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Customer Experience Matrix: Understanding Relationships Within the Marketing Technology Landscape | #TheMarketingTechAlert

Customer Experience Matrix: Understanding Relationships Within the Marketing Technology Landscape | #TheMarketingTechAlert | internet marketing | Scoop.it

Advanced/ Excerpt...


Scott Brinker, a.k.a. chiefmartec*, last week published a terrific Marketing Technology Landscape Supergraphic organizing nearly 1,000 vendors into 43 categories and six major classes. As Scott modestly writes, his classes present “a semblance of meaningful structure” with Internet and Infrastructure providing the foundations, Marketing Backbone platforms (major channel systems) managing most interactions, Marketing Middleware (including Customer Data Platforms) providing a connective layer, and Marketing Experiences and Marketing Operations systems offering specialized capabilities.


Showing the actual connections between system pairs has another advantage: it lets you represent the architecture as a formal graph, meaning you can compare architectures using standard graph analysis techniques. Even just counting the connections gives a useful measure of relative complexity.

The diagrams above illustrate this nicely: the top picture shows the same architecture as before, which has 14 system-to-system connections (out of 28 possible pairs, another useful metric, even though some wouldn't make much sense). The bottom picture shows the same systems with everything connecting through a central database: now there are only eight connections and several missing system-to-system links have been provided automatically. If you want a crude approximation of how much a central database reduces complexity (and hence cost), this is good place to start.


Via iNeoMarketing
Jason Hack's insight:
The Internet has created a medium that allows even the smallest of business to effectively market their services or products online. One industry that has seen great success in utilizes the Internet for marketing is the travel industry. Generating leads, creating excitement for travel and booking trips are only a few of the unique marketing opportunities that travel professionals can take advantage of. Travel Internet marketing is a growing field and one that all travel agents and industry professionals should take advantage of. With the net being free-for-all, there are a lot of potential threats out there and business owners should be conscious of this and plan accordingly. Before you begin looking for someone to help write the perfect internet marketing strategy, take a look at the look at a few of the disadvantages below. The first step is, obviously, a well designed website. Traditional travel marketing relied on glossy advertisements to generate excitement and leads. A well designed website takes the concept of the advertisements to the next level. A website filled with pictures, videos, articles, reviews and information is the perfect resource for anyone considering booking a trip. For this reason, travel professional are encourage to work with a Internet Marketing expert for all their website content needs. The cost of Internet marketing may seem steep, but when you consider the long term results of a strategy created by professionals, there is no better investment that a business owner can make. The results are undeniable and produce: ongoing growth and website notoriety, increased visitor counts and high conversion rates. Site owners wanting plans for Crazy Clickbank Cash advertising will always be seeking new and ingenious marketing methods. Not surprisingly, all business site owners want their ideas and efforts to get more internet traffic and increased revenue. Unfortunately, online marketing methods can be extremely costly, but you’ll find advertising and marketing ideas and methods that don’t cost a large amount of. You’ll find great marketing strategies and ideas that may get a sizeable degree of site traffic and revenue.
more...
iNeoMarketing's curator insight, January 14, 9:59 PM

That captures it, although it runs up against our grain to think of things as stacks.

erika rosenthal's curator insight, January 15, 9:57 AM

This is a superb diagram of systems working together and their interlaced intricacies. I am seeing so much about content marketing on the web (beyond this article which was well done) and am concerned that the emphasis may to too high on that one segment of marketing, content. There is also the creation of assets, the vehicles in which content flows, which have a presence where the customers may be looking. There's channel management, how much of the budgeting mix and time is devoted to each channel of communication, and let's not forget the creative part of marketing and the research and analysis that makes sense from otherwise chaos and drives business decisions. Utilizing all these tools enables the marketer to optimize the budget and build customer loyalty in the process. Hats off to Scott Martec who took a step in the right direction to create form and explain cross functional interdependencies. 

Michael Allenberg's curator insight, January 16, 7:11 AM

Study this one intimately and then design your User/Customer Experiences!

