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Copywriting Tips for Your Web Site | Social Media Today

Copywriting Tips for Your Web Site | Social Media Today | Internet Marketing | Scoop.it
Today, I'd like to go through some basic guidelines for using words on your web site.
Livia Mihai's insight:

Words matter, like, kind of a lot

 

Debi Lewis goes through some basic guidelines for using words on web sites:

- Short phrases

- Short sections

- Mind reading

- Read it aloud

- Know when to stop

 

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Rescooped by Livia Mihai from SEO and Social Media Marketing
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Which SEO Strategies to Stop, Start, and Continue in 2014

Which SEO Strategies to Stop, Start, and Continue in 2014 | Internet Marketing | Scoop.it

According to Jenny Halsz, President of JLH Marketing, "The funny thing about SEO is that the more things change, the more they stay the same.

 

The tactics shift, and the penalties increase, and the black hats get smarter, but SEO is still fundamentally just marketing."

 

Here are some strategies to help your SEO take off in 2014: http://www.socialmediatoday.com/content/seo-its-2014-strategies-stop-start-and-continue-0


Via Antonino Militello
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Rav Gupta's curator insight, August 30, 10:46 PM

SEO Strategies 2014

Athena Catedral's curator insight, September 2, 1:50 AM

Stop trying to game the system

Rescooped by Livia Mihai from Web site & Social Media Marketing
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9 Ways to Get More Twitter Followers (Ethically)

9 Ways to Get More Twitter Followers (Ethically) | Internet Marketing | Scoop.it
Read on for nine actions you can take to optimize your Twitter presence in these three categories and gain valuable followers.

Via GrupoNeo
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Rescooped by Livia Mihai from The Marketing Technology Alert
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10 Shocking Facts About Content Marketing Today - Search Engine Marketing

10 Shocking Facts About Content Marketing Today - Search Engine Marketing | Internet Marketing | Scoop.it

Summarized...

 

1. Companies with an active blog generate 67 percent more leads per month

2. On average, content marketers are using 12 different tactics

3. About 86 percent of B2C companies use content marketing

4. B2B marketing teams spend 33 percent of their budget on content marketing

5. Social media sites and blogs reach eight out of 10 Internet users in the U.S.

6. Email is the most popular form of communication

7. Approximately 47 percent of B2B marketers regularly use LinkedIn

8. Nearly 87 percent of B2B companies use social media to distribute content

9. Companies that blog 15 times per month get five times more traffic than those that don't

10. Only 44 percent of companies outsource their content marketing efforts

 

__________________

► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).

 


Via iNeoMarketing
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iNeoMarketing's curator insight, July 8, 5:57 PM

Let's be real about this: B2B marketers have ALWAYS had a budget for content marketing...it used to be called marcom.

Rescooped by Livia Mihai from Social Media, SEO, Mobile, Digital Marketing
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19 Headline Writing Tips for More Clickable, Shareable Blog Posts

19 Headline Writing Tips for More Clickable, Shareable Blog Posts | Internet Marketing | Scoop.it

Modern online article headlines are tricky – they need to be SEO keyword friendly, but also should be unique and creative. The end result needs to be super clickable, irresistible headlines.

 

 


Via Kamal Bennani
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How Content Impacts Digital Marketing (And What It Means for Social)

How Content Impacts Digital Marketing (And What It Means for Social) | Internet Marketing | Scoop.it

With the continued rise of content marketing (a recent study from Content Marketing Institute found that 58% of businesses plan to increase their content marketing budget in 2014), businesses have had to adjust their digital marketing strategies. It’s no longer enough to send a press release in an e-mail blast, hoping that a journalist will bite and write a little something up. Digital marketing has become much more detailed and multi-faceted. As a result, digital marketers are becoming more creative in the way they develop and market content, and it’s impacting the way we do business on social media.

 


Via Kamal Bennani
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Rescooped by Livia Mihai from visualizing social media
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Social Media Marketing Tips 2014: A visual guide to best practices on Facebook, Twitter, Google+ and more

Social Media Marketing Tips 2014: A visual guide to best practices on Facebook, Twitter, Google+ and more | Internet Marketing | Scoop.it

The world of social media is ever-changing. It’s important to keep current on best practices to ensure that you’re doing all you can to keep your marketing campaigns and initiatives fresh. The team at Vocus has researched the latest and greatest trends in marketing on Facebook, Twitter, Google+, Flickr, Pinterest, Instagram, Vine, LinkedIn, and YouTube.

See what they found at the link...


Via Lauren Moss
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Missy Monroe's curator insight, June 24, 6:00 AM

If you ain't using social media in your business, your leaving out a lot of potential customers, which in turn means MONEY!

http://bit.ly/7reports

Issy Wiggins's curator insight, June 24, 7:26 AM

#socialmediatips

Sophie Undreiner's curator insight, June 25, 2:02 AM

tres jolie infographie suur l'état des social medias....

