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Fujitsu’s Senior-Focused Smartphone Is A Thoughtful Use Of Android That Tucks Away Complexity

Fujitsu’s Senior-Focused Smartphone Is A Thoughtful Use Of Android That Tucks Away Complexity | Internet of Things News | Scoop.it
Japanese electronics company Fujitsu has taken its time pushing beyond its home smartphone market.
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Driverless cars set to be tested in four English cities

Driverless cars set to be tested in four English cities | Internet of Things News | Scoop.it
Bristol, London, Coventry and Milton Keynes are selected as the hosts of driverless car tests set to begin in 2015.
Fred Thiel's insight:

Getting closer every day.....

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Printing Circuitry for Bionic Implants | MIT Technology Review

Printing Circuitry for Bionic Implants | MIT Technology Review | Internet of Things News | Scoop.it
With new “inks” containing semiconductors, researchers have been able to print LEDs for the first time.
Fred Thiel's insight:

printing sensors to implant in the body may not be far away

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'Trojan Horse' Bug Lurking in Vital US Computers Since 2011 - ABC News

'Trojan Horse' Bug Lurking in Vital US Computers Since 2011 - ABC News | Internet of Things News | Scoop.it
Fred Thiel's insight:

Talk about an embedded threat.  You try and attack us and I will shut down all of your industrial infrastructure.  Better buy cyber security stocks...

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Megabits per Second won’t Define 5G - Technology@Intel

Earlier this month at Super Mobility Week, 5G dominated the conversation about what’s next for the wireless industry, and how that will impact network carriers and everyday people. It was clear that wireless industry is already hard at work on … Read more >
Fred Thiel's insight:

Wireless energy consumption will be a key determinant of efficiency andperformance of devices and phones in the future

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Cadillac to Offer Nearly Autonomous Car by 2017 | TheDetroitBureau.com

Cadillac to Offer Nearly Autonomous Car by 2017 | TheDetroitBureau.com | Internet of Things News | Scoop.it
Cadillac will introduce a nearly autonomous technology called Super Drive in an all-new model it will launch in 2017, while also debuting a new vehicle-to-vehicle communications system that could alert drivers to highway and weather problems. TheDetroitBureau.com has the story.
Fred Thiel's insight:

We march slowly towards self driving cars becoming a mainstream reality....

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Google's Nest buys Dropcam to connect the home further

Google's Nest buys Dropcam to connect the home further | Internet of Things News | Scoop.it
Google confirmed the deal in a blog post, while reports say the sale price was above $500 million.
Fred Thiel's insight:

One more item finds its way into the Nest of things....

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Ivan Frain's curator insight, June 22, 4:41 PM

They also could have bought CA7CH Lightbox camera currently on kickstarter http://kck.st/1pcGYDl

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Apple to Combine Solar Panels with Touchscreens Under New Patent

Apple to Combine Solar Panels with Touchscreens Under New Patent | Internet of Things News | Scoop.it
Apple Inc. has received a patent to develop solar panel technology built into a flexible, mobile touchscreen device.
Fred Thiel's insight:

Energy harvesting cell phone next......?

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'Fog computing' is likely to play a key role in supporting smart devices like jet engines and refrigerators

'Fog computing' is likely to play a key role in supporting smart devices like jet engines and refrigerators | Internet of Things News | Scoop.it
Keywords column: Computing things as close to the user as possible is going to be critical to making smart devices ranging from jet engines to refrigerators responsive enough. That's where 'fog computing' poses a challenge to 'the cloud.'
Fred Thiel's insight:

Processing at the edge vs in the cloud

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Farid Mheir's curator insight, May 19, 7:38 AM

New MEME: fog computing. The idea that cloud computing requires very fast (and low latency) networks to deliver useful processing in real-time. But even high-speed Internet is not fast enough in most cases, cellular networks are even worse. This is where fog computing comes in: push computing to the edge f the network, in routers and devices that are close to the user devices and let them perform some of the work. Great idea, kind of like the Content Delivery Networks that Akamai and others have built over the years.


That being said, this does not appear to be a revolution but a minor evolution  in the cloud computing era.

Wendy Brown Singer's curator insight, May 21, 11:38 AM

New buzzword for the glossary...

