If you happen to be a start up founder by the name of Ben Kosinski, who founded Sumpto, then you are on to a great idea. Yes college student’s are more connected then ever, and also are eager to make a little extra income on the side.
Even if it comes in the way of perks and incentives. This is exactly the new opportunity brands have now to connect with the right influencers at major university’s.
Sumpto allows brands to evaluate college student’s influence based on their social media and digital footprints, ans essentially let’s them do the talking for them. A marvelous idea to say the least.