Futurism, Ideas, Leadership in Business
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Futurism, Ideas, Leadership in Business
Futurism, Ideas, Leadership in Business
Tom George Founder of Internet Billboards a media destination and marketing hub using curation to fuel business growth and learning. http://www.internetbillboards.net
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The Rise and Fall of the Cisco Empire

The Rise and Fall of the Cisco Empire | Futurism, Ideas, Leadership in Business | Scoop.it
Yesterday Cisco announced that it will lay off 6,500 employees and sell a manufacturing plant in Juarez, Mexico to Foxconn to shave off an additional 5,000 employees.

This follows Cisco's decision to discontinue its Flip camera products and its Eos video/social platform.
It wasn't long ago that Cisco was expanding into new markets and burning through billions of dollars acquiring companies like WebEx, Tandberg and Flip. So what happened?
Too Much Success
Cisco's current predicament is a classic story of being the victim of one's own success. During the peak of the dot-com bubble, Cisco passed Microsoft to become the most valuable company in the world. After all, the company was selling the gear that made the Internet work. It was also seeing some success as it expanded into corporate VOIP products, which we'll come back to.
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Google+ Approaches 18 Million Users [REPORT] - Mashable

Google+ Approaches 18 Million Users [REPORT] - Mashable | Futurism, Ideas, Leadership in Business | Scoop.it
Google+ continues to set records as the fastest-growing social network in history, but Google’s social juggernaut is beginning to show signs that it’s losing steam.
Ancestry.com co-founder Paul Allen posted his most recent analysis of Google+’s growth on his Google+ account Tuesday. According to his analysis, the search giant’s Facebook competitor will likely reach 18 million users by the end of Tuesday, but its growth rate has dropped by 50% from its peak.
Via The New Company
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Half of All Marketers Say Mobile is an Integral Part of the Plan

Half of All Marketers Say Mobile is an Integral Part of the Plan | Futurism, Ideas, Leadership in Business | Scoop.it
Mobile advertising isn't a slam dunk yet, but according to a new survey commissioned by IAB, it's already become an .

integral part of the plan for 51% of brand marketers.
The study, “Marketer Perspectives on Mobile Advertising” was conducted by Ovum and the results were presented at the “Mobile in the Mainstream…and as the New Main Screen” conference yesterday in NY.
Of the marketers who weren’t completely on the mobile bandwagon yet, 35% said they were “experimenting” with the medium, while 14% are still wandering through the landscape.
Top reasons for going mobile:
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TechCrunch | With $5 Million In Their Pockets, Ness Has Quietly Built A Subjective Search Engine

TechCrunch | With $5 Million In Their Pockets, Ness Has Quietly Built A Subjective Search Engine | Futurism, Ideas, Leadership in Business | Scoop.it
For the past 18 months, Ness Computing has been very quietly working on some new technology that they believe will be the next big thing in search. It's a new, highly personalized search engine that they hope to launch in the coming weeks.


But first, they’re happy to announce they’ve been given $5 million in funding to fulfill this vision.
Vinod Khosla and Ramy Adeeb of Khosla Ventures led the Series A round, with participation from Alsop Louie Partners, TomorrowVentures, Bullpen Capital, a co-founder of Palantir Technologies, and some angel investors. The Alsop-incubated company is sometimes described as the “Palantir for fun,” Ness CEO and co-founder Corey Reese says.
“If you use search products today there’s plenty of things for solving objective inquiries. But what about things that are more subjective?
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New York Merchants Dish About Working With Google Offers

New York Merchants Dish About Working With Google Offers | Futurism, Ideas, Leadership in Business | Scoop.it
"Our special is only for $10.So, you know, we believe that people will spend more than that."...