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Freescale: Cloudy dumb sensors? Nope, not OUR smart Internet of Things

Freescale: Cloudy dumb sensors? Nope, not OUR smart Internet of Things | Internet of Things News | Scoop.it
Vehicle-to-X is next big digital gold rush – plus security and privacy, of course
Fred Thiel's insight:

Connected intelligence

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Where the fridge talks to the oven and a fingerprint lets in the dog walker

Where the fridge talks to the oven and a fingerprint lets in the dog walker | Internet of Things News | Scoop.it
Stylish on the outside, state of the art on the inside. Developers are adding pricey new futuristic features to woo the Jetson set; in these homes, the refrigerator talks to the oven and a fingerprint lets in the dog walker.
Fred Thiel's insight:

Is this the future or the new normal?

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Sensor Security Is Just As Important As System Security

Sensor Security  Is Just As Important As System Security | Internet of Things News | Scoop.it
Fred Thiel's insight:

Companies need to make sure that the sensors they use for IoT implementations are not easily hacked -- especially when all the attention goes to the control system

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The next generation airline seat will know everything about you

The next generation airline seat will know everything about you | Internet of Things News | Scoop.it
A select group of members of the press were invited to a preview of the new prototype business class seat which the aviation tech geniuses at Thales have designed in collaboration with B/E Aerospace, one of the two world-dominating aircraft seat manufacturers, and BMW, who make some nice cars. This completely radical prototype design merges...
Fred Thiel's insight:

Not sure if I want an airplane seat to know me this well......

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Connected Cars Market is Expected To Reach $141 Billion, Globally, By 2020

Connected Cars Market is Expected To Reach $141 Billion, Globally, By 2020 | Internet of Things News | Scoop.it
Tweet Scoop.it Tweet According to a new report by Allied Market Research¹, the global connected cars market is forecast to reach $141 Billion by 2020, growing at a CAGR of 32.7% during the period (2014 – 2020). Integrated connectivity solutions segment is expected to emerge as a preferred connectivity solutions for connected cars, surpassing embedded [...]
Fred Thiel's insight:

Connected car market growing faster than previously predicted

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Be-Bound®'s curator insight, December 2, 8:27 AM

Connect cars are the future of mobility, what about integrate Be-Bound Tech inside ?

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Battery Could Power Mobile Devices Using Body Heat

Battery Could Power Mobile Devices Using Body Heat | Internet of Things News | Scoop.it
While I rarely geek out over technology, this is so awesome it has to happen: engineers at the Massachusetts Institute of Technology are working on a battery that can recharge using warmth from the
human body. Among many other incredibly useful applications, this would obviously be a boon to mobile device users who would no longer have to cluster near electrical outlets, stubbornly avoiding
talking to each other.
Fred Thiel's insight:

Body heat for energy harvesting battery

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Are e-cigs bad for your computer?

Are e-cigs bad for your computer? | Internet of Things News | Scoop.it
Charging them up through your computer's USB port can be a way to infect your computer with malware, experts say.
Fred Thiel's insight:

IoT security risk identified

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AMIOS's curator insight, November 27, 3:03 AM

ça reste un port USB, avec les risques que cela comporte pour son pc...

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The Easy Path to Building Personas, and the Top 13 MarTech Articles Curated Thursday, 10/2/14

The Easy Path to Building Personas, and the Top 13 MarTech Articles Curated Thursday, 10/2/14 | Internet of Things News | Scoop.it

Myers-Briggs has 16 personality types. Jakob Nielsen defined 4 personality types when using the web. Bryan Eisenberg has identified four buyer personas as applied to web behavior.

 

When building a digital marketing model, you need to rely on personas as we all interact differently vis-à-vis email, sites, landing pages, etc. However, as research shows, it’s not that much different that you need dozens and dozens of personas.

 

You don’t have to go crazy blazing new trails when building your personas. And buyers are not dramatically different as they interact with your digital presentation. Use what already exists to create or fine-tune.

 

The KISS method applies here:

1) Limit your personas to three (remember: you need to shape presentation and content to the personas).

2) Use existing research to formulate your personas: Nielsen, Eisenberg, Tony Zambito, the Buyer Persona Institute. Start here: http://tonyzambito.com/10-ways-b2b-buyers-deeply-buyer-persona-canvas/

 

"With great marketing technology spending comes great ROI responsibility." 

iNeoMarketing 

8/4/2014

 

Marketing Technology…NOW!

 

Have a comment? Email it to info@ineomarketing.com or comment below. I’ll publish it here.

