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Mark Wilson: "Ever wonder why all movies seem to look the same? Yeah, there’s a reason."
This is kind of interesting. Will poll Stage 32 peeps to hear their opinions.
Literary analysis becomes a big business. :-)
Also see our digital cnema study at http://www.digitalcinema.ca
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Very attractive retelling of Campbells Hero's Journey in Lego. The story brick by brick.
"What's the story?" A good thinking starter for how "story" works in the world.
Could this 65 slide deck have saved me plowing through Joseph Campbell's Hero With A Thosand Faces? Not really, but its fun and flies by providing ADD insight into the basis of all stories.
Marketers are finally moving into a new era – transmedia storytelling. The previous era, characterized by a huge platform obsession approach, is over.
In this first article in the series focuses on storyboards as a medium to help explore solutions to UX issues, as well as communicating these issues and solutions to others.
Coke Zero challenged unsuspecting train passengers to unlock the 007 in them for their chance to win exclusive tickets for the new James Bond movie SKYFALL. ...
Credible stories are rooted in data, and your opinions add perspective. Develop more credible stories with these 6 steps for data-driven brand storytelling.
The summer before I went to art school, I landed in Edinburgh, Scotland for a six week photojournalism class.
As businesses struggle to establish a strong corporate identity, there's no shortage of enterprises waiting to help.
Copywriter Laura Scholes was doing work for some entrepreneurs when she realized that although they offered valuable products, they had no brand identity to support them. "They came to me and said, 'I need help writing my website,' and I thought, 'No, you need help building your brand,'" she says. "They were so concerned with talking about what they did and how well they did it that they weren't connecting with their audience, which is crucial."
Tara Moore: "With adaptive sound to original shows and even Wolverine's new adventures in Japan, the comic company's growing far bigger than books."
Seriebranschen förändras. Läsarna har blivit färre, men mediet har blivit accepterat och historierna breder ut sig i andra kanaler.
Comics are becoming a powerful option for transmedia projects so it's interesting to look at how the genre is evolving ...
Comic book geeks: Marvel loves you. But it wants to expand its social circle. Don't worry. Whether it's debuting Wolverine's Japanese adventures or adding adaptive sound to your reading experience, the company will always hold you diehards dear. But at this year’s SXSW Interactive festival, Marvel unveiled five digital initiatives to woo non-fans, too.
Comic book and gaming industry is the catalyst to how publising will be viewed in the future.
Framtidens kommunikationsbyrå – ständig närvaro, ständig förändring – hur fångar man uppmärksamheten och förmedlar det man vill ha sagt?
Although aimed at advertising agencies, this article is a great read for all storytellers.
The Internet has given storytelling a new lease of life. The web series has given life to a new breed of film production, social networks have given us the ability to freely interact online with others, whether they are people, or companies and augmented reality has given us the chance to interact with characters and objects.
Here is a great artikel worth reading if you have anything to do with storytelling or just love it. @safegaard
In depth look at the intersection of storytelling and technology--a very exciting time with huge potential for immersion, participation, transformation.
Stories play a central role in any culture. Their original purpose is to entertain, educate, and to teach us moral values.
Erik Wecks: "I would argue that despite the distribution of storytelling across a variety of media platforms, in most transmedia stories one type of media carries the backbone of the storytelling. In this post, I want to talk about the potential for novels — long form fiction, based in text — to serve as the backbone for a transmedia experience" ...
An article on using storytelling elements and structures to inform your approach to digital content.
One in a series of articles exploring how techniques used by Disney/Imagineering and other theme parks can benefit product and User Experience designers.
Are You Leveraging Your Employee Channel?
Corporate storytelling is nothing new. Presentations and books on telling a great story – opposed to shilling product – are abundant. But examples of brands doing it well are harder to find. That seems to be changing, though.
David Cornish: "Helmer Rian Johnson has released a free audio file that repeat viewers of his time-travel movie can take into theaters for added insight" ...