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18 Social Media SEO Resources to Improve Your Search Ranking

18 Social Media SEO Resources to Improve Your Search Ranking | Internet Marketing | Scoop.it

**Social Media SEO: Align your social media and SEO efforts through content quality, social sharing, optimized images and Google Authorship.


Via Kamal Bennani
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dan's curator insight, February 25, 2014 3:15 PM

#seo

9Dotstrategies's curator insight, February 27, 2014 10:14 PM

Success with Social Media and SEO combined #success #socialmedia #seo

Ben Adams's curator insight, March 1, 2014 6:10 PM

Nice collection of methods and insights surrounding the use of social and SEO

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The Beginner’s Guide to Technical SEO

The Beginner’s Guide to Technical SEO | Internet Marketing | Scoop.it

Neil Patel: 'Technical SEO just refers to any SEO work that is done aside from the content.Essentially, it’s laying a strong foundation to give your content the best chance it can have to rank for relevant keywords and phrases.

 

Just like they have for on-page SEO, technical aspects of SEO have changed as search engines have become more sophisticated.

While there isn’t much you can do to “game” search engines from a technical standpoint, there are some new factors in 2015 that you need to consider if you want to improve your or your clients’ rankings.

 

If I were to cover this subject in depth, I would have to create another advanced guide.

 

Instead, I’ll go over the most important aspects of technical SEO from a beginner’s perspective as well as give you a few specific tactics and next steps to fix common problems in each area'. 

 

Read More: http://www.quicksprout.com/2015/07/31/the-beginners-guide-to-technical-seo/


Via Antonino Militello
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Marco Favero's curator insight, August 1, 9:01 AM

aggiungere la vostra comprensione ...

Sue Walsh's curator insight, August 2, 7:05 PM

A great basic overview of SEO. Pogo-sticking is my favourite new (and apt) expression from the article.

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5 Misconceptions About Link Building That Are Ruining It for Everybody - Search Engine Watch

5 Misconceptions About Link Building That Are Ruining It for Everybody - Search Engine Watch | Internet Marketing | Scoop.it
Link building is still a viable SEO strategy, but because of changes in the way Google ranks sites, tactics must be updated to see results.

Via Josepf J Haslam
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No More Tricks: 5 Ways to Create Content That Google Wants to Rank

No More Tricks: 5 Ways to Create Content That Google Wants to Rank | Internet Marketing | Scoop.it

'You might not want to hear this...but the fact is that your content may not deserve to rank #1 in search engines. Only one piece of content can rank first for each search query'.

 

Read more: http://www.quicksprout.com/2015/07/22/no-more-tricks-5-ways-to-create-content-that-google-wants-to-rank/


Via Antonino Militello
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28 Stunning Creative Logo Design Examples for Inspiration

28 Stunning Creative Logo Design Examples for Inspiration | Internet Marketing | Scoop.it

Keeping it short let me highlight my today’s post of 28 stunning creative logo design examples forinspiration, I am sure this will be eye-opening for all the learners and beginners who have been seeking for the ideas that how logo designs can be made aptly.Look at the way, the designer has put together a very fine blend of colors, thought and motive, the logo design is exactly depicting what it holds....


Via Jeff Domansky, Gerrit Bes
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Jeff Domansky's curator insight, July 16, 10:49 AM
28 stunning creative logo design examples for inspiration on your upcoming projects.
jose antonio gabelas's curator insight, July 16, 1:17 PM

añada su visión ...

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How to Effectively Use Visual Storytelling

How to Effectively Use Visual Storytelling | Internet Marketing | Scoop.it

In a today’s busy world, it only takes 8 seconds before your prospective client gets distracted. This is when the value of visual storytelling comes in.


Via Kamal Bennani
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The Process Of Creating Buyers Personas

The Process Of Creating Buyers Personas | Internet Marketing | Scoop.it
Buyer’s persona helps you create engaging content for your potential customers, it gives you insight about the habits of various types of customers. But before start creating the content for potential customers you need to research about the buyers persona.

Via Manish Dhane
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The Power of Content Curation

The Power of Content Curation | Internet Marketing | Scoop.it

90% of all the data in the world has been generated over the last two years?


Faced with this huge, ever-increasing amount of data, threatened by social networks such as Facebook, search engines had to adapt or die. 


