...or How real people really buy thingsWhen people are buying something that’s important, expensive, or risky, they don’t generally do it on a whim. They g. Marketing topic(s):Customer research & analysis.
4 interview questions you must ask new content creators Today, when content marketing is absolutely essential for all companies to thrive, creating the per. Marketing topic(s):Content marketing strategy.
Digital creates new battlegrounds where brands can win (or lose) Dave and I were reminded of this 2009 McKinsey model recently since it raises useful quest. Marketing topic(s):Customer research & analysis.
What do you think is the best, i.e. most useful marketing model? You may have noticed we're fans of using practical models as tools to support marketing st. Marketing topic(s):Marketing models, Online business and revenue models.
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