelling in your articles:

  1. If your post is about people, show people!
  2. Use photographs with clear intent and mindfulnes. 
  3. Be aware of your own stereotypes and biases as best you can so you are not blindly promoting them.
  4. Know that photos have consequences. Use them wisely.
  5. Make sure the photos you select really reflect the emotional core and key message of the story.


OK -- rant done. May your visual stories reflect the best of your storytelling.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

more...
Don Breedwell's curator insight, March 13, 8:51 PM

I like the rules on using photos in the article. Translates well into education when using photos in the classroom. 

Scooped by Karen Dietz
Scoop.it!

Your "How to" Series Building Storytelling Skills

Your "How to" Series Building Storytelling Skills | Just Story It! Biz Storytelling | Scoop.it
Sam Thurman’s story is short (5 minutes) and delightful. Please listen to it before reading my comments so you can have the full listener experience. Imagery and Present Tense One of the things I r...
Karen Dietz's insight:

Business storytelling colleague Annette Simmons @Annette Simmonsrecently launched a "How-To" series where she analyzes a specific story, sharing with us what makes it great.


What a fabulous idea! And lots to learn about effective storytelling here.


There are 2  basic ways to learn storytelling:  

  1. practicing your stories with a coach or in a storytelling workshop
  2. or, watching others tell a story really well and then having a trained professional comment on what's working is one of the best ways to learn storytelling.


Thank you Annette for helping us improve our storytelling skills through method #2.


I hope everyone enjoys the stories and analysis and learns lots. Story on!

more...
Annette Simmons's comment, February 25, 10:33 AM
My twitter is @thestoryfactor and website is www.annettesimmons.com
Karen Dietz's comment, February 25, 1:26 PM
Got it Annette! The software automatically filled in the link. But now I know :)
Scooped by Karen Dietz
Scoop.it!

Fab Infographic: Narrative Lead Nurturing Model To Grow Business

Fab Infographic: Narrative Lead Nurturing Model To Grow Business | Just Story It! Biz Storytelling | Scoop.it
Lead nurturing is the process of building effective relationships with potential customers throughout the buying journey. Lead nurturing happens across multiple channels, and for your communications…
Karen Dietz's insight:

This is brilliant! And makes perfect sense. We think in stories. We talk in stories. We organize our lives as narratives. But I hadn't thought about how to apply what we know about narrative to managing business leads. But "Duh!" It's a no-brainer.


So Marketo.com came up with this fab infographic that brings lead nurturing into a narrative arc, and applies story elements to their lead tracking model to make it stick.


Thanks Marketo! I hope all you readers get a kick out of this, and apply this model to gain more business.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

more...
Miklos Szilagyi's curator insight, February 24, 3:52 AM

I like this as well... though, a disclaimer: it's not bad if you have some real and enjoyable content too...:-)))

Scooped by Karen Dietz
Scoop.it!

In Storytelling, Get A Bigger Win By Focusing On Solutions

In Storytelling, Get A Bigger Win By Focusing On Solutions | Just Story It! Biz Storytelling | Scoop.it
Some groups are adopting a storytelling genre that focuses on how communities rebuild and recover after natural disasters and other difficult times.
Karen Dietz's insight:

I've written before about news stories using a structure (the pyramid with the key message/details in the first paragraph) that is the direct opposite of classical storytelling (inverse pyramid with key message at the end). So I was fascinated by this article that talks about how and why news stories need to change -- and the role business and nonprofit stories can play.


I love the concept of 'restorative stories' as an antidote to the newsfeeds. And the call to news organizations to tell better stories. The role of nonprofits and business? To craft 'restorative stories' as a way to build visibility, advance their vision/mission, grow, and make a difference in the world. Makes perfect sense to me.


So the question is -- are you telling restorative stories? Read the article to find out. Great points are made here, along with concrete steps to take. Yeah!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

more...
No comment yet.
Scooped by Karen Dietz
Scoop.it!

Stuck? Four Fab Ways To Find Your Story

Stuck? Four Fab Ways To Find Your Story | Just Story It! Biz Storytelling | Scoop.it
In the beginning, finding good stories is difficult. If only because your brain keeps saying, “I can’t tell stories.” or “I’m not a storyteller.” Trust me; if you are breathing you tell stories. Th...
Karen Dietz's insight:

Colleague Annette Simmons, author of several ground breaking books on business storytelling, has written this terrific post helping anyone get unstuck about their stories.


