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Google+ Reaches 100 Million "Social Network" Users (& How This Is Different From Past Milestones)

Google+ Reaches 100 Million "Social Network" Users (& How This Is Different From Past Milestones) | Internet Marketing and Content Curation | Scoop.it

Yesterday, Google announced that it had 400 million people who had “upgraded” to Google+, a statistic we’ve had updated over time. But many have wanted to know how many people actually use Google+ itself, not just have accounts enabled for it. That’s finally been revealed: 100 million. Below, a guide to how this figure fits in with past ones Google has given.

Google+ Accounts

Both figures were in a Google+ post from Vic Gundotra, Senior Vice President, Engineering at Google:

This week we also hit an important milestone–over 400,000,000 people have upgraded to Google+. It was only a year ago that we opened public sign-up, and we couldn’t have imagined that so many people would join in just 12 months.While Google+ is all about creating a better experience across Google, it’s also a destination. And here too, I’m happy to report that we have just crossed 100,000,000 monthly active users on Google+ (plus.google.com and mobile app).

Let’s start with the first figure, the 400 million accounts. Number of Google+ capable accounts has been a standard metric that Google has provided been displayed since public launch of Google+.

To help show what this means from an account growth standpoint, we’ve compiled the following graph of all publicly released Google+ account milestones:

Overall, yesterday’s account milestone number was a big jump from the numbers released just two months ago. From the last update at Google I/O in July, Google+ has seen a 60% increase up from 250 million accounts to 400 million accounts.

It should also be noted that in late January 2012, Google required new accounts to sign-up for a Google+ enabled account — something that likely contributed to this year’s growth.

Google+ “Social Layer” Users

In February, an ”active monthly user” milestone was released for the first time that covered all Google+ users that touched data across the web. The number released was 100 million active monthly users. This included anyone with a Google+ account that made a Google+ action anywhere on the web. This means that a user +1′ing a mobile app, using Circles in Gmail, or +1′ing a web page would count towards this number.

In July at Google I/O, we got an update on this figure, which rose to 150 million active monthly users. There’s not been a further update, so here’s the chart of what we know so far...

 

Source: http://marketingland.com/google-milestones-what-are-they-what-do-they-mean-21873

 


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Path To Influence

Path To Influence | Internet Marketing and Content Curation | Scoop.it
A new survey finds SMBs have a divergent view of social media influence; those after large followings are more likely to find it helpful.

 

An Industry Study Of SMBs And Social Media or How SMBs Leverage Social Media

Vocus have published a brand new study, with partner John Jantsch of Duct Tape Marketing, “Overall sentiment in this study is right on target and it’s a very positive message.

 

What I’ve been noticing more and more is there’s finally this acceptance that social media not only isn’t going away, it’s an essential element of the marketing mix and the real challenge now is to figure out how to integrate it into the total online and offline marketing presence.”

 

The Challenges SMBs Face? 

 

#Overcoming the perception that social media is free.

 

#Multiple tool sets for managing social media.

 

#Addressing customer concerns in a public forum.

 

These are all themes found in the study. 

 

The Good News?...

 

 

 

 

By Vocus. http://bit.ly/QN896C & John Jantsch. http://bit.ly/OOdqIv

Download Path To Influence: An Industry Study Of SMBs And Social Media. http://bit.ly/NtkpJP

Source. http://bit.ly/QqnXKy

See more. http://bit.ly/PLP05i


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Five New Ways To Curate Content In Real-Time

Five New Ways To Curate Content In Real-Time | Internet Marketing and Content Curation | Scoop.it

Instead of doing  your research at the start of the week and pre-scheduling your content, a new emphasis has been placed on real-time content discovery.

 

Here are Adam Vincenzini's suggestions  to discover and curate content in real-time...

 

1. Bottlenose.com

This combines your Twitter and LinkedIn activity preferences with a continuous scan of trending topics to serve up semi-tailored results in real-time

 

2. rt.ly (aka realtime from bit.ly)

This serves up content with stats telling you how popular it is as the time of searching

 

3. Sulia.com

The tag line for this is the 'interest network' with a most attractive user experience

 

4. Alternion.com

Another service which combines your own social media preferences with some real-time discovery and organisation.

 

5. Social Buzz (from social-searcher.com)

Social Buzz works by taking your keywords, running a search and then adding the analytics associated with those results to give you the most relevant content options.

