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Achieving a top ten App Store ranking
Google lanzó ayer una nueva característica para sus páginas de Google+: el *panel de control*. Se trata de una nueva sección sólo disponible p...
Via Lorena García Carbajal
How mobile apps have changed the world
Although latest trends indicate a growing number of
people are opting to use cloud-based and mobile software,
businesses rely on software that can reside over a variety of platforms.
20 Business
Via TechinBiz
The folks over at the University of Florida’s Online MSM have put together a stunning infograph to help illustrate the growing need for educated social media marketers, and how businesses are able to turn a profit using social media, and therefore pay their new social media marketer! For instance, the infograph points out that, according to their research, 77% of B2C companies and 43% of B2B companies have acquired customers from Facebook. And it mentions that 34% of marketers have generated leads using Twitter. It should be noted that on any infograph like this, where usage and adoption levels are rising by the minute, the actual numbers were probably innacurate as soon as it was published, but they should give you a great approximation. More and more people are using social media, and more and more businesses are finding ways to utilize social media to connect with customers and generate actual revenue. One of the most telling stats included was this: 85% of all businesses with a dedicated social media platform reported an increase in their market exposure.
Via Brian Yanish - MarketingHits.com
Since the beginning of CMS “Open Source” software applications, the tides have turned on how a website development project is approached. Before Open Source code that would handle the back-end approach to a website, users had to rely on developers and web masters to build and add content for their site. This sometimes required full time staff to work on the site around the clock. Open Source applications created a library of code that would handle all of a website editing needs by using a simple tool called a “What You See Is What Your Get”, or WYSIWYG editor. It would save content edited into a database on the server which would in turn be “called for” by the website when a page is opened. This content was not hard coded into a file like it was previous to CMS functionality. when we talk about using Joomla!, Drupal and WordPress, we must approach these 3 applications as tools that all basically do the same thing. Manage Content! They each have a database that stores the content needed for display. The difference is only in what we don’t really see as an “end-user”. The difference is only in ease of use and potential scalability. This means your choice as to what you use should only be based on what you are able to handle. Some folks stay with WordPress because it is known to be simple to install and customize directly from the “Dashboard” or Control Panel. Joomla! and Drupal on the other-hand needs a little more knowledge with regards to using the Control Panel (built into your WebNet Hosting account) to customize and install the product itself.
Via Brian Yanish - MarketingHits.com
The 3 C’s model has been a mainstay of business strategy for decades now. It centers around the three most crucial factors that are needed for success, encouraging you to focus business strategy on three main areas: the customer, the competitors and the corporation. This remains an excellent go-to mantra for anyone hoping to succeed in the business world, but when it comes to marketing specifically, there are a different 3 C’s that companies would be well-advised to follow. Take a look at the infographic to learn more about how the evolved 3 C’s of marketing can help you to direct your campaigns: creative, controversial and clever.
Via Brian Yanish - MarketingHits.com
A los periodistas online les encanta que sus lectores difundan sus artículos en las redes sociales. Sin embargo, publicar un tuit o un post con un link a una noticia no significa que el usuario se haya tomado realmente la molestia de leerla. Esto es algo que ya muchos intuíamos, per un reciente estudio del especialista en datos Josh Schwartz, de Chartbeat, para Slate Magazine, parece confirmarlo oficialmente.
Via Rocío Villar Polo
Sin anuncio alguno, hoy Twitter ha abierto su plataforma de análisis de tweets al público de manera completamente gratuita, lo que permitirá a los usuarios conocer el rendimiento de sus propios tweets. El descubrimiento ha sido realizado por Christopher Penn, vicepresidente de tecnología de marketing de SHIFT Communications a principios de esta semana, así como por Danny Olson, estratega digital en Weber Shandwick.
Via Rocío Villar Polo
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The Internet is not making salespeople obsolete; it's making them even more important.
For the past two decades, numberless pundits have predicted that the Internet would make salespeople obsolete.
Via TechinBiz
La Opinión Vine le gana terreno a Instagram en Twitter La Opinión Mientras que Instagram es la popular red de fotografía caracterizada por sus filtros vintage, así como por la predisposición de sus usuarios a capturar instantáneas de sus pies y de...
Via Lorena García Carbajal
En Yahoo! han anunciado que eliminarán y dejarán libres las cuentas de email (Yahoo! mail fue creado en 1997) que lleven más de 1 año paradas, lo que significa que millones de cuentas del estilo diego@yahoo.com, maria@yahoo.com y pedro@yahoo.com comenzarán a estar disponibles después de la masacre que se realizará el 15 de julio.
Via Rocío Villar Polo
El gigante de internet está lanzando este globosde helio 20 kilómetros por encima de la Tierra. El objetivo: que internet llegue a todo el planeta.
Via Rocío Villar Polo
Aplicaciones para potenciar Facebook, Twitter y LinkedIn Lanacion.com (Argentina) Según Facebook, en la Argentina se registraron 20 millones de cuentas activas en febrero de este año y la tendencia avanza a paso firme.
Via Lorena García Carbajal
Muchísima gente sueña con ganarse la vida con su talento, pasión, afición, ¿qué es lo que les detiene a llevar a cabo este sueño?
Via Ricard Lloria, Equipodiverta, Aida
Es importante determinar en qué redes sociales debe estar mi empresa a la hora de realizar una buena estrategia. (¿En qué Redes Sociales debe estar mi empresa?
Via Lorena García Carbajal
Mapa conceptual para crear un plan de curación de contenidos optimizado. Aprende cuales son los elementos y fases claves de la curación de contenidos
Via Lydia Gracia, Aida
Facebook acaba de anunciar una nueva característica que consiste en verificar los perfiles o páginas de famosos y cuentas oficiales.
Via Paloma del Valle ►, Aida
La publicidad exterior forma una excelente pareja de baile con la meteorología. Que se lo digan, si no, a la marca Stella Artois Cidre, que acaba de lanzar en Reino Unido una original campaña de publicidad exterior que sólo es visible cuando la temperatura sube dos grados por encima de la media nacional.
Via Rocío Villar Polo
La Red, un diálogo con millones de personas
"Internet ha pasado ser un mensaje controlado y unidireccional a un diálogo en tiempo real con millones"
Via Rocío Villar Polo
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