Internet Presence
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Internet Presence
Creating your own website is challenging. There is too much information, and a lot of it changes rapidly. Tools, articles, information for feeling more comfortable with your own website. @MarcKneepkens
Curated by Marc Kneepkens
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33 Cool Apps Help Startups Create Visual Marketing FTW

33 Cool Apps Help Startups Create Visual Marketing FTW | Internet Presence | Scoop.it

We have put together a list of tools that can help you create amazing visual content like infographics, memes, gifs, etc. Must read for every online marketer.

Marty Note

Great list mostly new to me. Missing one of my favorite visual marketing tools Haiku Deck: http://haikudeck.com/ . Haiku Deck is much more than a simple UI on the Creative Commons. If you are SMART you will use Haiku and some of these other #cooltools to create the kind of arresting visual marketing we all need and aspire to daily.


Via Martin (Marty) Smith, scott penton
Marc Kneepkens's insight:

A wealth of information.

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Top 5 Fears of Businesses About Digital Marketing | Digitalmoz Internet Marketing Solutions

Top 5 Fears of Businesses About Digital Marketing | Digitalmoz Internet Marketing Solutions | Internet Presence | Scoop.it
There are many businesses that tried digital marketing and made a fortune. The first step is trying. How would you know if you will not try?

Fear is what makes most businesses vulnerable. It makes them stagnant, avoiding growth. It hurts to fail but that’s actually better than doing nothing at all. So what are these fears? Here are some.:

To read the full article, click on the title or image.



Get your Free Business Plan Template here: http://bit.ly/1aKy7km

Marc Kneepkens's insight:

Great pic! Haven't we all struggled with technology at some point, and maybe quite regularly. This article sure makes a point. Find someone who can really help, or figure it out yourself.

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Social Media Facts for 2013

Social Media Facts for 2013 | Internet Presence | Scoop.it

Let's face it.  Many people in ministry  do not yet take social media seriously as a communications tool.  For them social media is fun and games that people with not enough to do indulge in.  They...

To read the full article, click on the title.



Get your Free Business Plan Template here:

http://bit.ly/1aKy7km



Via The Fish Firm
Marc Kneepkens's insight:

Impressive numbers. Social media is the giant some businesses don't see yet.

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CHAVEROT CELINE's curator insight, October 30, 2013 4:21 AM

For those who are still wondering, they'd better get started ASAP!

Jeannette Marshall's curator insight, November 1, 2013 5:01 PM

Starling fact:  over 20million accts on Twitter are fake!

Rescooped by Marc Kneepkens from Social Marketing and SEO
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COPY - Create Loyal Customers and Raving Fans With Just Your Website

COPY - Create Loyal Customers and Raving Fans With Just Your Website | Internet Presence | Scoop.it
How to tweak your website copy to create loyal customers, build relationships, and generate the “know-like-trust” factor that everyone’s talking about.

Via Peg Corwin, Ally Greer
Marc Kneepkens's insight:

Here is my website:

Learn Insider tips on how to get funded at www.Business-Funding-Insider.com

Get your Free Business Plan Template: http://www.business-funding-insider.com/free-business-plan-template.html

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Peg Corwin's curator insight, June 27, 2013 1:25 PM

Tweek your website using these guidelines:


  • "Care about your visitors and their needs.
  • Be Yourself
  • Don't be the mysterious "we"
  • Keep it simple
  • It's all about your loyal customers.

For each tip, see the section "How can you do it?"

Ally Greer's curator insight, June 27, 2013 3:34 PM

Your website is your first impression. No questions asked.


How do you turn casual browsers into loyal customers who rave about you to their social circles?

-Keep it simple (there's one I bet you've never heard before ;)). What is the four word story that you want your viewers to see, process, and remember? Integrate this into your site in any way you possibly can, and make sure it's consistent across the board.


- Down with the "royal we!" If you have a team, introduce them. If you don't, introduce yourself. And by introduce, I don't mean a zombie bio. I mean a photo, a little bit about what you do, and a few things about yourself as a person as well. Getting to know you and what you're about helps current and potential customers feel that much more connected to you and, in turn, your brand.