 

Why tools like these give you a competitive advantage

 

Real-time discovery of quality content is becoming more important as pre-scheduling older content no longer has the same impact

 

The Chart explains this in more detail:

 

The best time to find and share content is during the 'real-time content discovery hot spot' which means you're more likely to be viewed by your networks as a news breaker as opposed to a news follower.

 

By Adam Vincenzini. http://bit.ly/QErqXP

Source. http://bit.ly/PpVKG1


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Sue Subramaniyan's curator insight, July 16, 2013 3:27 PM

Its not just important to curate content regularly- its almost more important for your content to be uber current!

 

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3 Reasons Executives Must Use Social Media

3 Reasons Executives Must Use Social Media | Internet Marketing and Content Curation | Scoop.it

Do you really need social media as an executive? Find out why it's so important and why you could be hurting your brand without it.

Marty Note
Agree with every reason here not to mention how much easier the life of every level below is when executives lead especially in a new area. 


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How To Make My Own Blog And Earn More Money Than I Can Phisicaly Count

How To Make My Own Blog And Earn More Money Than I Can Phisicaly Count | Internet Marketing and Content Curation | Scoop.it
How To Make My Own Blog And Earn More Money Than I Can Phisicaly Count...

 

We provide a turn key traffic, and lead capture solution, built into the very essence of the internet – content creation.

 

We realize that setting up capture pages, configuring blogging plugins, and spending hundreds of hours customizing design aren’t the real ‘money getting’ activities that new entrepreneurs should be focused on…

 

…so we decided to simplify the entire process – from sales conversions, lead capture, and getting lots, and lots of traffic…

 

…into a turn key sales performance solution called...

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How To Use Evernote: The Missing Manual

How To Use Evernote: The Missing Manual | Internet Marketing and Content Curation | Scoop.it
Are you a digital packrat? Are you in need of a searchable repository for everything you want to recall later?

Evernote is an invaluable tool and one you need if you haven't used it before.

This  Manual will help you  get you started and help you use it like a professional.

 

As information becomes more plentiful, we are bombarded with relentless forms of media 24/7, such as blog posts, videos and photos. Our computer hard drives are also getting bigger and bigger (500GB hard drives are not uncommon). This means we have a huge amount of media material on our computers and no practical way in which to organize it all.

Your brain can’t keep up with what it has to remember.

 

Evernote brings order to that chaos. Everything you need to remember can now be stored in your Evernote account for future browsing and searching.

Mark O’Neill, editor at MakeUseOf , takes you through everything you need to know about Evernote:

    What are the best apps for Evernote?     Is a premium account worth it?     What are the best add-ons/plugins for Evernote?     All the best tips and tricks.

 

By Mark O’Neill. http://bit.ly/QqqJ0R

Download How-To-Use-Evernote. http://bit.ly/QnmzfB

Source.http://bit.ly/P3l0zX


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John van den Brink's comment, September 8, 2012 6:19 AM
Thanks Michele for this scoop!
maxOz's comment, September 8, 2012 7:15 PM
John My Pleasure, glad you enjoyed. Have a great weekend xxx
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Test: Will This Article Change Your Perception Of Color :)

Test: Will This Article Change Your Perception Of Color :) | Internet Marketing and Content Curation | Scoop.it

Short and Amazing Story...

 

It was early May of 2011, and I had been invited to speak at No Excuses II. (an event my pals Ray and Ferny put on each year)

 

I had been marketing for almost 2 years at that point, and had mastered the process of ...

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The Massive Guide To Getting Massive Traffic

The Massive Guide To Getting Massive Traffic | Internet Marketing and Content Curation | Scoop.it

Growing a blog takes time. It takes consistent sharing of great content for months and months on end. Usually it takes most people about two years to get big.

This means that your growth is slow and steady as your traffic coming to your site is slow and steady. While that strategy will work…it’s always nice to get a huge jump in traffic every once in awhile.

Apply the following online marketing guidelines:

Write ultimate guides

Get covered in big media, without spending a dime

Suck in traffic with egobait [offer a reward]

Create a stampede of visitors with StumbleUpon Paid Discovery

Going viral on Tumblr to drive traffic

Timing your Reddit submissions and buying traffic

Leverage Pinterest like a power user

Write a high-quality guest post

How even an average Infographic can get you 10,000 impressions

 

These tactics that can drive traffic to your site because they are tactics that anybody can use…and they work!

