Not every story has the same capacity to connect with an audience on social media. Enter the land of Topical Buzzers, Curiosity Stimulators, and Feel-Good Smilers.
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Scooped by Karen Dietz onto Just Story It |
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Karen Dietz's insight:
If part of your branding is connected to your local place, then are there additional kinds of stories you should be adding to your biz story mix?
Absoslutely! And here's the list based on an National Public Radio Facebook experiment.
Now this may not be the most sophisticated research ever conducted, but frankly, we need all the help we can get generating ideas for stories for blogs, articles, presentations, and the like. So I'll take ideas where I can get them!
And before we go much further, let's ask this question: who wouldn't benefit from stories about your local geographic area into the mix???
My answer? no one. That means everyone could benefit from this post!
So can you add stories that explain more about your 'place'? How about 'curiosity stimulators' regarding your location? Or 'topical buzzers'?
There are 9 types of stories explained here in this article and I know you will get ideas from reading it.
This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it
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TED Talks William Ury, author of "Getting to Yes," offers an elegant, simple (but not easy) way to create agreement in even the most difficult situations -- from family conflict to, perhaps, the Middle East.
How do you end war and conflict? By finding a different story to share. While this is not about business storytelling per se, it is a fabulous and inspiring video on the power of a story. Perfect for a little weekend inspiration. Story sharing has been recognized as one of the most effective tools in peace and justice work. William Ury talks here about his work negotiating peace in world conflicts and how choosing a different story can make all the difference in the world. If Ury can do this on a global scale, surely we can take lessons here and apply it to our organizational conflicts, and conflicts in our personal lives. May this video inspire you to new heights in your storytelling. This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it Delete the scoop?
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Karen Dietz shares in excellent analysis and the NPR experiment is well worth reading.