Just Story It! Biz Storytelling
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Just Story It! Biz Storytelling
Growing leader's impact, influence and income through the power of business storytelling                  www.juststoryit.com  619-235-0052
Curated by Karen Dietz
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Leadership, Transparency and Storytelling

Leaders need to become more transparent in order to motivate, inspire and influence people. This video explains why transparency is even more important today and how storytelling skills can help.  

 

Jim Signorelli,Story-Lab's insight:

Created by Jim Signorelli, CEO of Story-Lab www.story-lab.net

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5 Storytelling Tips To Take Your Pitch from Ho Hum to "I'm in!"

5 Storytelling Tips To Take Your Pitch from Ho Hum to "I'm in!" | Just Story It! Biz Storytelling | Scoop.it
After spending 20 years at Pixar working on films that revolutionized visual media, Oren Jacob is now the co-founder and CEO of ToyTalk - he is telling how the ability to pitch influenced his career.
Karen Dietz's insight:

What a great post. Instead of the usual pitch deck formula, this post has the best 5 tips I've seen in a long time. Like -- how to practice for the pitch; know how to adapt the pitch to different situations; give a compelling context; and a few others.

 

Go read the article, even if you don't pitch to raise funds. Anyone who needs to influence others can use these 5 tips for success. 

 

Story on!

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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Leader Storytelling: The Pivotal Stories You Should Be Able to Tell

Leader Storytelling: The Pivotal Stories You Should Be Able to Tell | Just Story It! Biz Storytelling | Scoop.it
Since starting his career as a U.S. Marine, Don Faul has led operations at Facebook, Pinterest and now Athos. Here are the stories he tells to rally big teams to do their best work.
Karen Dietz's insight:

This article is long -- but both good. The author interviews Facebook VP of Online Operations, Dan Faul where Faul expresses his conviction about the necessity  of great storytelling for leaders.

 

Not only does this article talk about what makes a great story, but it actually discusses 3 pivotal stories every leader needs to tell -- including a personal failure story.

 

Faul makes lots of great points, and shares both the why and the how storytelling has made such a huge difference for him. Right on!

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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Rediscovering Their Founders’ Story: How Dell, HP + Apple Did It

Rediscovering Their Founders’ Story: How Dell, HP + Apple Did It | Just Story It! Biz Storytelling | Scoop.it
And why your company should do it too.
Karen Dietz's insight:

Your Founding or Origin Story is a key element in sustaining your company culture through time. Here's a terrific post about how Dell, HP and Apple lost their way, then regained it by rediscovering their Founding Story.

 

A lot has been written lately about the importance of preserving the Founder's Mentality. There are some valid points made about this. The caveat is that sometimes the Founder's Mentality also remains a death grip on a company. See the book The Pursuit Of Prime for more info on that.

 

In any event, keeping your Founding or Origin story alive and fresh is a significant part of business storytelling. The examples shared in this post explain why.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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Strong ‘Signature Stories’ Shape More Than Just Your Brand

Strong ‘Signature Stories’ Shape More Than Just Your Brand | Just Story It! Biz Storytelling | Scoop.it
Businesses can touch customers and clarify corporate values by creating a powerful narrative.
Karen Dietz's insight:

What I like about this post is the emphasis on signature stories for your business. Notice I said signature "stories" NOT a signature story.

 

The author, Clifton Parker, points out that, "Signature stories...may be standalone stories like those of Nordstrom, Molson, and L.L. Bean that have a single, complete narrative. Or they may consist of several stories based on similar messages and themes. Either way, they can inspire both customers and employees."

 

He then goes on to talk about how to leverage your signature stories.

 

Parker makes lots of good points that are supported by Stanford Business School. Enjoy.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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How To Build Relationships Beyond What You Think: My Aha From Real Storytelling

How To Build Relationships Beyond What You Think: My Aha From Real Storytelling | Just Story It! Biz Storytelling | Scoop.it
What could a grandmother– granddaughter bond, an office Christmas party and an interaction with a barista have in common that can create ahas? If that intrigues you, you may enjoy the read.  For those
Karen Dietz's insight:

Yesterday I ran across this post from my colleague Karthik Rajan and what he shares is spot on!