This week marked the New York launch of Google Offers, the Internet megalith's contribution to the jam-packed realm of restaurant (and service) deals. "Huzzah!" shouted the coupon-wielding consumers who haven't paid full price for a meal since 2008, the year Groupon launched. But what, we wonder, are restaurant managers shouting? We checked in with a few Google Offers pioneers — AYZA Wine & Chocolate Bar and Crif Dogs (Pommes Frites, Baci Gelato, and RBC NYC declined to comment) — to find out what it's like behind the scenes of the competitive coupon game.
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An Interview With Mark Cuban on Social Media and Entrepreneurship

An Interview With Mark Cuban on Social Media and Entrepreneurship | Futurism, Ideas, Leadership in Business | Scoop.it
I had the chance to speak with Mark Cuban recently about his view on social media and entrepreneurship. Although he's currently a billionaire, he has been an entrepreneur since age 12 when he sold garbage bags door-to-door.


Today, Mark founded HDNet, Broadcast.com and MicroSolutions. He has also been an investor in startups, including Mahalo, JungleCents.com, motionloft.com, Filesanywhere.com, Naked Pizza and 140Fire.com. You can see him on ABC’s Shark Tank, as well as on a few episodes of Entourage on HBO. Mark may be best known for his purchase of the Dallas Mavericks on January 4, 2000.
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How Customer Engagement Fuels the Content Marketing Fire

How Customer Engagement Fuels the Content Marketing Fire | Futurism, Ideas, Leadership in Business | Scoop.it
If you post something that no one engages with, does that content really matter? Not in the world of content marketing, where customer engagement is king.


Think for a second about the way you converse with your closest friends, family, and coworkers. You swap stories. You talk about the problems you’re having and exchange ideas that address them. You discuss big news, controversial topics, and relevant trends.
Now, as a marketer, think about the way you’re conversing with your customers through content marketing.
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Yelp Official Blog: Four Score and 20 Million Reviews Ago

Yelp Official Blog: Four Score and 20 Million Reviews Ago | Futurism, Ideas, Leadership in Business | Scoop.it
When Russ Simmons and I first founded Yelp seven years ago, our goal was to become the most useful online review guide in San Francisco. If we achieved that and only that, then in our eyes, we had succeeded.


We could have never imagined that someday, not only would we be the most useful online review guide in San Francisco, but we’d have millions of users from all over the world relying on Yelp!

From day one we’ve remained vigilant on ensuring that the quality of content on Yelp is top notch and that very approach has led to 53 million unique users relying on us each month -- whether it’s to find a hot dog vendor in London, eyelash extensions in New York or The Bronze Fonz in Milwaukee.
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See New Curation Platform Percolate In Action | Video

See New Curation Platform Percolate In Action | Video | Futurism, Ideas, Leadership in Business | Scoop.it
Percolate founder Jame Gross takes us through his new blogging platform that eliminates the pressure of publishing by curating interesting things for users to comment on....
[read article and watch video http://j.mp/oepgsT]
Via Giuseppe Mauriello
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Anatomy of a Teacher [Infographic]

Anatomy of a Teacher [Infographic] | Futurism, Ideas, Leadership in Business | Scoop.it
Being a teacher definitely isn’t for everyone. The things I put teachers through while I was at school is enough for me not to pursue it as a career. This infographic highlights some interesting facts related to the profession. For example, the average salary of a teacher is $53,910 and 17% of all teachers have a second job. Check out the infographic below for more indepth data on being a teacher.
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Reality check: LinkedIn gets a downgrade from analyst | VentureBeat

Reality check: LinkedIn gets a downgrade from analyst | VentureBeat | Futurism, Ideas, Leadership in Business | Scoop.it
An analyst with investment bank JP Morgan, which helped underwrite business social network LinkedIn's initial public offering, downgraded the stock today and set a price target of $85.


