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50 Surprising Tips for Getting Attention in Mass Media | Jeff Bullas

50 Surprising Tips for Getting Attention in Mass Media | Jeff Bullas | Internet Presence | Scoop.it

Have we been so distracted by social media that we have forgotten “the media” in our marketing efforts?

Ranking on the web helps grow awareness and attracts eventual sales. Great services and products

supply solutions for consumers, but getting free attention in a national newspaper, a magazine and mass media can be a very effective marketing tactic.

Press outreach and mass media attention is often a problem for many businesses.

Below, you’ll find a long list of solutions to help you establish, improve, and solidify your outreach capabilities.

The pursuit of sales will never cease, but ensure media attention is never a problem. Here are some tips for getting attention in mass media.

  1. Be the purple cow. If you’re not different, there’s no reason for editors and publications to cover you.
  2. National coverage is great but hard to get.  Align a story with local or regional news, events, or concerns.
  3. Identify quirky components of your company (logo), CEO (hobby), or company culture (You don’t work on Fridays).
  4. Maintain an excel sheet of sites pitched and reporter contact information.  Keep notes and dates (so you don’t re-pitch!)
  5. Find reporters on Twitter and use AllMyTweets to identify topics they like, dislike, etc.
  6. Research prior works of individual reporters, not just topics reported.
  7. Use this tool to find any person’s email.
  8. Read reporters’ articles, blogs, and tweets.  Mention their work and create a greater sense of context and logic regarding the reason for initial contact.
  9. Do not use reporters’ personal emails unless indicated it is preferred.
  10. Comment on reporters’ posts and personal blogs.
  11. Use visual platforms like Pinterest and Google Plus to find information related to hobbies, trips, pets, favorite locations, etc.
  12. Hire a content writer or PR person to write your outreach emails.  Emotional intelligence is a skill set!
  13. As with writing great post titles, spend time on the subject line of the email.  You want them to be excited to open it.
  14. Don’t include attachments; cut and paste material in the email itself.
  15. Set Google Alerts for key terms, so you can stay informed about stories the reporters think are important.
  16. Set Alerts for names of editors and reporters too to see what they’re writing about (Share their work too!)
  17. Spend time on your email signature; editors and reporters want information coming from authority sources.
  18. Be ready for phone contact; some rather ask directly than email back and forth.  Indicate you are available for phone contact.
  19. Be humble and genuine; admit what you don’t know rather than fake it.  Reporters keep ongoing contact lists, but if you waste their time, you’ll never get a chance with them (or their outlet) again.
  20. You’re supplying information but editors are well aware of the benefit of news coverage.  Thank them for their time and for (even) considering your input.
  21. Send a follow-up thanks.  Use a funny graphic of something they will appreciate (since you used AllMyTweets, Google Plus, Pinterest, etc, to see what they like) to be ‘purple.’
  22. Don’t play politician and satisfy all sides of a story.  Have a strong and passionate opinion – stick to it.
  23. It’s not a one-night stand.  Reporters contact the same people.  (How many (New York) times has Danny Sullivan contributed to major stories?)
  24. DO NOT USE TEMPLATES.  Work with your outreach team to create a successful email formula, but ensure the email to each editor/reporter is unique.  Reporters sniff-out templates.
  25. Interested reporters may do homework on you.  Update your ‘about’ page and social media profiles to reflect the expertise they’re looking for – But remember to be genuine!
  26. Provide multiple opportunities for contact – include work email, cell phone, business phone, Skype, Twitter handle, etc.
  27. To build social authority, take screenshots when people compliment posts, your company, or your personality, and insert on your ‘about’ page, business’ homepage, etc.
  28. Be active in forums and industry-specific question-and-answer platforms.  It adds ‘tangible’ evidence regarding your expertise and helpful nature.
  29. Create Twitter lists of editors and reporters and stay informed of their interests regarding developing news and stories.
  30. Subscribe to HARO and Profnet, platforms where reporters actively seek help.
  31. Don’t get creepy, liking reporters’ family pictures on Facebook or being too friendly on social platforms.  Be personable but keep professional.
  32. Use social media ads to ‘target’ media outlets by genre, key terms, etc.  It helps reporters and editors grow aware of your company, contributions, expertise, etc.
  33. Peruse news sites, looking for broken links, awkward plug-ins, etc.  Provide technical help or refer them to someone who can.
  34. Create an ongoing folder of stats.  At times, reporters can’t use quotes or direct information yet need stat graphics to supplement articles. (You’ll still get credit!)
  35. Conduct industry surveys, becoming a mini reporter.  You’ll have more information to offer major publications and reporters.
  36. Getting one’s first major dose of coverage is like making your first million; it’s the hardest.  Create a ‘Media’ section on your website, showing reporters you’ve ‘done this before.’
  37. Create a separate online page, featuring your resume, mentioning previous speaking engagements, awards, and so on.
  38. When used for a story or article, become a marketer for them.  Help spread the news!
  39. Later, when writing internal posts or guest posts, link to the reporter’s story, building links to the site and story.  The added marketing effort will be appreciated.
  40. Don’t tell Cutts, but guest blogging is a great way to show reporters you’re a ‘giver,’ offering insight on digital properties of others.
  41. Be a great assistant; maybe you can’t help with a particular story, but you may know a friend who can.  Reporters will remember your help (and it’s likely your friend will think you’re swell too!)
  42. Regularly link to journalists’ stories in your businesses posts, maintaining indirect relationships and expressing interest in their craft.
  43. When appropriate, mention previous coverage from news sources in the initial email.  As mentioned, reporters want ‘seasoned’ contributors.
  44. Handwrite a ‘thank you’ card and mail it to the reporter.  In the ‘digital’ age, snail mail is ‘purple,’ and usually requires more time and effort.
  45. Mention the reporter’s ‘audience,’ and how your information will help deliver valuable news.
  46. Be unique but not off topic.  Don’t use obscure or outlandish information to seem interesting.  If it’s too far out there, you’ll appear strange rather than intriguing.
  47. Don’t sound like a press release that sucks. Some are so boring, with a ‘look how great we are’ sentiment.  EVERY company wants press but not all know how to intrigue the masses.
  48. Be a giver and not (just) a taker.
  49. Have a professional writer edit emails, checking for grammatical errors and awkward phrases.  Reporters are not English teachers, but they make a living reporting (often writing) the news.  Expect them to notice your errors.
  50. Be who you say you are and do what you say you’ll do.

