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#TDThanksYou - Brand Loyalty!

TD turns ATMs into Automated Thanking Machines to create some very special moments for customers across Canada. A thank you can change someone's day. #TDThan...

Via Eric_Determined / Eric Silverstein
Jean-Marie Grange's insight:

Very good viral campaign!

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Eric_Determined / Eric Silverstein's curator insight, July 31, 11:41 PM

As my previous post talks about #Loyalty, here is a viral @YouTube hit

 

If you are in Canada, where will you bank next?

 

Would you say #Advocate for life?

 

 

Ranjit Kovilinkal's curator insight, August 2, 12:23 AM

Does ATM stand for Automated Teller Machine or Automated Thanks Machine!!!:-)

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Passenger IT Trends Survey 2014 | SITA.aero

Passenger IT Trends Survey 2014 | SITA.aero | It's a digital world | Scoop.it
Is travel better with technology?Today's passengers are tech-savvy and laden with mobile devices. But what do they really think about technology in travel?The 2014 Passenger IT Trends Survey, co-sponsored by Air Transport World and SITA, looks at the role and impact of IT on the passenger experience.
Jean-Marie Grange's insight:

SITA Survey shows that 97% of the passengers travel with their own device (Smartphone 81%, Tablet 43%, Laptop 43%)

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Gartner CIO Insight

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We are entering in the third era of Enterprise IT : the era of Digitalization

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Play More, Work Better: Gamification in Enterprises

Play More, Work Better: Gamification in Enterprises | It's a digital world | Scoop.it
According to a recent report, 87 percent employees worldwide are not actively engaged in the workflow. Companies that do strive to attain greater staff member
Jean-Marie Grange's insight:

I'm convinced that a good gamification program can improve engagement in the workspace.

The article does not mention www.officevibe.com, a good example of gamification of work.

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Infographic - Data Never Sleeps 2.0 | Domo

Infographic - Data Never Sleeps 2.0 | Domo | It's a digital world | Scoop.it
Check out Domo's latest infographic - Data Never Sleeps 2.0
Jean-Marie Grange's insight:

A lot is happening out there... every minute !

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Digital enables Variable Pricing Models to maximize profit via @Spinnakr

Digital enables Variable Pricing Models to maximize profit via @Spinnakr | It's a digital world | Scoop.it

Most people are familiar with the way that hotel and airline pricing models work, in that during times of higher travel the costs increase due to demand. This is one type of variable payment model, known as time-based pricing, which has been successfully used for years. But with so much success in the travel industry, why hasn’t this variable pricing model been applied to other industries like technology? The answer is that is has, but you may have not even noticed it because it is used in a number of different ways. Dropbox is known for their leading edge pricing models that have propelled their success, but are these variable pricing models the new norm for technology companies?


Via Farid Mheir
Jean-Marie Grange's insight:

Dynamic pricing will also follow the personalization trend... In the digital world, when you know your customer, what usage he is doing of your service (like the Dropbox example) what he has bought in the past, and at what price, you can tailor a personalized offer and price that will be appealing.

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Farid Mheir's curator insight, October 18, 5:57 PM

We know what variable pricing is when we fill our car with gasoline: the price is never the same and varies hour by hour. What triggers that change? Often we don't know. This article gives a good overview of the variable pricing with a striking example for a GE microwave where it tracks the price across amazon, best buy, and sears during a single day, and observes as many as 9 price changes.


Variable pricing is difficult to implement manually but with digital the opportunities are endless. It requires your costs to be well understood and advance algorithms that make decisions automatically based on parameters you determine (time of day, interest for a product, inventory or prices are competitor's site, etc.). The transformation it requires may be profound, but can deliver amazing results.

Jean-Marie Grange's comment, October 20, 9:56 AM
Dynamic pricing will also follow the personalization trend... In the digital world, when you know your customer, what usage he is doing of your service (like the Dropbox example) what he has bought in the past, and at what price, you can tailor a personalized offer and price that will be appealing.
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Gartner predicts big changes to the application landscape. Are your systems in gear? #gartneraadi

Gartner predicts big changes to the application landscape. Are your systems in gear? #gartneraadi | It's a digital world | Scoop.it
Are your systems in gear?
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The Financial Brand: Marketing Insights for Banks & Credit Unions - http://thefinancialbrand.com

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Digital banking trends and mobile payments...