Rescooped by Livia Mihai from Social Media and Internet Marketing
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How To Use Twitter For Your Small Business

How To Use Twitter For Your Small Business | Internet Marketing | Scoop.it
How To Use Twitter For Your Small Business [INFOGRAPHIC]

Via Manish Dhane
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Rescooped by Livia Mihai from Social Media, SEO, Mobile, Digital Marketing
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9 Top Tools to Help You Get More Out of Google+

9 Top Tools to Help You Get More Out of Google+ | Internet Marketing | Scoop.it

A study by Forrester Research found that users interacted with brands posts, almost as much as on Facebook.

That begs the question, what tools can help you get more out of Google+? Let’s take a look…

 


Via Kamal Bennani
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Rescooped by Livia Mihai from Content Marketing & Content Strategy
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How to Create Twitter Photo Collages on Desktop and Mobile

How to Create Twitter Photo Collages on Desktop and Mobile | Internet Marketing | Scoop.it
Now, Twitter is offering photo collages for both desktop and mobile users. Learn how to do both.

Via Stefano Principato
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Peter's curator insight, May 28, 3:37 AM

Nice post

Rescooped by Livia Mihai from Content Marketing & Content Strategy
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15 Resources to Create Images for Social Media |

15 Resources to Create Images for Social Media | | Internet Marketing | Scoop.it
Use these tips and tools to create and edit quality, attractive photos, graphics and images for social media marketing.

Via Stefano Principato
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malek's curator insight, May 21, 9:30 AM

The Visual world is buzzing.  Even a quote won't tell the same without a pic.

Joseph Ruiz's curator insight, May 21, 1:33 PM

Bookmarked

Randy Bauer's curator insight, May 21, 2:48 PM

Here in lies 15 Trusted and Effective Social Media Image Creation Tools.

It is nice to find what works for you and your brand. Try them out to maximize your social message and engagement.

Rescooped by Livia Mihai from Fresh 'Social Business' News from theMarketingblog
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Promote your blog with these 11 tools

Promote your blog with these 11 tools | Internet Marketing | Scoop.it
Some you've heard of, and some you haven't. Either way, they're excellent traffic drivers.

Via Will Corry
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Rescooped by Livia Mihai from Content Marketing for Businesses
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53+ Free Image Sources For Your Blog and Social Media Posts

53+ Free Image Sources For Your Blog and Social Media Posts | Internet Marketing | Scoop.it
Find the visual content you need with our complete list of free image sources, offering high-quality images for your blog posts and social media updates.

Via Simply Friday
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Simply Friday's curator insight, May 14, 12:58 PM

You gotta hand it to the cats at Buffer - they do put out some great resource stuff.  This is a stellar list for those looking to add imagery to their content - good stuff!

Barbara M Fowler's curator insight, May 15, 5:09 AM

This is excellent. Thanks for sharing. 

Rescooped by Livia Mihai from Social Media and Internet Marketing
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13 Reasons Why Your Website Will Fail Without SEO

13 Reasons Why Your Website Will Fail Without SEO | Internet Marketing | Scoop.it
If you own a website you will no doubt be looking for ways to get more visitors to your site? More visitors means more potential customers right? SEO is a combination of techniques which aim to inc...

Via Manish Dhane
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Rescooped by Livia Mihai from Digital Delights - Images & Design
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53+ Free Image Sources For Your Blog and Social Media Posts

53+ Free Image Sources For Your Blog and Social Media Posts | Internet Marketing | Scoop.it
In social media, we're all increasingly thinking about visual content. But there's one question we get asked quite often: Where can you find free, good quality images that are cleared to use for your blog posts or social media content?...

Via Ana Cristina Pratas
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Rescooped by Livia Mihai from SEO and Social Media Marketing
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7 Reasons Why Your Business Must Use Social Media Marketing

7 Reasons Why Your Business Must Use Social Media Marketing | Internet Marketing | Scoop.it

Social Media is also linked with SEO, which makes it relatively cheaper to reach out to your audience. 

 

SEO is that magical algorithm that helps your website to come on the top ranks of all relevant Google Searches. And, you will be surprised to find out how closely social media marketing affects your SEO rank. Hence it is a no brainer that social media can actually help you in bettering your business prospects. 

 

Read More: http://www.mensxp.com/work-life/business-skills/23164-7-reasons-why-social-media-marketing-is-an-absolute-must.html


Via Antonino Militello
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Rescooped by Livia Mihai from Google Plus and Social SEO
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The Human Factor in Content Marketing (Infographic)

The Human Factor in Content Marketing (Infographic) | Internet Marketing | Scoop.it
With so much focus on tools, techniques, metrics and optimization, it’s possible to lose sight of one of the most integral components of successful content marketing: people. Shouldn’t people a…

Via Neil Ferree
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malek's curator insight, July 16, 4:18 AM

The glut in demand is a good opportunity for human curators

Alisha Shibli's curator insight, July 16, 11:42 AM

One of the most overlooked element in marketing.