 

By Neil Patel. http://bit.ly/N2Rhnn

Source. http://bit.ly/OSCE7C


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Mozilla Popcorn Video Editor

Mozilla Popcorn Video Editor | Internet Marketing and Content Curation | Scoop.it

Popcorn Maker 1.0 will empower you to make cool web-based media, whether you’re a beginner or pro. With over 20 plugins—ranging from Twitter to Google Maps to video processing—you’ll be able to stitch up a stylish video that’s woven into the web. And, of course, it’s 100% free and open source.


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Twitter Marketing Strategy that helps your business to grow - Seo Sandwitch Blog

Twitter Marketing Strategy that helps your business to grow - Seo Sandwitch Blog | Internet Marketing and Content Curation | Scoop.it
Top Twitter marketing strategies that will help your business to grow on Twitter.These strategies actually works!

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Blog SEO and Content Writing Success For The Google

Blog SEO and Content Writing Success For The Google | Internet Marketing and Content Curation | Scoop.it
Blog SEO and Content Writing Success For The Google...

 

Google threw the SEO efforts of the content writing world a huge curve ball with the implementation of the Penguin update.

 

Many were still thanking their lucky stars after the Panda update of April 2011 only to be wiped out from utilizing too much search engine optimization within their content.

 

What did this mean for everyone else?

 

It meant taking the art of content writing back to its very roots: writing for people, not spiders...

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Keyword Cannibalization - A Definitive Guide To Solve This Problem

Keyword Cannibalization - A Definitive Guide To Solve This Problem | Internet Marketing and Content Curation | Scoop.it
A definitive guide to solve the problem of keyword cannibalization for both victimized and non-victimized bloggers and SEOs.
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Who’s Making It About Price, You or the Customer?

Who’s Making It About Price, You or the Customer? | Internet Marketing and Content Curation | Scoop.it
Salespeople love to complain that all the customer cares about is the price. When we don’t get a deal, we’re quick to point to our higher price as a major cause of defeat.


Marty Note
I agree!!! One of my most popular posts on ScentTrail Marketing is how to price your product or service (http://scenttrail.blogspot.com/2011/07/how-to-price-your-product-or-service.html ; ) and I agree with this article's idea that as marketers we are often our own worst pricing enemies. We do the easy thing. We lower our head and rage at the Matador's red cape. We lower prices when our competitors do and that is letting someone else drive your car. 


Value is more than price. Customers, at least the ones you want to keep, know value is more than price. Their knowledge doesn’t mean you shouldn't REMIND THEM of all the dimensions that go into making even a "simple" purchase decision such as reliability, ease or returns and the value of a relationship with a company that cares about knowing its customers (not all do).


Best way to remind you customers is to have customers speak to other customers. If you say, "We are reliable," it immediately sounds unreliable in the ironic echo chamber that is the web. I think of this feedback loop as more than "testimonials". Testimonials are non-organized praise.


If you don't use Topsy or Radian6 to mine the keyword about your brands you can't find any other way you are crazy. Friends of Friends feedback is lost to Google Analytics and where the real money is in today's customer service is inside social networks.

 

Don't make your magic about price since you WILL NOT win that battle. Someone is always lower.

 

Great suggestion from Marijo.

 

 


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12 Reasons Your SEO Strategy is Failing

12 Reasons Your SEO Strategy is Failing | Internet Marketing and Content Curation | Scoop.it

Here’s a newsflash for you. Your SEO strategy isn’t failing because Google’s got it out for you, or because you’re suffering from some mysterious penalty.

 

Though it can be tempting to explain away your website’s failure to advance in the natural SERPs as being caused by factors outside of your control, the reality is that there are plenty of much more mundane reasons that SEO campaigns fail.

 

Take a look at the following list and apply them to your own campaign frustrations before jumping on the “bash Google” bandwagon!

 

1 – You’re using outdated tactics

 

SEO best practices change every day because Google and the other search engines are constantly updating their algorithms.

 

As a result, if you’ve been out of the game for some time, you could be using dated tactics that no longer bring about the results that they used to.

