The Entrepreneur Archetype Assessment is a 10-question quiz available to CoFoundersLab members that helps you to identify what drives you as an entrepreneur.
Via Sam
Join Scoop.it for Free
Share ideas that matter on the social web and experience
the benefits of curating the world's best content.
I don't have a Facebook, a Twitter or a LinkedIn account
Already have an account: Login
Tom George Founder of Internet Billboards a media destination and marketing hub using curation to fuel business growth and learning. http://www.internetbillboards.net
Curated by
Tom George
|
Rescooped by Tom George from VC and IT onto Futurism, Ideas, Leadership in Business |
Scoop.it!
Via Sam
Tom George's comment,
January 4, 11:48 AM
Thanks for sharing this today Sam
Sign up to comment
Delete the scoop?
Are you sure you want to delete this scoop?
Yes
 Your new post is loading...
Scoop.it!
A look at how Maersk's social media manager, operating solo, engages fans on 10 social networks without bottom-line sales or gimmicks. He just tells stories.
When Jonathan Wichmann's boss at worldwide shipping company Maersk Line told him that the company was approaching a point of being ready to dive into social media a little more than a year ago, the two agreed that it would face some difficulties that companies that mainly communicate with the public might not.
"You can't fake it," Wichmann says.
Wichmann was a consultant for the company at the time. After joining Maersk full-time, Wichmann stepped up to handle everything virtually single-handedly. In the year since that initial meeting, the company has accrued 650,000 Facebook fans and won awards for the social media campaign of the year and best community presence at the European Digital Awards. Maersk pulled that off in such a short time with what Wichmann calls an "insourcing" approach.... Via Jeff Domansky
Tom George's insight:
This is an inspiring social media story for those who have limited resources. Shows how one person with a passion for social media and a focus can make an impact using storytelling. 
Jeff Domansky's curator insight,
January 8, 5:34 PM
This is an inspiring social media story for those who have limited resources. Shows how one person with a passion for social media and a focus can make an impact using storytelling. 
Gerrit Bes's curator insight,
January 9, 4:08 AM
This is an inspiring social media story for those who have limited resources. Shows how one person with a passion for social media and a focus can make an impact using storytelling. Delete the scoop?
Are you sure you want to delete this scoop?
Yes
|
It is important to understand what your motivations are. What it is that drives you and what your strengths and weaknesses are.