Author Bio: Mr. Secore enjoys others calling him “Mr.,” but loves helping other entrepreneurs get started on the right footing even more and ypiu will find him hanging out at Reviewpon. If you prefer to be on first-name basis with Cam, follow his Twitter handle and engage with him online – he really enjoys that!



Get your Free Business Plan Template here: http://bit.ly/1aKy7km




Via Jeff Domansky
Marc Kneepkens's insight:

Good advice from a media expert. Media will give you leverage and credibility in every aspect of your business.

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Jeff Domansky's curator insight, August 7, 2014 12:58 AM

Practical starting starting for media relations for business. Useful tips, helpful hints and actionable tactics.

Tackk's curator insight, August 7, 2014 2:30 PM

Many small tips go a long way.

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The Surprising Truth About What To Post on LinkedIn

Despite concerns from users about the rising 'Facebook-ification' of LinkedIn, contributor John Nemo says that getting more personal on the platform (with a few important caveats) can be great for business.

Read more: click image or title.

 

 

FREE Business Plan Template here: http://bit.l/1aKy7km

 

Marc Kneepkens's insight:

People want to know who they are dealing with. Getting to know someone is a good precursor to doing business.

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How to Film a Movie on Your iPhone

How to Film a Movie on Your iPhone | Internet Presence | Scoop.it

Your clip of a rat schlepping a quesadilla has the power to out-hype a summer blockbuster. Do it right.

Go Horizontal

YouTube, Facebook, and Vimeo display videos in widescreen format, so get with the program. A simple rotation of your phone to horizontal allows you to fill 100 percent of a web player. It's also the same shape as a TV screen, so when your viral video makes the news, it won't look like amateur hour.

Read more: click image or title.

 

 

 Find or list funding opportunities:

www.Business-Funding-Insider.com


Via The Digital Rocking Chair, massimo facchinetti
Marc Kneepkens's insight:

Making small #videos or #movieclips has become a lot easier, even an #iPhone can record everything and simple editing programs will do the rest.

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The Digital Rocking Chair's curator insight, May 14, 7:08 AM

 

Paula Chowles:  "Your clip of a rat schlepping a quesadilla has the power to out-hype a summer blockbuster. Do it right."