 

For this reason, the first thing to check if you suspect that your campaign is in danger of failing is to see whether or not the tactics you use are still recommended as best practices...

 

More At. http://bit.ly/QZfvUI

 

Source: http://www.singlegrain.com/blog/12-reasons-your-seo-strategy-is-failing/


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First Page of Google and Lazy Man SEO

First Page of Google and Lazy Man SEO | Internet Marketing and Content Curation | Scoop.it
First Page of Google and Lazy Man SEO...

 

Welcome to today’s blog post. Majority of bloggers have a one wish in common, and that wish is…To Get To The First Page of Google!

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Just a funny Joke…got to see this – Dad, Son and Bill Gates!

Just a funny Joke…got to see this – Dad, Son and Bill Gates! | Internet Marketing and Content Curation | Scoop.it
Just a funny Joke…got to see this – Dad, Son and Bill Gates!
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3 Worst Ways To Use Social Media To Grow Your Business

3 Worst Ways To Use Social Media To Grow Your Business | Internet Marketing and Content Curation | Scoop.it
New media has changed the way we interact and communicate.To understand and adapt to these changes, "social media experts" popped up to help organization's evolve their marketing communications accordingly.

#1: Creating Too Many Social Networks

Marketing Pilgrim recently reported that the "the average large company has 178 corporate-owned social media accounts".

Who's going to manage all of these?

Corrective Strategy #1: Invest MORE resources in to LESS tactics

In online marketing, identify the top performing channels and invest more into them. 

If you want to grow visitors to your blog, then produce one exceptional blog post each week.

If you want to grow your email list or database, then make that your primary call-to-action (and don't even bother promoting your Twitter or Facebook accounts). If your customer demographic doesn't really match Pinterest, or if your competition is already dominating it, then don't even bother using it.

#2: Relying on Others to Share for You

it doesn't matter how many social media buttons you plaster on your site. You can't sit around and wait for others to do the work for you.

New or smaller organizations can't rely on lucky "word-of-mouth" to significantly impact your bottom line.

Corrective Strategy #2: Drive visitors to specific points of conversion

Your activities should more focused and deliberate

Don't just refer people to your homepage or Facebook Timeline. Direct them from a specific marketing channel to a matching landing page, tab or update.

And increase performance by aligning an appropriate offer that this target segment cares deeply about. 

#3: Focusing Too Much on Easy, Ineffective Tactics

Engagement is a vital step in the marketing process

Position yourself so people want to come find you.

But how do you do that?

Corrective Strategy #3: Focus on business development, not just community management

if you want to grow, then you need to focus on business development and create partnerships with other entities.

The goal of online business development is to use these new tools and technologies to create partnerships with important people and organizations.

it takes more time to develop trust and figure out how to help each other properly. So you won't see quick, fast returns.

But the long-term ROI is much higher.

And will contribute more to your overall business growth than a Twitter chat or blog comment ever will

By Brad Smith. http://bit.ly/NHCf9A

Source. http://bit.ly/TMHtE9


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Vitor Martins's curator insight, November 25, 2013 2:06 PM

Who's going to manage all the social Networks?

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Pinterest The New Search? The World Revolves Around Images So ..

Pinterest The New Search? The World Revolves Around Images So .. | Internet Marketing and Content Curation | Scoop.it

Marty Note
The world does revolve around images and images as new search fabric is an interesting semantic web idea.  I already see considerable traffic on ScentTrail Marketing from images. What if we start there and work backwards? Images are going to have to be matched well to their story OR include words to connect direclty to the story (2nd being a more likely trend). 


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You can’t NOT think about what you DON’T want to think about, WITHOUT thinking about it! (day three)

You can’t NOT think about what you DON’T want to think about, WITHOUT thinking about it! (day three) | Internet Marketing and Content Curation | Scoop.it
You can’t NOT think about what you DON’T want to think about, WITHOUT thinking about it!

 

Don’t think about a pink elephant.

 

Don’t visualize about a purple tree.

 

I want you to stop your self, right now, from imagining in VIVID DETAIL, a woman with pefectly round, full, red lips, with perfect, white teeth, and the most ATTRACTIVE smile that you’ve ever seen...

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DISCOVERING The POWER of LANGUAGE

DISCOVERING The POWER of LANGUAGE | Internet Marketing and Content Curation | Scoop.it

 

If you working with people in your daily job, or communicating with people online, and most of us do, it is extremely important how you engaging them in your conversations.

