Futurism, Ideas, Leadership in Business
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Futurism, Ideas, Leadership in Business
Futurism, Ideas, Leadership in Business
Tom George Founder of Internet Billboards a media destination and marketing hub using curation to fuel business growth and learning. http://www.internetbillboards.net
Curated by Tom George
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Trap.it's AI takes personalized search and curation to new levels

Trap.it's AI takes personalized search and curation to new levels | Futurism, Ideas, Leadership in Business | Scoop.it
Trap.it is a new personalized search app that originally came out of a $200 million DARPA artificial intelligence project called CALO or Cognitive Assistant That Learns and Organizes. It’s a sister company of SIRI, the online “concierge” that was acquired by Apple last year. The app aims to take personalized search to new heights — and depths — to become your “Pandora for content” and deliver content that’s tailored to your interests.

After signing up (free), you can start creating your “traps” for content, based on a keyword, or series of keywords, or URL. Trap.it’s AI goes to work immediately, prompting you first to give a thumbs up or thumbs reaction to the content it initially delivers from over 50,000 original content sources on the Internet. By the fifth or sixth time you give input on the content you see, the software goes to work, refining the search results to fill your trap. You’re essentially training Trap.it to understand what you need and want.
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How (and Why) You Should Create Hyper Local Content

How (and Why) You Should Create Hyper Local Content | Futurism, Ideas, Leadership in Business | Scoop.it
One of the best ways to get high search engine rankings is to create hyper local focused content. If you aren’t doing this I would suggest that you change your thinking on content. The goal here is to be so focused on local relevant information so that the search engines see you as the ultimate authority in this area.

This takes advantage of what is called the long tail of search results. This allows you to get search engine rankings where there is less competition and usually more targeted traffic.

In this post I will share with you why and how you should create and promote this type of content. I’ve also created a video presentation below.

I’ll use an example to illustrate this. Let’s say you are a real estate agent. You have a blog and you live in a city called Plano, TX. You work with two types of people. People who want to sell their home and people who want to buy a home (I know pretty obvious).

Read more: http://www.youbrandinc.com/online-marketing/how-and-why-you-should-create-hyper-local-content/#ixzz1OuEgFxjB
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9 Lessons From Successful Brands on Twitter

9 Lessons From Successful Brands on Twitter | Futurism, Ideas, Leadership in Business | Scoop.it
Twitter is a crucial part of any social communication plan. Here are nine companies that know their stuff, along with lessons you can put to use. Dave Kerpen is the CEO of Likeable, a social media agency that has worked with more than 200 leading brands including 1-800Flowers.com, Verizon and Neutrogena. He is author of Likeable Social Media.

Brands are beginning to establish best practices for communicating with their customers and prospects on Facebook. But many of those same brands with large Facebook fan bases have smaller Twitter followings or none at all.

With more than 300 million user accounts, Twitter has become an important network for companies to leverage in their communication plans.
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USDA announce new minimum temperatures for cooking some whole cuts of meat | Best Syndication

USDA announce new minimum temperatures for cooking some whole cuts of meat | Best Syndication | Futurism, Ideas, Leadership in Business | Scoop.it
The US Department of Agriculture (USDA) has new cooking guidelines for cooking pork, steaks, roasts, and chops. They changed all whole cuts of meat (except poultry) to be 145°F with a 3 minute rest time, which will make it easier to remember the safe cooking temperatures for all the different meats.

Three temperatures to cook meat:
# Whole cuts of meat (excluding poultry) - 145°F
# Ground meats (excluding poultry) - 160 °F
# Poultry includes both whole and ground products - 165 °F

Poultry includes chicken, turkey, and other birds.

It is important to have the whole cuts of meat rest for three minutes once it reaches the 145°F temperature. Use a meat thermometer and measure the middle of the meat cut to determine if you have reached the correct temperature. Letting the meat stand for 3 minutes will kill pathogens as well as have meat that is not too dried out.
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Pageonce Raises $15 Million, Aims To Make Your Smartphone The ‘Wallet Of The Future’ | Tech News

Pageonce Raises $15 Million, Aims To Make Your Smartphone The ‘Wallet Of The Future’ | Tech News | Futurism, Ideas, Leadership in Business | Scoop.it
Do you like your wallet? Too bad. Pageonce, the one-stop shop for managing your financial accounts, wants to turn your smartphone into the wallet of the future. Though, the last time I checked, Apple wasn’t planning to offer the iPhone in leather. Or snakeskin. We’re still getting excited over the fact that it comes in white. But that’s not slowing down Pageonce, which allows you to track your bank accounts, credit cards, investment and travel plans, monitor bills and manage your money, from your mobile phone — and the Web, if you’re old school like that.
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Got content? Curate it with these top 20 websites — TechChi