Kathy Durham Aurigemma's curator insight, May 15, 10:00 AM
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The Pros & Cons of Facebook, Twitter, Instagram & Other Social Networks [Infographic]

The Pros & Cons of Facebook, Twitter, Instagram & Other Social Networks [Infographic] | Internet Presence | Scoop.it

Learn about the strengths and weaknesses of the six major social networks: Facebook, Twitter, Instagram, LinkedIn, Pinterest, and Snapchat.

 

 

Get your Free Business Plan Template here: http://bit.l/1aKy7km


Via Lisa deLeon
Marc Kneepkens's insight:

Good information, interesting to see some networks that I am not so familiar with and comparing that the ones I know.

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A Non-Designer's Guide to Creating Engaging Images for Social Media

A Non-Designer's Guide to Creating Engaging Images for Social Media | Internet Presence | Scoop.it
Learn how to create engaging images for all of your social media pages and profiles - no previous design skills necessary!

A great social media marketer today and an awesome advertiser in the 1960s have much in common.

David Ogilvy, the father of advertising, was famous for spending an inordinate amount of time on headlines. Why? Because that’s the line that people read the most, so it mattered a lot.

Ogilvy was a master at stuff like this — prioritizing what was really important.

If he lived through the age of social media, I’m fairly certain Ogilvy would say something like:

On the average, many more people engage with images as read the copy in social media posts. When you have crafted your social media image, you have spent eighty cents out of your dollar.

Images have never been more important in social. They’re the key to driving greater online engagement, much like a great headline in advertising.

The only issue here is that if, like me, you aren’t über-skilled in graphic design, creating eye-catching engaging images can be difficult. So how can non-designers like me still create incredible images for social media? One way is by learning simple, repeatable design principles.

Here are 3 key design principles that will help you create engaging social images every time! Read more: click image or title.

 

FREE Business Plan Template here: http://bit.ly/1aKy7km

 


Via Kamal Bennani, Jesús Hernández
Marc Kneepkens's insight:

Learning to be clear with #colors and #fonts.

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Unisoft Informatics System's curator insight, May 3, 8:31 AM
Its very necessary to create engaging images while sharing any update on social media, as it is the first thing visitors see and decide whether to click on the post or not. At the same time not all social media experts are good enough with designing tools, but non - designers social media experts too can create engaging image. Wanna know how? Read here..
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The secret rules of the internet - TheVerge

The secret rules of the internet - TheVerge | Internet Presence | Scoop.it

Today, YouTube’s billion-plus users upload 400 hours of video every minute. Every hour, Instagram users generate 146 million "likes" and Twitter users send 21 million tweets. Last August, Mark Zuckerberg posted on Facebook that the site had passed "an important milestone: For the first time ever, one billion people used Facebook in a single day."...

 

...The moderators of these platforms — perched uneasily at the intersection of corporate profits, social responsibility, and human rights — have a powerful impact on free speech, government dissent, the shaping of social norms, user safety, and the meaning of privacy. What flagged content should be removed? Who decides what stays and why? What constitutes newsworthiness? Threat? Harm? When should law enforcement be involved? Read more: click image or title.


Via Laurent BINDEL, Marc Kneepkens
Marc Kneepkens's insight:

Find out how the internet is self regulated by the big #socialmedia companies such as Google, Facebook, Pinterest, etc. This is a very informative article that everyone should read, shocking at times and definitively worth the read. Humans still have a long ways ahead into evolving to a compassionate and sensible species.

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Marc Kneepkens's curator insight, April 18, 7:59 AM

This must-read article how huge social media companies, such as Google and Facebook, moderate content on their platforms. This is a huge task. Ultimately it affects everyone accessing the #internet. The stories of what these moderators went through and how policies have grown are of enormous importance. Please read and find out where we are at a global level of being humans.

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The Ultimate Guide To Mobile Site Speed Optimization

The Ultimate Guide To Mobile Site Speed Optimization | Internet Presence | Scoop.it

 

We all are being pushed towards a mobile first consumer marketplace and SMB's are still lagging behind in terms of a mobile optimized website. With lightning fast internet connections and 4G standards already in place, the time has never been better for the growth of mobile audiences. According to ComScores recent Global Mobile Report, just under half (49%) of the traffic and visitors to the top 100 digital media properties are mobile only. This is a remarkable statistic that argues websites not adapted for mobile devices may risk losing half their audience.

The only thing that matters the most for mobile audience is the speed (the below fig. provides the median load times for desktop and mobile devices). Read more: click image or title.

