Create video for your nonprofit the right way. Learn how to get started with strategy, planning, and process. Free eBook!
I had a peek at free ebook that I downloaded and like it very much! It's a good primer to get started for any kind of business who wants to create video stories. I particularly like its solid advice on how to build a story, their discussion of story structures, and even better yet -- examples (videos) of specfic types of stories nonprofits need to share.
It's a little light on the technical aspects but does include a piece at the end on how to figure out whether to create your videos in-house or hire the work out.
The other piece I really like about the guide is its emphasis on thinking strategically about your stories and linking them to a fundraising (sales) campaign.
Go grab this book. I think you will find it invaluable -- whether you are a non-profit or for-profit organization.