The true value of a brand identity lies in the view of the target audience. It reveals the consumer’s knowledge about the existence of the brand and its repeated exposure of the identity draws instant attention from people.
The most important factor in determining whether your brand journalism efforts will fly or flop is the strength of your team. To create great, innovative content that resonates with your brand's audience, you need the best team available.
TECH TALK: Using the new Instagram video feature for business - 6 Hours Ago Goshen News Mike Gingerich leads the Social Application division of web design company, Digital Hill Multimedia (http://www.DigitalHill.com). He is a co-founder of...
Ana Pau Coquet's insight:
The importance of social networks in brand journalism
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.