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L'enjeu des réseaux sociaux pour les maisons de disques

L'enjeu des réseaux sociaux pour les maisons de disques | It's just the beginning | Scoop.it
Le marché de la musique a enregistré un recul proche de 9% depuis le début de l'année et les
ventes physiques (CD et DVD) continuent de s'effondrer. En revanche les revenus issus du
numérique ont progressé de 16,3%.
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It's just the beginning
Innovation in the music industry
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Pandora’s “ad experiences”: a conversation with Heidi Browning – RAIN News

Pandora’s “ad experiences”: a conversation with Heidi Browning – RAIN News | It's just the beginning | Scoop.it

During Pandora’s development of its advertising model, we have tracked the development of its local sales organization spread across dozens of city markets. With less publicity, Pandora is also building an in-house creative advertising team that works with agencies and advertisers to build customized messages, programs, and productions to connect brands with targeted groups of listeners. The effort leverages a combination of media creativity and data knowledge.


To get a better picture of how this works, and some examples, we spoke with Heidi Browning, Pandora’s SVP of Strategic Solutions. She works with chief marketing officers and ad agencies on ideas for what she calls “innovative ad experiences.” Those experiences seek to glue a brand’s image to the favorite music of active Pandora listeners. Throughout our conversation, Heidi Browning spoke of CMOs and agencies as “partners.” The words custom, experience, and creative were among her most-used terms.


Via Nicolas Moulard - Actuonda, Yvan Boudillet
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Beats Music Mobile App Gets Recommendation Tweaking, Verified Profiles And More

Beats Music Mobile App Gets Recommendation Tweaking, Verified Profiles And More | It's just the beginning | Scoop.it

Beats Music has updated its iOS, Android and Windows Phone applications with a few new features, including a way to tune the Beats recommendation engine manually for better suggestions, a new history view for The Sentence, the Songza-like Madlibs...


Via Yvan Boudillet
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Pandora "Absolutely Killing" Spotify's Chances on Wall Street, Sources Say

Pandora "Absolutely Killing" Spotify's Chances on Wall Street, Sources Say | It's just the beginning | Scoop.it
Pandora’s worsening financial situation is all-but-destroying Spotify’s chances of going public, according to multiple sources Wall Street sources speaking with Digital Music News.  Just last week, Pandora revealed...
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Why A Stupid App Like Yo May Have Billion-Dollar Platform Potential | TechCrunch

Why A Stupid App Like Yo May Have Billion-Dollar Platform Potential | TechCrunch | It's just the beginning | Scoop.it
Yo! Is tech turning too stupid for its own good? Attempts at building better healthcare systems do not get the kind of investor interest that a new app called..
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The Echo Nest CTO Brian Whitman on Spotify Deal, Man Vs. Machine, Why Pandora 'Freaks' Him Out (Q&A)

The Echo Nest CTO Brian Whitman on Spotify Deal, Man Vs. Machine, Why Pandora 'Freaks' Him Out (Q&A) | It's just the beginning | Scoop.it
"We hate this stupid man versus machine dichotomy."
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Audentifi, le Shazam des vidéos YouTube

Audentifi, le Shazam des vidéos YouTube | It's just the beginning | Scoop.it
Les chiffres d’usage de YouTube sont renversants : chaque mois, d’un milliard d’internautes accèdent au service, pour environ 120 milliards de vues. Un quart des visionnages a lieu sur mobile et 72 heures de vidéos sont ajoutées sur YouTube chaque minute. Beaucoup utilisent YouTube pour regarder des vidéos. D’autres laissent tourner YouTube en boucle pour...

Via Christophe Peckeu
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"Qobuz affiche ce jour… 2767 albums de Miles Davis ! On aimerait que ce soit vrai", tribune de @yvesriesel

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Facebook lance une fonction

Facebook lance une fonction | It's just the beginning | Scoop.it

Quelques jours à peine après le lancement en test de son bouton "j'achète", le réseau social Facebook annonce l'arrivée prochaine d'une fonctionnalité permettant aux utilisateurs d'enregistrer des pages au gré de leur parcours sur le site.


