Drawing on outside sources, including social media and user-generated media, also means letting go of the gatekeeper model, a point made in this article. A poll in Time suggests millennials don't aspire to home ownership the way the previous generations did. Obvious economic factors aside, maybe ownership in general has less perceived value in this age of sharing. To that end, there is a diminishing capacity to "own" or control the story and indeed the whole news cycle.
Aggregation is one of the activities that will generate stories with many owners and contributors, but no single gatekeeper. This is particularly true once a story is published and has the ability, online, to take on a life of its own.
Steve Buttry includes curation in his vision of the new newsroom, one that is "unbolted" from print. In addition, attribution changes such that sources become embedded, linked, clickable, and so on, making a more seamless, but no less credible, news writing experience.
When we asked Clerwall if this could tarnish the overall quality of a piece of journalism and affect the results, he said: "You are right, had I cut them differently maybe the results would have been different.
Melanie Faizer's insight:
Aggregating might be perceived as an automated process -- unoriginal and rote. A robotic process, though, doesn't incorporate imagination and interpretation. As the article suggests, robot news writing is more boring than the stories pulled together by humans.
Zeega is a new form of interactive media, enabling anyone to express themselves by easily combining media from the cloud. Make the web you want. Zeegas work across all platforms, from iOS to Android to Chrome, Firefox, IE and Safari. A Zeega can play inside Twitter, Facebook, Tumblr and other apps.
Zeega.com is a great example of storytelling through aggregating and curating, and in addition, embedded, automated attribution. It removes much of the burden of copyright. From a storytelling perspective, it has limitless possibilities, but one of the challenges is finding that story worth telling. Some Zeega examples are beautifully executed; too many are (from a journalistic perspective) one-dimensional in their execution and not thought-provoking. We are still new at curating content, and it shows. Curating is another form of narrating: the story still needs a point, a trajectory.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
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