 

Today’s curated articles collected for your quick review:

>> Marketing tech: $50B in investment, but top tools have only 4.1% penetration - VentureBeat http://sco.lt/6Zphkf 

>> [FREE REPORT] The 2015 Digital Marketing Budget and Trend Guide - ZOG Digital http://sco.lt/69eD0D 

>> 2015 B2B Content Marketing Benchmarks, Budgets, and Trends - CMI and Profs http://sco.lt/7V9qsb 

>> 2014 Statistics and Trends for Businesses on Social Media - Marketing Technology Blog http://sco.lt/8dYN8b 

>> 4 Email Plugins That Will Grow Your List Today | Convince and Convert: Social Media Strategy and Content Market... http://sco.lt/8HyrFh

>> How to Stream Google Hangouts On Air to Twitter and Facebook | Social Media Examiner http://sco.lt/5tgGw5 

>> Does your marketing speak persona? - Biznology http://sco.lt/62XPbV 

>> B2B Email Marketers Hone Best Practices As Use Of Email ‘Cleanup’ Services Grows - Demand Gen Report http://sco.lt/5nvtYH 

>> 10 Things B2B Marketers Should be Doing on LinkedIn - Act-On http://sco.lt/5nLs93 

>> How Gamification Can Improve Marketing Performance | Bunchball http://sco.lt/68vO1x 

>> [TABLE] Google Organic Click-Through Rates in 2014 - Moz http://sco.lt/4jqNmb 

>> Ecommerce Research Chart: ROI on marketing spend - Sherpa http://sco.lt/5gFttR 

>> [FREE PAPER] Why Modern B2B Marketers Need Predictive Marketing - Raab Associates http://sco.lt/95j3nV 

 

 

See ALL Top Curated Marketing Technology Articles here.

___________________________________

Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).


Via iNeoMarketing
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Peg Corwin's curator insight, October 2, 9:24 AM

Deep dive into buyer personas for content marketing.

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Blog

Blog | Internet of Things News | Scoop.it
Fred Thiel's insight:

The MVNO roll up should start soon....

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Apple sees the light in push for Jetsons-style home automation - FT.com

Apple sees the light in push for Jetsons-style home automation - FT.com | Internet of Things News | Scoop.it
Apple is readying a new software platform that would turn the iPhone into a remote control for lights, security systems and other household appliances, as part of a move into the “internet of things”. Apple plans to take on rivals Google and Samsung
Fred Thiel's insight:

Apple making play for smart home automation [Paywall]

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A New Approach to Wireless Charging Reaches Implants Deep in the Body and Brain

A New Approach to Wireless Charging Reaches Implants Deep in the Body and Brain | Internet of Things News | Scoop.it
The technology holds promise for novel sensors, stimulators and drug-delivery systems.
Fred Thiel's insight:

Now there is a hassle free way to recharge your embedded brain amplifier wirelessly ;-). Technology holds great promise for pace makers and other implanted devices.

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Startup Unveils a Heart-Tracking Shirt | MIT Technology Review

Startup Unveils a Heart-Tracking Shirt | MIT Technology Review | Internet of Things News | Scoop.it
OMsignal’s version of wearable tech is a T-shirt with knitted electrodes to sense your heart and breathing rates.
Fred Thiel's insight:

If the shirt is that sensitive, I wonder what happens when my shoes and shirt disagree.....?

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Apple Just Bought A Tiny Display Company. That Could Mean Big Things

Apple Just Bought A Tiny Display Company. That Could Mean Big Things | Internet of Things News | Scoop.it
Apple used to push display technology with its products, most notably when it brought the Retina Display to the iPhone. But that hasn't been the case lately, which makes its recent acquisition of tiny LuxVue Technology all the more interesting. But LuxVue's technology has fascinating implications around low power and [...]
Fred Thiel's insight:

IWatch and what else might this be for?

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Which Came First, The Invention or the Sci-Fi Prediction?

Which Came First, The Invention or the Sci-Fi Prediction? | Internet of Things News | Scoop.it
There was an interesting infographic making the rounds yesterday tracking the number of years it took for different sci-fi dreams to become reality. It looks beautiful, but unfortunately there are quite a few problems with it.
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Rufus Cuff is a Literal Smartphone on Your Wrist

Rufus Cuff is a Literal Smartphone on Your Wrist | Internet of Things News | Scoop.it
While many smartwatches aim to be every bit as sleek and stylish as a premium wristwatch, the Rufus Cuff has no problem letting you know that it's a giant smartphone slapped on to your wrist. Dubbed as a "wrist communicator" by its creators, the Rufus Cuff connects to your iPhone or Android device and lets you make calls, check e-mail, play music and send messages without reaching in your pocket for your handset. The device clings to your wrist with a wide rubber strap, which supports the Rufus Cuff's striking 3.11 x 2.13 x 0.43-inch body.
Fred Thiel's insight:

Like something from a SciFi movie or StarTrek

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