Got content? Curate it with these top 20 websites — TechChi | Futurism, Ideas, Leadership in Business | Scoop.it
In this brave new media world, content curators reign supreme.
And dozens of websites have sprung up online promising to help you curate all the content that’s fit to publish.
Steven Rosenbaum, founder and CEO of Magnify.net, just recently wrote “Curation Nation: How to win in a world where consumers are creators.” I’m reading it and I’ll post a review next week. Meanwhile, all of this talk of curation inspired this Slideshare presentation on the top 20 websites for curation. If you’ve got others, please mention them in the comments section.
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ArtFinder brings social media to art | Media | guardian.co.uk

ArtFinder brings social media to art | Media | guardian.co.uk | Futurism, Ideas, Leadership in Business | Scoop.it
Startup's software offers identification and recommendation tools, as well as easy-to-build apps for galleries. Of the startup pitches I've heard in the past five years, ArtFinder must be the most ambitious yet believable of them all. Art, the co-founders tell me, is a sector that seems to have defied the rise of consumer internet services and remains almost entirely unexplored. Given that perspective, it's not surprising that armed with a substantial chunk of funding from venture firms Wellington and Greylock – and a crack team of some of London's best developers – ArtFinder is preparing to stake out a major chunk of this space for itself.

There's barely a startup that doesn't offer a parallel of some part for ArtFinder's plans. Think of movie details site IMDB, music recommendations service Last.fm, gig tracking site Songkick, online mixture site Muxtape (RIP) and Shazam, the music identification service all as shorthand for some aspect of ArtFinder is trying to do.
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25 Tools for Content Marketing Collaboration, Productivity, Monitoring and Distribution

25 Tools for Content Marketing Collaboration, Productivity, Monitoring and Distribution | Futurism, Ideas, Leadership in Business | Scoop.it
Our trusty CMI contributors weigh in on tools for social media monitoring, collaboration. productivity. Here are their favorites. Using tools to make your life easier sounds great in theory, but with the myriad of options available, and the time it takes to learn each one, which are the ones you should consider?

We asked our trusty CMI contributors to weigh in on tools for social media monitoring, collaboration, productivity and distribution. Here are their favorites.
Social media monitoring tools

You know you need to monitor your brand, but there are so many platforms on which these conversations are taking place. Here are some tools to help.
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Imperica - On curation

Imperica - On curation | Futurism, Ideas, Leadership in Business | Scoop.it
A discussion on curation. What is it, and why is it important? The late-nineties analogy of "surfing the Internet" no longer works. The explosion in digital content makes the experience less of a breezy ride on a wave of crafted material, and more of an attempt to cut through a leafy jungle with a blunt scythe. And blindfolded.

As a result, filtering has become more and more important as a way to establish quality and relevance to a personal experience of consuming digital content. The concept that underpins this, is curation – a hand-picked selection of material.

Why is curation now so important? Why has it become so interesting, so quickly, and what can be done to ensure that with curation comes quality? We asked three digital content leaders for their thoughts.
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11 Twitter tips, tricks and apps you might not know

11 Twitter tips, tricks and apps you might not know | Futurism, Ideas, Leadership in Business | Scoop.it
Following on from our post on the top tricks and tips for LinkedIn, we bring you the Twitter apps, sites and tips that you might not know. We’ve compiled what we think are some of the best tools available to help you get the most out of your Twitter activity. Please share your thoughts and let us know the top tools, apps and tips you think should be on the list.
Find out when you were unfollowed and why

This is an excellent tool both for business and personal use on Twitter : Tweeteffect. By searching for any Twitter username, you can see a summary of how many follows/unfollows that account gained over the past 30 days. Where it gets really clever though, is when you scroll down you can see a full summary of your tweets and which ones caused you to gain or lose followers, and how many.
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Getting inside Salesforce’s social acquisition strategy; interview of CEO of $340 million Radian6 — Scobleizer

Getting inside Salesforce’s social acquisition strategy; interview of CEO of $340 million Radian6 — Scobleizer | Futurism, Ideas, Leadership in Business | Scoop.it
Yesterday was Marcel LeBrun’s first day working for Salesforce. His company, Radian6, was just acquired for $340 million (Techcrunch reported it was $326, but LeBrun told me that was wrong and that $340 was the correct number).