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Customer Experience Matrix: Understanding Relationships Within the Marketing Technology Landscape | #TheMarketingTechAlert

Customer Experience Matrix: Understanding Relationships Within the Marketing Technology Landscape | #TheMarketingTechAlert | internet marketing | Scoop.it

Advanced/ Excerpt...


Scott Brinker, a.k.a. chiefmartec*, last week published a terrific Marketing Technology Landscape Supergraphic organizing nearly 1,000 vendors into 43 categories and six major classes. As Scott modestly writes, his classes present “a semblance of meaningful structure” with Internet and Infrastructure providing the foundations, Marketing Backbone platforms (major channel systems) managing most interactions, Marketing Middleware (including Customer Data Platforms) providing a connective layer, and Marketing Experiences and Marketing Operations systems offering specialized capabilities.


Showing the actual connections between system pairs has another advantage: it lets you represent the architecture as a formal graph, meaning you can compare architectures using standard graph analysis techniques. Even just counting the connections gives a useful measure of relative complexity.

The diagrams above illustrate this nicely: the top picture shows the same architecture as before, which has 14 system-to-system connections (out of 28 possible pairs, another useful metric, even though some wouldn't make much sense). The bottom picture shows the same systems with everything connecting through a central database: now there are only eight connections and several missing system-to-system links have been provided automatically. If you want a crude approximation of how much a central database reduces complexity (and hence cost), this is good place to start.


Via iNeoMarketing
Jason Hack's insight:
The Internet has created a medium that allows even the smallest of business to effectively market their services or products online. One industry that has seen great success in utilizes the Internet for marketing is the travel industry. Generating leads, creating excitement for travel and booking trips are only a few of the unique marketing opportunities that travel professionals can take advantage of. Travel Internet marketing is a growing field and one that all travel agents and industry professionals should take advantage of. With the net being free-for-all, there are a lot of potential threats out there and business owners should be conscious of this and plan accordingly. Before you begin looking for someone to help write the perfect internet marketing strategy, take a look at the look at a few of the disadvantages below. The first step is, obviously, a well designed website. Traditional travel marketing relied on glossy advertisements to generate excitement and leads. A well designed website takes the concept of the advertisements to the next level. A website filled with pictures, videos, articles, reviews and information is the perfect resource for anyone considering booking a trip. For this reason, travel professional are encourage to work with a Internet Marketing expert for all their website content needs. The cost of Internet marketing may seem steep, but when you consider the long term results of a strategy created by professionals, there is no better investment that a business owner can make. The results are undeniable and produce: ongoing growth and website notoriety, increased visitor counts and high conversion rates. Site owners wanting plans for Crazy Clickbank Cash advertising will always be seeking new and ingenious marketing methods. Not surprisingly, all business site owners want their ideas and efforts to get more internet traffic and increased revenue. Unfortunately, online marketing methods can be extremely costly, but you’ll find advertising and marketing ideas and methods that don’t cost a large amount of. You’ll find great marketing strategies and ideas that may get a sizeable degree of site traffic and revenue.
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iNeoMarketing's curator insight, January 14, 9:59 PM

That captures it, although it runs up against our grain to think of things as stacks.

erika rosenthal's curator insight, January 15, 9:57 AM

This is a superb diagram of systems working together and their interlaced intricacies. I am seeing so much about content marketing on the web (beyond this article which was well done) and am concerned that the emphasis may to too high on that one segment of marketing, content. There is also the creation of assets, the vehicles in which content flows, which have a presence where the customers may be looking. There's channel management, how much of the budgeting mix and time is devoted to each channel of communication, and let's not forget the creative part of marketing and the research and analysis that makes sense from otherwise chaos and drives business decisions. Utilizing all these tools enables the marketer to optimize the budget and build customer loyalty in the process. Hats off to Scott Martec who took a step in the right direction to create form and explain cross functional interdependencies. 

Michael Allenberg's curator insight, January 16, 7:11 AM

Study this one intimately and then design your User/Customer Experiences!