This article goes hand-in-hand with another post I curated last week from colleague Shawn Callahan on spotting stories.


What I love about this post is how Simmons starts off -- with the hidden fear we all have about storytelling. She then gives clear directions for finding your stories that will get you over that hump.


Hey, even I freeze up when someone out of the blue asks, "So tell me one of your stories". I like all of Simmon's 4 buckets and use them to break up that frozen place I sometimes find myself in.


Enjoy this post and get story-ing!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it


more...
A.K.Andrew's curator insight, February 18, 11:22 AM

Always good to have new ways to jumpstart your work

 

Miklos Szilagyi's curator insight, February 20, 10:12 AM

Like it...

Scooped by Karen Dietz
Scoop.it!

Storytelling In Content Marketing: How To Actually Get You More Sales

Storytelling In Content Marketing: How To Actually Get You More Sales | Just Story It! Biz Storytelling | Scoop.it
There is a big misconception that content marketing doesn’t drive sales. But if it didn’t work well, none of my companies would exist. From KISSmetri
Karen Dietz's insight:

Growing your business through content marketing (blogging, videos, SlideShares, podcasts, social media posts, guest articles, ebooks, etc.) is important.


The way to make your content appealing, shareable, build a following, etc. is through storytelling. No storytelling? That's like having an Oreo cookie without the yummy center. Flat. ALL of your content should be telling stories.


So we are going along, crafting better stories and (hopefully) growing the biz. That's a lot of blood, sweat, and tears. And occasional jubilation :)


But how do you know if all that storytelling effort is actually driving sales? I want to see this mystery solved. Neil Patel at KISSmetrics to the rescue. He gives us tips, tools and his own experience to know if conversions and sales are actually happening. And what to do if they are not.


It's great that he shares with us his own journey and stats for how blogging has grown his business, and how we can too with the variety of tools he tells us about.


Steps to take?

  1. Read the post
  2. Check out the tools and figure out which ones are best for your biz, or the best to suggest to clients
  3. Track track track using the tips Patel gives
  4. Experience the ROI
  5. Tell me your story


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

more...
No comment yet.
Scooped by Karen Dietz
Scoop.it!

Incredible Talk Event From Incredible Coach -- Karen Dietz Interview

Incredible Talk Event From Incredible Coach -- Karen Dietz Interview | Just Story It! Biz Storytelling | Scoop.it
IncredibleTalks! Marketing and Mindset Interviews for Entrepreneurs, Coaches, and Consultants
Karen Dietz's insight:

Now here's the second interview with me that's coming up next week. This one is with Mike Rafferty of Incredible Coach, and you can listen in on Wed. March 18th. Mike was great to work with and I am honored to be on his show.


Click on the link to get all the info on when and how to participate.


Mike and I did this interview a few months ago where we talked about how to use storytelling to increase your impact, influence, and revenue. We had a great time for 30 minutes and I shared lots of good info for you to take home.


BTW -- my book with Lori Silverman Business Storytelling For Dummies is now a bestseller! It's been out a year and we've sold over 5,000 copies. Yay! Only 6% of non-fiction books sell that many. Wow -- who knew? Needless to say, we are thrilled.


OK -- shameless self promotion is over and I'll go back to curating more cool stuff for you :))


Enjoy your day -- Karen

more...
No comment yet.
Scooped by Karen Dietz
Scoop.it!

TED $1million Prize in 2015: Dave Isay of StoryCorps wins!!

TED $1million Prize in 2015: Dave Isay of StoryCorps wins!! | Just Story It! Biz Storytelling | Scoop.it
“I’m a storyteller.” It’s a sentence that can be found in a wide variety of TED Talks -- because, really, it is the heart of what we do. This is why, for the 10th anniversary of the TED Prize in 20...
Karen Dietz's insight:

Woo hoo! Go Dave Isay! Isay is the founder of StoryCorps and he just won the million-dollar TED Prize in 2015.


As a Folklorist, his work is close to my heart -- because that's what Folklorists do--collect stories. The stories StoryCorp has collected all go to the Library of Congress where my Folklorist buddies handle them with care.


To go right along with the other post I curated today on story listening, here's what Isay has to say about StoryCorp: "...he sees StoryCorps as primarily about listening. 'Listening is generosity,' he tells us. 'Listening to someone else closely is one of the most valuable gifts we can give to another human being.'