 

Karthik writes about a dynamic of storytelling that often goes unrecognized: leveraging story sharing for maximum connection, relationship building, engagement, loyalty, etc.

 

In business storytelling we often stop at simply sharing a story with another person. Karthik demonstrates how to use the power of sharing a story with the next most powerful person in the influence chain, and what can happen.

 

Knowing this secret is how strong cultures are built and org change happens. Read this article so you too can be smarter and wiser in your business storytelling, and reap the rewards.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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The Good, Bad, and the Ugly: A Manifesto for Storytelling + Virtual Reality

The Good, Bad, and the Ugly: A Manifesto for Storytelling + Virtual Reality | Just Story It! Biz Storytelling | Scoop.it
“I can’t wait to see the art that people make with this.” Those were the first words from my friend Ryan after spending ten minutes in virtual reality. He’d just... read more
Karen Dietz's insight:

What a great piece on what to consider when creating virtual reality stories. In fact, just substitute the word "storytelling" for virtual reality or VR and you've got a fabulous best practices guide for business storytelling.

 

Written by Jason Ganz, CEO at Agora VR, he hits the nail on the head. He offers us all the best ways to think about storytelling and VR, discussing both the upsides and downsides.

 

In our go-go world, it's easy to move so fast we accidentally run over human principles and best practices. This article helps us slow down, think about what we are doing, reconnect with our purpose, get re-inspired, and continue to story on in service to others. "Gotta love that.

 

Keep this handy!

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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Who's more attractive to women? Men Who Can Tell A Good Story

Who's more attractive to women? Men Who Can Tell A Good Story | Just Story It! Biz Storytelling | Scoop.it
If you're a man who tells good stories, congratulations. A new study says that your talent makes you more attractive in the eyes of women.
Karen Dietz's insight:

Ha ha ha ha!! How perfect for our Friday Fun. Guys, according to the latest research, if you want to get lucky with the ladies, you'd better be a good storyteller.

 

Well, this argument should clinch it for men in business and leadership roles. Now we know how to pitch our storytelling services :))

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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Power, Oppression, Freedom, + How Imaginative Storytelling Expands Our Scope of the Possible: Ursula K. Le Guin

Power, Oppression, Freedom, + How Imaginative Storytelling Expands Our Scope of the Possible: Ursula K. Le Guin | Just Story It! Biz Storytelling | Scoop.it
"We will not know our own injustice if we cannot imagine justice. We will not be free if we do not imagine freedom. We cannot demand that anyone try to attain
Karen Dietz's insight:

Here's some thoughtful -- and hopefully inspiring reading -- for your weekend. It comes from Brain Pickings and talks about Ursula Le Guin's new book.

 

In today's political climate we are surrounded by both hope and ugliness, rationalized neutrality, oppression, and tons of unconscious thinking. This article is all about storytelling, imagination, and the choices ahead of us.

 

If you want to find your voice, express your voice, or just to think better about all that's going on today, then dig into this piece. It will leave you with a good path forward.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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Storytelling: Stop Being Authentic!

Lianne Picot and Karen Dietz, business story professionals, talk about recent articles about the problems with authenticity.
Karen Dietz's insight:

I'm embarrassed to say that I've sat on this video chat that Lianne Picot and I made together many moons ago. It took me FOREVER to do the quick edits -- which you know are never quick.

 

In this Google Hangout we tackle storytelling and authenticity. We got ticked off at several articles in HBR last year on authenticity and some of the things said. We talk about the few good points we do like in the article, and then chat about why the posts sow more confusion than clarity. Hopefully we clear things up a bit.

  

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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Disastrous Business Storytelling And How to Fix It

Disastrous Business Storytelling And How to Fix It | Just Story It! Biz Storytelling | Scoop.it

"They're spending a ton of time, money and effort producing videos, blogs and events that no one wants to watch, read or attent. Not only are brands failing to get their messages across, they're being outright ignored."

Karen Dietz's insight:

I've taken a curation break this week while celebrating my birthday (yay!) and am now back in the game. I found this post that had me cheering. Why?

 

Because it speaks truth (most company stories are average at best), amd talks about how easy it is for organizations to kill fabulous stories that people want to hear. In addition, the author points out how it takes leadership courage plus persistence to get those stories out there.

