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All the best info on storytelling to lead and grow your biz
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Younger Workers Need a Career Narrative

Younger Workers Need a Career Narrative | Just Story It | Scoop.it
Here's how to build one.
Karen Dietz's insight:

Hey -- we ALL need a career narrative! And it is a story that continually shifts and changes over time as we add experience, wisdom, and talent.


I really like this article because it explains exactly what a career narrative is, why we need one, and how to create it. 


And there are great examples shared.


I particulary like the point that a career narrative -- or bio or 'About' page -- needs to meaningfully link your past successes with your near + long term goals, AND suggest the kinds of assignments that would help you achieve those goals.


If you have difficulty sharing the story of your career journey, if you need a better bio or 'About' page, then use these tips and examples to craft a better story!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it


Sharilee Swaity's curator insight, February 24, 10:38 AM

Article is focused on having a career story in the workforce, but the same concepts apply to someone who is doing freelancing, and trying to sell themselves to potential clients. Great information! 

streetsmartprof's curator insight, March 12, 7:17 PM

I am repeating Karen Dietz's insights from below, says it all for me...

 

Hey -- we ALL need a career narrative! And it is a story that continually shifts and changes over time as we add experience, wisdom, and talent.

 

I really like this article because it explains exactly what a career narrative is, why we need one, and how to create it.

 

And there are great examples shared.

 

I particulary like the point that a career narrative -- or bio or 'About' page -- needs to meaningfully link your past successes with your near + long term goals, AND suggest the kinds of assignments that would help you achieve those goals.

 

If you have difficulty sharing the story of your career journey, if you need a better bio or 'About' page, then use these tips and examples to craft a better story!

Chris Morales's curator insight, March 27, 11:36 AM

Some good tips on how to tell your career story more effectively #jobs

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Science & Stories: what every biz storyteller needs to know

Science & Stories: what every biz storyteller needs to know | Just Story It | Scoop.it
The thesis of this study – that storytelling skills gave an evolutionary advantage to our early ancestors – is an original perspective on human development, and in probing how this inheritance affects our modern lives, I draw on ...
Karen Dietz's insight:

In this latest research -- available as a downloadable e-book from the BiteSize science series -- we learn how stories were essential to our evolution. And still are.


And that science, scientists, and storytelling are intimately linked. Love that. And who knew there is a new discipline -- the psychology of narrative -- that's investigating all of that?


Read this article and e-book through the lense of business. Businesses evolve. Learning more about how stories support evolution -- or not -- would be wise to know about. Turns out metaphor is key.


The e-book is $2.99 on Amazon and I am adding it to my library (I have no affiliation with the author or publisher). And then make sure I use this material when working with physicians, engineers, and other science types.


I hope you enjoy this latest research. It sounds like it is written in plain language.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

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How to Improve Your Stories & Communicate More Effectively With Your Customers (or Anyone) by Using Metaphors

How to Improve Your Stories & Communicate More Effectively With Your Customers (or Anyone) by Using Metaphors | Just Story It | Scoop.it
We’re all specialists today. That’s great for developing the next new thing, but terrible for the art of communication.


Hey -- what's the secret to effective storytelling?  Well, there are several and one big one is the ability to use metaphors in  your business stories.


This is a great article on the how & why of metaphors, and contains a link to another article on how to create a few to describe your product, service or company.


I find it is easiest for me to find metaphors to use by paying attention to my environment (for ideas) and listening for the metaphors other people are using in their daily conversations (for examples).  There's a treasure trove out there!


Happy metaphor hunting and creating :)

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The Ripening of the Olive: A New Metaphor/Story for Responsible Capitalism

The Ripening of the Olive: A New Metaphor/Story for Responsible Capitalism | Just Story It | Scoop.it

Metaphors, or vivid mind-pictures, carry meaning effortlessly and powerfully. As Johnson points out, a metaphor is embodied cognition. They are deeply imbedded in our thinking. They help us to make sense of, get closer to what may not be immediately understandable. A metaphor is no mere ornament of language. We live by metaphors.


Here's what I really like about this guest post by Graham Williams of Halo and Noose on the Just Story It blog: it's all about the power of metaphor to shape our world.


By writing this article Graham is doing a few things for us:

  1. He's suggesting a new metaphor to use in business that creates triple wins for the organization;
  2. He's showing us how shifting our business metaphors can directly benefit the bottom line.


There are a number of insights here and I hope it gets you thinking about using diffent kinds of metaphors more directly in your business!


This review was written by Karen Dietz for her Just Story It Scoops at www.scoop.it/t/just-story-it 

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