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Grow Your Business a Thousandfold in One Year With Content Marketing - Entrepreneur (blog)

Grow Your Business a Thousandfold in One Year With Content Marketing - Entrepreneur (blog) | internet marketing | Scoop.it

Grow Your Business a Thousandfold in One Year With Content Marketing
Entrepreneur (blog)

Do you need likes,schares,website traffic or do you need a fan or product page on facebook feel free to contact me.
So you want likes,visitors,FB page,website = contact me on tajagi@gmail.com

sincerely
Tajagi.web

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Need Some Extar Cash? Try Making Money Online!

Need Some Extar Cash? Try Making Money Online! | internet marketing | Scoop.it

Here’s your automatic list building machine!


Hi friends,

If you’re in a hurry here’s the link

http://www.pushbuttongiveaways.com/hop/?item=v4gifd7ewoln6ipg3fadfw06q00z03


We all know that list building is important, but do you find it hard?

Have you found that it isn’t as easy as the sales letters or
squeeze pages make out, and become frustrated? I know I have.

But the good news is, every so often something stands out from the
crowd. That’s why I’m happy to tell you about a new site I’ve
discovered:

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At last here’s something that does exactly what it says on the
squeeze page! In fact I’ve been inside the member’s area and it
does a LOT more.

This has everything you need to effectively build your list by
joining JV Giveaways.
It stores your gifts, text adverts, and special offers.
It let’s you join Giveaways with a few clicks of you mouse and then
setup all your gifts etc with a few more clicks.
It creates emails, a blog widget and webpage for you and it then
tracks all your results!

It you looking to save time and effort, but still build your list
then you have to join this site right now!

http://www.pushbuttongiveaways.com/hop/?item=v4gifd7ewoln6ipg3fadfw06q00z03

To your success

P.S. I forgot to mention it also gets you signups via your links
using a built in link rotator.

http://www.pushbuttongiveaways.com/hop/?item=v4gifd7ewoln6ipg3fadfw06q00z03


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Cash On DEMAND In 48 Hours Or Less!

Cash On DEMAND In 48 Hours Or Less! | internet marketing | Scoop.it

IF YOU WANT TO MAKE SOME QUICK 
CONSISTENT MONEY, KEEP READING...

I have several ads that have been making me a 
TON of money everyday and I need help 
posting them. 

I've written out step by step instructions on 
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Make Money Online: Use Internet Marketing to Build Your Business

Make Money Online: Use Internet Marketing to Build Your Business | internet marketing | Scoop.it

Internet for Business, Business on Internet, Online Business (Use #InternetMarketing to Build Your Business).

Jason Hack's insight:

When you have a great product than it is not that hard to make it online.

If you Want a free a great programm **INBOX ME**

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Email Marketing | Social Media Today

Email Marketing | Social Media Today | internet marketing | Scoop.it
Email is more popular than any social media. It’s more private. More personal. More vital. If you’re prone to number crunching you’ll discover email trumps social media and search for conversion—in a very big way.

contact people is not that hard.

Always sign your mail.

 

My Example :

 

 

hey,
Thanks for
reaching out and connecting with me. I’m very excited
with all the possibilities with this site and able to connect
with like minded people.
I’m just really busy with a FREE opportunity: Beepxtra. So give me some time and I will get back to you to figure out how we can work together.

 

Best regards,
De Feyter Gino


Area Sales Manager beepxtra : http://www.beepxtra.me/jasonhack


Social media Marketer
feel free to connect on facebook : http://www.facebook.com/jason.hack.7399 ;

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5 Reasons You Need Marketing Skills (and How to Get Them)

5 Reasons You Need Marketing Skills (and How to Get Them) | internet marketing | Scoop.it
5 Reasons You Need Marketing Skills (and How to Get Them)But that's not the only reason that having a few marketing skills in your professional toolkit isn't a bad thing.
join me for my free moking money online and use my tools for FREE join me add me on facebook https://www.facebook.com/jason.hack.7399
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Home

Home | internet marketing | Scoop.it

Internet marketing Where you’ll finally get the method, the support, and the tools you need 

Beepxtra is a combination of many existing great concepts but merged together into a powerful Global wave. Before we begin with the detail it is important not to lose the two key ingredients; Beepxtra is free to join and incredibly viral. The speed of growth will astound people around The World.

