Social media is about attracting actions and conversations, not shouting at people.
Social media is about attracting actions and conversations, not shouting at people. Via Level343
Android y iOS están capturando una cuota de mercado móvil a una velocidad sorprendente, revelan los nuevos datos de la compañía de investigación...
“You say you want to get closer to customers, but your actions are different than your words. You say you want to “surprise and delight” customers, but your product development teams are too busy building against a roadmap without consideration of the 5th P of marketing…people.”
If we are to truly change, we must find purpose. We must uncover the essence of our business and the value it delivers to traditional and connected consumers. We must rethink the spirit of today’s embrace and clearly articulate how transformation is going to improve customer and employee experiences and relationships now and over time.
What’s Your Promise? Your promise to me as your consumer, stakeholder, and partner. A promise is meant to inspire For without it, we cannot genuinely voice what it is we stand for or stand behind. It serves as the foundation for your vision, mission, and all business strategies and it must come from the top to mean anything. For without it, we cannot genuinely voice what it is we stand for or stand behind.
A promise is the ink that inscribes the spirit of the relationship between you and me. A promise serves as the words that influence change from within and change beyond the halls of our business.
Organizations that strive for innovation, imagination, and relevance will outperform those that do not.
Change will only happen because you and other internal champions see what others can’t and will do what other won’t. It takes resolve. It takes the ability to translate new opportunities into business value. And, it takes courage.
Remember To Aim For A Higher Purpose!
An Inspirational Post by Brian Solis - http://bit.ly/w1AGy8 , Read Entire Article Here: http://bit.ly/LxjGnM Via maxOz
En el vídeo de hoy Google nos ofrece seis consejos sobre SEO y nos indica los errores SEO más comunes que se encuentran en las web. Via Maria Jose Lopez
Pinterest ha caído en tres meses un total de un 25% en cuanto al tráfico que da a los sites, Pinterest no está remontando bien después del boom...
Es hora de emprender, de crear empresas. Javier Santiso, responsable de la incubadora Esadeban y profesor de esta escuela de negocios, ha presentado un documento con 40 propuestas en materia de emprendimiento ante la inminente ley de emprendedores que debe sacar adelante el gobierno antes de final de mes. Todas ellas se pueden resumir a través de una de ellas, la número 28: "el emprendimiento es la única vía para salir de la crisis y luchar contra el paro en España". Santiso, una de las figuras académicas del incipiente ecosistema emprendedor español, ha hecho suyas algunas de las aportaciones y demandas de emprendedores de éxito como Jesús Encinar (idealista), en esta misma página, o Francois Derbaix, belga afincado en España.
Vía @virginiog Via MyKLogica, Sonia Carraminana
You’re willing to achieve something, but your mind mechanism seems to defy it. So how do you bolster the willpower?
What you have to do and the way you have to do it is incredibly simple. Whether you are willing to do it, that’s another matter. Peter F. Drucker.
You want to top the class in the exams, but you’re not preparing well.
You would like to blog regularly, but you keep finding excuses.
You’re dying to get that super client, but your competitor swept them away.
You’re trying to break free from all the messy stuffs, but you can’t find a way out.
Sounds familiar? What are the odds then? Buckle up; it’s about you and your willpower.
Read more: http://bit.ly/MIdYBs Via Martin Gysler
Hire for passion and commitment first, experience second, and credentials third. You don’t want to be simply a stepping stone on an employee’s journey toward their own passion.
Several years ago I was in the Thomson Building in Toronto. I went down the hall to the small kitchen to get myself a cup of coffee. Ken Thomson was there, making himself some instant soup. At the time, he was the ninth-richest man in the world, worth approximately $19.6 billion. Enough, certainly, to afford a nice lunch. I looked at the soup he was stirring. “It suits me just fine,” he said, smiling.
Thomson understood value. Neighbors reported seeing him leave his local grocery store with jumbo packages of tissues that were on sale. He bought off-the-rack suits and had his old shoes resoled. Yet he had no difficulty paying almost $76 million for a painting (for Peter Paul Rubens’s Massacre of the Innocents, in 2002). He sought value, whether it was in business, art, or groceries.
Read more: http://bit.ly/MI5das Via Martin Gysler
You are not who you think you are. Your personality and identity is significantly more malleable than you realize. With a few simple tricks, you can exploit your brain's innate functionality to change just about anything about yourself. Here's how.
You Are Not Necessarily the Person You Think You Are
You are not who you are, but rather the product of many influences. The saying "you can't teach an old dog new tricks" exists for a reason: the longer you've been the person you think you are, the harder it becomes to change. The thing is, you can dramatically change who you are. It's actually not so much that it's difficult to change, but that you've developed patterns and habits that make it easier to do things the way you do them.
Read more: http://lifehac.kr/KozIhl Via Martin Gysler
Un estudio de Google ha revelado recientemente que el uso de las herramientas sociales ayuda a los trabajadores a escalar puestos en sus carreras profesionales,... Via AlexaSocialMedia - Social Media & Community Management
En contra de la creencia más popular, el uso de las herramientas sociales en el trabajo está impulsado por una generación de empleados con un perfil más alto que por un perfil más junior. Así lo demuestran los resultados del mayor estudio a nivel europeo sobre esta temática desarrollado por Millward Brown para Google. El estudio desvela que los ejecutivos senior utilizan las herramientas sociales más a menudo que las generaciones más jóvenes. De hecho, tres cuartas partes de los encuestados (71%) las utilizan al menos una vez por semana, frente a la mitad (49%) de los encuestados con perfiles más junior.
