Yesterday, Google announced that it had 400 million people who had “upgraded” to Google+, a statistic we’ve had updated over time. But many have wanted to know how many people actually use Google+ itself, not just have accounts enabled for it. That’s finally been revealed: 100 million. Below, a guide to how this figure fits in with past ones Google has given.
Both figures were in a Google+ post from Vic Gundotra, Senior Vice President, Engineering at Google:
This week we also hit an important milestone–over 400,000,000 people have upgraded to Google+. It was only a year ago that we opened public sign-up, and we couldn’t have imagined that so many people would join in just 12 months.While Google+ is all about creating a better experience across Google, it’s also a destination. And here too, I’m happy to report that we have just crossed 100,000,000 monthly active users on Google+ (plus.google.com and mobile app).
Let’s start with the first figure, the 400 million accounts. Number of Google+ capable accounts has been a standard metric that Google has provided been displayed since public launch of Google+.
To help show what this means from an account growth standpoint, we’ve compiled the following graph of all publicly released Google+ account milestones:
Overall, yesterday’s account milestone number was a big jump from the numbers released just two months ago. From the last update at Google I/O in July, Google+ has seen a 60% increase up from 250 million accounts to 400 million accounts.
It should also be noted that in late January 2012, Google required new accounts to sign-up for a Google+ enabled account — something that likely contributed to this year’s growth.
Google+ “Social Layer” Users
In February, an ”active monthly user” milestone was released for the first time that covered all Google+ users that touched data across the web. The number released was 100 million active monthly users. This included anyone with a Google+ account that made a Google+ action anywhere on the web. This means that a user +1′ing a mobile app, using Circles in Gmail, or +1′ing a web page would count towards this number.
In July at Google I/O, we got an update on this figure, which rose to 150 million active monthly users. There’s not been a further update, so here’s the chart of what we know so far...
Via Igniva Solutions