The first and most easily identifiable concept is the CLOUD BASED discount & loyalty system, with a few distinct differences. Whereas we are all familiar with shopping points and loyalty systems, The Beepxtra system gives clients instantly spendable CASHBACKs loaded onto THEIR cards. Beepxtra is at the forefront of technology around The World and has a full time team of technical programmers who are all at the very height of their profession.

Clients can go for a haircut into a Beepxtra shop, pay full price but they have cash back discount loaded on their card. They can then go into any other Beepxtra shop or business around The World, in person or online, and use the cash on their account to come off the price of their next purchase.

Beepxtra is free to join for individuals and free to join for shops and businesses. The cards are free, each new business is allocated cards to get them started and they are replenished as
necessary. The only cost to a business is A ONE OFF INTEGRATION FEE from one of three options we provide. This is at a cost of only a few dollars.

If the shop or business has a smart phone or in store PC they can have the retail version of our EPOS integrated straight to their business without the need for the tablet terminal. This cost is even less and covers integration to the system. Everything else is free.

The Beepxtra system is available globally. The viral invitation techniques are available in many languages and the Beepxtra website is instantly convertible to most
spoken languages. Beepxtra merges the two Worlds of Online & Offline. We RECOGNIZE that some businesses needs a website more than others. Eg. A local butcher has much less need for a website compared to a mobile phone supplier, hotel or restaurant. Beepxtra gives a global presence to the local butcher and they don't need a website with this system. Beepxtra places them online for free and ensures clients looking for meat and produce find them.

A client from another country could be visiting the butchers town and can use their smart phone to find where is the nearest Beepxtra butcher is. The Beepxtra system not only finds the butcher but it converts to a global mapping system and offers to take the client to the butchers door!

So, when we say we bring the customers to your door we can literally do that.

Now, and possibly for the first time, competing businesses can recommend each other. A chinese restaurant who gives the Beepxtra card to their client now receives income when the same client visits any other Beepxtra restaurant in The World, even their traditional competitor across the street.

Beepxtra has attracted corporate clients with large databases such as football clubs and these clients are now looking for Beepxtra businesses to spend in.

A targeted product search facility means that businesses working with Beepxtra will be found by the clients who are looking for exactly what the business offers.

Beepxtra advertising is free. All we ask shops and businesses to do is give a discount cash back into the system that works for their individual business. In other words a discount they can afford.

A huge point is this; businesses giving the Beepxtra card to their clients will now earn an income from their clients spending anywhere in The World where they spend in a Beepxtra store. It is a possibility that some businesses will earn more from the outside activity of their business than internally.

Shops and businesses can now reduce the amount of cash flow they allocate to advertising as this is free with Beepxtra. Some of the savings on cash flow can be allocated to the cash back discount system, and good stewardship can increase a business's bottom line on this one factor alone.

Another advantage for the shop keeper or business is that working with Beepxtra is a positive cash flow.

This is unlike many forms of advertising where the cost is up front without any guarantee of how much revenue the advertising will bring in. With Beepxtra if there is no sale there is no discount. So the only time discounts are applied is when we prove that Beepxtra works. Eg. A sale is made. Beepxtra uses technology to the full with a more than sensible dose of practical common sense.

The Beepxtra system knows where the client is and can use GEOLOCATION and PROXIMITY TECHNOLOGIES to connect the customer with the shop or business.

A new start up business with very limited cash flow can, (like all other business with Beepxtra), receive free advertising with obvious benefits.

Beepxtra's local agents operating globally can always be on hand to ensure that the local feel is constantly upheld. As the Beepxtra agent is paid directly on the success of shops and businesses they introduce it is in their interests to directly support that business, further increasing the chances of a successful relationship.