 

Maybe you didn’t paying attention on this subject before but the power of language can immediately have influence on that person in two ways:- like you or dislike you. It is a well known phenomena called – First Impression...

 

What if you unconsciously emitting wrong messages to people on your blog not to follow you or not to comment or not to join your business immediately...

 

I will tell you a story on how the power of language take part in my life, when was the first time I noticed what it is all about, and how can you benefit in every aspect of your life, mastering that secret. So lets start…

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Twitter Launches Timelines Adds Real Time

Twitter Launches Timelines Adds Real Time | Internet Marketing and Content Curation | Scoop.it

The popular social media site Twitter launched a new tool today that will help add a real-time dimension to articles and blog posts on other web sites with an i...

Marty Note
Wow. We see near real time as the great California Gold Rush of 1849 come to social media. The closer we are to real time the more money can be made, money without Google's gatekeeping or email marketing's ISPs or paying for a link with PPC or other now frowned upon practices such as begging for links from high PageRank websites in your space. 

Rule Real Time and you rule the world. Twitter's new timeline is the second real time tool (Scoop.it was the first).  

Read my Get Tough and diversify away from Google call to action from yesterday: http://www.scoop.it/t/curation-revolution/p/2604580954/get-tough-learn-to-live-without-google-surviving-google-s-ssl-data-removal-infographic-marty-note  ;

New Twitter timeline increases your ability to diversify away from100% Google dependency.  


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List of 100 Most Useful Social Media Sites

List of 100 Most Useful Social Media Sites | Internet Marketing and Content Curation | Scoop.it
Find a list of 100 most useful Social Media sites which every Seo must use for promotion.

 

Social Media is a big factor in Search Engine Optimization. The way you promote your site on the Social Media websites decides the "popularity factor" and "buzz factor" which can get you good search engine rankings.

 

Below you will find a list of 100 most useful Social Media sites which every Seo must use for promoting their sites.

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How To Make It Easy for Others To Retweet Your Quality PDF or eBook

How To Make It Easy for Others To Retweet Your Quality PDF or eBook | Internet Marketing and Content Curation | Scoop.it

Robin Good: Knowing how to facilitate the sharing of your good work is a key skill today, as if it isn't easy, immediate and frictionless, most people will not take the extra time to stop and invest their own time to let their friends know.

 

This is why knowing how to add a Retweet button at the end of your eBook or PDF guide can be so useful and effective. And by the way, retweeting is not the same as tweeting. So if you know how to package a ready-made "tweet" for others to use, the benefits you get are more than just one.

 

From the original article by Michael Stelzner: "Did you know you can add retweet buttons inside your PDF files?

 

The benefit: readers can effortlessly share your great work with their Twitter followers—just by clicking a button in your PDF file.

 

Below I lay out how to do this in six simple steps."

 

 

Useful. Well explained. 7/10

 

Useful: http://www.socialmediaexaminer.com/how-to-add-retweet-buttons-in-your-pdf-documents/


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Beth Kanter's comment, September 3, 2012 12:46 PM
This post is from 2009, does the feature still work in the same way? In your own work, have you found this valuable? I'm thinking of testing it.
Robin Good's comment, September 4, 2012 1:42 AM
Beth, it should work to this day. I had used it last year and just run into it again. Only problem is that the code in the article is for the old twitter. New twitter has different code. Use http://twitter.com/intent/tweet?status= and it should work fine.
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59 Digital Media Resources You May Have Missed

59 Digital Media Resources You May Have Missed | Internet Marketing and Content Curation | Scoop.it

We're sure you spent most of the week talking to invisible presidents in a chair -- in true Clint Eastwood style -- so we don't blame you for missing out on all the digital resources and news that unfolded in the past few days.

Marty Note
Eastwood's presentation at the RNC was beyond strange. And yes I have missed many of these 59 Digital Media Resourcs. Thanks to John for catching me up.  


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What to Put Above the Fold on Your Blog, And Why : @ProBlogger

What to Put Above the Fold on Your Blog, And Why : @ProBlogger | Internet Marketing and Content Curation | Scoop.it
This guest post is by the Blog Tyrant. The Blog Tyrant is a 26 year old Australian guy who plays ...
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