Vía @montsegarcia972 Via MyKLogica
The number of Americans who own smartphones rocketed past the number who own basic mobile phones this year, and marketers have been expanding their mobile budgets at a similarly rapid rate.
The Mobile Revolution is rockin' in the free world. Via Brian Yanish - MarketingHits.com, Martin (Marty) Smith
Social Commerce Manager un nuevo perfil entra en escena como figura clave en las empresas... Via AlexaSocialMedia - Social Media & Community Management
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Looks like he was talking about Windows 7.....
Tying social media efforts to actual sales is tricky. We’ll explore that in later posts, but for now, you need to be very clear on the why and what, and leave the how for later. Once your strategy is in place, it will be easier to develop action steps. Via Level343
Whether you're a recent grad who needs a leg-up on the job hunt or a current user who needs a refresher course, our LinkedIn guide can help. Via Efraim Silver
Las redes sociales han pasado de ser una anécdota en la vida de las personas a convertirse en un fenómeno global. En la actualidad existen millones de personas conectadas en multitud de comunidades como Facebook, cuyo tamaño la sitúa como el tercer país del mundo con más de 900 millones de personas registradas. Ya no se intercambia sólo información. Bienes y servicios como el propio coche, dinero, ropa, electrodomésticos, viajes, habitaciones, e incluso habilidades, se pueden vender, alquilar o prestar en multitud de páginas más segmentadas que cristalizan en una nuevo fenómeno: el consumo colaborativo. Via Sergio F. Sosa Sanchez, MyKLogica
Que han penetrado los social media en nuestras vidas es algo incontestable. Para muchos una moda, para otros una necesidad y para otros una evolución (de mayor o menor rapidez).
Almost twice as many people share links on LinkedIn every day than do on Google+.
Google keeps saying Google+ is actually very popular. Not true, according to a few hundred Business Insider readers we surveyed.
Check Out These Charts - http://read.bi/JGygLd ;
Source: http://read.bi/JGygLd ; Via Steven Healey
El natural deseo de éxito que tiene todo emprendedor muchas veces choca con la realidad que impone duras condiciones, no siempre advertidas antes de ser iniciado un proyecto. Por eso, no todas las ideas están destinadas a tener un final feliz. Via MyKLogica
Startups.We know the mantra: Team matters. Is this philosophy exaggerated? Overrated? Cliché? No. Team is the only thing that matters.
Whatever you’re working on now, the half-life of innovation is so rapid now that your product will soon be out-of-date. Your existence is irrelevant unless you continue rapid innovation. Your ability to keep up is dependent on having a great team of differing skills. Individuals don’t build great companies, teams do.
The nature of the Internet and global knowledge is such that even if you’ve stumbled on to a super interesting area of innovation there will be many teams tackling the same problem at exactly the same time. If you develop something novel that catches a spark you’ll have the world gunning for you over night. In this globally connected world product leads disappear in nano-seconds.
Read more: http://bit.ly/J6aoLM Via Martin Gysler
Découvrez tout en image pourquoi et comment intégrer le marketing mobile à la stratégie marketing... Via Thierry Pires
barkode life - barcode table concept by KeTem StudiO...
Top 10 Twitter Strategies for Social Media Branding - Here is my Top 10 list to assist and guide you as you journey on the road to social media and personal branding. Via Baochi
In this article you will read 29 different reasons to buy SEO. To see why SEO is so powerful. To spotlight the role it can play in marketing and communicating. Here is just the list, but each element is analyzed with details in the original and long article:
1. SEO Is Not A Cost But An Investment; 2. SEO Turns The Spotlight On Your Sales Rockstar; 3. SEO Is A Crucial Part Of Your Marketing Mix; 4. SEO Impacts The Research/Buying Cycle; 5. SEO Pricing Is Variable; 6. SEO Is Never Too Costly! 7. SEO Isn’t Icing On The Cake – It’s An Important Ingredient; 8. SEO Is More Than Just SEO-Friendly CMS; 9. SEO Can Multiply Your Impact; 10. SEO Keeps You From Missing Out On Free Advertising; 11. SEO Leverages Social Sharing; 12. SEO Will Help People Find Your Website; 13. SEO Goes To The Heart Of Your Business; 14. SEO Builds Trust & Credibility; 15. SEO Makes You Ubiquitous; 16. SEO Helps Build Your Brand; 17. SEO Is A Long-Term Strategy; 18. SEO Drives Offline Sales; 19. SEO Attracts Relevant Traffic With High Conversion Potential; 20. SEO Is Measurable Marketing; 21. Your SEO Consultant Is A ‘Secret Weapon’; 22. SEO Is Cost Effective; 23. SEO Can Be Outsourced To Run Hands-Free; 24. SEO Can Be Made To Work For You; 25. SEO Can Convince Even Skeptics; 26. SEO Provides Endless Opportunity; 27. SEO Beats Paid Traffic; 28. SEO Is Rooted In User Intent; 29. SEO Helps You Capitalize On Weak Competition;
Read full article here: http://j.mp/L8oQn5
Via Giuseppe Mauriello
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