Beepxtra has an incredibly viral introduction system for individuals and business, and global growth is possible in days for both. Both individuals and business's benefit in exactly the same way from the viral sales growth.

Properly built and supported in the early stages, Beepxtra can become a very significant passive income for any agent around The World and focused burst of energy can yield fabulous results.

Beepxtra is an economy within a global economy, it can regenerate regions of business that were previously slowing down; it focuses on the movement of money and the encouragement of increased velocity of movement of money.

Beepxtra is a fantastic combination of concepts that have historically already been proven to work and the company is dedicated to increasing wealth of people and businesses globally, for free... Today!

 

https://www.facebook.com/jason.hack.7399

***add me / inbox me***

Jason Hack's insight:

INBOX ME 

https://www.facebook.com/jason.hack.7399

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Internet Marketing Promotion

Internet Marketing Promotion | internet marketing | Scoop.it

Beepxtra is a fantastic combination of concepts that have historically already been proven to work and the company is dedicated to increasing wealth of people and businesses globally, for free... Today!
***DO YOU WANT TO JOIN INBOX ME****
https://www.facebook.com/jason.hack.7399


Via Jesse D. Vinson
Jason Hack's insight:

wat is beepxtra video http://vimeo.com/78145726

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Eyo Asanga's curator insight, March 17, 9:20 AM

If I had any good tip on profitable home business to give away, I’d give to work at home moms. These are lovely women that have decided to work at home because of love for their family. They do it with a smile because they do what they love and love what they do.

 

But often the stone-faced intruder, the global financial bite, sets in and the lovely work at home mom contemplates either going out looking for a job or starting a small home business. Often, the job is hard coming and home business remains the only option. And tell you what? Really, started with the required know-how, home business remains the better option.

Did we say know-how? Yes, starting a home business without a little start-of knowledge can be like pushing a square block up a rocky hill. Before I direct work at home moms to a free guru homebiz coaching , because I don’t want them to think they have to go to college for a diploma let me just say that they need a good product, like affiliate programs that pays good commission; knowing how to write good ads and having good ad sites to place them, and continuing to learn on the job. The free guru homebiz coaching can be downloaded at http://goo.gl/LnIasG . Signup here: http://goo.gl/34lu2N  and here: http://tinyurl.com/olk9uum for two good starting affiliate programs.  To save them from frustration and high cost of good advertising I want them to start with non-ppc search engine advertising by buying a featured listing at http://www.exactseek.com. They should find out similar ones. I can help in writing their ads free..      Eyo

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Online Marketing Specialist - The Best Online Marketing Mentor for Creating Success

Marketing Specialist - The Best Online Marketing Mentor for Creating Success http://lc2.getleadsinyoursleep.com/ Hеу Guуѕ, Tуlеr MсDаnіеl hеrе. Dо уоu wаnt t...
Jason Hack's insight:

Imagine just 2 weeks from now, you started to make
your first $100 - $1000 directly on the internet…

Without your own products.

Without your own website.

Without any experience being needed.

The real way for you to make money at home:

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Your friend,
GINO DE FEYTER

P.S. It is not some push-button software that promises
you to make around $12,693 overnight!

It is a legitimate way how you can make your first
$100 online and scale it right up to $1,000 as fast as possible.

Learn how you can do it for absolutely FREE:

http://operationquickmoney.com/dfgino

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Internet Marketing Changes in January - Expedia, SEO Links, Nest, Facebook

Huge changes for Internet marketing in January! Buzzea the French Link Network was Busted Advanced Data on the Google Knowledge Graph Carousel Expedia Penali...
Jason Hack's insight:

Imagine just 2 weeks from now, you started to make
your first $100 - $1000 directly on the internet…

Without your own products.

Without your own website.

Without any experience being needed.

The real way for you to make money at home:

http://operationquickmoney.com/dfgino

Your friend,
GINO DE FEYTER

P.S. It is not some push-button software that promises
you to make around $12,693 overnight!

It is a legitimate way how you can make your first
$100 online and scale it right up to $1,000 as fast as possible.