Doug Anmuth of JP Morgan said the company’s fundamentals were sound, but it was a little worrisome that it already had a then-valuation of nearly $12 billion. That’s close to Netflix’s $15 billion valuation, a movie rental company that generates $2.4 billion in quarterly revenue — compared to nearly $300 million in revenue for LinkedIn — he said.
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Google + and The First $20 Billion Thought Leadership Bonus

Google + and The First $20 Billion Thought Leadership Bonus | Futurism, Ideas, Leadership in Business | Scoop.it
In the immediate aftermath of the Google Plus launch, TechCrunch reported a surge in value in Google's market capitalization of $20 billion. Clearly nobody could judge on the back of a closed beta what Google + might be, could be or should be worth.
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Twitter's Biz Stone on an awkward meeting with Mark Zuckerberg

Twitter's Biz Stone on an awkward meeting with Mark Zuckerberg | Futurism, Ideas, Leadership in Business | Scoop.it
You would think that a meeting between the founders of the world's most popular social networks would be a fun affair, with conversation revolving around funding, investments and who ...
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Round up on the panel "Is curation the future of the social web?"

This panel took place at PariSoma and was moderated by Ben Parr from Mashable. Panelists were Burt Hermann from Storify, Guillaume Decugis from Scoop it and Chris McCann from StartUp digest.
Curation is a conversation between a person and an audience. It is biased by nature and the role is of the curator is to go through massive amount of information to tell his story...
[read full article http://j.mp/nDlzGl]
Via Giuseppe Mauriello
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Google will not run Circles around Facebook, but it gets a +1 - Brian Solis With His First G+ Thoughts

Google will not run Circles around Facebook, but it gets a +1 - Brian Solis With His First G+ Thoughts | Futurism, Ideas, Leadership in Business | Scoop.it
Part FriendFeed, part Google Buzz, part Facebook, part Google.com and all of its properties, Google Plus represents a fresh approach to social engagement not seen at this level since the early days of Twitter.

As the headline reads, I don’t believe Google Plus is a Facebook. The key difference is that Facebook is operating under a mission to improve how the world connects and communicates.

Social networks will continually iterate and innovate. That’s part of what makes this so exciting. The question remains however, is social in Google’s DNA or culture? Without it, Google might have +1′d for now, but without social studies, the new social darling might become unliked by the masses. In the end, you are the best judge of what works for you. The answer may be for the time being, that many networks prove their value in different ways. Google+ certainly offers early advantages, but this is a long journey. Much of the success of any network will be linked to any team that listens and adapts. Therefore, your experience is more important to the future of networking than you may think.
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Mobile Payment Faceoff at FortuneTech - Forward Thinking by Michael J. Miller

Mobile Payment Faceoff at FortuneTech - Forward Thinking by Michael J. Miller | Futurism, Ideas, Leadership in Business | Scoop.it
The most contentious panel at Fortune Brainstorm Tech this afternoon dealt with mobile payments, with the banks pushing mobile payment systems facing off against Google, and the founder of Square facing off against phone-based NFC solutions.


Michael Abbott, CEO, ISIS talked about how the mobile phone platform had just announced agreements with all four big U.S. payment platforms - MasterCard, Visa, American Express, and Discover - and said that made the entire industry available.John Partridge, President, Visa talked about people have multiple payment systems and would use different payment types.

Doug Bergeron, CEO, Verifone Systems said he had a "presence" in roughly 5 million of the 7 million places in the U.S. that take credit cards. He said when the other companies want to move to a mobile payments world, they should work with Verifone to make sure the new systems coexist with the existing systems.

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8 ways to get advice and inspiration for your startup idea

8 ways to get advice and inspiration for your startup idea | Futurism, Ideas, Leadership in Business | Scoop.it
With a plethora of low-cost and even free tools available to develop and host online services and launch mobile apps, the barrier to entry for building a technology startup has dropped ...
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5 Reasons Why Your Online Presence Will Replace Your Resume in 10 years

5 Reasons Why Your Online Presence Will Replace Your Resume in 10 years | Futurism, Ideas, Leadership in Business | Scoop.it
We're seeing more and more recruiters use the web as a place to search for talent and conduct employment background searches.