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Forward Thinking | Tangerine

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Innovation in banking, the refreshing way Tangerine is seeing it, by @PeterAceto

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Now is the time for businesses to discard the belief social media is free

Now is the time for businesses to discard the belief social media is free | It's a digital world | Scoop.it
Facebook is likely just the first social media channel to push for the business model it was built on. Which means it’s not unreasonable to assume that in the not too distant future, organic reach...
Jean-Marie Grange's insight:

Social media strategy, as seen by the Financial Post

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Barcelona Supercomputing Center

Barcelona Supercomputing Center | It's a digital world | Scoop.it
One of Europe's largest supercomputers is housed inside of a disused chapel
Jean-Marie Grange's insight:

That's a cool place to build your new server room!!!

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deFacto Global Inc. | Welcome the Era of Intelligent Business Operations—The Next Generation of BPM

A new generation of BPM tools is coming to market with the ability to model complete businesses and monitor and manage in real time.
Jean-Marie Grange's insight:

Operational Intelligence : How to use BPM technologies to optimize your business performance, and how it is related to ERP and BI technologies

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CEOs favour ‘bolt-on’ digital strategies over digital ‘transformation’, says Forrester study

CEOs favour ‘bolt-on’ digital strategies over digital ‘transformation’, says Forrester study | It's a digital world | Scoop.it
A large proportion of CEOs are failing to grasp the importance of integrating digital into their business strategies from the ground up,...
Jean-Marie Grange's insight:

According to #Forrester, CEOs don't really get it yet... Simply bolting #digital onto the existing business won't be enough! 

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C2MTL | Commerce + Creativity | An international business conference

C2MTL | Commerce + Creativity | An international business conference | It's a digital world | Scoop.it
C2MTL | A business conference somewhere between genius and insanity by Sid Lee, Cirque du Soleil, Fast Company and Microsoft, May 27-29, 2014, Montréal
Jean-Marie Grange's insight:
I will be attending C2MTL, in Montreal, next week. If you're there too, let me know!
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Travel Ratings - Studies - Articles | J.D. Power

Travel Ratings - Studies - Articles | J.D. Power | It's a digital world | Scoop.it
J.D. Power and Associates ratings are your guide to finding the highest ranked in J.D. Power consumer surveys.
Jean-Marie Grange's insight:

Travel companies ratings by #JDPower : Measured #Customer satisfaction

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Rescooped by Jean-Marie Grange from The Marketing Technology Alert
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G2 Crowd Announces Fall 2014 Rankings of the Best Marketing Automation platforms - G2 Crowd

G2 Crowd Announces Fall 2014 Rankings of the Best Marketing Automation platforms - G2 Crowd | It's a digital world | Scoop.it

► Receive a FREE daily summary of The Marketing Technology Alert ◄


Via iNeoMarketing
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iNeoMarketing's curator insight, November 20, 6:44 PM

Click through for details. G2 Crowd: the Yelp or TripAdvisor for the MarTech world.

Farid Mheir's curator insight, November 22, 10:42 AM

Useful insights.

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Rapport Philippe Lemoine - La Nouvelle Grammaire Du Succès - La Tranformation de l'Économie Française

Rapport Philippe Lemoine - La Nouvelle Grammaire Du Succès - La Tranformation de l'Économie Française
Jean-Marie Grange's insight:

Will the French government follow those 180 recommendations for a digital transformation of the French economy?

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Rescooped by Jean-Marie Grange from Actualité de l'E-COMMERCE et du M-COMMERCE
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Canada : l'e-commerce en hausse de 12,3% jusqu'en 2019

Canada : l'e-commerce en hausse de 12,3% jusqu'en 2019 | It's a digital world | Scoop.it

Via Made In Ecommerce
Jean-Marie Grange's insight:

Bonne progression...

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Gartner: 10 Ways Digital Business and Mobility Will Change IT By 2020 - Page: 1 | CRN

Gartner: 10 Ways Digital Business and Mobility Will Change IT By 2020 - Page: 1 | CRN | It's a digital world | Scoop.it
Innovations in the internet of things, mobile payments and 3D printing are expected to dramatically reshape the IT industry over the next half-decade, according to Gartner. Page: 1
Jean-Marie Grange's insight:

Digital Business and Mobility are changing IT... but also everybody's life!

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Here Is Everything You Need to Know About the Millennial Consumer

Here Is Everything You Need to Know About the Millennial Consumer | It's a digital world | Scoop.it
No demographic is as appealing to marketers as millennials, those folks born between 1981 and 2000.
Jean-Marie Grange's insight:

Good infographic!

