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Just Story It! Biz Storytelling
Growing executive's impact, influence and income through the power of business storytelling                  www.juststoryit.com  619-235-0052
Curated by Karen Dietz
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[Not Good Storytelling] 13 Common Web Design Mistakes

[Not Good Storytelling] 13 Common Web Design Mistakes | Just Story It! Biz Storytelling | Scoop.it
The online environment is so full of different websites. Hence, you wouldn’t be noticed if you do not have an outstanding website.

 

Use this checklist to avoid bad storytelling via your website.

 

Think of your website as one big story you are telling about your company.  How it is designed, the colors you use, and the content you share together create a story.

 

We all know that a solid structure, great beginnings & endings, a clear key message, and well placed sensory material (among other elements) create a compelling story.  These same principles apply to creating your website.

 

Having an unclear message, unreadable contents, ambiguous value, complicated navigation, long crowded pages, and too many details are all bad web storytelling.

 

Your website is a meta-story, and it is populated by many additional stories.  Read these 13 points of what to avoid so your website is conveying the best story possible about you and your business.

 

Then make sure your site is populated with compelling stories and you are good to go!

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Harry Potter Casts A Spell for Website Success

Harry Potter Casts A Spell for Website Success | Just Story It! Biz Storytelling | Scoop.it
The latest Harry Potter movie has opened to critical acclaim and to box office records.

 

LOL -- forget the Harry Potter references!  This article is really about the little understood skill of using story triggers.

 

What is a story trigger?  It is an image, icon, photo, reference, proverb, metaphor, name and the like that triggers a story within someone's mind.  You do not even have to tell a story, just trigger it using a device like the ones I named above.

 

Read the article for more insights and ideas for how to use story triggers on your website and in your other marketing channels.

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Applying Visual Storytelling to Website Designs | Onextrapixel - Showcasing Web Treats Without A Hitch

Applying Visual Storytelling to Website Designs | Onextrapixel - Showcasing Web Treats Without A Hitch | Just Story It! Biz Storytelling | Scoop.it
Throughout history, storytelling has been an important communication tool - it’s how people connect with one another through means of entertainment, education, and even to instill moral values in one another.

 

What a great article!  It explains the how and why of visual storytelling so you can apply it your website design.  It's very clear with good examples.  By the end of reading the article you not only will have a language for visual storytelling, you'll also have gotten ideas for how to apply the elements of visual storytelling to your website.

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[Your Story] 4 Simple Tools for Creating an Infographic Resume

[Your Story] 4 Simple Tools for Creating an Infographic Resume | Just Story It! Biz Storytelling | Scoop.it

For our business stories, don't think resume -- think of your 'About' pages!

Think of client projects turned into an infographic!

Think about testimonials or a business process turned into an infographic!

 

Here are four tools to help you do that.  Some may be better than others in using them beyond building a resume.

 

Oh, and if you need a resume, these tools look pretty cool :)

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Websites as Storytelling

Websites as Storytelling | Just Story It! Biz Storytelling | Scoop.it

"Lately I’ve become interested in the idea of using one-page HTML5 websites as storytelling devices.

 

Why settle for a free PDF or a hasty about page when you can create a scrolling, moving, mystifying website to do the same thing?

 

Studying these sites, I’ve realized that there are many levels of storytelling, that go beyond just the writing and design."

 

OK biz story fans -- I like the points made here and the examples given about treating your website more like a movie than a brochure.  I too have been moving more toward storifying websites and this article expands my thinking more.  Ooops -- better start reworking my own site!

 

Thanks Gregg Morris for originally scooping this article on his Story and Narrative curated content.


Via Gregg Morris
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A Case for Web Storytelling

A Case for Web Storytelling | Just Story It! Biz Storytelling | Scoop.it

 A case for web storytelling The Global Campfire @mackthought - http://bit.ly/Ppqxn #digital...

 

Want a more compelling website that connects with customers and prospects?  Then read this article about developing your narrative voice and translating that to your website.

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