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Sting operations cannot enjoy the status of investigative journalism - Daily News & Analysis

Sting operations cannot enjoy the status of investigative journalism - Daily News & Analysis | Journalism News | Scoop.it
Daily News & Analysis Sting operations cannot enjoy the status of investigative journalism Daily News & Analysis The coincidence, notwithstanding, there is a link between the two and therein is a reason for the entire media to introspect on the use...
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Pittsburgh School Shooting Wounds Three, Prompts SWAT Response - ABC News

Pittsburgh School Shooting Wounds Three, Prompts SWAT Response - ABC News | Journalism News | Scoop.it
ABC News
Pittsburgh School Shooting Wounds Three, Prompts SWAT Response
ABC News
A shooting near a Pittsburgh high school this afternoon left three students injured and SWAT team cops searching for a gunman.
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2014 will be the year of brand journalism

2014 will be the year of brand journalism | Journalism News | Scoop.it

This is what leads me to conclude that 2014 will be the year of brand journalism....

 

As content marketers struggle to keep up with the demands of creating content all the time that’s high quality, increasingly they’ll look to professionals who can maintain that pace without breaking a sweat – journalists.

 

Brands are also realizing that they must capture their audiences’ attention, that they must take responsibility for the creation and maintenance of those audiences. Relying on the traditional media to do so at a time when traditional media is declining is folly at best....


Via Jeff Domansky
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Jeff Domansky's curator insight, November 14, 2013 9:23 AM

No surprise as brand journalism momentum grows.

Sara Ortega's curator insight, December 1, 2013 3:29 PM

As newsrooms continue to cut staff, major journalists are leaving news for corporations like NYT tech columnist David Pogue for Yahoo.

 

So what does this mean for corporations?

 

-You are a media company and a publisher.  If you’re looking to start branded journalism make sure it to do it right.

-Get comfortable with the tools of a publisher.  Use focus groups to text out tools and platforms.

-Consider hiring actual journalists or freelancers to develop great content.  

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Filipino Sailors Struggle for News of Home - ABC News

Filipino Sailors Struggle for News of Home - ABC News | Journalism News | Scoop.it
Filipino Sailors Struggle for News of Home ABC News The devastation from last week's typhoon has been difficult for Filipino expatriates around the world to take in, but for 300,000 Filipino sailors working on the world's high seas, getting news of...
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Glenn Greenwald: The New York Times 'helped to kill journalism as ...

Glenn Greenwald: The New York Times 'helped to kill journalism as ... | Journalism News | Scoop.it
He contrasted his view of journalism with the journalism of the New York Times, which he described as more traditional. Greenwald recently debated the “future of news” with former New York Times executive editor Bill Keller, ...
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