Obsolete, lacklustre and vague content on a corporate intranet can negatively affect employee productivity, increase the likelihood of mistakes being made and discourage employees from viewing their intranet as a useful tool.
Social is the big buzz word of the moment. The word no longer has only the ability to conjure up a get together with your friends in the pub or a family gathering; no, it has become much more than that.
A huge part of getting your brand out there starts with your employees/volunteers. How have you managed to reflect your brand on your intranet as well as inform your workforce about how to do it (your brand guidelines)?
Articles from JEFF NEVIL - If you’re running a business using a whole host of different laptops, desktops, computer software and hardware then it’s often difficult to try and collaborate all the documents and software your busi...
You might have heard the term, or might even be using a CRM in your marketing and sales efforts. If not, you should be! According to Wikipedia, “Customer relationship management (CRM) is a widely implemented model for managing a company’s interactions with customers, clients, and sales prospects.” When using social media, and in particular LinkedIn, we have the ability to download some contact information about connections (1st level contacts). LinkedIn doesn’t really have a useful CRM within its UI (user interface) so its you might consider utilizing third party apps like Avectra’s Social CRM.
Wikipedia continues, “It involves using technology to organize, automate, and synchronize business processes—principally sales activities, but also those for marketing, customer service, and technical support.”
Intranets are becoming more popular and companies are using them to do things such as share information, ensure that employees are kept abreast of company news, post internal job postings, plus much more.
Across the whole organisation there is a massive transformation programme running to save money and improve services. It's been cooking since before the spending review in various guises. Internal campaigns having come and gone and are making a comeback. How successful will they be this time?