By a fun coincidence last night I was hanging out with Empire Avenue and Seagate execs at the Ritz firepits — you can see a Photosynth I made last night with my iPhone of that area here — when I got a phone call from JP Rangaswami, Salesforce’s Chief Scientist. He said “look up” and I saw him standing in a window.
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Twitter reportedly aims to buy TweetDeck for $50 million

Twitter reportedly aims to buy TweetDeck for $50 million | Futurism, Ideas, Leadership in Business | Scoop.it
Twitter is in advanced talks to purchase third-party client TweetDeck for $50 million, reports the Wall Street Journal.
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Content curation: Is it strategic syndication or simply saturation?

Content curation: Is it strategic syndication or simply saturation? | Futurism, Ideas, Leadership in Business | Scoop.it
This month’s Digital Dialogue column by Ryan Zuk, APR, discusses how the volume of online information is rapidly expanding and what the role of the content curator is.
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How to Automate Your Ego Searches for Ninja-Like Online Awareness

How to Automate Your Ego Searches for Ninja-Like Online Awareness | Futurism, Ideas, Leadership in Business | Scoop.it
There's no shame in admitting that you occasionally Google yourself; it's worth keeping an eye on what the internet has to say about you. But if you're manually searching your name on Google, revisiting blog posts you've commented on to see if anyone's replied to what you've said, and searching for (non-@)mentions of your company on Twitter, you're wasting a lot of time. Instead of sitting in front of your computer for an hour a day just to satisfy social curiosity, you can automate the process—and turn your ego search into an ego watch, instead. Here's how.

Earlier this week, we talked about performing an "ego search" to see what people are saying about you online. Even though it's the best way to find very specific mentions on any given day, it does take up a lot of time. That's why we want to automate the process, so we can have our cake and eat it, too.
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Amazon clamps down on titles (for fans of smart marketing) | FutureBook

Amazon clamps down on titles (for fans of smart marketing) | FutureBook | Futurism, Ideas, Leadership in Business | Scoop.it
Amazon yesterday clamped down on a very clever marketing technique that got a book to the top of the UK Kindle lists. The book is Catch Your Death by Louise Voss and Mark Edwards, a writing due who have pulled every trick in the book to get their book into the Kindle bestseller list. Mark has a great blog at http://indieiq.com/ where he details his struggle to get his work noticed among the hundreds of thousand of eBooks.

Their smartest move was to actually title their work Catch Your Death (For fans of Dan Brown & Stieg Larsson). It was a brilliant thing to do, a technique that is often used by the big publishers. Hodder and Stoughton did a similar thing to promote my Spider Shepherd thriller Hot Blood. They put a sticker on it which said "Better Than McNab Or Your Money Back" and later went on to use a slogan which said "If You Love McNab, You'll Love Leather".
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10 Things You Need to Check Before Investing in a Startup

10 Things You Need to Check Before Investing in a Startup | Futurism, Ideas, Leadership in Business | Scoop.it
A startup may have a great pitch and a dedicated team, but you should always perform due diligence before writing a check. Weigh these factors prior to taking the investment plunge. Bill Clark is the CEO of Microventures, a securities broker/dealer that uses crowdfunding to allow investors to invest between $1,000 to $10,000 in startups online. You can follow him on twitter @austinbillc.

You may already know where to find interesting startups, but what do you do once you’re actually ready to invest? It’s important to conduct your own due diligence on a startup before you write a check. You shouldn’t only rely on a great pitch, or assume others are doing the due diligence for you.

Let’s go over some items that you should investigate.
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11 Ways to Find New Content for Your Social Strategy | Social Media Examiner

11 Ways to Find New Content for Your Social Strategy | Social Media Examiner | Futurism, Ideas, Leadership in Business | Scoop.it
11 ways to find relevant and valuable content ideas for your social media marketing and to help you attract and retain a dedicated following.
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No Printer Required: First Paperless Daily Deal Service Launches

No Printer Required: First Paperless Daily Deal Service Launches | Futurism, Ideas, Leadership in Business | Scoop.it
Gaming platform SCVNGR has teamed up with American Express and Levi’s to create the first paperless daily deal redemption system.

If you’ve ever purchased a Groupon or LivingSocial daily deal, you’ve probably gone through the awkward process of redeeming your coupon. You have to print out the daily deal, remember to bring the printout with you and give it to the cashier, who may or may not be trained on how to redeem it. Plus, pulling out a coupon isn’t necessarily something you want to do on a date.

