Just Story It
92
All the best info on storytelling to lead and grow your biz
Curated by Karen Dietz
Follow
Scooped by Karen Dietz onto Just Story It
Scoop.it!

Information Architecture as Storytelling - 2011

Dave Mamet tells us that story is what happens to the protagonist in pursuit of a goal.


Storytelling is all around us and is becoming more and more imbedded in the guts of our technology.  We know storytelling is critical in software User Design (UX) and now we see it popping up in Information Archictecture (IA) -- a vital piece in website design and branding.


You need to know about this in order to have a fully functioning website and an effective brand.


I am not a geek but this Slideshare presentation made totally perfect sense to me! Be willing to continue to expand your horizons for story applications . . .

+ improve your website + your branding.

No comment yet.
Karen Dietz is also curating
Personality Type @ Work
Discover Topics Karen Dietz is following
Where is the love? Content Curation World Digital Presentations in Education whats been spotted on etsy today? MarketingHits E-Learning and Online Teaching
and 68 others
  All the best info on storytelling to lead and grow your biz.                            Contact us today! (619) 235-0052
Your new post is loading...
Scooped by Karen Dietz
Scoop.it!

Stories and Games Part 2: The Emotions of Play

Stories and Games Part 2: The Emotions of Play | Just Story It | Scoop.it

Nonetheless, there is a powerful sense that the fun of a game and the fun of a story are different in some way. What is that distinction?


I love this post because it goes into depth about the nature of play, gaming and story sharing. It's a great romp through the imagination and another facet about why storytelling is so powerful -- whether you are sharing a business story or just sharing a story with friends.


I've long said that storytelling is deep play.  This article explains the how and why of that. The author talks here about the emotions of play he has identified and how that connects to our imagination -- and the imagination of our listeners when we tell a story.


This post is Part 2. Part 1 is about Stories and Games: Art. Can't wait to read that one next!

No comment yet.