Jesse Freet's curator insight, July 17, 6:50 AM

We thought this infographic was interesting. At Wentworth Solutions we make it our priority to focus on more than what we create at our desks. We focus on the people we deal with.

Rescooped by Livia Mihai from Social Media, SEO, Mobile, Digital Marketing
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Virality: How Does It Work and Why Do We Share?

Virality: How Does It Work and Why Do We Share? | Internet Marketing | Scoop.it

In the latest video of our Mashable Explains series, we try to figure out virality and memes.


Via Kamal Bennani
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2DiFore Marketing Solutions's curator insight, July 7, 7:04 AM

We were taught to share early on by our parents, friends, teachers and so on.....do you share today?

Rescooped by Livia Mihai from Social Media and Internet Marketing
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How to Calculate the ROI of Your Social Media Campaigns

How to Calculate the ROI of Your Social Media Campaigns | Internet Marketing | Scoop.it
by Neil Patel on June 27, 2014 Is it just me or do companies have a hard time accepting social media as a marketing channel?...

Via Manish Dhane
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Rescooped by Livia Mihai from SEO and Social Media Marketing
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Social Media and SEO: 7 Differences Between Social and Search [Infographic]

Social Media and SEO: 7 Differences Between Social and Search [Infographic] | Internet Marketing | Scoop.it

Social Media and SEO come from different directions but end up in the same place: a meaningful connection with an audience.

 

They’re both about connecting with people. They both benefit from research and data. 


Via Antonino Militello
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Athena Catedral's curator insight, June 12, 7:41 PM

Where speed & upper limits favor social, metrics & intent move in the way of search. Take the best of both worlds

2DiFore Marketing Solutions's curator insight, June 13, 4:41 AM

Make your Friday the best it can be!!!

Axel Bartorello's curator insight, July 9, 5:26 AM

Ce graphic-article illustre en quelques secondes les 7 avantages du webmarketing via les réseaux sociaux! Mais ne mettez pas de côté votre site internet, les 2 sont autant important et fonctionnent ensemble!

Rescooped by Livia Mihai from Google Plus and Social SEO
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9 Stats on Why Content Marketing is Hot

9 Stats on Why Content Marketing is Hot | Internet Marketing | Scoop.it
Although many companies are fast jumping into the content marketing bandwagon, there are many companies that are still indecisive about it. The stories of failure that some companies have faced with content marketing have scared away quite a few growing b

Via Neil Ferree
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Neil Ferree's curator insight, June 5, 7:54 AM

Most internet marketers know content marketing is hot.Yet, many B2B and B2C marketers are still struggling with is how to design and deploy a content marketing system that works for them?


There is no shortage of tools and apps to help you find content and share it on the Web. What's needed is a systemized approach that you can manage yourself without having to spend hours per day on it.


Content Marketing is Simple, but its not Easy unless you have a system you can follow and track what works and what doesn't.


Search Google for DiY Content Marketing System and click any of the Top 5 Ranked above the fold web pages, videos or SlideShare Decks on How to Build a Do It Yourself Content Marketing System. If this strikes your fancy, click here to arrange a Free 30 Minute phone consultation to discuss how to take your content marketing to the next level.



