Facebook may dominate social sharing overall, but Pinterest is the leader when it comes to social sharing for e-commerce, according to a new study by Gigya, which specializes in social customer management and conducted a survey of social sharing habits across various verticals in the third quarter of the year.
For general social sharing of all types, Facebook led the way with a 41% share, followed by Twitter at 30%, and Pinterest at 20%; LinkedIn and Google+ lagged behind with 4% and 3% of all sharing activity, respectively. But a rather different picture emerged for sharing related to e-commerce, where Pinterest led the way with 44% of all e-commerce-based shares, followed by Facebook with 37% and Twitter at just 12%. Google+ contributed just 3% of e-commerce-related shares, and LinkedIn didn’t even register.
However, Facebook moved into first place again in a variety of marketing-related categories, leading the way in sharing for media and publishers with 40% of shares, versus 30% for Twitter and 20% for Pinterest. Facebook was also the most popular platform for sharing consumer brands, with 46% of all brand shares, compared to 38% for Twitter and 11% for Pinterest. Likewise Facebook led in the travel and hospitality vertical, with a whopping 61% of all social sharing, compared to just 17% for Pinterest and 14% for Twitter...
The holiday season is of course quite a wonderful time for merchants. And over the past few years it has become quite a nice time for online merchants. But if you are an affiliate webmaster where you don't have products of your own and just refer your web visitors to your affiliate sales sites how do you increase revenue during the season?
This will be the year of substance, when content is not just written for search engines to pick up, and when things we had hoped would connect become connectable. And most importantly, the value of marketing will continue to rise as consumers define their own individual futures of the products and services they prefer.
2014 is going to be the year when our human curiosity figures out how people, technology and process can finally work together.
This article is actually related to the paper I wrote for my senior project titled "The Different Aspects of Journalism." I explain at length about how Facebook plays a significant role in the social society.
Welcome to the 13th annual edition of strategy+business’s best business books. Every year they strive to assemble a reading list that will not only engross and entertain you, but also provide concepts, tools, and insights that can help you lead your company to a better future.
This year’s best business books section includes seven essays by expert guides.
Furthermore, we are introducing TechnoVision 2014 to you in a gradual, stepwise way. To be more precise, we are releasing a building block every working day, ever since Monday the 4th of November. Each building block is described through a separate blog post on the CTO Blog with many contributions of Capgemini’s leading technology experts. By the end of December you should be equipped with at least 37 interesting perspectives on the way technology will shape business change in the forthcoming year.
As the world mourns the loss of Nelson Mandela and commemorates his greatness as a leader, we would do well to remember that one of the many hallmarks of his leadership was trust. The greatest leaders in the world gravitated toward Mr. Mandela because he was genuinely trustworthy and his purpose was to support peace, prosperity and unity not only in South Africa – but throughout the world. Mandela was able to lead people in ways that many find impossible to do. As he famously said, “It always seems impossible until it’s done.”
Unfortunately, trust is in rare supply these days. People are having trouble trusting each other, according to an AP-GfK poll conducted in November 2013, which found that Americans are suspicious of each other in their everyday encounters.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.