Learn how you can do it for absolutely FREE:

http://operationquickmoney.com/dfgino

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Grow Your Business a Thousandfold in One Year With four corners alliance group

Grow Your Business a Thousandfold in One Year With four corners alliance group | internet marketing | Scoop.it

Okay, hold onto your hat because I’m about
to tell you something that, frankly, I
know is going to sound too good to be true.

I’ve heard myself say this at least fifty
times and even to me, it sounds ridiculous.

If it weren’t for the simple fact that I’ve
experienced the results myself, I probably
wouldn’t believe it if you told me what I’m
about to tell you.

There’s a Sleeping Giant out there that
was just discovered and nobody else knows
about it yet.

In a nutshell…

It’s a very lucrative… No… Insanely
lucrative (if that’s even a word) income
opportunity that’s been flying under the
radar for over a year.

And it’s so easy that it’s going to piss
you off when you find out you’ve been
missing out on this thing.

So, here it is…

You ready?

Maybe you should sit down first.

Okay, here goes…

There’s a completely legit, legal and
ethical system out there that will turn
a one-time purchase of Less than $20
into $10k, $30k or even more than $100k
in just 6 to 12 weeks.

See?

I told you it sounded crazy.

It’s okay if you think that right now.

I did, too, at first.

But like any sane person, I took the bait
and jumped in with both feet.

Heck, it’s less than $20. Where’s the
risk? There isn’t any.

What happened next blew me away. Just in
the past 24 hours I’ve been averaging
about $22 every 6 minutes.

Now, to be fair, it didn’t start off that
great on the first day. That’s after a
whole week.

Yeah, that’s right. I just said a week.

Crazy sounding or not, you would have
to be insane NOT to check this out.

http://teamglobalimpact.com/fcjr-pres/?ref=jasonhack

If you’re screaming outloud a week from
now, don’t worry… I’ll know why.

 

sincerely.

Jason Hack

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Making Money Online Is Much Easier Than You Think

Making Money Online Is Much Easier Than You Think | internet marketing | Scoop.it

How Are You Building YOUR List ?

 

You’ve probably heard everyone saying that the money is in the list,
but what if you don’t have one?
Have you struggled to build your list?

Have you spend hundreds of dollars buying products and spend
Weeks working on methods that give you no results?

I know I have, so here’s the good news:

Keith Purkiss and John Thornhill have launched a site
full of tools for easily building your list, FAST!

http://www.pushbuttongiveaways.com/hop/?item=v4gifd7ewoln6ipg3fadfw06q00z03


It really is so under priced for the value it contains.
And whatever price it is - you'll make back on future
sales anyway {!firstname_fix}, so it really is a
no brainer!


http://www.pushbuttongiveaways.com/hop/?item=v4gifd7ewoln6ipg3fadfw06q00z03

{!firstname_fix}, there really isn't anything else to say,
Hit the link and take a look for yourself!

Warm Regards

 

 

P.S. - If you didn't read the email and skimmed straight
here - You may miss finding out how to build your list fast!
Oh just check the salespage then =>
http://www.pushbuttongiveaways.com/hop/?item=v4gifd7ewoln6ipg3fadfw06q00z03

P.P.S. And Yes - it has a money back guarantee!

 

 

 


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Driving Targeted traffic without cost to create Real money On the net |

Driving Targeted traffic without cost to create Real money On the net | | internet marketing | Scoop.it

Jason Hack

"Excelling inside from any of the cost-free methods accustomed to improve website traffic is easy. The sole thing that's needed is from the website owner is a lot regarding dedication in study along with hard work.YOU WANT MORE AND FREE TRAFFIC GO TO http://hitleap.com/by/dfgino "


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Get Paid to Post Ads!

Get Paid to Post Ads! | internet marketing | Scoop.it
IMMEDIATE OPENINGS FOR AD POSTERS.

