Yesterday we explored WHY stories can be such a powerful communication tool on your blog. Today we'll look at 14 ...
Here is a quick and nifty article from ProBlogger about the types of stories any blogger can include in their posts. In fact, any business looking for stories to tell about itself can use this list (yes, even failure stories).
Don't just stop at blogging these stories -- tell them at networking events, in the sales process, story your website with these, and share them during other marketing activities.
I hope this list inspires your imagination and you start seeing the vast opportunity for sharing your business stories as a way to gain and keep loyal customers.
There are a few others to weave in to build trust & credibility:
The "How you got started" story, your "Vision of the future" story, and "Your commitment" story about what keeps you going in good times and bad.
Why are these 3 stories important to add to the mix? Because people what to know your reasons for writing and the challenges you've overcome; they want to know about what the future could look like by hanging out with you; and they want to know what keeps you motivated -- they want to know if they can depend on you.
So add these to the list and you are good to go!