"Earlier this year I was invited by Tourism Valencia to attend a blogger trip at this year’s Formula 1 Grand Prix of Europe. Despite not..."
What a great example this posting is of incorporating good storytelling into your blog. I like how the author also included photos and videos to augment his story. What I particularly like is the effective use of sharing the 'back story' of Formula 1 racing. People love reading 'back stories' about your business, or about an event so include these in your repertoire of business stories.
When you are wanting to share stories in your blogs, use this article to help guide your thinking.
And it's thoroughly enjoyable read, even if you don't like auto racing!