 

 

Get your Free Business Plan Template here: http://bit.l/1aKy7km


Via Boxer Sign, steve batchelder, malek, massimo facchinetti
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Good information for your #mobile devices to speed #optimization

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Fifteen things you need to do after you publish a post

Fifteen things you need to do after you publish a post | Internet Presence | Scoop.it
Here are fifteen things you can do right after posting content to increase your traffic and find new readers. These tips can help a post go viral.

Online content is a great way to call attention to your work, and an effective way to build an audience who will follow you from project to project. Whether you’re posting samples of your work, articles, reviews, blog entries or podcasts, the internet is a vast marketplace of ideas that gives the whole world access to your content. Unfortunately, the world of online content is also an incredibly competitive marketplace, and you’ll need to use every trick in the book to get your fair share of attention.

That’s why in this article I’ll be listing fifteen things you can do right after posting content to increase your traffic and find new readers. It’s the sort of thing that helps a post go viral, and that serious authors should be doing on a regular basis to turn their name into a brand. Read more: click image or title.

 

 

Get your Free Business Plan Template here: http://bit.l/1aKy7km


Via malek, massimo facchinetti
Marc Kneepkens's insight:

After going through the effort of writing a great piece of #content, put in some extra effort to get it out.

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Kate Marsh's curator insight, March 16, 8:40 AM

Twitter sees a lot of casual use, so you need to cater for users who might want to read your post but don’t have time now

Jim Lerman's curator insight, March 16, 11:40 AM

Twitter sees a lot of casual use, so you need to cater for users who might want to read your post but don’t have time now

Jim Lerman's curator insight, March 16, 11:41 AM

Twitter sees a lot of casual use, so you need to cater for users who might want to read your post but don’t have time now

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5 Websites That Offer GIFs to Enhance Your Social Media Marketing

5 Websites That Offer GIFs to Enhance Your Social Media Marketing | Internet Presence | Scoop.it

Want to delight your visitors with a GIF from last night's 'Jimmy Fallon' or those little Disney characters going wild? Here's how.

 

GIF, noun. Alternate: "Graphics Interchange Format" -- picture format

  1. a set of standards and file format for storage of digital color images and short animations 
  2. a file or image stored in this format

 

GIFs are increasingly popular on social media. Not only are they fun, but they allow users to complement their messages with animated images. Last year, on Twitter alone, users shared more than 100 million GIFs, prompting the social network to allow users to search for GIFs directly from the platform.

To help you quickly find the right GIF, here is a list of five websites that have every type of GIF under the sun. Read more: click image or title.

 

 

Get your Free Business Plan Template here: http://bit.l/1aKy7km


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200,000 views on Scoop.it! What it means to me!

200,000 views on Scoop.it! What it means to me! | Internet Presence | Scoop.it
I use Scoop.it as my own private collection for articles that I find online. In other words: it's my best and easiest way to compile a source of information for myself first.

 

Marc Kneepkens's insight:

#Scoop.it is my best #socialmedia tool. Find out why and how it works.

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How to Write Catchy Headlines and Blog Titles Your Readers Can't Resist

How to Write Catchy Headlines and Blog Titles Your Readers Can't Resist | Internet Presence | Scoop.it
An easy-to-use formula for writing titles and headlines people can't help but click.

It's one thing to write great content, but it's another thing to get it read and ranked -- which is where nailing the title comes in. 

Titles are what sell the content. They represent it in search engines, in email, and on social media. It's no surprise, then, that one of the most common questions we get is around crafting titles.

How long should my headline be? What words should I use? What words should I avoid? Should I optimize it for search or social? Or both? 

Luckily, we've come up with a simple formula for writing catchy headlines and blog titles that you can reference from here on out. So let's just dive right in, shall we? Read more: click image or title.



Get your Free Business Plan Template here: http://bit.l/1aKy7km

Marc Kneepkens's insight:

#Creative combined with some #technical insights will make your content great.

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What Does An Online Business Look Like Today? - The SiteSell Blog

What Does An Online Business Look Like Today? - The SiteSell Blog | Internet Presence | Scoop.it

Starting an online business today isn’t like how it was when the Internet was young and new. Find out what it takes.


Are you familiar with the California Gold Rush? Back in 1848, James Marshall found gold at Sutter’s Mill, and within a year there were hundreds of thousands of miners flocking to California to pan every river, stream and creek-bed for a handful of those valuable nuggets.