 

Read more about what prevents great stories from being told and how to fix that. There are some great lessons here.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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Being a Business Storyteller: The Four Truths

Being a Business Storyteller: The Four Truths | Just Story It! Biz Storytelling | Scoop.it
The stories that move and captivate people are those that are true to the teller, the audience, the moment, and the mission.
Karen Dietz's insight:

Here's an article that shares the 4 truths of storytelling that every leader, entrepreneur, or business storyteller needs to practice.

 

Plus, I love the story that is shared in the beginning that sets the whole tone and reason for the topic. It's a thorough piece tackling some of the misconceptions of business storytelling, and how to think straight about it.

 

I know you will enjoy this piece, and take away some great insights that will either help you personally on your storytelling journey, or help you share the importance of business storytelling with others.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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Some Storytelling Today: Hate Is Louder Than Love. Change It

Some Storytelling Today: Hate Is Louder Than Love. Change It | Just Story It! Biz Storytelling | Scoop.it

"I heard someone say recently, 'hate is louder than love.' And there is truth to that. But when intolerance, fear, and xenophobia are on the march, when the hate can feel deafening...we are going to keep working with every cell of our beings to turn up the volume on love." -Dave Isay

Karen Dietz's insight:

If you are into storytelling, you are probably into StoryCorps. I am passionate about what they stand for.

 

Hate is easy. Stories promoting hate are easy. It takes courage, character, principles, and leadership to not go there. StoryCorp shows us the way.

 

Yesterday I received an email blast from them asking for donations. I rarely promote an organization. But their message is important, particularly in today's world. Donating is totally up to you, and I have no relationship with the organization.

 

Here's a short excerpt from the email I received about their latest campaign, "Listening is an act of love":

 

"I heard someone say recently, 'hate is louder than love.' And there is truth to that. But when intolerance, fear, and xenophobia are on the march, when the hate can feel deafening...we are going to keep working with every cell of our beings to turn up the volume on love." -Dave Isay

Dear Karen,

At StoryCorps, we know that listening is an act of love. That is why we feel so fortunate to be able to share the power of our work with you...the work we do has never been more important.

Your gift of $50 or more will help us continue our mission to preserve and share humanity's stories...Join today and we'll also send you a copy of our book, Listening Is an Act of Love, and with a gift of $250 or more, you'll receive the collector's edition of Listening is an Act of Love, which includes a CD containing the audio featured in the book.


Please help us as we continue to turn up the volume on love by becoming a StoryCorpsCorps Member today.
Warm regards, Brian Schumann

 

It's an opportunity I thought you should know about. Check them out. Yes, storytelling and story listening is an act of love. Even if you don't donate, take a stand today for storytelling love instead of hate.

Karen

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Turn Resume Bullet Points into Stories To Get That Job

Turn Resume Bullet Points into Stories To Get That Job | Just Story It! Biz Storytelling | Scoop.it
Examples from real CVs.
Karen Dietz's insight:

On those occasions when I work with clients in career transition, turning stories into bullet points for their resume, and bullet points into stories for their interviews are critical activities for success.

 

This post by Jane Heifetz goes through the process of working with stories and bullet points for your resume. It is very complete and I really like it. It's loaded with examples and how-to steps for both resumes and interviews.

 

In fact -- anyone in business could go through these exercises to articulate your value, whether you own your business or are on staff.

 

I know this post will help you a lot. Enjoy!

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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Miklos Szilagyi's curator insight, August 3, 1:34 AM
Excellent guide to embellish/make more effective your CV... simple idea, simple read, not so simple to do it but the real examples help a lot...
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Your Personal Story: 6 Prompts To Get You Started

Your Personal Story: 6 Prompts To Get You Started | Just Story It! Biz Storytelling | Scoop.it
Building your personal brand involves putting yourself out there, sharing your story with your target audience, in your unique way, with your unique voice.
Karen Dietz's insight:

When someone tells us to share our personal story, we end up with the question: About what?!

 

Well here's a post to get you started about a number of stories you could tell. What I like is that they are unusual story prompts -- but easy to come up with stories about. And they definitely do the job of helping us tell our personal story.