Amen to that. Congrats Isay! Go read the post to learn more about StoryCorps and what TED has planned for him. Oh happy day, happy day :))


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

more...
No comment yet.
Scooped by Karen Dietz
Scoop.it!

Here's Why Startups Need Storytelling (or any biz)

z

Karen Dietz's insight:

It seems it's the day for SlideShare programs! Here are 14 slides that quickly lay the case for business storytelling. And what I really like is that if focuses on intentions and results. This is good -- otherwise we fall into "let me tell you a story so you'll buy my product", also called transactional storytelling.


Transactional storytelling doesn't get at the true power of business storytelling. This Slideshare easily shows us why.


After you view these 14 slides, another SlideShare will load that goes through what makes a good story. Well -- the focus is on the hero story, which is one kind of story. The author gives some really good examples. 


Enjoy!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

more...
Marc Kneepkens's curator insight, March 10, 2:54 PM

Great SlideShare. We all need stories. Have a startup? Tell its story. Have a pitch? Tell a story. Catch the attention. Use the imagination. Have a team and want to create a culture? Tell a story. And so on.

Scooped by Karen Dietz
Scoop.it!

Going Viral: Secrets of Writing Smart, Long Form Storytelling

Going Viral: Secrets of Writing Smart, Long Form Storytelling | Just Story It! Biz Storytelling | Scoop.it
Going deep with the founders of Wait But Why, who show that thoughtful, long-form content is king.
Karen Dietz's insight:

What a great article! The data is now in -- long form storytelling goes viral and bucks the myth that we all have the attention spans of a gnat.


What I love about this post is how thorough it is. And thoughtful. Author Michael Grothaus @michaelgrothaus features long-form bloggers Tim Urban and Andrew Finn and their site Wait But Why. Grothaus digs deep into why their blog has been such a run-away success with its long form stories, and what it means. Plus he shares numbers with us:

  1. Average length of their article (3,000 words)
  2. Traffic in 19 months: 31 million unique visitors, 87 million page views, 106,000 newsletter subscribers
  3. Average shares: 300,000 to 600,000 shares per article
  4. Posting frequency: one article/week on average


Gotta love those numbers! Next Grothaus shares Urban and Finn's philosophy about writing such long posts. The he delves into 4 elements that make their posts go viral that you, too, can follow.


May all your business stories bring you numbers like those above!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it


more...
Marco Favero's curator insight, March 10, 2:55 AM

aggiungi la tua intuizione ...

Lachlan Brown's curator insight, March 11, 6:27 AM

Some excellent advice for creating valuable and quality long form content.  Key takeaways include writing on what you're passionate about, being authentic, working hard, and using images to support the words, not the other way around.

Scooped by Karen Dietz
Scoop.it!

Sigh -- I Wish I Had Known My Story

Sigh -- I Wish I Had Known My Story | Just Story It! Biz Storytelling | Scoop.it
 
My Story of the Week from my radio show Story Powered™
When I was growing up I knew exactly who I was and what I wanted to be. I knew right from wrong and what I stood for in the world. As I got older things got a little fuzzier.
Karen Dietz's insight:

What a great essay about our personal stories -- when we are clear about them and what happens when we are not.


Author Lianne Picot writes about her personal experiences when not being clear about her own story made her unable to communicate her vision to her Board of Directors. Or that lack of story clarity leading to her to walk down strange paths.


What is good for the goose is good for the gander. In other words, what we can learn from our personal stories has direct bearing on working with business stories.


Companies who aren't clear about their stories experience the same problems Picot so eloquently writes about.


There are great lessons to take to heart here and apply personally and to business life. This isn't a long article -- and it is a delightful read.


This review was written by Karen Dietz for her curated content on business storytelling at http://www.scoop.it/t/just-story-it 

more...
No comment yet.
Scooped by Karen Dietz
Scoop.it!

The importance of storytelling for business change, social change

The importance of storytelling for business change, social change | Just Story It! Biz Storytelling | Scoop.it

“A new world requires new stories, but people will only listen to them when they themselves are included in the storyline.”

Karen Dietz's insight:

What a thoughtful, rich, and informative article this is! Yes, it's about what needs to happen in storytelling for social change to happen. But the author, Simon Hodges in the UK, makes a strong case that the same points apply to business as well.