https://yzenith.com's curator insight, June 5, 3:26 PM

http://yzenith.com 

http://yzenith.com/category/simply-easy-chinese-food-recipes/

http://yzenith.com/category/ancient-traditional-chinese-food-recipes/

http://yzenith.com/category/best-chinese-food-recipes/

http://yzenith.com/category/healthy-chinese-food-recipes/

http://yzenith.com/tag/chinese-coke-recipes/

http://yzenith.com/tag/chinese-chicken-wings-recipes/

http://yzenith.com/tag/chinese-aniseed-recipes/

http://yzenith.com/tag/chinese-ginger-recipes/

http://yzenith.com/tag/chinese-green-onion-recipes/

http://yzenith.com/tag/chinese-recipes-for-dinner/

http://yzenith.com/tag/chinese-sugar-recipes/

http://yzenith.com/tag/chinese-salt-recipes/

http://yzenith.com/tag/chinese-eggs-recipes/

http://yzenith.com/tag/chinese-beer-recipes/

http://yzenith.com/tag/chinese-soy-sauce-recipes/

http://yzenith.com/tag/chinese-beef-recipes/

http://yzenith.com/tag/chinese-chicken-nuggets-recipes/

http://yzenith.com/tag/chinese-chicken-powder-recipes/

http://yzenith.com/tag/chinese-cooking-wine-recipes/

http://yzenith.com/tag/chinese-garlic-recipes/

http://yzenith.com/tag/chinese-peppercorns-recipes/

http://yzenith.com/tag/chinese-sesame-oil-recipes/

http://yzenith.com/tag/chinese-starch-recipes/

http://yzenith.com/tag/chinese-sesame-recipes/

http://yzenith.com/feed

 
Shelley Costello's curator insight, June 11, 12:05 PM

Shelley Costello  http://www.creativewebconceptsusa.com 

Rescooped by Livia Mihai from Google Plus and Social SEO
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The Research and Science Behind a Perfect Blog Post

The Research and Science Behind a Perfect Blog Post | Internet Marketing | Scoop.it
How long is the perfect blog post? How is it formatted? What is its headline? We present the data and science behind these answers and more.

Via Neil Ferree
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Neil Ferree's curator insight, May 28, 10:22 AM

If you're going to write an epic blog post article, it only makes sense to follow a best practice model like this one from Buffer App Blog to get the biggest bang for your buck.


  • 1,500 Words is the Sweet Spot
  • Storytelling is the Hook
  • The Title is Everything
  • Use a Featured Image
  • I Like to use Bullets 
  • Onpage Optimization SEO is Key


If you follow this formula, you will find your webpages and article will Get Ranked on Page 1 of Google improve your ROI so you can be able to Monetize Your Social Media Marketing and best of all Dominate page 1 Search Results using these Social SEO Techniques.

Rescooped by Livia Mihai from Google Plus and Social SEO
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Social Media Examiner Report: Spotlight on Google Plus - Plus Your Business

Social Media Examiner Report: Spotlight on Google Plus - Plus Your Business | Internet Marketing | Scoop.it

Curious about how marketers are using social media to grow their business? 

 

Wonder how Google Plus fits into the big picture at this point in the game? 

 

Well wonder no more!  The good folks at Social Media Examiner have put together a comprehensive 2014 Social Media Marketing Industry Report


Via Neil Ferree
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Jean Paul Lareng's curator insight, May 25, 11:35 PM

Une enquête très intéressante aux Us sur l'usage des réseaux sociaux aux us pour les marketeurs.

Dawn Matheson's comment, May 26, 1:47 PM
Funny, I have no interest in getting better @ LinkedIn. It just isn't a "fresh" enough space. I feel like I have much better networking through other sites.
Dawn Matheson's curator insight, May 26, 1:48 PM

In his Insight, Neil Ferree lists the Top 7 Social Sites people want to get better at ... what is your #1?

Rescooped by Livia Mihai from Google Plus and Social SEO
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Why Content Marketing Fails

Rand Fishkin, Wizard of Moz | @randfish | rand@moz.com Why Content Marketing Fails

Via Neil Ferree
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Neil Ferree's curator insight, May 16, 4:01 PM

How Content Marketing Really Works!


See Slides 29+47+56+57+59 for my key take aways


See Content Marketing System Best Practices for the DiY version

Carlos Batara's comment, May 17, 7:48 AM
I saw the Moz video. But I enjoyed the Slide Share a lot more. Thanks for posting. Page 47 is most critical in my view. I need to do a better job of asking that question.
Olivier Milo's curator insight, May 24, 6:00 AM

Rand elaborates on why success is far from being a straightforward process. Thanks !

Rescooped by Livia Mihai from Social Media, SEO, Mobile, Digital Marketing
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Tweet And Repeat: The Power Of Sharing And Sharing Again

Tweet And Repeat: The Power Of Sharing And Sharing Again | Internet Marketing | Scoop.it

That’s right. “Rinse and repeat,” the familiar instructions on almost every bottle of shampoo sold in the U.S. since… well, probably since shampoo has been sold. Even though we suspect that instruction might be there just to sell more shampoo, most of us dutifully follow it.

But when it comes to sharing our content on social media, many marketers not only fail to rinse and repeat their shares, they may think they should not do that.


Via Kamal Bennani
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Idris Grant's curator insight, May 15, 10:22 AM

Great article on the power of sharing content...

2DiFore Marketing Solutions's curator insight, May 16, 4:46 AM

When was the last time you read the instructions on your shampoo bottle? Take a moment to read it what you will find are the words "rinse and repeat"...... it's time to share and share and share your content! You'll be glad you did :) Make it an awesome Friday!

Rescooped by Livia Mihai from Fresh 'Social Business' News from theMarketingblog
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6 Underused CTAs to Include in Your Email Marketing

6 Underused CTAs to Include in Your Email Marketing | Internet Marketing | Scoop.it
Most email marketing forgets about these underused CTA types.

Via Will Corry
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