WE NEED HELP REACHING MORE PROSPECTS VIA 
FREE CLASSIFIED WEBSITES. OUR SYSTEM IS 
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IF THIS SOUNDS GREAT, VISIT OUR WEBSITE...
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Jason Hack's insight:

Ridiculous Little $100 Program 
Is Changing Lives.

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Good Content Marketing Starts With Knowing Your Customers - Entrepreneur

Good Content Marketing Starts With Knowing Your Customers - Entrepreneur | internet marketing | Scoop.it
Entrepreneur Good Content Marketing Starts With Knowing Your Customers Entrepreneur The following is the second article in the series, "Content Marketing Like the Big Brands," in which marketing master Jim Joseph discusses ways that small to medium...

And know your product.

If you can halp people to save and earn money on the same time.

I think there are going to be happy.

So here is my product who do all of this

.

Beepxtra is a fantastic combination of concepts that have historically already been proven to work and the company is dedicated to increasing wealth of people and businesses globally, for free... Today!

 

****INBOX ME****

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Make Money Online for new online entrepreneurs

Make Money Online for new online entrepreneurs | internet marketing | Scoop.it

Make Money Online for new entrepreneurs might be hard at times, but not anymore! Welcome to  DFG_marketing.

We promoting a free program and every one can join for free.

Ones you join us we help you with free tools and step by step manuel.

 

 join us at https://www.facebook.com/jason.hack.7399 and inbox me 


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Customer Experience Matrix: Understanding Relationships Within the Marketing Technology Landscape | #TheMarketingTechAlert

Customer Experience Matrix: Understanding Relationships Within the Marketing Technology Landscape | #TheMarketingTechAlert | internet marketing | Scoop.it
Mission Statement

BeepXtra aims to centralize rather than de-centralize the Loyalty Card Schemes into one affordable global solution for both shoppers and retailers.

Current Loyalty Club Card Schemes become obsolescent as the market degrades and consolidates to a small fraction of retail stores that can afford maintaining a Loyalty Club Scheme.

Bringing the global Loyalty Club Card Concept into the future requires systematic rethinking of the goals and possibilities of our current techniques. User interaction with mobile devices are also on the cusp
of re-definition as new social profiling computing changes how we interact with daily purchases.

This is also changing how we see the opportunities of loyalty schemes via personalized mobile apps, cloud computing as well as real life tangible plastic membership cards.

The evolution comes by simplifying programming practices developed for complex systems. It is a practice of creating and modifying the design of a Loyalty Club Card system as it is developed.

Another interesting model is machine learning.

This is a branch of artificial intelligence concerned with the design and development of algorithms that take empirical data, such as shopping habits, preferences, favourite movies/food/gadgets etc, and yield patterns of prediction that represent the underlying mechanism that generated the data.

 

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erika rosenthal's curator insight, January 15, 9:57 AM

This is a superb diagram of systems working together and their interlaced intricacies. I am seeing so much about content marketing on the web (beyond this article which was well done) and am concerned that the emphasis may to too high on that one segment of marketing, content. There is also the creation of assets, the vehicles in which content flows, which have a presence where the customers may be looking. There's channel management, how much of the budgeting mix and time is devoted to each channel of communication, and let's not forget the creative part of marketing and the research and analysis that makes sense from otherwise chaos and drives business decisions. Utilizing all these tools enables the marketer to optimize the budget and build customer loyalty in the process. Hats off to Scott Martec who took a step in the right direction to create form and explain cross functional interdependencies. 

Michael Allenberg's curator insight, January 16, 7:11 AM

Study this one intimately and then design your User/Customer Experiences!

