Steve Jobs had a talent for identifying what was important and what was not, and having the courage to toss what he felt was the nonessential. We see this reflected in the Apple line of products and in the Apple...
What an awesome video a great presentation by Steve Jobs on what marketing is really all about -- sharing your story. Here he explains what he means by that, and how clarity about your business values leads to clarity about your story and how to tell it.
This is a gem of a video with inspiration and insights for us all. Read the brief intro and watch the video. Then write down ideas for how to tell your story better.