Internet Presence
14.8K views | +0 today
Follow
Internet Presence
Creating your own website is challenging. There is too much information, and a lot of it changes rapidly. Tools, articles, information for feeling more comfortable with your own website. @MarcKneepkens
Curated by Marc Kneepkens
Your new post is loading...
Your new post is loading...
Rescooped by Marc Kneepkens from Competitive Edge
Scoop.it!

10 Top Google Plus Tools for Digital Marketers

10 Top Google Plus Tools for Digital Marketers | Internet Presence | Scoop.it

Google+ is making waves in social media. So what are some powerful Google Plus tools that should be added to your social media marketing toolbox to improve your effectiveness?


Google+ is the love child of search and social.

When Google realized that Facebook wasn’t an aberration, anomaly or an afterthought it made its move. It created a social network that glued all its online assets together, collected social data and added social signals to its search algorithms. That glue cost them over half a billion dollars to design and develop. Google+ emerged from the Google lab womb with serious intentions.

To stop Facebook having all the fun, fame and fortune.

It collected demographic data that would allow them to target users with search ads that were user relevant. That’s called personalization. Others call it an invasion of privacy.

It’s the synergy of social networks and search engines that makes users salivate with information that informs and inspires them.

Google+ is about data

To create a Google plus account you needed to tell them your age, location, email account and other data that revealed your likes and dislikes. We also live in a digital data age that empowers us to express, publish and share. That reveals who we are and Google can use that to increase revenue and improve user experience.

Nothing is for free.

Social networks need a supporting ecosystem

Social media has grown rapidly because the online global community has provided the audience, the tools and the ecosystem that feeds the social media beast. The beast needs daily multi-media content to discover, wrangle and curate for its attendant audience.

To make sense of the data and allow brands to manage what could be described as extreme cat herding, you need social media management platforms.

Social media management platforms

When social media emerged from the web primal mist it was raw and wild. Smart and savvy entrepreneurs saw an opportunity. Social media needed platforms for creating, managing and measuring the mayhem and buzz.

Facebook with its longer history has many supporting platforms. Google+ is just starting to partner with providers that help it grow its community to add value to its users.

Some of the third party partner platforms for Google+ include the following five social media management platform tools.



To read the full article with the 10 Google Tools, click on the title...




Get your Free Business Plan Template here:

https://growthink.infusionsoft.com/go/freebptemplate/gt4045/


Want to Start your Own Website, you have the Ideas and Content, but you're not sure where to start? Check out Sitesell: http://www.sitesell.com/welcome23.html




Via Kamal Bennani, Marc Kneepkens
more...
Jane Phelps's comment, September 8, 2013 12:57 PM
I use Buffer to manage my Google+ postings. It was just recently added so I now just combine it with all my other Buffer postings.
Marc Kneepkens's curator insight, September 8, 2013 2:24 PM

So much to learn and know about Google+. This is a good place to start.

Scooped by Marc Kneepkens
Scoop.it!

Unlocking India’s innovation potential - The Times of India

Unlocking India’s innovation potential - The Times of India | Internet Presence | Scoop.it
Today we are at the edge of innovation in several fields including big data, clean energy, mobile and social computing.

Today we are at the edge of innovation in several fields including big data, clean energy, mobile and social computing. Yet, translating this into big rewards on the global stage continues to be a challenge for India. What are the opportunities and how do we leverage them as a nation?

The second most populous nation, the third highest GDP globally, a demographic dividend that has created vast base of young and educated workforce... yet, while much has been discussed on India's contribution to the world on the strength of our vast intellectual resources, unfortunately when it comes to innovation, we have a long way to go.

To read the full article, click on the title...


Get your Free Business Plan Template here:

Marc Kneepkens's insight:

Amazing to see these numbers. India's population between 15-29 is larger than the total population of the USA.

more...
No comment yet.