In fact, they apply to anyone who desires to inspire people to make a change. Any leader, marketer, brander, or social change activist will be better equipped to use stories to advance business or a cause after reading this. This is because the author doesn't focus on plot, characters, emotions or other story mechanics -- but on precious story dynamics instead.


This is a must read, IMHO.


This review was written by Karen Dietz for her curated content on business storytelling at http://www.scoop.it/t/just-story-it 

more...
No comment yet.
Scooped by Karen Dietz
Scoop.it!

Info, Knowledge, Wisdom: How Storytelling Works

Info, Knowledge, Wisdom: How Storytelling Works | Just Story It! Biz Storytelling | Scoop.it
Thoughts on navigating the open sea of knowledge.

For my part in the 2014 Future of Storytelling Summit, I had the pleasure of collaborat
Karen Dietz's insight:

Maria Popova of Brainpickings @brainpicker just posted this about the role and function of storytelling in our lives (and business) and it is awesome. What a great way to begin the week!


Popova has made a 4.34 minute animated video essay to go along with her post. In the blog and video she talks about the difference between information, knowledge and wisdom. Turns out storytelling is what converts information into knowledge that then turns into wisdom.


Read the article and watch the video to understand what she means by information, knowledge, and wisdom. And to discover how storytelling fits in. People are starved for knowledge and wisdom is often overlooked. When companies/nonprofits feed the hunger for both, growth happens.


BTW -- everyone carries nuggets of wisdom within them. Storytelling is how we access that wisdom and share it with others. In turn we discover the wisdom others carry by listening to their stories. In that way all of our wisdom grows. This applies to business as well as personal life. What wisdom are you carrying?


Right on Maria -- great post. Story on everyone!


This review was written by Karen Dietz for her curated content on business storytelling at http://www.scoop.it/t/just-story-it 


more...
Iñigo cifuentes's curator insight, March 2, 5:22 PM

Why are we here?

Scooped by Karen Dietz
Scoop.it!

Very Good Stories Radio Show: Digging In To Storytelling Success

Very Good Stories Radio Show: Digging In To Storytelling Success | Just Story It! Biz Storytelling | Scoop.it
Build a better business with story
Karen Dietz's insight:

Here's another fab resource for everyone interested in business storytelling. Story professional Lianne Picot @verygoodstories has been interviewing some of the best minds in the storytelling field about how and why story works, applications for stories, and concrete how-to steps.


This link is to her radio show where you can find the links to each interview. Like "What's Your Money Story?" with business author Mike Michalowicz. Wow -- now that's a critical but overlooked story any business person needs to dig into if they want more success.


Or, "Creating An Emotional Connection". Easy to say, tougher to do. Again, this interview with Jonathan Bennett will help you develop compelling narratives supporting your strategic direction and engaging stakeholders.


All of the interviews are downloadable as MP3 files for your traveling pleasure. Thanks for helping us all Lianne!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

more...
Kim Zinke (aka Gimli Goose)'s curator insight, February 26, 1:52 AM

Thanks to fellow curator @Karen Dietzfor finding this resource!  She sums up what it's about really nicely in her review:

  • "Here's another fab resource for everyone interested in business storytelling. Story professional Lianne Picot has been interviewing some of the best minds in the storytelling field about how and why story works, applications for stories, and concrete how-to steps."
Jerry Busone's curator insight, February 26, 7:59 AM

Good read on story telling and developing stories 

Rescooped by Karen Dietz from Story and Narrative
Scoop.it!

Story Sharing -- The Core Of Storytelling + Narratopia Game

Story Sharing -- The Core Of Storytelling +  Narratopia Game | Just Story It! Biz Storytelling | Scoop.it

The challenge of natural story sharing

So I started to think of what sort of game might work with the way people naturally tell stories in conversation. I thought about how:


Via Gregg Morris
Karen Dietz's insight:

I go on about story sharing being the heart of effective storytelling. But what is that really? Here story colleague Cynthia Kurtz has written a brilliant -- and well thought out -- article on what story sharing is, how it happens, what it looks and feels like.


Even better, she puts it together in a game for us. Yay! Get your story game on. Read this post and get better and the dynamics of storytelling.


And many thanks go to @Gregg Morris for originally finding and sharing Cynthia's work. Thanks Gregg!

more...
Gregg Morris's curator insight, February 19, 6:56 PM

She got up before breakfast to think this one up! Really great stuff!