The promise of “free money” brought in settlers by covered wagon or sailing vessels, and since there wasn’t yet an established State or government, there were no laws or property rights.

But quickly, things changed. Government was formed, a constitution drafted, and within months the new state of California was formed. Legislation and regulation was put into place, and the ‘rush’ evolved into a more long-term period of resource mining.

That’s exactly how the early days of the Internet looked.

There was no legislation, no government… just people jumping in and taking advantage of the situation. While simply being first didn’t guarantee success (which we saw clearly with the Gold Rush, where discoverer James Marshall died poor and bankrupt years later), being first certainly made a lot of things easier.

As services like Web Crawler and Alta Vista developed databases and search capability for the Internet, being among the first to create a website and online business meant there was little to no competition.

If you wanted an online business back in the 1990’s, it was relatively easy to put up a webpage or two that offered a product or service, and achieve some real success.

But it’s not like that anymore. Read more: click image or title.

Marc Kneepkens's insight:

I have worked with Sitesell for years now. It's easy to build a site and start out the right way: choose the right keywords, integrate the content, use social media, blog directly from my site, find ways to monetize all of the free traffic I created....


Learn more about Sitesell: http://www.sitesell.com/welcome23.html

or if you are using WordPress: http://sbiwp.sitesell.com/welcome23.html

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The next wave in storytelling is short-form video

The next wave in storytelling is short-form video | Internet Presence | Scoop.it
a look at why your brand should invest time in social video and how to use it to dominate your storytelling efforts..

Social video apps are nothing new. However, these video tools have been slow to gain widespread enthusiasm from brands as a serious content distribution channel — until now.

Meerkat and Periscope put instant video into the hands of the masses, but now we’re finally seeing the rest of the major social networks catch on and make it not only easier to create video content, but also painless to share.

Even traditional social networks are now encouraging brands to mix their storytelling efforts with more social video features. These social apps are making it dead simple to master the art of video storytelling quickly and win the attention of consumers with minimal effort.

So creating video content is easy. But how can you get audiences to actually pay attention? The following apps are stepping up their game and enabling brands to share more creative, authentic, instant video than ever. Here’s a look at why your brand should invest time in social video and how to use it to dominate your storytelling efforts. Read more: click image or title.


Get your Free Business Plan Template here: http://bit.l/1aKy7km


Via malek
Marc Kneepkens's insight:

#Videos are definitely becoming more important in social media. More apps and tools are becoming available.

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malek's curator insight, February 6, 6:30 PM

 traditional social networks are now encouraging brands to mix their storytelling efforts with more social video features. 

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How To Build A Viral Blog In Any Niche

How To Build A Viral Blog In Any Niche | Internet Presence | Scoop.it
Learn how to easily build a viral blog in ANY niche even when you are clueless about the topic. These strategies can bring thousands of visitors on day one.

Maybe you have tried to build your own site before and failed. Same for me.

The one thing I was always missing was traffic. I tried everything from blog commenting and forum posting over distributing free ebooks and finally all the way to SEO.

Success was below mediocrity so to say. I asked myself what was the one thing that held me back from making lots of money online over the last few years?

It was a combination of low content quality (amazon niche sites), lack of consistency in posting fresh articles and finally missing knowledge about marketing and networking I guess. Then I saw a blog post on Viperchill about viral news sites and it hit me.

When I realized that this was possible I decided to start over again. This time I wanted to build a viral authority blog in my favourite niche which is WordPress, Marketing and all that stuff.

Here's a blueprint how I built the blog and received over four thousand visitors in my first three weeks.

Follow my journey to success and I guarantee you it will work. Read more: click image or title.



Get your Free Business Plan Template here: http://bit.l/1aKy7km


Via Laura Brown, massimo facchinetti, malek
Marc Kneepkens's insight:

#Viral, the magic word being online. How do you make it happen?

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What disturbed me about the Facebook meeting.

What disturbed me about the Facebook meeting. | Internet Presence | Scoop.it

Yesterday, I had an opportunity to meet with some of the senior staff at Facebook, including Mark Zuckerberg and Sheryl Sandberg. I found the meeting deeply disturbing — but not for the reasons you might think.

