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Futurism, Ideas, Leadership in Business
Futurism, Ideas, Leadership in Business
Tom George Founder of Internet Billboards a media destination and marketing hub using curation to fuel business growth and learning. http://www.internetbillboards.net
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StumbleUpon Drives More Traffic than Facebook or Twitter - Plus INFOGRAPHIC

StumbleUpon Drives More Traffic than Facebook or Twitter - Plus INFOGRAPHIC | Futurism, Ideas, Leadership in Business | Scoop.it

This post is from Jeff Bullas and as always he has some very important information  about a StumbleUpon that you should know about.

 

Intro:

 

"I recently stumbled across some data from Stat Counter that revealed that StumbleUpon drives more referral traffic than Facebook and Twitter or any other social media site!"

 

**The Statistics on StumbleUpon Worth Noting

 

**StumbleUpon itself has just released a infographic that highlights some interesting facts and figures about its service that is worth keeping in mind

 

Read the full article:  http://bit.ly/rAMOWw


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LinkedIn Posts First Ever Public Earnings Announcement

LinkedIn Posts First Ever Public Earnings Announcement | Futurism, Ideas, Leadership in Business | Scoop.it
LinkedIn shared its Q2 earnings today in its first earnings announcement as a public company. Usage numbers are up significantly, with 115.8 million members, up 61% from Q2 2010, and 81.8 million monthly unique visitors, 83% more than last year.

 

Net revenue growth was not as strong, but CEO Jeff Weiner says this is due to heavy reinvestment in the growth and development of the site. LinkedIn earned $4.5 million in net income this quarter, compared to $4.3 million last year, just a 5% increase. But their top-line revenue was up considerably, more than doubling since Q2 2010. Before costs, they pulled in $121 million last quarter.

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Content Curation: Definition and History

Content Curation: Definition and History | Futurism, Ideas, Leadership in Business | Scoop.it

This very helpful piece by Gianluca Fiorelli on 'I Love SEO' give us a brief history of Content Curation and re-affirms some things that many of us already know.

 

He quotes from Rohit Bhargava’s Content Curation Manifesto and summarizes Bhargava’s 5 models of Content Curation (note that these are hyperlinks!) and ends with his own hints on curation, summarized as Finding the best Content, Adding Value and Crediting.

 

“The future of the social web will be driven by … Content Curators, who take it upon themselves to collect and share the best content online for others to consume and take on the role of citizen editors, publishing highly valuable compilations of content created by others. In time, these curators will bring more utility and order to the social web. In doing so, they will help to add a voice and point of view to organizations and companies that can connect them with customers….” Rohit Bhargava

 

http://www.iloveseo.net/content-curation-definition-and-generation/?utm_source=rss&utm_medium=rss&utm_campaign=content-curation-definition-and-generation

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Context is Key when you're Curating Content

Context is Key when you're Curating Content | Futurism, Ideas, Leadership in Business | Scoop.it

Great post, reminding us what's important when you're curating content. This is what caught my attention:

Add a scoop of chocolate to plain vanilla

And all of a sudden you have a delicious sundae. Take the content that worked in social networks as plain vanilla and mesh it with other flavors (I'm partial to chocolate) to make it more actionable and relevant for visitors of your website, for example.

Or as a jump off point in a newsletter your customers (and/or employees, partners, etc.) subscribe to because it helps them do their jobs better.

Relevance is a must for your content to work. I use the chart as a map to orient organizations; a tool that serves as a starting point. If you want people to do something, the way you ask them, how you get them there, needs to make sense for them.

Making sense of things is often based upon goals -- what people are trying to do -- context -- where they are at this time -- and situational awareness -- how they process information.

http://www.conversationagent.com/2011/07/content-relevance.html


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