Jetstar case study
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Jetstar announces new interline agreements with global carriers

Jetstar announces new interline agreements with global carriers | Jetstar case study | Scoop.it
The Jetstar Group has added seven new interline partners from Asia, Europe and the US in 2013, which is helping to drive passenger growth on Jetstar networks from partner airlines.

Via Thomas Pooley, HSIE B @ SPC
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Thomas Pooley's curator insight, September 17, 2013 8:23 PM

Marketing and operations aiming to boosting profit: Jetstar established new interline agreements attemping to draw a greater array of customers. #Fadelhowuactuallygoingbro

Nic Florimo's comment, September 17, 2013 8:26 PM
growth and expansion of jestar: operations, finance
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Jetstar celebrates 10 years with new plane and a new brand campaign

Jetstar celebrates 10 years with new plane and a new brand campaign | Jetstar case study | Scoop.it
Budget airline Jetstar has launched a new campaign with the tag line 'Low Fares Are Just Part of the Story'. The campaign is based around Jetstar's "innovation, ingenuity, and product choices", and coincides with the airline's 10th birthday.

Via Dylan Clee
Daniel Kirk's insight:

marketing

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Daniel Kirk's comment, September 18, 2013 9:56 PM
very relevant dylan, well done, keep up the good work
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Jetstar hike illustrates market share battle @ Travel Weekly

Jetstar hike illustrates market share battle @ Travel Weekly | Jetstar case study | Scoop.it
Jetstar increased domestic capacity by 15.5% last month in a further sign of how fierce the battle for market share has become.
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marketing

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Jetstar boss eyes growth

Jetstar boss eyes growth | Jetstar case study | Scoop.it
LOW-cost airline Jetstar has "barely scratched the surface" of its growth opportunities as the battle in the domestic airspace heats up, according to chief executive Jayne Hrdlicka.
Daniel Kirk's insight:

FINANCE - jetsar has grown

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Qantas takes huge gamble with Jetstar - News - www.smh.com.au

Qantas takes huge gamble with Jetstar - News - www.smh.com.au | Jetstar case study | Scoop.it
History shows that cut-price airlines can be disastrous for big airlines, Jamie Freed discovers. - Sydney Morning Herald Online
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Daniel Kirk's comment, September 17, 2013 8:34 PM
OPERATIONS, MARKETING
Daniel Kirk's comment, September 17, 2013 8:38 PM
the announcment of jetar - low budget, been done before but failed for other companies can qantas do it
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Jetstar celebrates 10 years with new plane and a new brand campaign

Jetstar celebrates 10 years with new plane and a new brand campaign | Jetstar case study | Scoop.it
Budget airline Jetstar has launched a new campaign with the tag line 'Low Fares Are Just Part of the Story'. The campaign is based around Jetstar's "innovation, ingenuity, and product choices", and coincides with the airline's 10th birthday.

Via HSIE B @ SPC
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Bonus payment turns into payroll debacle at Jetstar - The Services Union

Bonus payment turns into payroll debacle at Jetstar - The Services Union | Jetstar case study | Scoop.it
The bonus that should have been a great reward for loyal hardworking Jetstar customer service staff has turned into yet another Jetstar payroll disaster, the fourth major payroll system failure this year.
Daniel Kirk's insight:

HUMAN RESOURCES

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Jetstar may move to make most of Sydney airport capacity

Jetstar may move to make most of Sydney airport capacity | Jetstar case study | Scoop.it
Qantas Airways chief Alan Joyce has indicated the airline would consider moving its Jetstar arm to the current international Terminal 1 in Sydney to assist the airport’s long-term planning.
Daniel Kirk's insight:

operations -

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App, App and Away! iPad Boards Jetstar - Channel News

App, App and Away! iPad Boards Jetstar - Channel News | Jetstar case study | Scoop.it
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marketing

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Daniel Kirk's comment, September 17, 2013 8:37 PM
jetstar introduces ipads onto their planes
Daniel Kirk's comment, September 17, 2013 8:41 PM
is it a marketing ploy?