This trend is set to increase year over year and I’ve been predicting that an “online presence search” will become as common as a drug test since 2007. Your online presence should consist of your own website at yourfullname.com (a domain can be purchased at GoDaddy.com using promo code FAN3). This website is the core of your online presence and if you optimize it effectively, it will rank number one for your name in major search engines such as Google.
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3 Ways To Use Google Plus In Your Content Marketing Efforts

3 Ways To Use Google Plus In Your Content Marketing Efforts | Futurism, Ideas, Leadership in Business | Scoop.it
Content Marketing Institute: CMI contributor Nate Riggs shares 3 ideas on how to use Google Plus for content marketing...


If you’ve been on the web in the last few weeks, you are well aware of the buzz surrounding Google’s new social network: Google Plus. Forward-thinking efforts of companies like Ford and Mashable jumped into early company adoption and use of the network. Though Google has announced brand pages are coming soon, it’s discouraging the use of personal Google+ profiles as branded company pages.
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Facebook Seems Worried About Google+. Should it Be?

Facebook Seems Worried About Google+. Should it Be? | Futurism, Ideas, Leadership in Business | Scoop.it
In a recent article, we looked at some obstacles Google+ would have to overcome. We also looked at how Google+ might maim (as opposed to kill) Twitter.


I don’t think Twitter’s going to die anytime soon, but Google+ is already taking away a lot of people’s Twitter time. Something’s got to give somewhere, and more people simply just have more invested in Facebook – their network of real friends, their photos, games, etc. Robert Scoble says Google+ is already making Twitter more boring. Could it do the same to Facebook?
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News From The Future: Make Your Own Pet Mammoth – Synthetic Biology

News From The Future: Make Your Own Pet Mammoth – Synthetic Biology | Futurism, Ideas, Leadership in Business | Scoop.it
News From The Future: Make Your Own Pet Mammoth - Synthetic Biology... Synthetic Biologists Report Hijacking E. Coli Genome @ NYTimes.com...

Synthetic biology, the quest to hijack living systems and convert them to human-directed goals, is on the march. Last year biologists synthesized the entire genome of a small bacterium and showed how it could successfully infect a second bacterium. Now, in what may be a more significant advance, biologists have shown they can radically change a genome, not just copy it.
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Getting It: Curation vs plagiarism: keeping your nose clean

Getting It: Curation vs plagiarism: keeping your nose clean | Futurism, Ideas, Leadership in Business | Scoop.it
This Close Up gaffe is a great example of what happens when organisations don't quite connect with the way the world is changing. The show recreated a segment from American show ABC, at times verbatim, with no acknowledgement of the...
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Percolate aims to filter the flood of social media information | VentureBeat

Percolate aims to filter the flood of social media information | VentureBeat | Futurism, Ideas, Leadership in Business | Scoop.it
As social networks multiply, merely staying on top of all the updates is turning into a full-time job. Now a startup, Percolate, aims to distill your personal information flood into a more concentrated brew.


New York-based Percolate aggregates your Google Reader and Twitter feeds, highlighting the links that are most likely to be relevant to you. Its interface makes it easy to add short comments or add tags to articles as they appear. In addition, Percolate is its own social network, so you can follow people on Percolate and see the tags and comments they’re posting.
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User Generated Content As Part Of A Content Marketing Strategy | Business 2 Community

User Generated Content As Part Of A Content Marketing Strategy | Business 2 Community | Futurism, Ideas, Leadership in Business | Scoop.it
A great content marketing strategy needs to attack from all angles.
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» Microsoft puts up $250,000 for new information on Rustock botnet » Microsoft

» Microsoft puts up $250,000 for new information on Rustock botnet  » Microsoft | Futurism, Ideas, Leadership in Business | Scoop.it
In the middle of March this year, Microsoft effectively killed the Rustock botnet. But the company is not content with that, and wants to dig deeper into how it came about.
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