Jc-Leroy
8 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by Jean-christophe Leroy
Scoop.it!

Personas: The Art and Science of Understanding the Person Behind the Visit

Personas: The Art and Science of Understanding the Person Behind the Visit | Jc-Leroy | Scoop.it
With the erosion of keyword intelligence and the move to strings-not-things for the user, Google is pushing all marketers to focus more on their target audience. This post will teach you how to understand that audience, the future of Google, and how to build data-driven personas step by step.
more...
No comment yet.
Scooped by Jean-christophe Leroy
Scoop.it!

Marketing de Contenu : 5 challenges lancés à nos entreprises

Marketing de Contenu : 5 challenges lancés à nos entreprises | Jc-Leroy | Scoop.it
Basculer vers le marketing de contenu est déjà une vraie décision. Et ce n'est que le début d'une série de challenges à relever.
more...
No comment yet.
Scooped by Jean-christophe Leroy
Scoop.it!

Top 10 Trends in Mobile Across Paid, Owned, Earned Media

Top 10 Trends in Mobile Across Paid, Owned, Earned Media | Jc-Leroy | Scoop.it
The expansive growth of mobile traffic in 2013 has led to some major changes and opportunities in the mobile marketing space. With mobile showing no signs of slowing, here are the 10 trends to watch across paid, owned, and earned media.
more...
No comment yet.
Scooped by Jean-christophe Leroy
Scoop.it!

Google Link Schemes Update Doesn't Change Much

On Friday, I broke the news that Google changed their link schemes guidelines on widget links.
more...
No comment yet.
Rescooped by Jean-christophe Leroy from Digital marketing
Scoop.it!

What Does a Day in Social Media Look Like? [Infographic]

What Does a Day in Social Media Look Like? [Infographic] | Jc-Leroy | Scoop.it

Of the world's roughly 7 billion people, 40% use social media daily. So, what are those folks doing on the major social platforms?

The following infographic by Saxum shows the daily activity on Facebook, Twitter, LinkedIn, Pinterest, Vine, Google+, and Tumblr, measured against each platform's total user base.

On Facebook, some 23% of users check newsfeed more than five times a day, 2.7 billion people give Facebook posts a Like, and Twitter's active users contribute 400 million tweets a day...


Via Lauren Moss, Marion Picard
more...
Victor Juarez's curator insight, January 31, 2014 2:43 PM

Muy interesante! datos de trafico en RRSS a nivel mundial, 7 Billones de personas conectadas y el Prime Time a las 15h ! 

Nine0Media's curator insight, February 1, 2014 11:31 AM

#DIYSEO #Nine0Media

Heather Koroll's curator insight, March 19, 2014 9:28 PM

add your insight...

 
Rescooped by Jean-christophe Leroy from Référencement (SEO) - Réseaux sociaux - WebMarketing
Scoop.it!

Twitter : 10 astuces pour augmenter le nombre de vos followers !

Twitter : 10 astuces pour augmenter le nombre de vos followers ! | Jc-Leroy | Scoop.it
Grâce à une infographie réalisée par Inkthemes, découvrez 10 astuces simples pour augmenter le nombre de vos followers sur Twitter !

Via Arobasenet, Fabrice Dantinne
more...
No comment yet.
Scooped by Jean-christophe Leroy
Scoop.it!

Google pénalisent aussi les systèmes de liens temporaires - #Arobasenet

Google pénalisent aussi les systèmes de liens temporaires - #Arobasenet | Jc-Leroy | Scoop.it
Que d'ingéniosité pour contourner les règles de classement sur Google. Notamment celle qui consiste à participer à un système de backlinks temporaires.
more...
No comment yet.
Scooped by Jean-christophe Leroy
Scoop.it!

Matt Cutts : Que faut-il faire lorsqu'on publie des contenus similaires ? - #Arobasenet

Matt Cutts : Que faut-il faire lorsqu'on publie des contenus similaires ? - #Arobasenet | Jc-Leroy | Scoop.it
Si vous devez publier un même contenu sur 2 URLs différentes à court terme, que devez-vous faire pour éviter toute pénalité pour contenu dupliqué ?
more...
No comment yet.
Scooped by Jean-christophe Leroy
Scoop.it!

Announcing the Brand New Beginner's Guide to Social Media

Announcing the Brand New Beginner's Guide to Social Media | Jc-Leroy | Scoop.it
It is my great honor and pleasure to announce a second beginner's guide from Moz: The Beginner's Guide to Social Media. Level-up your game and take a look; we hope you enjoy it!
more...
No comment yet.
Scooped by Jean-christophe Leroy
Scoop.it!

Thousands Of Hotel Listings Were Hijacked In Google+ Local

Thousands Of Hotel Listings Were Hijacked In Google+ Local | Jc-Leroy | Scoop.it
Thousands of hotels listed within Google+ Local appear to have had links leading to their official sites “hijacked” and replaced with ones leading to third-party booking services.
more...
No comment yet.
Scooped by Jean-christophe Leroy
Scoop.it!

What SEOs learned in 2013 about Negative SEO | Web SEO Analytics

What SEOs learned in 2013 about Negative SEO | Web SEO Analytics | Jc-Leroy | Scoop.it
Kostas Tsiamis is a Digital Marketing expert, specialized in search engine optimization and web analytics. There is a lot of debate lately in the SEO
more...
No comment yet.
Scooped by Jean-christophe Leroy
Scoop.it!

La nouvelle page de résultats actuellement testée par Google - #Arobasenet

La nouvelle page de résultats actuellement testée par Google - #Arobasenet | Jc-Leroy | Scoop.it
Le site Moz.com a récemment publié un post sur Google+ avec une saisie d'écran d'une page de résultats actuellement en mode test sur Google.
more...
No comment yet.
Scooped by Jean-christophe Leroy
Scoop.it!

Inbound marketing, webmarketing, SEO, SMO : le meilleur de Markentive en 2013 ! | Blog de Markentive, agence d'inbound marketing à Paris

Inbound marketing, webmarketing, SEO, SMO : le meilleur de Markentive en 2013 ! | Blog de Markentive, agence d'inbound marketing à Paris | Jc-Leroy | Scoop.it
Blog de Markentive, agence d'inbound marketing : Inbound marketing, webmarketing, SEO, SMO : le meilleur de Markentive en 2013 !
more...
No comment yet.
Scooped by Jean-christophe Leroy
Scoop.it!

Experts Say Google's Authorship Reduction Not Related To Author Authority

Experts Say Google's Authorship Reduction Not Related To Author Authority | Jc-Leroy | Scoop.it
Let me get you up to speed... In October, Matt Cutts said there will be a 15% reduction in authority to only show authorship and rich snippets for authors who have a higher level of authority.
more...
No comment yet.
Scooped by Jean-christophe Leroy
Scoop.it!

2014 - The Embolden Years: Change agents lead the way for digital transformation - Brian Solis

2014 - The Embolden Years: Change agents lead the way for digital transformation - Brian Solis | Jc-Leroy | Scoop.it
more...
No comment yet.