Via Neil Ferree
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Neil Ferree's curator insight, June 16, 7:48 PM

Content Curation can help you improve SEO


As Jason Miller, Sr Content Marketing Manager at LinkedIn, puts it, "content curation not only alleviates the pressure of having to devote valuable time to creating original content, but it also adds credibility and third party validations to your efforts"


How to Become a Content Marketing Ninja

Marco Favero's curator insight, June 17, 4:13 AM

aggiungi la tua intuizione ...

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How To Build A Successful Business Blog

How To Build A Successful Business Blog | Internet Marketing | Scoop.it

Want to build a successful business blog but don't know where to begin? Learn how to set it up in twelve easy steps with the ultimate guide.


Via Kamal Bennani
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Marco Favero's curator insight, May 12, 1:57 AM

aggiungi la tua intuizione ...

Jayne Courts's curator insight, May 12, 4:41 AM

If you need any help with any aspect of social media training contact us at http://humaninterfacepublications.co.uk. We are always pleased to help

donhornsby's curator insight, May 12, 8:37 AM

(From the article): Writing your latest blog post and hitting publish is just the beginning when it comes to growing your subscription base.

If you truly want to gain the attention of your target audience (and Google), then you will need to spend time promoting your content in multiple locations.

 

While there are many different ways to go about promoting your blog, I am going to focus on what I have found to be the most effective.

Over the years I have compiled a detailed list of where, how and when to promote your latest blog post.

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History Of Social Media

History Of Social Media | Internet Marketing | Scoop.it
It started with text based messaging and now it is the biggest communication channel on the planet-Social Media. It has been more than 10 years since Facebook was founded. Although social media was in the process of evolution since 70s but the golden era of social media started after 2000 when websites ICQ, Wikipedia, Friendster etc came in existence.

Via Manish Dhane
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Marco Favero's curator insight, June 1, 10:29 AM

aggiungi la tua intuizione ...

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Top 7 Reasons To Invest In Content Marketing

Top 7 Reasons To Invest In Content Marketing | Internet Marketing | Scoop.it

Top 7 Reasons To Invest In Content Marketing: Form boosting your online traffic to giving your audience empowerment


Via Bonnie Burns
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Bonnie Burns's curator insight, May 5, 12:14 PM

Content marketing is a crucial aspect for increasing traffic to websites, generating leads, and enhancing an entrepreneur’s SEO (search engine optimization) efforts. If you still aren’t using content marketing in your online business strategy, here are some strong signs that will make you reconsider the possibility of investing in content marketing.

David Fontaine's curator insight, May 8, 9:07 AM

People love lists (Letterman's Top 10, Sport Center top plays, etc). Lucky Friday, here are seven reasons to invest in content marketing. Curious? Have questions? Disagree? Let's talk about it.

Gabor Hava's curator insight, May 27, 9:25 AM

Interested in generating more leads, and enhancing your professional profile? Here are some signs that will make you invest in content marketing

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Two Sides To SEO: Generalists Vs. Specialists

Two Sides To SEO: Generalists Vs. Specialists | Internet Marketing | Scoop.it

The role of a SEO professional is undergoing a serious transformation.

 

That led us to debating between generalists and specialists in SEO: What’s better? Do we silo ourselves into doing one thing really, really well while outsourcing or passing on referrals for what we can’t accomplish? Or do we become cross-functional digital marketers that have the ability to work across many different media and tactics?

 

Read More: http://searchengineland.com/generalists-vs-specialists-seo-214695

 
Via Antonino Militello
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Patrick Findlay's curator insight, April 14, 4:01 AM

Is SEO Marketing? One of the questions of interest in this article. Great read

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How to Use Twitter Lists for Business |

How to Use Twitter Lists for Business | | Internet Marketing | Scoop.it
Are you using Twitter lists for your business? This article explains how to create Twitter lists, and share ways to use them for business.

Via Bonnie Burns
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Bonnie Burns's curator insight, February 19, 12:12 PM

The right Twitter list can help you find, monitor and interact with the right people easily.

Hanin Abu Al Rub's curator insight, February 20, 6:10 PM

Are you using Twitter lists for your business? This article explains how to create Twitter lists, and share ways to use them for business.

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The Fundamentals of Search Engine Optimisation #infographic

The Fundamentals of Search Engine Optimisation #infographic | Internet Marketing | Scoop.it
Here is JSEO's visual insight into the basics of SEO. Explore Just SEO to keep up to date with all the relevant online marketing news & receive expert advice about how you can optimize all elements of your businesses digital campaigns.

Via Stefano Principato
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Marco Favero's curator insight, September 23, 2014 9:43 AM

aggiungi la tua intuizione ...