Jason Hack's curator insight, January 20, 3:13 AM
The Internet has created a medium that allows even the smallest of business to effectively market their services or products online. One industry that has seen great success in utilizes the Internet for marketing is the travel industry. Generating leads, creating excitement for travel and booking trips are only a few of the unique marketing opportunities that travel professionals can take advantage of. Travel Internet marketing is a growing field and one that all travel agents and industry professionals should take advantage of. With the net being free-for-all, there are a lot of potential threats out there and business owners should be conscious of this and plan accordingly. Before you begin looking for someone to help write the perfect internet marketing strategy, take a look at the look at a few of the disadvantages below. The first step is, obviously, a well designed website. Traditional travel marketing relied on glossy advertisements to generate excitement and leads. A well designed website takes the concept of the advertisements to the next level. A website filled with pictures, videos, articles, reviews and information is the perfect resource for anyone considering booking a trip. For this reason, travel professional are encourage to work with a Internet Marketing expert for all their website content needs. The cost of Internet marketing may seem steep, but when you consider the long term results of a strategy created by professionals, there is no better investment that a business owner can make. The results are undeniable and produce: ongoing growth and website notoriety, increased visitor counts and high conversion rates. Site owners wanting plans for Crazy Clickbank Cash advertising will always be seeking new and ingenious marketing methods. Not surprisingly, all business site owners want their ideas and efforts to get more internet traffic and increased revenue. Unfortunately, online marketing methods can be extremely costly, but you’ll find advertising and marketing ideas and methods that don’t cost a large amount of. You’ll find great marketing strategies and ideas that may get a sizeable degree of site traffic and revenue.
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MOdern Internet Marketing

MOdern Internet Marketing | internet marketing | Scoop.it

MOdern Internet Marketing (Goarticles): Share With Friends: | | Business - Marketing News, News Feeds and Ne... https://www.facebook.com/jason.hack.7399

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Het eerste en meest gemakkelijk te identificeren concept is een op cloud gebaseerd BeepXtra klantenkaart- kortingssysteem met een paar duidelijke kenmerken. We zijn allemaal vertrouwd met spaarpunten en klantenkaarten, maar het Beepxtra systeem geeft klanten direct besteedbare KORTINGEN, “opgeladen” op hun kaarten. Beepxtra loopt voorop qua technologie over de hele wereld en heeft een full-time team van technische programmeurs die allemaal op het hoogtepunt van hun carrière staan.

Klanten kunnen bijvoorbeeld voor een knipbeurt naar een Beep kapper gaan, ze betalen de volle prijs maar hun korting wordt op hun Beep kaart gezet. Vervolgens kunnen zij waar dan ook ter wereld naar elke Beep winkel of bedrijf gaan (fysieke winkel of webshop) en de korting op hun kaart gebruiken om een volgende aankoop te betalen.

Het is gratis om zich als individu, winkel of bedrijf aan te sluiten bij Beepxtra. Elk nieuw bedrijf ontvangt gratis kaarten om te starten en hun voorraad wordt onbeperkt gratis aangevuld. De enige investering voor een bedrijf is een ÉÉNMALIGE integratie vergoeding met de keuze uit drie opties. Dit kost slechts een handvol euro’s.

Als de winkel of het bedrijf een smart phone of eigen PC heeft kan hij de Beep EPOS software rechtstreeks integreren zonder een tablet aan te schaffen. Dit is zelfs de goedkoopste oplossing. Er zijn geen bijkomende kosten!

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Jason Hack is on Facebook. Join Facebook to connect with Jason Hack and others you may know. Facebook gives people the power to share and makes the world more open and connected.
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Beepxtra is a fantastic combination of concepts that have historically already been proven to work and the company is dedicated to increasing wealth of people and businesses globally, for free... Today!
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wat is beepxtra video http://vimeo.com/78145726

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​Bitten has all the hot werewolf vodka marketing action you can handle - io9

​Bitten has all the hot werewolf vodka marketing action you can handle - io9 | internet marketing | Scoop.it
Bitten has all the hot werewolf vodka marketing action you can handle
io9
As the Mutts' onslaught of werewolf serial killers continues, we learn Elena's secret werewolf origin.
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2014 marketing budgets set higher as brands invest for growth | News | Marketing Week

2014 marketing budgets set higher as brands invest for growth | News | Marketing Week | internet marketing | Scoop.it
Bellwether report finds marketers expecting to spend more than they have since financial crash.  (Another promising economic indicator: a growth in #marketing budgets reported...
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