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Rescooped by Philippe Trebaul from Business Brainpower with the Human Touch
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Your Brain at Work - New tools and Approaches have already Produced New Insights

Your Brain at Work - New tools and Approaches have already Produced New Insights | JOIN SCOOP.IT AND FOLLOW ME ON SCOOP.IT | Scoop.it

When Apple fanatics lined up to get the new iPhone in 2011, the New York Times published an op-ed titled “You Love Your iPhone. Literally.” It described an unpublished experiment in which the author scanned the brains of 16 people as they heard and watched audio and video of ringing or vibrating iPhones. The scans showed activity in the insular cortex—an area that activates when someone experiences love. “Subjects’ brains responded...as they would respond to the presence or proximity of a girlfriend, boyfriend, or family member,” the author wrote. “They loved their iPhones.”


Dozens of neuroscientists cosigned a letter to the Times condemning the article, noting that one-third of all neuroimaging studies reveal activity in the insular cortex. It’s active when people sense temperature changes or even just breathe. In fact, in 2007 the Times itself had published an op-ed showing that the same area of the brain was engaged when subjects felt the opposite of love. Titled “This Is Your Brain on Politics,” the article linked activity in the insular cortex to disgust and asserted that it was particularly strong in men who saw the term “Republican.” Scientists wrote a letter protesting that article, too.


Via Vicki Kossoff @ The Learning Factor
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Rescooped by Philippe Trebaul from Mindful
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Naked Mind: the film - "A present mind is a happy mind."

From the Himalayas to US Neuroscience labs, two filmmakers explore the effects of meditation and its potential for collective evolution


"Scientific discoveries are proving that meditation can be beneficial to individual and collective happiness, but what does this mean outside an Eastern Buddhist culture? In contemporary American life, the term "mindfulness" has become a buzzword across a huge range of disciplines, from psychology and medicine to education, social action, and prison reform. This film asks: What does mindfulness mean, how does it relate to human happiness, and what does it mean to practice mindfulness in today's society? "


Via craig daniels
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craig daniels's curator insight, March 7, 2013 12:04 PM

Mindfulness-Meditation is one key to getting a handle on who we are, who we are inside ourselves. Once we start exploring just who we are, many of us are surprised by what we find.


Throughout recorded history people have been using meditation as a tool to dig deep into our consciousness, dig deep into our souls. We wonder just who is this person I call self?


Well now here in the 21st century more and more people are wondering just what are people finding on their journey deep within their minds and they are writing books and making films about what they have found.


Here is a film project that is worthy of your support and I hope you will take a moment to watch and read their message on Kickstarter. The Project and film is called Naked Mind...

Ron Callari's comment, March 7, 2013 2:06 PM
I experienced something similar when I visited the monks in Ladakh, India about 10 years ago. Thx for sharing.
craig daniels's comment, March 7, 2013 2:12 PM
Thanks Ron for stopping by.. Meditation can really open up the mind.