Intriguing Networks's curator insight, July 1, 2013 6:40 AM

Is it really that simple?

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eBooks Account for 20% of All Book Sales in the United States | Good E-Reader - eBooks, Publishing and Comic News

eBooks Account for 20% of All Book Sales in the United States | Good E-Reader - eBooks, Publishing and Comic News | Internet Presence | Scoop.it
eBooks are on the rise for the entire trade publishing sector, and they tend to net the entire publishing industry with stable growth. A recent survey
Marc Kneepkens's insight:
Growthink's Business Plan Template Review
Can you write your business plan in 8 hrs or less?

http://www.business-funding-insider.com/business-plan-template.html

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3 Ways Co-Marketing Can Help Your Small Business

3 Ways Co-Marketing Can Help Your Small Business | Internet Presence | Scoop.it

What is co-marketing?

It's exactly what it sounds like. It's when you work with another business, or group of businesses, on a marketing strategy or campaign that promotes all of your companies. Here's HubSpot's definition:

"It's the opportunity for two brands to work together on promotional efforts with a co-branded offer. In a co-marketing partnership, both companies promote a piece of content or a product, and share results of that promotion with each other."

To read the full article, click on the title or image.



Get your Free Business Plan Template here: http://bit.ly/1aKy7km



Via Brian Yanish - MarketingHits.com
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LECHAPPE's curator insight, April 30, 2014 9:11 AM

Sharing the spots makes them easier

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Eye Tracking 101: How Your Eyes Move on a Website

Eye Tracking 101: How Your Eyes Move on a Website | Internet Presence | Scoop.it

Engage website visitors better by designing your site to match how people's eyes move on the page. Here are some surprising eye tracking stats to help.

 

Putting together a great looking website is a great start, but it is just a start.

 

True web design requires you to venture beyond the aesthetic and into the worlds of User Experience and Conversion Rate Optimization.

Knowing how the viewers of your site really see it can help to shine light on new and/or missed opportunities within your current design. It may also bring out the need for new elements or changes.

 

While there are plenty of options for improving CRO, eye tracking analysis provides some of the most useful information for optimizing your biggest digital marketing asset, your website.

 

A good design will catch people’s eye, but a great design will keep people on your site and get them engaged with your content. And while you shouldn’tunderestimate the power of good copy, your design is what people notice first.

 

We teamed up with our friends over at Single Grain to put together the infographic below in hopes that it will help everyone get a better, basic understanding of what eye tracking is and what it can do.

To read the full article, click on the title.



Get your Free Business Plan Template here: http://bit.ly/1aKy7km


Via Russ Merz, Ph.D.
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Steve Baker's curator insight, February 19, 2014 7:37 AM

Designing clean, effective websites that work and deliver clients 

Mike Milazzo's curator insight, February 21, 2014 10:09 AM

When we get past all the ads.

Gonzalo Moreno's curator insight, February 22, 2014 6:55 AM

One of my students' favorite topics... XD

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Marketing

Marketing | Internet Presence | Scoop.it
Create Tools Agnostic Social Media Strategy in 8 Steps [Infographic] #socialmedia



Get your Free Business Plan Template here:

http://bit.ly/1aKy7km


Via The Fish Firm
Marc Kneepkens's insight:

Wise words, make you think.

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Richard Platt's curator insight, November 6, 2013 7:50 PM

Strategy for Social Media - need this

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7 Essential Social Media Tools To Stand Out Online

7 Essential Social Media Tools To Stand Out Online | Internet Presence | Scoop.it
Amongst the many online conversations I have with people each day, one of the key questions I get asked is: How do you keep up? I'm on LinkedIn, Facebook, Twitter, Pinterest, Quora, Foursquare,
Marc Kneepkens's insight:

www.Business-Funding-Insider.com, the place to get the best Free Business Plan Template, here: http://www.business-funding-insider.com/free-business-plan-template.html

or

find out about the Ultimate Business Plan Template, the one that delivers and gets it done in 8 hrs or less:  http://www.business-funding-insider.com/business-plan-template.html

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