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All the best info on storytelling to lead and grow your biz
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Anecdote: The Story of Malaysian Airlines and Business Storytelling

Anecdote: The Story of Malaysian Airlines and Business Storytelling | Just Story It | Scoop.it
Karen Dietz's insight:

Thank you Hans Heesterbeek for finding and sharing this video!


Here is what I love about it: my colleague Shawn Callahan in Australia made this simiple yet elegant and engaging video that shows how leaders can effectively use stories to create change.


The 3 minute video goes over what we typically do that doesn't work. And then provides alternative ways that do engage people in supporting a change effort.


Good one Shawn! Thanks for putting it together and making it available.  It is also a terrific example of Anecdotes biz storytelling in its own right.


This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it

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East Palo Alto adds personal touch to planning process by asking residents to tell their stories

East Palo Alto adds personal touch to planning process by asking residents to tell their stories | Just Story It | Scoop.it
As they draft a new Comprehensive General Plan, East Palo Alto officials are collecting oral histories of residents — a process praised as a novel approach to…
Karen Dietz's insight:

Love this story! It's about a city using the power of storytelling to chart their future. Hooray!


Don't you wish more organizations -- whether businesses, nonprofits, or governments -- would do the same? I know everyone's experience would be much richer with better outcomes, too.


My only little criticism of the process the City of East Palo Alto is using are the questions they are asking. They are OK. But if they reaslly wanted stories they would be using story prompts to make sure they really heard stories. The questions they are now using will get them information or opinions and maybe not stories.


Instead of asking, "How do you make use of the city's parks?" they could ask, "Tell me about some of the best times you've had in the city's parks..."  The first question gets you information like, "We go picnicing, we use the playground, I like running in the park..."


If you ask the second question you actually get a very rich story that tells you more. "I really like to run in the park every morning. The scenery is beautiful and I like how the city replants its flowers each season so the park is constantly changing and pleasant to be in. I run with my buddies. It is easy to find parking and we can hang out at the picnic tables afterward."


You get the idea. We now have meaningful experiences to help guide decision-making about plant maintenance, parking facilities, places to congregate, etc. that we never would have gotten by asking the first information-based question.


So if you plan to do something similar in your organization, focus on the "Art of the Question" and investigate story prompts and the Appreciative Inquiry process for more help.


Many thanks to fellow curator Bill Palladino @LocalEconGuy for sending this article my way!


This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it

Tribe Pictures's curator insight, January 16, 2:26 PM

Story telling makes for good city planning

Karen Dietz's comment, January 17, 4:30 PM
It certainly does! And it is a much more rewarding experience for all involved.