I think the future belongs to the content creators who are focused on delivering quality content to a niche.One example of this is the site SoulPancake. They are devoted to answering the big questions of life in a fun, entertaining, and sometimes profound way. Their approach has now resulted in a profitable business, a book, and even a television program. Their content is not focused on SEO or tricky headlines that drive traffic. Their success comes 100% through honest, amazing, entertaining content.
If you want to look at a more corporate type of example, I love the way Adidas is creating beautiful adventure videos to promote their Outdoor division. My neighbor told me he spent an entire evening just watching videos of athletes hanging from cliffs. He was living vicariously through these videos and building an emotional connection to the brand and what it stands for...
Click on image or title to see full article.
Get your Free Business Plan Template here: http://bit.ly/1aKy7km
Via Jeff Domansky