Poet David Whyte has introduced poetry into American Express, Boeing, and Toyota as a tool for understanding organizational creativity.
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Developing your story in Network Marketing plays a critical role in your success in prospecting and presenting!
I'd love it if this article was titled "Your Story; 30 Second Speech" because it applies to any business person (not just those in MLMs) who struggles to tell his/her story at any networking event.
I included the article here becuase it asks some great questions that will help us craft and tell our mini-networking story. These questions are the first step. If you can answer these with confidence, you are well on your way to crafting your mini-story that will lead to richer conversations and connections at networking events. Delete the scoop?
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Pecha Kucha is a presentation method, developed in Japan, that is reputed to improve audience attention. It is a method of presenting that ensures both content and length are kept ...
Here's a great exercise & method to create powerful yet brief stories to share with only 20 slides with 20 seconds for each slide. This is a discipline all business could develop and use for those times when you have to share your story both quickly and well.
Originally shared via Twitter @marketingwizdom. Delete the scoop?
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Why: Use mini user stories, with the right sales message, so that your salespeople are able to sell value and differentiate your offering instead of pitching product and reducing price. Mini User Stories: Make the stories short.
One of the best articles I've read on using stories in sales. The author give how-to tips and concrete examples on crafting your sales stories so the customer is the hero, and you are the winner (higher sales). Well done (and it works)! Delete the scoop?
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We're collecting stories from people who benefit from programs run by charities to find out what's working, what isn't, and what the community really needs.
Want to create a customer feedback loop using stories? Then here's your how-to guide. This non-profit is doing what every business needs to do.
This is a must-read article, and even includes a downloadable PDF for how to set this up in your business.
Don't wait another minute to read this piece and learn how to do this yourself -- no matter what size your business is. If this non-profit can do it, so can you. Delete the scoop?
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I am waxing poetic this week and searching for inspiration. While prepping for client work a few days ago I found this poem by David Whyte and thought about sharing it with you. It speaks to me of the power of vivid language and beautiful storytelling. I hope it inspires you also :)
LOAVES AND FISHES
This is not
the age of information.
This is not
the age of information.
Forget the news
and the radio
and the blurred screen.
This is the time
of loaves
and fishes.
People are hungry,
and one good word is bread
for a thousand.
--D.W.
This was brought to you by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it