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All the best info on storytelling to lead and grow your biz
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Storytelling Makes Us Better in Life and in Business

Storytelling Makes Us Better in Life and in Business | Just Story It | Scoop.it
I put myself in the category of a motivational speaker, but I consider myself nothing more than a storyteller. And I don't think anything more is needed. Because if you have the ability to tell a powerful value-filled story, then it will ...


What a wonderful inspirational read for today, the day of Thanksgiving. If you want a jolt of heartfulness about stories in business, then this short article is for you.


Behind all the story and marketing, sales, biz growth activities lies the heart. Storytelling -- whether in business or on the stage -- is heart work because that is ultimately where stories touch us. At least for me it is.


I believe most of us doing this work with business storytelling come from this heart place because we know that sharing stories brings out the best in people. Because that is what we want more of. And that is what this article is really all about.


And I love at the end that the author Kelly Swanson says her post contains a lot of information and not story, and promises to do better. Doesn't this happen to all of us?! So thanks Kelly for the refreshing admission. We are right there with you :)


Enjoy this lovely piece, and thanks Kelly!


Link to original article:http://motivational-speakers-review.com/2012/11/21/storytelling-2/the-value-of-storytelling-in-life-and-in-business 


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Chantal Sim's curator insight, May 15, 12:38 AM

I like Kelly's blog because she shares many effective tips to be a motivational speaker. To be a great storyteller, I think I have to be more careful about daily life to be better and 'storious'. I actually made the word, 'storious' by myself to expressing the idea of make something possibly great to talk about.  Be storious!

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Rescooped by Karen Dietz from Digital Presentations in Education
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Make your idea stick

Short explanation of Chip & Dan Heath's brilliant book 'Made to Stick' - Why some ideas take hold and others come unstuck. With the funny and sticky example by

Via Baiba Svenca
Karen Dietz's insight:

I rescooped this from fellow curator Baiba Svenca even though I have curated the original video before. 


I did so because in this SlideShare presentation, it examines WHY this funny video -- Dumb Ways To Die -- really sticks. It's based on the Heath brother's book "Made To Stick."


The presentation was put together by Orsolya Nemes in Budapest, Hungry, who is a consultant / trainer.


It's a fabulous primer about how to craft your stories (and other material) so people remember it and repeat it via word-of-mouth marketing. The video is less a story, but it embodies many devices we use in storytelling to make our work memorable and repeatable. You will want to take note of these elements.


That's a good thing! So have fun watching the video (it is one of my favorites) and go through the slide presentation to understand why it works so well.


This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it

Karen Dietz's comment, March 19, 12:22 PM
LOL Ken! There are times I find a great article and wish I could have a 'redo' with a client :)
Denyse Drummond-Dunn's curator insight, March 20, 8:25 AM
Great, if a bit long video included, but presentation is definitely worth a read.
Peter Sampson's curator insight, April 28, 6:35 PM

Simple, Unexpected, Concrete, Credible, Emotional, Stories