Since my column about the Power of the About Us page (remember 2006 when MySpace was really popular) was written, not a week goes by that I don’t receive a comment about it.
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Scooped by Karen Dietz onto Just Story It |
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Alessio Manca's comment,
December 27, 2012 1:34 PM
You Poet! :)
Karen Dietz's comment,
December 27, 2012 3:24 PM
LOL -- yes, at heart! Enjoy the day :)
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All the best info on storytelling to lead and grow your biz. Contact us today! (619) 235-0052
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This incident happened with one of my clients - a high-profile communication technology company. As part of their online program, they were going to write a company blog. The first contributors we ...
Karen Dietz's insight:
Storytelling colleague Limor Shiponi from Isreal has done it again -- shared a slice of real life experience working with stories within a company. This is a short story with lots to think about -- namely how working with stories in organizations opens up meaningful conversations. And usually what is shared would have remained hidden or unsaid. And the other piece to think about in this story is how leadership can change and grow just by opening the door to storytelling. In this case, working on a company blog. And then the last place to reflect on with this article is the role of the story practitioner. As you read Limor's story, what qualities and skills were present that created a positive outcome? And then of course, the story itself proves how such a short piece can pack such a rich punch. If anyone is interested in digging into narrative practice, experiencing how complexity can be unwound with short but rich stories, and how all of this impacts both business and leadership, then click through the link at the end of the article to the Storyevolution conference coming up in May in Washington DC. Limor will be facilitating. This review was written by Karen Dietz for her curated content on business storytelilng at www.scoop.it/t/just-story-it 
malek's curator insight,
April 3, 7:32 PM
"I feel I’m afraid to do wrong when the standard is – perfect" What an inspiration. Delete the scoop?
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The Lincoln Business School has issued an invitation to all members of the academic community to participate in the Storytelling Conference which will t... Don't be put off by this being an academic conference! The focus here is all about the untold stories in organizations and what that means for organzational life. Untold stories are one of the most ignored -- and sometimes the most difficult to get at -- part of business. Yet these untold stories have immense power, often reflecting the power relationships within business heirarchies. These dynamis are essential for story practitioners to understand. If you work with stories in leadership or organizational development, this just might be the conference for you. And it would be a treat to spend time in the UK too! This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it Delete the scoop?
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A leader's mindset must be able to embrace these apparent conflicting realities – inflexible strategies and visions that must remain vital. This conference will introduce you to storyevolution – the tool to building and sustaining a new state of mind, your mindset for the future.
Karen Dietz's insight:
Woo hoo! Just want to share with you a one-day story conference coming up in May 2013 in Wash. DC that I hope you can attend. Yes, this is a bit self-serving because I'll be speaking there. Regardless, I think the material from the other presenters is going to be dynamite. This is different from most conferences. This isn't about story basics. It's about how to work with stories in your organization to bring it forward into the future you envision. It's about clarity in complexity, and the evolving nature of story dynamics. Sounds heady. It's not. The entire conference will be a storied experience. And it is designed for maximum participation, peer learning, and practical action steps you can implement -- and all grounded in solid well-tested frameworks. Forget jumping from speaker to speaker. Forget leaving the conference and wondering what you should do next. Join us for a grounded experience -- guided by the leading thinkers and doers in story -- where YOU are the focus. And where you come away with not only a deeper understanding of story, deeper conversations about meeting organizational challenges with story, but also knowing what your next steps are. Hope to see you there! This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it Delete the scoop?
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You are a storyteller. Story is a vital part of what makes us human. It's how we connect to one another. Welcome to TEDxEaling. Hey -- here's a conference coming up next month (September) in Great Britain all on storytelling by TEDx. Woo hoo! Looks awesome. If you can go, keep watch for when the tickets go on sale. And for those of us who can't attend, sign up for the newsletter updates. Then share with us your take-aways! This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it Delete the scoop?
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Hey folks -- if there is just one small thing you can do to prep for more business in 2013, it's upgrading your About Page on your website.
I really like the point the author, Bryan Eisenberg, makes -- "'About Us' is often the most neglected page on any website; if the page exists at all. It can put a human face on an otherwise technical, dry, and impersonal website. Properly written, it can provide some serious buying resolve to certain customer segments."
To help you get your story skills revved up to tackle this project, Eisenberg asks several really awesome questions at the end of the article. I know these will get those wheels turning in your brain.
And don't forget to give yourself time for several iterations. I just updated my year-old LinkedIn profile. My focus was on integrating several different aspects of my career and this time, it just came flowing out as a narrative that I now really like.
But trust me -- it took time to ask and answer to myself the same kind of questions posed in this article.
Am I done? No way. I realize I can change and update my About Me narrative as I need to. That is the beauty of storytelling -- our stories shift and change as we do. Our work as storytellers -- particularly in business -- is to remain authentic, engaging, and uplifting.
So what story(ies) are you going to be sharing in 2013 to grow your business?
This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it