Before I dig in, since I’ll be talking about bias, let me share a bit about mine. I have been an avid Facebook user for about 8 years. I have 3.2 million followers. I consistently see high engagement on my Facebook page. We have begun using Facebook’s live video streaming platform and are encouraged by the results and plan on utilizing it more. The Facebook staff has always treated me and my staff kindly. They have been responsive, helpful, and available. I came into the meeting today wanting to believe that Facebook was a good, if not perfect, actor.

Walking out of the meeting, I was convinced that Facebook is behaving appropriately and trying to do the right thing. They were humble, open, and listened intently to everyone in the room.

So what disturbed me? Read more: click image or title.

 

 

FREE Business Plan Template here: http://bit.l/1aKy7km

 

Marc Kneepkens's insight:

#Facebook has become such a huge platform and is an incredible tool for #communication. Accusations sometimes tell more about the people making them than the actual complaint.

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5 Things You Need to Know about Facebook’s Next 10 Years

5 Things You Need to Know about Facebook’s Next 10 Years | Internet Presence | Scoop.it
At Facebook’s annual developer conference this week, CEO Mark Zuckerberg outlined audacious goals for the social network’s next decade.

 

FREE Business Plan Template here: http://bit.l/1aKy7km

Here’s how he plans to keep the more than 1 billion people that use Facebook every day engaged—and lure in still more users.
Here’s how he plans to keep the more than 1 billion people that use Facebook every day engaged—and lure in still more users.

Via Marylene Delbourg-Delphis, Prathamesh Dastapure
Marc Kneepkens's insight:

#Facebook's huge presence online dictates new trends. Get a quick look at what they are planning

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The price of solar power just fell 50% in 16 months – Dubai at $.0299/kWh!

The price of solar power just fell 50% in 16 months – Dubai at $.0299/kWh! | Internet Presence | Scoop.it

Dubai received bid of $.0299/kWh for 800MW of solar power. This price represents the lowest yet recorded for solar power. Dubai Electricity and Water Authority (DEWA) has received 5 bids from intenational organisations for the third phase of the Mohammed bin Rashid Al Maktoum Solar Park, said HE Saeed Mohammed AlTayer, MD & CEO of DEWA. The lowest recorded bid at the opening of the envelopes was US 2.99 cents per kilowatt hour. The next step in the bidding process will review the technical and commercial aspects of the bids to select the best one.

In the USA, in 2014 and with incentives, utility scale solar projects averaged $.05/kWh. On this bid alone, five companies bid below $.045/kW – without subsidies.

In 2015, we saw Dubai sign a deal at a fixed rate of $0.0584 cents over 25 years with no incentives. In the summer of 2015 Autin, TX received almost 1,300MW`of bids at under $.04/kWh. Shortly afterwards, we saw Berkshire Hathaway Inc.’s NV Energy agreed to pay $.0387/kWh for power from a 100-megawatt project that First Solar Inc. is developing. Lastly, just this month Enel Green power signed contracts for $.036/kWh in in Mexico and $.03/kWh in Morroco.

The price per kWh just fell 50% – and it did it in less than sixteen months. Read more: click image or title.

 

 

FREE Business Plan Template here: http://bit.ly/1aKy7km

 


Via Internat Energy Solutions (IES)
Marc Kneepkens's insight:

#Solar is becoming more competitive. #Renewable energy is making a huge breakthrough all over the world.

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16 unprofessional email habits that make everyone hate you

16 unprofessional email habits that make everyone hate you | Internet Presence | Scoop.it

It's hard to keep things professional with all the emails we receive today. Avoiding these bad habits can help.

With the onslaught of emails we receive every day, it's hard to imagine how anyone could keep up professional email habits at all times.

To make this task a little less daunting, we asked experts to highlight some of the least professional behaviors you could demonstrate when sending an email.

While mastering the art of good email etiquette doesn't mean sending out beautifully crafted prose each and every time — that would take forever — if you can avoid these bad habits, you'll be off to a great start. Read more: click image or title.

 

 

Get your Free Business Plan Template here: http://bit.l/1aKy7km


Via Enzo Calamo
Marc Kneepkens's insight:

#Email is a communication tool and should be handled elegantly. It tells the other party a lot about you.

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How to Set Up a Shop Section on Your Facebook Page : Social Media Examiner

How to Set Up a Shop Section on Your Facebook Page : Social Media Examiner | Internet Presence | Scoop.it

Does your business sell products? Discover how to add a Shop section to your Facebook page.

Facebook allows you to add a Shop section to your Facebook page so customers can buy your products directly from Facebook.