Dominique Taste's curator insight, February 24, 1:45 PM

Le jeu Narratopia utilise les procédés de gamification pour développer l'art de la conversation narrative. Il valorise la collaboration et l'exploration pour partager un storytelling oral.

Scooped by Karen Dietz
Scoop.it!

Effective Leadership And Storytelling -- "Circle of the 9 Muses"

Today, leaders are looking to storytelling to help advance the work of the organization. Here's a look at some of the possibilities... and also an introducti...
Karen Dietz's insight:

Need a quick primer on the huge impact of storytelling on effective leadership? Then this 3 min. video is for you. It's a synopsis of how storytelling is critical for leadership that goes waaaaayyyyy beyond the just "tell your leadership journey" story.


I'm thrilled to be part of story colleague David Hutchen's new book coming out in the spring of 2015 called "The Circle of the 9 Muses". This intro video is not a typical dumb book promo. It contains value and shows how storytelling is mission critical for any enterprise and leader.


Enjoy this piece and -- right on David!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

more...
Steve Whitmore's curator insight, May 15, 8:04 AM

While this is an infomercial, I wonder how we can use story telling with students and even parents when trying to teach knowledge and skills. 

Ian Berry's curator insight, May 15, 10:24 PM

Good book promo and good insights In reality story-telling or as I prefer to call it story-sharing essential to build bridges from what is to what can be. Candid & convivial conversations are what's vital to actually crossing the bridges

Willem Kuypers's curator insight, May 20, 1:54 AM

Storytelling et leadership voilà deux domaines qui peuvent aller ensemble pour motiver les étudiants ou les employées. C'est le même combat.

Scooped by Karen Dietz
Scoop.it!

Vulnerability Hangover: Stop The TMI in Biz Storytelling

Vulnerability Hangover: Stop The TMI in Biz Storytelling | Just Story It! Biz Storytelling | Scoop.it
Your story needs to be told! But learning when, how, and to whom you share it will make your presentation better, and your audience happier.
Karen Dietz's insight:

In this post by Michelle Mazur makes a rare but very valid point about storytelling -- you share too much information because the story is still too raw.


In today's business world when everyone is shouting that telling your story will create trust, likeability, relationships, yadda yadda, it's refreshing when someone yells "Stop!"


Mazur shares with us experiences of "vulnerability hangovers", what they are, when they happen, and what to do about them. 


This is a must read for any leader or business owner who is out there sharing their stories. Self disclosure is one thing. Sharing too much information (TMI) is another. Great storytelling is knowing how to walk that fine line and Mazur has good tips for us all.


Stop shooting yourself in the foot. Go read the article now to see if you are over-sharing, and how to reign yourself in for way better/more effective business storytelling.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

more...
No comment yet.
Scooped by Karen Dietz
Scoop.it!

Visual Storytelling: The Psychology of the Picture Superiority Effect

Visual Storytelling: The Psychology of the Picture Superiority Effect | Just Story It! Biz Storytelling | Scoop.it
In Ancient times, Cicero considered memory training to not just be a method, but a form of art....
Karen Dietz's insight:

Storytelling isn't about words, really. All trained storytellers know that the storyteller's job is to feed images to audiences. Image riding or image crafting, whatever you call it -- when we use words we are image writing.


Images are powerful, so it's no surprise visual storytelling is a hot topic. As this quick post shares, retention after 3 days for a text and a picture is 65%. Text and audio only? 10%


The next part of the post shares graphic facilitator Dan Roam's rules for what images to share based on the type of information you want to convey. Yeah! The complex is made simple :)


I also really like that this post is actually based on real research -- that's cited. So we know this is real.


CAVEAT: This post is about sharing information -- storifying information, in other words. I still -- after many years -- vividly remember stories I've heard from all kinds of storytellers (professional and not) and never a picture was shared. Yet those images/stories conveyed orally stick with me today.


So don't go thinking that every time you share a story, you have to show a picture or use PowerPoint. Not true. Except on the web.


So when the medium calls for images to accompany your stories -- use the visuals in this post to guide you.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

more...
Prasanna's curator insight, February 17, 1:42 AM

storytelling

Pam Johnson's curator insight, February 17, 9:40 AM

Love this-

Just Story It Newsletter

Sign up for my rather infrequent newsletter