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Curated by Joaquim Rocha
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Is Your Sales Funnel Flawed?

Is Your Sales Funnel Flawed? | Random Ideas | Scoop.it

Via Daniel Watson, Fred Zimny
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Randi Thompson's curator insight, February 26, 2013 9:52 AM

Are you using a sales funnel yet?  If not, maybe you should think about what you are doing in your marketing...

Tia Ribary's curator insight, March 5, 2013 6:14 PM

Interesting thining about this "new" funnel and the impact that online access has on today's purchasing decisions. Purchasers have so much more information at their fingertips! Reviews on search engines, via social media, etc. have such an impact on purchasing decisions...which certainly was not the case 100 years ago!

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Information design rationale as a teaching strategy

Information design rationale as a teaching strategy | Random Ideas | Scoop.it
For me teaching is a challenging, dynamic but highly rewarding activity. Here in Europe, students come from and have different cultural and educational backgrounds, thus, have quite uneven levels o...

Via Rosário Durão, Fred Zimny
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The Smokers by Sammy Slabbinck

The Smokers by Sammy Slabbinck | Random Ideas | Scoop.it
Limited edition print available: sammyslabbinck.bigcartel.com/product/the-smokers...

Via Rammses
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'La petite portugaise'

'La petite portugaise' | Random Ideas | Scoop.it

Hace casi 45 años, un conocido fotógrafo francés de origen haitiano, Gérald Bloncourt, visitó los arrabales pobres de París y le hizo una foto a una niña morena al pie de la chabola en la que malvivía. Bloncourt se enamoró de la foto y la colgó desde aquel día en las paredes de su casa. La tituló La petite portugaise y pasó a simbolizar, tras ser reproducida en muchas exposiciones y publicaciones, las condiciones de vida de la emigración dura y miserable del Portugal de los años sesenta. Nadie supo nunca el nombre de aquella niña que se tapaba con la mano la sonrisa, conocida como A menina do bairro de lata.


Pero en enero, tras hablar con un amigo, Maria da Conceição Tina, una profesora de portugués y de francés de Coimbra de 52 años, comenzó a preguntarse si no sería ella la protagonista de esa foto-emblema, como explicaba ayer en un emocionante reportaje de Patrícia Carvalho en el diario Publico. La actual profesora dudaba, porque no recordaba haber visto nunca un fotógrafo en el barrio de chabolas de Saint-Denis en el que residió durante dos años junto a su padre, su madre y su hermano. Pero reconoció instintivamente la muñeca que sujetaba esa niña con el brazo. También el paisaje de barro y de chabolas que se amontonaba tras ella. Tras vacilar mucho, se decidió a contactar con el fotógrafo para asegurarse. En junio se conocieron y tras ver y reconocer también a Bloncourt, 45 años más viejo, a Maria da Conceição ya no le quedaron más preguntas.


Hasta ahora. Hasta que se reconoció en la foto con la muñeca en el brazo y conversó con Bloncourt en París y se convenció de que no es bueno olvidar determinadas cosas y de que su pasado de emigrante pobre, como el de otros miles de portugueses –y españoles- que viajaron hacia el norte en aquellos años, no tiene nada de vergonzoso o reprobable. Sobre todo ahora que muchos portugueses vuelven a emigrar para escapar de la crisis económica que ahoga el país. Ella misma, que se define como una mujer feliz, lo precisa: “Una hija mía, de 24 años, ha cursado Enfermería, pero no consigue encontrar trabajo y está pensando irse al extranjero. Esto es triste. No porque la vaya a echar de menos, sino porque eso demuestra que estamos mal políticamente, porque este país no puede aprovechar a sus licenciados y les obliga a hacer lo que hicieron sus padres: irse”.

 

 

De: http://blogs.elpais.com/rua-lisboa/2011/11/la-nina-del-barrio-de-lata.html

 


Via CamaraRetro BoxStore
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Orange Design: Decoração e tal: 10Cent

Orange Design: Decoração e tal: 10Cent | Random Ideas | Scoop.it
Para tornar o lugar um verdadeiro lar para eles, o casal reformou todo o interior e incluiu especialmente na decoração muitas cores vivas, móveis e objetos de design, artesanatos e uma pequena coleção de pinturas de ...
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Once upon a time with Lidewij Edelkoort

Once upon a time with Lidewij Edelkoort | Random Ideas | Scoop.it

WORDS: Daniel Scheffler PHOTO: Philip Munda

 

Beyond all the trends, the beholder of some of the future and the glamour of being the doyenne of the world's shift and swing, is the felinity of gentlewoman Lidewij Edelkoort. Whether she's thinking of what Annie Hall was wearing in 1975, sneaking tax-free perfume, loving summer, or talking about how AIDS caused creativity to vanish, she lives in her fairytale and never stops dreaming and analysing.


Via cecile poignant
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The Business Lesson in Chanel No. 5's Marketing Disaster

The Business Lesson in Chanel No. 5's Marketing Disaster | Random Ideas | Scoop.it
Chanel No. 5 probably has some thinking to do about whether this deal with Brad Pitt produced the results that they anticipated. Media professionals have a million excuses when a campaign fails.

Via LPM Comunicação SA
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Lidewij Edelkoort: “Estamos cansados de ver as mesmas marcas pelo mundo afora”

Lidewij Edelkoort: “Estamos cansados de ver as mesmas marcas pelo mundo afora” | Random Ideas | Scoop.it
Muitos dizem que as tendências de moda hão de ter fim, enquanto outros depositam nestas pesquisas boa parte do desenvolvimento de seus produtos e comunicação de marca. Lidewij Edelkoort, ou melhor,...

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Joel Meyerowitz: Times Square, 1963 | PDN Photo of the Day

Joel Meyerowitz: Times Square, 1963 | PDN Photo of the Day | Random Ideas | Scoop.it

© Joel Meyerowitz 2012. New York City, Times Square, 1963. Courtesy Howard Greenberg Gallery, NYC.


Via Luis Farrolas
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A universe without purpose

A universe without purpose | Random Ideas | Scoop.it
The illusion of purpose and design is perhaps the most pervasive illusion about nature that science has to confront on a daily basis. Everywhere we look, it appears that the world was designed so that we could flourish.
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20 Years Later: The Bosnian Conflict in Photographs

20 Years Later: The Bosnian Conflict in Photographs | Random Ideas | Scoop.it
The photographs in the gallery above are from the book Bosnia 1992 – 1995, available July 2012. The book will be self-published by the photographers who covered the Bosnian conflict—which began 20 years ago today—and printed in Bosnia.

Via Mario Pires
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