In this article you’ll discover how to add a Shop section to your Facebook page.

 

 

Get your Free Business Plan Template here: http://bit.l/1aKy7km

Marc Kneepkens's insight:

#Facebook is growing into a giant. Setting up a #shop is just one more thing you can do there.

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Announcing the Release of the New Visme

Announcing the Release of the New Visme | Internet Presence | Scoop.it
A powerful new version of Visme featuring a new text editor, audio recording, global color palette and hundreds of new infographic templates.
 

Posted on March 9, 2016 by Payman Taei

Announcing the Release of the New Visme

image: http://blog.visme.co/wp-content/uploads/2016/03/banner-01.jpg

The process of upgrading Visme started back in March of 2015. After eight months and thousands of man hours, we can comfortably say the new Visme is easier to use and all around more refined. It addresses over 30 user requests, incorporates new features and provides users with a much smoother experience.

When comparing the new Visme to our legacy version, users have reported an improvement of over 50% in productivity and a noticeable reduction in friction in their work flow.

If you are an existing user, you will not see any cosmetic changes in the Visme interface, but a cumulation of numerous small refinements (and new features) which will provide a smoother workflow and improve the overall user experience in comparison with the existing version.


Read more at http://blog.visme.co/announcing-the-release-of-the-new-visme/#JRl3O4WGXltxQeza.99
 

 

Get your Free Business Plan Template here: http://bit.l/1aKy7km

 


Via Cindy Rudy, massimo facchinetti
Marc Kneepkens's insight:

Great #content creating tool with many useful upgrades. Text editor, presentations, creating infographics, cutting and moving objects, copy to slides, lock/unlock objects, global color palette, and more.

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The Anatomy of a Killer Landing Page - GetResponse Blog - Email Marketing Tips

The Anatomy of a Killer Landing Page - GetResponse Blog - Email Marketing Tips | Internet Presence | Scoop.it

Ever designed a landing page from scratch? It can be a scary undertaking. There you are, alone against the blank white page. Where do you start? What should you include? What should you not include?

 

It doesn’t have to be so daunting. Even if you decide to forego a landing page template (which can reduce some of that blank page anxiety), there are some common elements almost every landing page has. We’ve rounded them up here.

 

 

Get your Free Business Plan Template here: http://bit.l/1aKy7km

 


Via Pantelis Chiotellis
Marc Kneepkens's insight:

Your #website is your window to the world. Creating a landing page is the first impression for your potential clients where they find out who you are and what you offer. Essential, yes.

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How to Start an Online Business Without Breaking the Bank - The SiteSell Blog

How to Start an Online Business Without Breaking the Bank - The SiteSell Blog | Internet Presence | Scoop.it
Granted, you need to invest some money to start an online business. But it’s much less than you feared.

So you’re excited!

You’ve made that important decision – you want to be a solopreneur.  You have the passion and you’ve thought through all the implications.

(If you’re not sure about the implications, this article will help.)

It is exciting – and perhaps a little scary at the same time.

Some of your anxiety may be about confidence: “Do I know enough?”; “Why would people listen to me?” for example. That’s perfectly natural – and we will deal with that, step by step.

Part of you, though, may be worried about the financial side of things. After all, you’ve seen ads by people offering to build your website for thousands of dollars. Or maybe you’ve listened to webinars by “gurus” who promise you will become a millionaire overnight – but only if you sign up to their $2,000 course.

Or perhaps you’re worried that you’ll have to invest in massive resources. Will your business leave the family savings account empty? Read more: click image or title.

 

 

Get your Free Business Plan Template here: http://bit.l/1aKy7km


Via SiteSell Inc.
Marc Kneepkens's insight:

I built my website with Sitesell. Great organization, incredible value for the money, out-of-this world support.

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SENAME Interactive's curator insight, March 9, 11:47 PM

I built my website with Sitesell. Great organization, incredible value for the money, out-of-this world support.

Rescooped by Marc Kneepkens from Technology - Changing Our World
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There's a super-simple way to find your lost smartphone hidden in Google

There's a super-simple way to find your lost smartphone hidden in Google | Internet Presence | Scoop.it

Just Google it.

Losing your smartphone is one of life's enduring struggles.

Sure, it's not exactly consequential in the grand scheme of things.

But it sure is frustrating when you need to make a call or check something and it's nowhere to be found.

Luckily, Google has built a way to quickly and easily locate misplaced phones.  Read more: click image or title.