 

So dig into this post and start using these prompts to craft some of your personal stories to have at the ready.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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Motivating Employees? Here’s What So Many Leaders Get So Wrong

Motivating Employees? Here’s What So Many Leaders Get So Wrong | Just Story It! Biz Storytelling | Scoop.it

"The tips and tricks we’re used to reading about are largely driven by extrinsic motivation, a desire to earn an award or avoid punishment. Run a marathon to lose weight; study for a good grade; put in extra hours at work for that end-of-year bonus, or so the thinking goes"

Karen Dietz's insight:

What a great piece about how to really tap into employees intrinsic (internal) motivation -- instead of the usual external motivators like prizes, bonuses, etc.

 

And what's the first step mentioned for leaders to master? Storytelling!

 

Read the article for more insights on tapping into people's internal motivations, why external motivators don't work and how we get stuck there, and then follow the 3 steps that includes storytelling to generate the results you really desire.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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Your Signature Story: Why + How To

Your Signature Story: Why + How To | Just Story It! Biz Storytelling | Scoop.it
Customers need to know the essential story that brought you to the place you are now -- it helps them identify with you and want to do business with you.
Karen Dietz's insight:

This is a great post about how to connect the dots in your career journey so you have a signature story to tell about yourself. The author also discusses why this story is so important for anyone in business -- whether you work for a company or have your own.

 

What I particularly like is that the author, Karen Tiber Leland, shares a story of working with a client to find her signature story. This alone shows us how to think about our crafting our own story.

 

You should get some solid ideas from this article to help you craft your own signature story. Story on!

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

 

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Biz Storytelling Truth: Don't Tell Or Believe A Single Story

Biz Storytelling Truth: Don't Tell Or Believe A Single Story | Just Story It! Biz Storytelling | Scoop.it
I was a graduate student at Brandeis University and grades had just come out. A classmate walked over to me. "I never thought a Mexican would beat me i
Karen Dietz's insight:

I was working with a group of executives yesterday and our entire focus was on the rich tapestry of stories they have -- and need -- to share. In other words, forget this notion of a single brand story because there is great danger there.

 

What kinds of danger? The kinds so eloquently discussed in this post. With the rampage in Orlando this week, in the one-story of racism, hate and misogyny that Trump spews, we experience the consequences of the single story.

 

Please read this and take the insights shared here to heart.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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Telling Personal Stories, Moving Hearts And Minds: 3 Keys To Success

Telling Personal Stories, Moving Hearts And Minds: 3 Keys To Success | Just Story It! Biz Storytelling | Scoop.it
There is a difference between a story, a good story and a transformative one that changes hearts and minds.
Karen Dietz's insight:

Here's a solid article by Carmine Gallo about the 3 elementary ingredients a personal story needs to inspire others, and hopefully move them to action.

 

Gallo has a good discussion of all 3 elements, and explains them in a video that's part of the post. When you are crafting your personal stories, this is a good place to start.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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Ian Berry's curator insight, May 27, 8:19 PM
another great example of the rule of 3 in sharing stories
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Storytelling To Build Trust With A Leader's Power

Storytelling To Build Trust With A Leader's Power | Just Story It! Biz Storytelling | Scoop.it
We often assume that good looks and the advantages conferred by wealth fuel leaders’ rise to power. This was not the case with Abraham Lincoln. The man who would come to be known as one of the greatest US presidents came from a poor background and was known for his ill-fitting attire, lack o
Karen Dietz's insight:

This is a longish article to read over the weekend -- and you'll be glad you did.

 

Written by Dacher Keltner, a professor of psychology at the University of California Berkeley and author of "The Power Of Paradox: How We Gain And Lose Influence", it's a fascinating piece on the relationship between storytelling, leadership, and power. Particularly the link between storytelling and healthy power or the abuse of power.

 

There's an entire discussion devoted to storytelling that is inclusive and storytelling that is divisive. In today's political climate, it's important to understand these points.

 

In addition, you'll learn about narratives of exceptionalism. All of these points play out in modern organizations, too. This would make a great conference panel discussion, BTW.

