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How paywalls affect social media efforts at 5 news sites

Several news sites have implemented paywalls in the past year, and the trend continues into 2012. The Los Angeles Times launched its paywall on Monday, and Gannett recently announced that all of its papers except for USA Today will be behind a paywall by the end of the year.

As more news sites consider subscription plans, they’ll inevitably face tough questions — not just about how to implement paywalls but about how and whether paywalls will affect their social media goals.

I talked with folks from five different news organizations to find out how they’ve balanced serving subscribers and non-subscribers on social networks. They each have different ideas and strategies, suggesting there’s no one-size-fits-all approach

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66% Prefer Reading Print Newspaper To Online Version

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The Data Journalism Handbook: The Next Newsroom Staple?

The Data Journalism Handbook: The Next Newsroom Staple? | Journalism and Internet | Scoop.it
The Data Journalism Handbook launched this past weekend at the School of Data Journalism, based at the 2012 International Journalism Festival in Perugia. It is a one stop shop for reporters interested in learning about data journalism and includes a free, open sourced web version so anyone can access it.
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How tech's giants want to re-invent journalism

How tech's giants want to re-invent journalism | Journalism and Internet | Scoop.it
Some of Silicon Valley’s biggest technology companies keep rejecting comparisons with news organisations.
But they nevertheless think they have the prescription for what news media must do next...
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EXCLUSIVE: Inside Huffington Post’s Weekly Magazine App

EXCLUSIVE: Inside Huffington Post’s Weekly Magazine App | Journalism and Internet | Scoop.it

The new product is designed to showcase top stories in a format that’s days long rather than hours. “If we publish a story on a Wednesday, it may hold a top space on the site for a couple of hours; if we’re not splashing it and keeping it at the top of the page, it’s going to cycle right off the front, and it’s going to be harder for readers to find,” says O’Brien. “This is a place where we can silo our best work and give it longer legs.”

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Google’s Richard Gingras: 8 questions that will help define the future of journalism

Google’s Richard Gingras: 8 questions that will help define the future of journalism | Journalism and Internet | Scoop.it
The search giant's head of news products thinks we need to rethink how the news is architected and how information gets produced.
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Bloomberg and Reuters: The Future of News

Bloomberg and Reuters: The Future of News | Journalism and Internet | Scoop.it
They're rich, they're global, and they're snapping up A-list journalists
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Lytro’s role in photojournalism: A novelty or a new path?

Lytro’s role in photojournalism: A novelty or a new path? | Journalism and Internet | Scoop.it
The Washington Post put the new Lytro camera in the hands of our photographers. The general consensus? Lots of potential, but purely a novelty in its current state.
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Nielsen: U.S. Consumers The Most Likely To Pay For Content On A Tablet… Except When It’s News

Nielsen: U.S. Consumers The Most Likely To Pay For Content On A Tablet… Except When It’s News | Journalism and Internet | Scoop.it
As developers hunker down and get into the business of trying to work out how to get consumers to buy more of their product on mobile devices, some revealing numbers out from Nielsen on what people are willing to pay for on tablets already.
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News.me Exposé Puts Your Friends In Charge of the News

News.me Exposé Puts Your Friends In Charge of the News | Journalism and Internet | Scoop.it
I've been playing around with a new tool from the crack team at News.me called Exposé.
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Jill Abramson At South By Southwest: New York Times Editor Talks About The Future Of The Paper

Jill Abramson At South By Southwest: New York Times Editor Talks About The Future Of The Paper | Journalism and Internet | Scoop.it
The media world has been going through a period of intense change for over a decade, but, as New York Times editor Jill Abramson noted on Monday, not everyone loves that.
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The BBC launches Facebook News Control Panel to personalize your social news feed

The BBC launches Facebook News Control Panel to personalize your social news feed | Journalism and Internet | Scoop.it

As part of its campaign to increase its social presence and to change the way people access news online, the BBC has rolled out its new BBC News Control Panel for its official Facebook page to give people more control over the news that they see on their News Stream.

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Content everywhere? More like content nowhere

Content everywhere? More like content nowhere | Journalism and Internet | Scoop.it

Time Warner is the company that perhaps best exhibits the split personality of the content industry. Time Warner, and much of the rest of the media, wants to make a splash in the digital world with one toe while protecting its profit streams with every other usable extremity. Its CEO, Jeff Bewkes, has long been promoting a “Content Everywhere” initiative, which allows paying cable-television subscribers access to shows via all their digital devices. Yet the company’s Time Inc. division has recently started posting online-only excerpts of its Time and Fortune magazine articles, directing readers to subscribe in print or via iPad. I’m sure this cannibalizing of print content sounds like a grand idea in an executive suite, especially one full of TV execs, but it’s extraordinarily frustrating online.


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Guardian open journalism: Three Little Pigs advert - video

This advert for the Guardian's open journalism, screened for the first time on 29 February 2012, imagines how we might cover the story of the Three Little Pigs in print and online. Follow the story from the paper's front page headline, through a social media discussion and finally to an unexpected conclusion

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You might not be a journalist, but you play one on Twitter

You might not be a journalist, but you play one on Twitter | Journalism and Internet | Scoop.it
Researchers at Indiana University are examining how politically engaged Twitter users display journalistic behaviors and how they shape the site as a news source.
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What is the purpose of a newspaper?