Get your Free Business Plan Template here: http://bit.l/1aKy7km
Dave,
Your BP template help me achieve the goals I've been trying for 5 years. The template led me to produce an effective tool to attract the investors I need.
Thanks
Robert


Via Enzo Calamo
Marc Kneepkens's insight:

Sorry guys, #Android phones only.

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24 Awesome Facebook, LinkedIn, Twitter, Instagram & Pinterest Features You Didn't Know Existed

24 Awesome Facebook, LinkedIn, Twitter, Instagram & Pinterest Features You Didn't Know Existed | Internet Presence | Scoop.it

Check out this list of 24 little-known things you can do on Facebook, LinkedIn, Instagram, Twitter, and Pinterest.


Social media networks are continuously adding cool little features here and there, and it can be tough to keep up -- especially if there's no big announcement.


For instance, did you know you can add life events and milestones to your personal and business Pages on Facebook? That you can remove certain users' tweets from your Twitter feed without having to officially unfollow them? That you can add hidden relationship notes to your LinkedIn connections? (That one's my favorite.)


There are so many cool things our favorite social networks can do that may have fallen through the cracks. To help you discover these hidden treasures, we rounded up 20 of the lesser-known features on Facebook, Twitter, LinkedIn, Instagram, and Pinterest. Check 'em out. Read more: click image or title.



Need Capital for your business? http://bit.ly/BusinessFinanceUSA



Via Rami Kantari, Antonio Ormachea
Marc Kneepkens's insight:

Excellent tips here from Hubspot. I'm sure you'll find some tips that work for you.

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Google will give you 2GB of free cloud storage today — if you complete this simple checklist

Google will give you 2GB of free cloud storage today — if you complete this simple checklist | Internet Presence | Scoop.it
Google's "security checkup" process is quick and painless. And you get a pretty sweet bonus just for doing it.

In honor of “Safe Internet Day,” Google will give you 2GB of permanent storage in your Drive account on Tuesday — if you agree to take a minute-long security checkup on your Google account.

Google’s “security checkup” process is quick and painless. Google will prompt you to add and check information relating to how and where you access your Google accounts. You can check your recovery information, your connected devices, permissions, passwords, and two-step verification settings. You can simply approve these settings, or you can change any of them. The whole shebang probably takes a minute, if that.

Google ran a similar promotion last year — and people who took part in that promotion will be pleased to learn that these bonuses do stack. So, if you completed the security checkup during this promotions both last year and this year, you'll see an extra 4GB of permanent Drive storage sitting in your account.

You can check to see how much Drive storage you have here. Google gives everyone 30GB of free space to start — having completed this year's security checkup, I now have 32GB of space.




Get your Free Business Plan Template here: http://bit.l/1aKy7km


Via THE *OFFICIAL ANDREASCY*, malek
Marc Kneepkens's insight:

Indeed, very quick process. #Security online gets more important every day.

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Daniel Raybaut's curator insight, February 11, 3:03 AM

Works fine for me today!

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The Ultimate Guide To eCommerce Email Marketing

The Ultimate Guide To eCommerce Email Marketing | Internet Presence | Scoop.it
Check out the 3-Part Ultimate Guide to eCommerce Email Marketing. Get the tools you need to set up your own eCommerce email marketing campaign.

This is part 1 & 2 of a whopping 10,000+ word guide to eCommerce email marketing. Before you continue, bookmark this page now because you’ll want to return to it later.

Part 1 – The Tools of an eCommerce Email Marketing Strategy (Published December 9th, 2015)

Part 2 – eCommerce Email Marketing Campaign Roadmap – Stage 1 (Published January 19th, 2016)

Part 3 –  eCommerce Email Marketing Campaign Roadmap – Stage 2 (Published February 2nd, 2016)

Imagine having email campaigns that trigger automatically — based on how someone interacts with your company and your website.

These “automated” campaigns then go out to do your bidding…

…they build relationships and trust… they indoctrinate subscribers into your brand (so they buy from you instead of your competitors)… they keep people engaged (so they never stop opening, clicking and buying)… and finally…

…they drive a predictable stream of sales, every day of every week of every year.

And that’s just the automated side of things. Read more: click image or title.



Get your Free Business Plan Template here: http://bit.l/1aKy7km


Via Wes Thomas, steve batchelder, malek
Marc Kneepkens's insight:

Great resource to have for #Email #Marketing.

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