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Decision Management Technology

Decision Management Technology | It's a digital world | Scoop.it
Decision Management Solutions, the leading experts in decision management, business rules and predictive analytics
Jean-Marie Grange's insight:

Everything you ever wanted to know about #DecisionManagement Technology, or #BusinessRule engines (#BRMS). Very good document from @JamesTaylor and team at Decision Management Solutions

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Jean-Marie Grange's curator insight, August 14, 4:47 PM

Everything you ever wanted to know about #DecisionManagement Technology, or #BusinessRule engines (#BRMS). Very good document from @JamesTaylor and team at Decision Management Solutions

Rescooped by Jean-Marie Grange from New Customer - Passenger Experience
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#TDThanksYou - Brand Loyalty!

TD turns ATMs into Automated Thanking Machines to create some very special moments for customers across Canada. A thank you can change someone's day. #TDThan...

Via Eric_Determined / Eric Silverstein
Jean-Marie Grange's insight:

Very good viral campaign!

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Eric_Determined / Eric Silverstein's curator insight, July 31, 11:41 PM

As my previous post talks about #Loyalty, here is a viral @YouTube hit

 

If you are in Canada, where will you bank next?

 

Would you say #Advocate for life?

 

 

Ranjit Kovilinkal's curator insight, August 2, 12:23 AM

Does ATM stand for Automated Teller Machine or Automated Thanks Machine!!!:-)

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5 Eye-Opening Stats That Show The World Is Going Mobile

5 Eye-Opening Stats That Show The World Is Going Mobile | It's a digital world | Scoop.it
In her much-watched 'State of the Internet' report, Mary Meeker showed how our lives are being transformed in a mobile age.
Jean-Marie Grange's insight:

Key figures :

1) Nearly half of all American kids want an iPad for Christmas.  

2) Global mobile traffic now represents roughly 13% of Internet traffic.

3) Nearly a third of all American adults own a tablet or e-reader

4) There are 5 billion mobile phone users in the world, but only 1 billion smartphone users. 

5) Android is growing faster than anything.

See the full presentation

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Rescooped by Jean-Marie Grange from Digital Transformation of Businesses
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Seven elements of a reinvented IT function via @mckinsey

Seven elements of a reinvented IT function via @mckinsey | It's a digital world | Scoop.it
Tinkering and short-term fixes aren’t enough. Traditional companies seeking strong digital performance must thoroughly transform their IT functions. A McKinsey & Company article.

Via Farid Mheir
Jean-Marie Grange's insight:

It seems impossible to get the IT teams to work at the Digital speed... But it needs to be done, because bypassing them is not a long term solution.

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Farid Mheir's curator insight, June 30, 9:32 AM

The trend appears to be that IT groups are too difficult to change and that the only way to transform them is going around them: employees bypass IT group and do it themselves (shadow IT), CMOs that outspend CIOs in digital technologies, Walmart that creates a "lab" because it is too difficult to change the culture and compete with Amazon, MetLife that uses mongoDB to consolidate over 80 digital systems into a single database to provide customer service reps with 360 degree view of client, etc. 


Here McKinsey suggest ways in which IT can change. But the solution appears a bit ridiculous: create a parallel team that operates at "digital speed". Sounds like a workaround not a solution, no?


Other interesting reads:

1- How CIOs Can Change the Game http://sco.lt/...

2- shadow-IT: 80% of employees go around the IT department & buy cloud software via @ Emergent007 http://sco.lt/...

3- Retailers open "labs" to safely pilot their digital transformation via @mercuryNews http://sco.lt/...

4- Comment MetLife a résolu un problème vieux de huit ans en trois mois via @fmheir http://sco.lt/...

april gardner124's curator insight, June 30, 9:32 PM

lololol

 

Rescooped by Jean-Marie Grange from BPM, PaaS, & Cloud Computing
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Solving the Customer Experience Vs. Engagement Vs. Omnichannel Puzzle

Solving the Customer Experience Vs. Engagement Vs. Omnichannel Puzzle | It's a digital world | Scoop.it
While customers own their brand experiences, that very ownership is continually changing the Buyer-Seller dynamic which, in turn, is forcing companies to change how they operate. Companies are increasingly stepping up to the challenge; it’s time that technology vendor follow suit. This post discusses what two vendors, Clarabridge and Interactive Intelligence, are doing.

Via Fujitsu_Interstage
Jean-Marie Grange's insight:

What can a company control in the Costumer Experience it's offering ?  That is a good question...

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Fujitsu_Interstage's curator insight, June 26, 12:55 PM

"Ironically, vendors grappling with how to meet these expectations fixate on the actual customer experience. To customers the only thing that matters is their perceived experience."

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"Time is the most valuable commodity"

Quote from Andrew Wilson, CEO of #ElectronicArts, #C2MTL
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