What is the purpose of a newspaper? | Journalism and Internet | Scoop.it
Newspapers find themselves at a crossroads: they need to generate more revenue in order to stay in business, but some of the ways they could do that might conflict with the public-interest aspect of journalism.
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Are you a young dude interested in news? All else equal, this study says you’re a top paywall target

Are you a young dude interested in news? All else equal, this study says you’re a top paywall target | Journalism and Internet | Scoop.it
A new study from the University of Texas explores the interrelatedness between online news use, preference, and intent to pay.
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Six degrees of aggregation

Six degrees of aggregation | Journalism and Internet | Scoop.it

Of the many and conflicting stories about how Huffington Post came to be—how it boasts 68 sections, three international editions (with more to come), 1.2 billion monthly page views and 54 million comments in the past year alone, how it came to surpass the traffic of virtually all the nation’s established news organizations and amass content so voluminous that a visit to the website feels like a trip to a mall where the exits are impossible to locate—the earliest and arguably most telling begins with a lunch in March 2003 at which the idea of an online newspaper filled with celebrity bloggers and virally disseminated aggregated content did not come up.

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Meet the most popular woman at NPR’s Fresh Air (and it’s not Terry Gross)

Meet the most popular woman at NPR’s Fresh Air (and it’s not Terry Gross) | Journalism and Internet | Scoop.it
Melody Joy Kramer is the sole web producer at NPR's Fresh Air. The show's growth on the web and social media is eclipsing others on public radio.
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Sink or Swim: Digital Publishers Need to Be Bold

Sink or Swim: Digital Publishers Need to Be Bold | Journalism and Internet | Scoop.it
And as they contemplate how to make money from the digital readers of the future they should take heart. A generation that’s willing to pay for ringtones can probably be persuaded to buy anything.

Even news …
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How to build your mobile news audience? New Pew research offers insight

How to build your mobile news audience? New Pew research offers insight | Journalism and Internet | Scoop.it

Digital news is becoming a multi-device experience. For now, desktop and laptop computers remain the most popular way that people in the U.S. access digital news venues. However, PEJ notes: “Nearly a quarter of U.S. adults, 23%, now get news on at least two devices: a desktop/laptop computer and smartphone, a computer and a tablet, a tablet and a smartphone, or on all three.”

Also: “For most with multiple devices, there is not a single place for news. People who acquire mobile devices appear to be using them to get news on all their devices. This also suggests they may be getting more news more often. About a third (34%) of desktop/laptop news consumers now also get news on a smartphone. About a quarter (27%) of smartphone news consumers also get news on a tablet. While this smartphone/tablet news consumer group is small—just 6% of the population overall—it is a large percentage of those who own smartphones and tablets. Fully 44% of people who own both kinds of devices use both for news. What’s more, most of those individuals (78%) still get news on the desktop or laptop as well.”

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Digital: News Gains Audience but Loses Ground in Chase for Revenue

Digital: News Gains Audience but Loses Ground in Chase for Revenue | Journalism and Internet | Scoop.it

Each is a threat and a promise. Facebook and other social media are additional distributors of content, but they are also are rivals for advertising revenues. The new tablets, smartphones and other mobile technologies represent new ways to reach audiences, but they are also a new wave of new technology that news companies need to react to. Even as traditional media institutions continue to struggle to find a sustainable model after more than a decade of declining advertising revenues and digital upheaval, the new wave threatens to shift the media landscape out from under them once more.

There is some time to adapt. News sites now get 9% of their traffic from social media, up about 57% in two years. That is almost half of what comes from search engines.

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New York Times could look outside journalism for next social media editor

he social media staff has been working with individual desks to get them to include social media in their discussions of coverage, in the same way they think of reporting and photography.

Pilhofer hinted that the Times will be adding to its social media staff, too.

“There’s a lot of conversations happening right now about trying to figure out ways to do a lot more than we’re currently capable of doing,” he said. Throughout the company, “there is agreement that social and community are fundamental to what we do and that there needs to be significant investment in it.”

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The New York Times joins Mozilla and Knight Foundation to drive open innovation in news

The New York Times joins Mozilla and Knight Foundation to drive open innovation in news | Journalism and Internet | Scoop.it
The New York Times and three other leading global news organizations are joining Knight-Mozilla OpenNews, a partnership aimed at driving open source innovation in news.

This could be an emblematic announcement for the future of publishing. Technology and Media coming closer is an interesting trend and one that shows some in the Media industry understand their future is in embracing technology; not fighting it.
Via Guillaume Decugis
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How paywalls affect social media efforts at 5 news sites

Several news sites have implemented paywalls in the past year, and the trend continues into 2012. The Los Angeles Times launched its paywall on Monday, and Gannett recently announced that all of its papers except for USA Today will be behind a paywall by the end of the year.

As more news sites consider subscription plans, they’ll inevitably face tough questions — not just about how to implement paywalls but about how and whether paywalls will affect their social media goals.

I talked with folks from five different news organizations to find out how they’ve balanced serving subscribers and non-subscribers on social networks. They each have different ideas and strategies, suggesting there’s no one-size-fits-all approach

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Financial Times to set up new 'live news' operation

Financial Times to set up new 'live news' operation | Journalism and Internet | Scoop.it

The Financial Times is to create a new "live news desk" at the heart of the FT.com operation, tasked with providing a rapid response to breaking news stories including on live blogs and Twitter.

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