Here are the 20 most popular articles I curated this past year, just in case you missed them.
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Scooped by Karen Dietz onto Just Story It |
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20 Most Popular Biz Storytelling Curated Articles in 2012
Mariapia Alloggio - consulente's comment,
January 6, 1:16 PM
very usefull! Thanks a lot
Karen Dietz's comment,
January 6, 3:39 PM
My pleasure! Glad you found it useful :) Have a great week.
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All the best info on storytelling to lead and grow your biz. Contact us today! (619) 235-0052
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As they draft a new Comprehensive General Plan, East Palo Alto officials are collecting oral histories of residents — a process praised as a novel approach to…
Karen Dietz's insight:
Love this story! It's about a city using the power of storytelling to chart their future. Hooray! Don't you wish more organizations -- whether businesses, nonprofits, or governments -- would do the same? I know everyone's experience would be much richer with better outcomes, too. My only little criticism of the process the City of East Palo Alto is using are the questions they are asking. They are OK. But if they reaslly wanted stories they would be using story prompts to make sure they really heard stories. The questions they are now using will get them information or opinions and maybe not stories. Instead of asking, "How do you make use of the city's parks?" they could ask, "Tell me about some of the best times you've had in the city's parks..." The first question gets you information like, "We go picnicing, we use the playground, I like running in the park..." If you ask the second question you actually get a very rich story that tells you more. "I really like to run in the park every morning. The scenery is beautiful and I like how the city replants its flowers each season so the park is constantly changing and pleasant to be in. I run with my buddies. It is easy to find parking and we can hang out at the picnic tables afterward." You get the idea. We now have meaningful experiences to help guide decision-making about plant maintenance, parking facilities, places to congregate, etc. that we never would have gotten by asking the first information-based question. So if you plan to do something similar in your organization, focus on the "Art of the Question" and investigate story prompts and the Appreciative Inquiry process for more help. Many thanks to fellow curator Bill Palladino @LocalEconGuy for sending this article my way! This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it
Karen Dietz's comment,
January 17, 4:30 PM
It certainly does! And it is a much more rewarding experience for all involved.
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Well 2012 was a fabulous year for curating articles on business storytelling!
Since I began the Just Story It Scoops in June 2011, I’ve curated 1012 articles (wow!), have 4908 followers, and 33,453 people have visited the site.
That’s amazing. And thank you thank you thank you all so much for your loyalty, comments, suggestions, and participation.
I anticipate 2013 will bring just as many helpful and interesting articles for you. So get ready!
So which articles were the most popular in 2012? Check these out if you missed them. They are listed with the most popular being #1:
1. How To Create Great Advertising With Storytelling -- March 9
http://www.scoop.it/t/just-story-it/p/1381801351/how-to-create-great-advertising-with-storytelling-smart-marketing-strategy
2. 813 Free PowerPoint Templates and Backgrounds -- April 28
http://www.scoop.it/t/just-story-it?q=813+free+powerpoint+templates
3. StoryBranding Part II -- Your ‘Why’ -- May 19
http://www.scoop.it/t/just-story-it?q=storybranding+part+II
4. What Does Your Brand Stand For? Infographic - October 2
http://www.scoop.it/t/just-story-it?q=what+does+your+brand+stand+for
5. Easel.ly Create and Share Infographics -- November 9
http://www.scoop.it/t/just-story-it?q=easel.ly
6. 7 Ways to Develop Employees Into Digital Storytellers -- May 20
http://www.scoop.it/t/just-story-it?q=7+ways+to+develop+employees
7. Crafting Outstanding Presentations -- January 29
http://www.scoop.it/t/just-story-it?q=crafting+outstanding+presentations
8. The Art of Storytelling Infographic -- February 13
http://www.scoop.it/t/just-story-it?q=the+art+of+storytelling+infographic
9. Free: Hundreds of PowerPoint Backgrounds, Templates and Presentation Slides -- April 8
http://www.scoop.it/t/just-story-it?q=Free%3A+Hundreds+of+PowerPoint+Backgrounds
10. Five Things Marketers Can Learn From the Meaning of Stories -- May 19
http://www.scoop.it/t/just-story-it?q=five+things
11. 50 Best Social Psychology Books on Persuasion, Influence and Understanding Your Brain -- September 20
http://www.scoop.it/t/just-story-it?q=50+Best+Social+Psychology+Books+
12. Snowmen Stories from Calvin and Hobbes -- May 11
LOL!! Just goes to show how popular the Calvin and Hobbes comic still is, and how we can all use a grin at the end of the week :)
http://www.scoop.it/t/just-story-it?q=calvin
13. Read Small Message, Big Impact to Get Your Message Out in a Big Way: Stories & Elevator Pitches -- June 5
http://www.scoop.it/t/just-story-it?q=read+small+message
14. We Need Social Producers: Catalysts, Info & ROI -- October 21
http://www.scoop.it/t/just-story-it?q=we+need+social+producers
15. Make It Count - Nike Story & Engagement -- April 27
http://www.scoop.it/t/just-story-it?q=Make+it+count
16. New Biz Storytelling Tool: Sparkol -- April 13
http://www.scoop.it/t/just-story-it?q=new+biz+storytelling+tool
17. Digital Storytelling: How To Tell A Story That Stands Out in the Digital Age -- October 11
http://www.scoop.it/t/just-story-it?q=Digital+storytelling+how+to
18.What are Story Maps? -- July 12
http://www.scoop.it/t/just-story-it?q=what+are+story+maps
19. How To Create More Powerful Content Marketing Stories -- October 8
http://www.scoop.it/t/just-story-it?q=how+to+create+more+powerful
20. Story Structure Diagrams -- October 8
http://www.scoop.it/t/just-story-it?q=story+structure+diagrams
Big months for the most popular articles are October, April, and then May. People were particularly inspired those months. Something in the air? Solar flares? Who knows -- the articles were great.
I'm looking forward to finding new great material for you in 2013, along with your comments, suggestions, and chats. Here's to a fabulous year!