Via L'Info Autrement
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Facebook Launches "Mentions" App Just For Musicians & Celebrities

Facebook Launches "Mentions" App Just For Musicians & Celebrities | It's just the beginning | Scoop.it
Facebook's Creative Labs today launched Mentions, a new app designed to encourage musicians and other public figures to discover and join conversations on Facebook. Mentions lets you see what fans are saying via a new mentions feed, post updates, start a mobile Q&A, find out what’s trending and get streamlined notifications. Austin Mahone, Ed Sheeran, Mariah Carey (pictured), Big Boi and Prince Royce are among the musicians already using the new app. Mentions is available on iPhone to people with verified Pages in the US. Facebook says it will roll it out to more countries and verified Profiles in the...

Via Vasileios Touronis, Yvan Boudillet
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Déclaration internationale des labels

Déclaration internationale des labels | It's just the beginning | Scoop.it
Le syndicat français des producteurs UPFI relaye la démarche de WIN, la fédération internationale, et sa Déclaration — signée par plusieurs centaines de labels à travers le monde — pour le partage équitable dans l'économie numérique

Via GilCasta
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Spotify Crosses 11 Million Paying Subscribers

Spotify Crosses 11 Million Paying Subscribers | It's just the beginning | Scoop.it
  Spotify has now reached 11.2 million paying subscribers, according to research just shared by Statistic Brain.  In May of this year, Spotify crossed the...
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Shazam Partners With Rdio to Stream Full Songs Inside App (Exclusive)

Shazam Partners With Rdio to Stream Full Songs Inside App (Exclusive) | It's just the beginning | Scoop.it
Good news for music fans who love Shazam but hate having to jump ship to hear complete tracks.

Via midem, Yvan Boudillet
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SoundCloud : vers un accord avec les majors

SoundCloud : vers un accord avec les majors | It's just the beginning | Scoop.it

Le YouTube de l'audio serait proche d'un accord avec Universal, Sony et Warner Music qui le mettrait à l'abri d'éventuelles poursuites.


Via L'Info Autrement
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SiriusXM and Rhapsody Subscribers Going BOOM

SiriusXM and Rhapsody Subscribers Going BOOM | It's just the beginning | Scoop.it
Streaming subscription services continue to grow, but the business model behind many of these services is questionable at best. Pandora’s number of active users is up 7.5...
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L'exécutif patine sur le transfert de la Hadopi vers le CSA

L'exécutif patine sur le transfert de la Hadopi vers le CSA | It's just the beginning | Scoop.it
Le transfert des compétences de la Hadopi vers le CSA, mentionné l'an dernier dans le rapport Lescure, n'a pas encore eu lieu. Les deux principaux projets de loi du gouvernement
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Universal Entices Audiences to “Get On Up” by Reversing Pandora’s Music Genome Project | Pandora Advertising

Universal Entices Audiences to “Get On Up” by Reversing Pandora’s Music Genome Project | Pandora Advertising | It's just the beginning | Scoop.it

Getting the funky fans of James Brown to see a movie about James Brown? Not a problem. Getting a younger, wider audience to appreciate the breadth and depth of the Godfather of Soul’s impact on music and inspire them to get on up to see the film as well? That’s a bit more of a challenge!

So when Universal Pictures wanted to widen the funnel for the Aug 1st release of Get On Up — a chronology of James Brown’s rise from poverty — they partnered with experts in music discovery and education here at Pandora. Here some extraordinary teams met this challenge with a three-stage strategy: (1) identify fans of the music of James Brown and fans of the artists influenced by him then; (2) invite them to deepen their knowledge and appreciation of Brown’s impact on music so that; (3) they would be inspired to get on up to see the film!

To get a full picture of the influence of James Brown on modern music, Pandora’s research, musicology, and curator teams dug deep into Pandora’s Music Genome Project: First, Pandora Sales Research Manager Erik Brinsmead explains, “We selected legacy artists such as The Supremes, The Jackson 5, Maceo Parker, and Ray Charles by ranking artists most frequently played on James Brown’s stations.” Then Pandora’s team of music curators began exploring the songs of modern artists in the genres of R&B, Rock & Roll and Hip-Hop whose musical traits and attributes connect to the late great James Brown. Through this exercise, Pandora was able identify more than 300 songs and 250 popular artists who were directly or indirectly influenced by James Brown, including modern artists such as 2PAC, Beastie Boys, Justin Timberlake and Janet Jackson. By targeting fans of those artists, Pandora was able to more than TRIPLE the reach of the campaign beyond consumers that may self-identify as James Brown fans and appeal to a younger wider audience that might not engage in another context.