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How Your Content Strategy Should Affect Your SEO Expectations

How Your Content Strategy Should Affect Your SEO Expectations | Internet Marketing | Scoop.it

If I had a dollar for every time someone asked me if I could get them a No. 1 Google ranking for a specific non-branded, hyper-competitive keyword, I would be rich. If I had a dollar for the number of times the people asking me that question actually had the content to warrant such a listing, I would be poor.

 

Many digital marketing folks, especially in enterprise B2B companies, don't quite understand the relationship between content and SEO. It's long been said in SEO circles that content is king. However, some SEO folks would argue that links or social engagement is king, and that content is the primary driver of links and social success. There are valid arguments on all sides of that meaningless debate, but the point that often gets lost is that creating the best user experience for the vast majority of people searching for a specific keyword is probably what's going to get you ranked consistently for that keyword.

 

A content strategy that supports that bigger vision is typically different than the customer-focused strategies most B2B companies use. Many people over the years have told me, "Our company is the market leader for this term! We should be No. 1!" That is often true for products or services that are relevant to the keyword phrase they are targeting. It is true that brand recognition - and certainly the links that typically accompany successful brands - make it more likely that a company will rank well for relevant terms, but the fact remains that brand authority is not always enough to guarantee a top ranking for a particular keyword....


Via Jeff Domansky
Livia Mihai's insight:

Without a content strategy that appeals to everyone who searches for a specific keyword, rather than just your target audience, you may not achieve the SEO results you're hoping for writes Catfish Comstock.

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David J Castresana's curator insight, August 2, 4:47 AM

Without a content strategy that appeals to everyone who searches for a specific keyword, rather than just your target audience, you may not achieve the SEO results you're hoping for writes Catfish Comstock.

Jasper Molina's curator insight, August 3, 12:06 AM

Without a content strategy that appeals to everyone who searches for a specific keyword, rather than just your target audience, you may not achieve the SEO results you're hoping for writes Catfish Comstock.

Graphic Design Enthusiast's curator insight, August 3, 2:46 AM

Without a content strategy that appeals to everyone who searches for a specific keyword, rather than just your target audience, you may not achieve the SEO results you're hoping for writes Catfish Comstock.

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Why Every Organization Needs a Story Strategy

Why Every Organization Needs a Story Strategy | Internet Marketing | Scoop.it

Storytelling isn't just for startups, small businesses, or mom and pop shops. Every company needs a storytelling strategy to grow a loyal customer base. Learn the fundamental types of stories and start developing your own today.


Via Kamal Bennani
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Marco Favero's curator insight, July 30, 10:30 AM

aggiungere la vostra comprensione ...

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Why Local SEO Is About to Become Even More Important

Why Local SEO Is About to Become Even More Important | Internet Marketing | Scoop.it

'Any business can take advantage of local SEO’s benefits. Since Google’s fan-named “Pigeon” update in 2014, the importance of local SEO has grown, leading many entrepreneurs to focus on their strategy despite going years without considering a local tangent to their inbound marketing campaign.

 

Others, who already practiced regular local optimization strategies, saw the update as an opportunity to increase their efforts even further.

 

These moves are savvy, because local SEO has risen in importance, but the ride isn’t over yet.

 

Over the next few years, I anticipate that local SEO will become even more impactful and more useful for businesses'.

 

Here’s why: http://www.entrepreneur.com/article/247515


Via Antonino Militello
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These are the words people can’t resist in a headline

These are the words people can’t resist in a headline | Internet Marketing | Scoop.it
Researchers have narrowed down a thousand words in the English language that are proven to elicit higher emotional engagement.

Via Maria Pia Montoro
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5 Unusual Tips to Improve Your SEO With Social

5 Unusual Tips to Improve Your SEO With Social | Internet Marketing | Scoop.it
Interested in ways to use your social accounts to improve your SEO? In this article, you'll discover how to use social media to improve your search ranking.

Via Neil Ferree
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Neil Ferree's curator insight, June 25, 1:33 PM

Using social media as a marketing tool is highly valuable in its own right, but it can offer even more value when you leverage it to increase SEO.


While some changes to SEO algorithms make it challenging to keep up with best practices, one thing that is clear is that social media can make a big impact on your search rankings.

Neil Ferree's curator insight, June 25, 1:47 PM

Using social media as a marketing tool is valuable in its own right, but it can offer even more value when you leverage it to increase SEO.