SCVNGR and American Express believe that they have found the solution. Starting today, SCVNGR’s daily deal platform LevelUp now features an option to sync your LevelUp account to your AmEx card. Once synced, all you need to do to redeem the daily deals you purchase through LevelUp is swipe your card. There’s no need to bring a coupon with you.
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3 Amazing Ways Content Marketing Can Change You, Your Company, and Your Life

3 Amazing Ways Content Marketing Can Change You, Your Company, and Your Life | Futurism, Ideas, Leadership in Business | Scoop.it
Has your company embraced inbound and content marketing yet? If not, this inspiring and telling story will….There is a movement afoot in businesses around the globe folks. And frankly, this is a movement that excites me more than anything I’ve seen in a long, long time—and it’s going to change the world of business as we know it.
Looking Within for Change

More and more, younger employees of companies all over the world are taking it upon themselves to introduce the power of content and inbound marketing to their CEOs and managers. Because the idea of social media, blogging, etc is so much more prevalent with the ‘younger generation’ (not always though), these 20 and 30 somethings are doing their best to convince their bosses that there is a better way of marketing than the methods that have been used over and over again for the past 50 years.
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Are you asking them to follow you?

Are you asking them to follow you? | Futurism, Ideas, Leadership in Business | Scoop.it
From Andy Sernovitz's Damn, I Wish I'd Thought of That!: The simple way to get more followers for your brand: just ask. Before you burn out your time and money on some ultra-clever campaign to get Facebook and Twitter followers … did you try to just ask your customer to follow you?

I love this photo of a soda machine at Wahoo’s Fish Tacos that asks you to follow them — while you’re standing there filling a soda with your phone in hand.
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Fashion 2.0 | Social Curation Start-ups Target Fashion Industry − BoF – The Business of Fashion

Fashion 2.0 | Social Curation Start-ups Target Fashion Industry − BoF – The Business of Fashion | Futurism, Ideas, Leadership in Business | Scoop.it
NEW YORK, United States — The history of the internet is a story of two counter-balancing forces: the explosive growth of information and the rise of new systems that help us sift and make sense of this information. Back in the early 1990s, human editors at companies like Yahoo! compiled curated lists and directories of useful information. As the rising volume of information overwhelmed these human filters, hand-curation gave way to algorithmic search à la Google. But today, as consumers become their own media outlets, producing staggering amounts of user-generated content every day, and savvy marketers reverse-engineer Google’s algorithm to game the search results, separating signal from noise is once again becoming difficult.

“Search results in many categories are now honey pots embedded in ruined landscapes — traps for the unwary,” wrote investor, writer and entrepreneur Paul Kedroksy. As a result, we’re seeing a shift back towards human filtering and hand-curation. But this time around, instead of professional editors — who could never hope to sift through the quantities of content the world currently creates — it’s consumers themselves who are doing the curating.
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50+ Most Popular Social Networking Websitess in 2011 | Kerala neT.neT

Most Popular Social Networking Websites | Last Updated:19:1:2011

1. Facebook: - Popular Social Networking site of the world -
Facebook is a social utility that connects people with friends and others who work, study and live around them. Facebook allows anyone who declares themselves to be at least 13 years old to become a registered user of the website. Alexa Traffic Rank: 2
2. Twitter: – General. Micro-blogging, RSS, updates -
Twitter is a website, which offers a social networking and microblogging service, enabling its users to send and read messages called tweets. Alexa Traffic Rank: 11
3. LinkedIn:- Business and professional networking -
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scrible | smarter online research - annotate, organize & collaborate on web pages

scrible | smarter online research - annotate, organize & collaborate on web pages | Futurism, Ideas, Leadership in Business | Scoop.it
scrible lets you highlight and annotate web pages and easily save, share and collaborate on your web research with others. Sign up for free! We launched into public beta this morning! Simultaneously, we announced that the National Science Foundation has awarded scrible with a $500,000 SBIR Phase II Grant.
We’ve been blessed to have our big news day covered by three titans of the startup and technology blogosphere: Robert Scoble, VentureBeat and TechCrunch. Check out their posts below. Robert’s post contains a ~10 minutes interview of our Co-Founder Vic and a demo of scrible. How fun!
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Why Wall Street Is Betting Big on Your Social Media Data

Why Wall Street Is Betting Big on Your Social Media Data | Futurism, Ideas, Leadership in Business | Scoop.it
Wall Street is taking a greater interest in social media to help gauge sentiment. But is social data reliable when it comes to investing? (@andrew_graham Excellent article about the intersection of social media and trading.
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Choosito A New Educational Curation Platform Coming To Homework Near You | Internet Billboards

Choosito A New Educational Curation Platform Coming To Homework Near You | Internet Billboards | Futurism, Ideas, Leadership in Business | Scoop.it
Choosito A New Educational Curation Platform Coming To Homework Near You. Content posted by an education content curator on Internet Billboards.
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