In order to engage these fans, Pandora’s teams hyper-targeted the listeners with innovative ad banners that dynamically surface insights from the genome in a way that is directly and immediately relevant to the listener. Listen to Bruno Mars and you’ll discover that the R&B connection between him and James Brown. Listen to the Black Eyed Peas and discover Brown’s influence on Hip-Hop. The banners then invite listeners to learn more by clicking through and adding the Get On Up mixtape.


Via Nicolas Moulard - Actuonda, Pascale Mousset
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La culture européenne peut-elle se passer d'un registre global ?

La culture européenne peut-elle se passer d'un registre global ? | It's just the beginning | Scoop.it
La création d'un ISBN européen n'enchante pas vraiment les producteurs culturels

Via GilCasta
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Pandora Q2 Tops Estimates Slightly With $218.9M In Revenue, But Its Stock Is Falling

Pandora Q2 Tops Estimates Slightly With $218.9M In Revenue, But Its Stock Is Falling | It's just the beginning | Scoop.it
Pandora came in just slightly ahead of analyst estimates in its just-released second quarter earnings report. The streaming music company reported revenue of $218.9 and (non-GAAP) earnings per share of 4 cents Analysts had projected that the company would report revenue of $218.6 million and EPS of 3 cents.

Via Christophe Peckeu
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Senzari's MusicGraph.ai Digs Deep Into Music Data With Analytics and Intelligence Algorithms

Senzari's MusicGraph.ai Digs Deep Into Music Data With Analytics and Intelligence Algorithms | It's just the beginning | Scoop.it
Senzari continue the evolution of their MusicGraph platform with the introduction of MusicGraph.ai at the Graphlab Conference 2014.

Via Yvan Boudillet
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The Long Tail : le moteur de recherche musical inversé

The Long Tail : le moteur de recherche musical inversé | It's just the beginning | Scoop.it
The Long Tail, ça ne vous dit rien ? Si vous êtes un mélomane à la recherche des morceaux les moins connus de vos artistes préférés, lisez attentivement la suite. Ce moteur de recherche est un moteur dit " inversé ", c'est-à-dire qu'au lieu d'afficher les chansons les plus populaires et les plus écoutées sur Spotify, il recherche les titres les moins joués.

Via Christophe Peckeu
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David Raimbaud's curator insight, July 22, 3:57 AM

#spotify #digital #music #digitalmusic #longtail

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Deezer se débarrasse de la formule à 4,99 euros par mois

Deezer se débarrasse de la formule à 4,99 euros par mois | It's just the beginning | Scoop.it
Deezer a retiré l'offre à 4,99 euros par mois, estimant que les usages de ses clients ont évolué. La plateforme musicale française ne propose désormais
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Here's How You Can Join the Fair Digital Deals Declaration Campaign

Here's How You Can Join the Fair Digital Deals Declaration Campaign | It's just the beginning | Scoop.it
  Today, July 16th, is Worldwide Declaration Signing Day for WIN’s Fair Digital Deals Declaration.  Yesterday we reported that WIN launched the declaration so indie labels will...
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Une PME française lance un concurrent low cost à Spotify et Deezer pour 2€/mois

Une PME française lance un concurrent low cost à Spotify et Deezer pour 2€/mois | It's just the beginning | Scoop.it
Une petite société française s'attaque au marché français du streaming musical avec une offre destinée aux amateurs de musique qui n'ont pas le temps de créer leur propre playlist.

Via GilCasta
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GilCasta's curator insight, July 16, 6:04 AM

destinée aux "amateurs de musique" ??? #100titres

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L'open data est-il un leurre politique ?

L'open data est-il un leurre politique ? | It's just the beginning | Scoop.it
Alors que l'open data décolle en France, nous avons choisi de poser quelques questions à Evelyn Ruppert, maître de conférence en sociologie au Goldsmith College de Londres et spécialiste des données. L'open data telle qu'elle est orchestrée par le gouvernement anglais depuis 2010 ne permet...
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Major Labels Reportedly Negotiating an Equity Deal With SoundCloud

Major Labels Reportedly Negotiating an Equity Deal With SoundCloud | It's just the beginning | Scoop.it
SoundCloud is currently working on a way to pay their top artists, and apparently these aren’t the only people getting a check. It looks like the...
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