While some changes to SEO algorithms make it challenging to keep up with best practices, one thing that is clear is that social media can make a big impact on your search rankings.


Its been proven time and time again, social media marketing is one of the most effective tactics to drive traffic to your website.

Rescooped by Livia Mihai from Social Media, SEO, Mobile, Digital Marketing
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Content Marketing Tips: Image Standards For The Top 7 Social Networks

Content Marketing Tips: Image Standards For The Top 7 Social Networks | Internet Marketing | Scoop.it

Want a few content marketing tips. Visuals have huge impact on sharing and even web traffic. Here are the standards for images on the top social networks


Via Kamal Bennani
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Nathalie Philippe's curator insight, June 12, 4:03 AM

Parce que l'utilisation d'images dans les status updates génère des taux d'engagement bien plus élevés d'un réseau social à un autre, il faut soigner le format et la qualité. Rappel des guidelines pour les 7 principaux ! Le B.A-Ba !

Gina Tucker's curator insight, June 12, 5:00 PM

Not all images are created equal. Here are some tips for choosing th best images for your social channels. 

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Mobile Optimization Tips for Digital Marketers

Mobile Optimization Tips for Digital Marketers | Internet Marketing | Scoop.it
Every good marketer knows that one of the key elements to success is making it as easy as possible for your audience to consume and share information. Part

Via Stefano Principato
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Marco Favero's curator insight, June 3, 4:10 AM

aggiungi la tua intuizione ...

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How to Create the Perfect Social Media Marketing Mix

How to Create the Perfect Social Media Marketing Mix | Internet Marketing | Scoop.it

How do you strike the right social media balance in your business? Build awareness and engagement with a perfect social media marketing mix.


Via Kamal Bennani
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Bouchra Bentato's curator insight, May 10, 12:56 PM

The perfect social media mix

Marco Favero's curator insight, May 11, 3:14 AM

aggiungi la tua intuizione ...

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5 Types of Content That Perform Best

5 Types of Content That Perform Best | Internet Marketing | Scoop.it
Regardless of your industry, one of the only things that will allow you to stand out online is creating and sharing content that your customers crave.

Via Cendrine Marrouat - SocialMediaSlant.com
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Cendrine Marrouat - SocialMediaSlant.com's curator insight, May 26, 4:06 PM


In my latest contribution to the Paper.li blog, I share five types of content that gets shared a lot. 


What would you add to the list? 

SENAME Interactive's curator insight, July 9, 2:18 AM

Quality content works always.. It's also important to have a catchy headline.

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The Future Of Search Engines Is Context

The Future Of Search Engines Is Context | Internet Marketing | Scoop.it

Contextual understanding is about giving people the information they want when they need it the most. Remove the hard work for them and deliver what they will likely want at that exact moment.


Via Bonnie Burns
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AnnaG's curator insight, April 6, 12:09 PM

Good to know to improve SEO

Gary Barclay's curator insight, April 8, 2:44 AM

Google is already contextual, I think the future of search will be integration and predicition.  Using all available information about a user (IoT, browsing, shopping), as @Bonnie Burnssays "Behaviour", search engines will try to extrapolate what a user could need?  It will no longer just be search, instead it will be proactive "re-search".

Egirls Dubai's curator insight, April 9, 3:41 PM

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14 Awesome Free Resources to Drive More Traffic to Your Blog

14 Awesome Free Resources to Drive More Traffic to Your Blog | Internet Marketing | Scoop.it

Congratulations, you’ve started a blog for your business. Content Marketing is one of the key ways to drive online leads to your business, so you’re off to a good start.

But how can you find the best topics to write about, the best design tools and the best ways to distribute your content? Just as importantly, how can you do it all without breaking the bank?


Via Kamal Bennani
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Nedko Aldev's curator insight, April 23, 4:29 AM

 

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CIM Academy's curator insight, April 23, 4:57 AM

This article outlines a few handy resources to improve the performance of your blog.

MompreneurInk's curator insight, April 24, 12:31 PM

I LOVE Canva and Buffer! Great article.

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The Formula for a Perfect Headline

The Formula for a Perfect Headline | Internet Marketing | Scoop.it

You spend hours writing exceptionally good content, but how much time do you spend focusing on crafting the perfect headline? Chances are not enough time.

Why? Because 8 out of 10 people will read your headline, but only 2 out of 10 people will read the rest of your post. By crafting a magnetic headline, you’ll increase the number of people that will actually read your content.


Via Kamal Bennani
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