 

If you are a leader, or if you work with leaders, pay close attention to this article so you'll know what to avoid, and what to focus on.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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Biz Storytelling success: the importance of long term thinking

Biz Storytelling success: the importance of long term thinking | Just Story It! Biz Storytelling | Scoop.it
Over the past few years I’ve been involved in quite a few different storytelling projects. Some of them have been in the corporate field – helping companies tell the stories of the products, projects or people in ways that reflect the values and principles of said company. Increasingly I’ve also been happy to try to…
Karen Dietz's insight:

Here's a short article with a powerful point to make about organizational/business storytelling: quit thinking of 30 second ads and single 3 minute stories.

 

If you want success with storytelling in your organization, you've got to think long term. That means not only in terms of how much time and energy to devote to storytelling, but also the network of stories that create your organization.

 

Keep this article handy, and make this point often -- whether you are a business storytelling provider, or a leader in your organization.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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The Hero's Journey In Trouble! Time For A New One

The Hero's Journey In Trouble! Time For A New One | Just Story It! Biz Storytelling | Scoop.it
A critical post about the biggest cliche story of all time and suggestions for a new story lines towards a more united e…
Karen Dietz's insight:

If the link doesn't work above, here's the original link to the article on Medium: https://medium.com/@floriskoot/a-new-heros-journey-cdd8ca77a7d3#.jy0ai2uv3

 

What a refreshing and thought provoking post! The author, Floris Koot, makes a convincing case for updating the hero's journey. He explains how our addiction to the current hero's journey has gotten us into a lot of trouble. Business guru Rosabeth Moss Canter, on the faculty at Harvard Business School, pointed this out many years ago. Her position is that the hero's journey in companies leads to "cowboy heros" who can't effectively lead.

 

Koot makes a similar case, although much more detailed. He then suggests an update to the hero's journey to fit our modern needs. Right on Koot!

 

I am sure this article will make people mad, who make their living off the current hero's journey. Oh well. Time for an upgrade.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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Way More Effective Teams Through Personal Storytelling

Way More Effective Teams Through Personal Storytelling | Just Story It! Biz Storytelling | Scoop.it
Storytelling leads to self-awareness.
Karen Dietz's insight:

Here's the latest research from Harvard Business Review demonstrating how sharing personal stories when on a team produces cohesion, better communication, deeper relationships -- and higher performance. Gotta love that.

 

Yet the research is limited. It only focuses on team members sharing personal stories for cohesion. What we know anecdotally is that team who continually share stories about their progress on a project also outperform teams who neglect sharing these stories.

 

So want the research on that, too! But at least we've got this piece now. Enjoy.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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The Importance Of Empathy & Storytelling: 9 Points

The Importance Of Empathy & Storytelling: 9 Points | Just Story It! Biz Storytelling | Scoop.it
Firesteel is your platform for social change, led by Washington YWCAs. A community of shared knowledge with a commitment to end homelessness in Washington State, we believe we can make a difference. Are you ready to add your voice?
Karen Dietz's insight:

Empathy and storytelling is a popular topic these days, and here's another great post about it. 

 

In particular I love the 9 points made about the why and wherefor of empathy, its significance in storytelling, and the results produced. Even better, I really like the examples and research shared.

 

This is a great primer to keep handy. 

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

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Great storytelling and leadership from Howard Schultz, CEO of Starbucks

Howard Schultz Calls for Civility and Values-Based Leadership - The Starbucks Collection - Medium
During the Starbucks 2016 Annual Meeting of Shareholders, Starbucks chairman and ceo Howard Schultz expanded on a questi…
Lianne Picot's insight:

I have to admit that I find the tone of the political race in America disturbing. No one seems to be sharing a 'big story' of inspiration and possibility. Howard Schultz, CEO of Starbucks feels the same way and shares his fears about America in this speech to the annual meeting of shareholders last month.

 

Particularly pay attention to his use of story to bring his thoughts to life and how he creates a shared meaning for the American Dream with the analogy of a reservoir. Great to see business leaders stepping up in this way!

 

This review was written by Lianne Picot for her curated content on business storytelling at www.scoop.it/t/just-story-itYou can join Lianne to talk story  in her online community of practice at the Story Powered® Institute 

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