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1) Reporter. 2) Producer. 3) Editor. 4) Publisher.
"Content is not an optional component of social media. Companies need content to tell their stories. It is the core of what the outside world sees."
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"Over the last three years of studying story design I have had the chance to interview some of the best non-fiction storytellers working today, and study narrative in great depth."
"Land Rover in the United Arab Emirates printed 5,000 edible copies of a desert survival guide. Twenty-eight pages of potato-based starch paper have a slightly sugary taste from the glycerin-based ink and are bound by a spiral that can be used as skewers. The book comes in a reflective cover that can be used to send help signals."
For a couple of years now, “transmedia” has been the buzzword most people use to define storytelling in the digital age. But while telling a story across different media formats (video, text, game, what have you) can be an effective...
Spend longer time figuring out the best headline for a post. Not many will read the body of the content unless the headline attracts them.
"After six years of writing about the future of journalism I wanted to try something new. Not just write about something new, but publish in a new way. The ambitious aim: to build an unexpectedly in-depth magazine, about a topic I only knew a little about, and hopefully make some money. You know, no biggy." (Adam Westbrook, digital publisher and producer)
Japanese Artist Sketches 3D Optical Illusion Artworks In Pencil Art - DesignTAXI.com
For years, we’ve told clients to serve the same content to every platform. We explained that Responsive Web Design allows content to squish itself into any container.
Everyone can have happy and successful careers as content creators, if they adopt positive working habits. According to Pearson, the right habits can be the difference between successfully achieving goals and having work-life balance, or struggling to simply meet expectations.
Would you take advice about social media from someone who has half of the facts they're citing incorrect? Yesterday, LinkedIn recommended an article on Fast Company: 10 Surprising Social Media Statistics That Will Make You Rethink Your Social Strategy.
Nothing quite underscores accessibility and usability knowledge like direct experience. I'm just now creeping back onto the big-screen internet after spending the first six weeks of my daughter's life using only a smartphone to connect, with one free hand at most.
You can improve your storytelling for your business, but also for your blog if you have one. Or maybe just for yourself and your individual career?
Mise-en-scène (French pronunciation: "placing on stage") is an expression used to describe the design aspects of a theatre or film production, which essentially means "visual theme" or " telling a story"-both in visually artful ways through storyboarding, cinematography and stage design, and in poetically artful ways through direction.
Relevant även för möten, konferenser, workshops, utställningar, lajv och allt möjligt annat. Om två veckor är det dags för http://alibisforinteraction.se. Längtar.
You want to create amazing content. But maintaining a polished blog is more than writing words on a website. It requires time to create art...
Discover thousands of free online courses, audio books, movies, textbooks, eBooks, language lessons, and more.
Henry Jenkins defines transmedia storytelling as "a process where integral elements of a fiction get dispersed systematically across multiple delivery channels for the purpose of creating a unified...
A unique selling proposition, which defines your company’s unique position in the marketplace, is an often overlooked but very important element of creating a business that customers love. Learn 5 ways to stand out from the sea of competition.
I have been fascinated by stories in games ever since I fell more and more into the universe of gaming. When I started making games I was convinced stories were the most important thing in games. I read books on game design which stated that ga...
Bob Dylan took the Internet by storm with a can't-stop-watching interactive video for "Like a Rolling Stone" that's full of complex story lines and Easter eggs. Here's how it came to be.
Blog de Markentive, agence d'inbound marketing : 7 ressources incontournables (et gratuites) pour devenir un expert de l’Inbound marketing
Forget houeswares with useless features. It's time to design products that truly connect. Altitude's Daniel Ostrower explains how.
"Provide useful information, not just data."
Marketers are not just competing against other marketers these days, so your content really needs to be "best of breed." Find out more about a marketer's true competition and why you need to create...
"Your true competition includes all the information and content your audience persona is engaging with at that particular hour of that particular day. Your competition is not just your three to five business competitors, it’s Gangnam Style, Candy Crush, and The Walking Dead."
Highlights from the inaugural Re:Make Festival held in San Francisco on Oct 4-5, 2013. More info: http://www.remake2013.com
With all the tools right at everyone's fingertips...this is the dawn of "The Maker's Movement". Blogger, creator, thought-leader Brit Morin is leading the way.
Transmedia storytelling is a marketing buzzword that will be around for a while – and for good reason.
View this infographic on the history of publishing by Finvy. Read more in the post on TeleRead, the oldest digital publishing blog.