Most people are born creative. As children, we revel in imaginary play, ask outlandish questions, draw blobs and call them dinosaurs.
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Scooped by Karen Dietz onto Just Story It |
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Your story is always being told, regardless of whether or not you decide to be the writer and director. If you think Facebook Timelines are only about highlighting and pinning pics, you are missing the point. Here is what I like about this article -- it actually contains concrete ideas for how to bring stories into your Facebook timeline. There are even links to Facebook company pages where forms of storytelling are actually happening. I think we have a ways to go yet in terms of being able to effectively share stories via social media. But this is a good beginning. I hope you get some good ideas from this post! Thank you fellow curator Debra Askanase @askdebra for recommending this article! 
Karen Dietz's comment,
March 28, 2012 6:38 PM
Thank you for re-scooping this Lesley! Have an awesome day :)
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From curator Jan Gordon: This piece was written by Lauren Fisher for Simply Zesty - Lots of good insights and resources. I'm paraphrasing what caught my attention from the perspective of brand storytelling and how important narrative is in today's marketplace. Fellow curator Jan Gordon found this article and wrote a great review below (she said it all, there's nothing more for me to add!) -- Excerpt:
Social media now as an essential form of communication, another side we don't often consider is its role in the evolution of storytelling. Throughout nearly every society and stage in history, storytelling has had a crucial role to play.
How this applies to social media
**we are now all storytellers, telling a story about ourselves through social media that plays a crucial role in the way in which others perceive us, but also, interestingly, how our own lives are preserved.
Here's my takeaway:
**It's important for brands to tell stories that speak to their consumer's needs and core values. Stories that are constantly evolving and living in real time because of digital technology and social networking .
**Stories become conversations that can lead to transactions and brand loyalty
Those brands or individuals that are succeeding the most in social media are those that are able to tell the best stories through digital means, in the most interesting ways.
Some people understand this better than others. Some for example understand the need to constantly create new ‘chapters’ in the story, to use social media constantly to share and create information so that our own personal timelines or stories consistently grow and provide entertainment.
Not only building up a more complete history of ourselves, but a more adept form of entertainment at the time. In just a few years we will have mastered the art of social media and that means we will have become masters of storytelling.
********The consequences of this for society are wide-reaching and most importantly, fundamental for connecting societies and individuals in a completely new way.
Curated by Jan Gordon covering "Storytelling, Social Media & Beyond"
Read full article here: [http://bit.ly/vjd2fw] Via Gregg Morris, janlgordon 
janlgordon's comment,
November 20, 2011 10:29 AM
Hi Gregg, This piece is a real gem, thanks for sharing it!
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What a terrific piece from Harvard Business Review about reclaiming your creative confidence. As biz story practitioners, that is what we do -- help clients become better storytellers and build their creative confidence at the same time.
This article shares recent research about creativity, and tips for building your creative confidence.
It's the most sought-after ability today.
When building your storytelling skills, make sure you find a coach or trusted partner and lock your normal tendencies for critical feedback ("Hey, sock it to me; I can take it!") in the closet. Criticism (often disguised as critical feedback) does not allow creativity to flourish.
So only use appreciative strengths-based coaching techniques. Then it is all a matter of practice practice practice -- orally with a partner, not in front of a mirror. As Julie Child said: "The only real stumbling block is fear of failure. In cooking you've got to have a 'What the hell?' attitude."
Now -- I'm going to take my own advice and keep practicing practicing practicing on my new MAC because I've tried 3 times to curate this article! I keep making mistakes with the mouse, the keyboard, and trying to figure out the ways of Safari. LOL -- glad my husband keeps encouraging me and I've taken a "What the hell?" attitude!
This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it