Just a funny Joke…got to see this – Dad, Son and Bill Gates!
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The right image may be just the added touch your blog post or social media update needs to get noticed, but finding free, high-quality photos that you can use is challenging. You'll want to bookmark all of these resources to use time and again.
It could be useful to have all in one place...
Great list of tools thIf you’re eager to add a few hours to your day while improving your productivity, read on for these top ten must-have social media tools!
Great list of tools that can significantly improve your social media exposure..
You will never run out of content ideas if you learn to have "content eyes."
If you have a lack of ideas for your blog post or a website you should read this article and get some new viewpoint on creating the fresh content...open your "content eyes"...
When you write a blog post, you want people to read it, right? What happens when you spend hours writing your masterpiece and find that very few people h
Simple and small change in the first paragraph of your blog post can make a huge difference.
Make it conversational for your readers.
"That’s why my visitors’ time on-page went from 1 minute and 22 seconds to 4 minute and 45 seconds"
Social marketing can be wasteful. Depending on how often someone checks their Facebook News Feed or Twitter stream, they might rarely see a brand's message unless it was paid to be put front and center. Facebook analytics firm PageLever (recently acquired by social marketing company Unified) said last fall that most Facebook page posts fade off into the ether three to five hours after getting published.
But the promise of social isn't one-to-many broadcast-style publishing; it’s creating a ripple effect. Get something in front of the right people and they’ll push it onward and outward. Not only does that serve as a sort of audience-quality filter, but a side benefit for brands is that it can be as inexpensive as it is efficient.
Washington Post-owned social agency SocialCode rolled out an influencer targeting tool last year with exactly that intent, and now the most high-profile arbiter of social influence, Klout, has unveiled an analytics dashboard to help brands pinpoint their influencers.
"This is really the first step—but a meaningful step—towards a set of tools that will enable brands to more effectively understand and engage with their influencers," said Klout CEO Joe Fernandez. He maintained that Klout remains a consumer company, but Klout for Business definitely levels up the brand side of the business with the potential to become an enterprise-level marketing platform.
At launch, Klout for Business aims to tell businesses who the influencers are among their Twitter followers and Facebook fans, including age groups, gender, location and of course what topics they're influential on.
Fernandez said Klout rewrote its topic analysis system to give companies a dynamic look at those influencers’ interests. "Imagine Pepsi wanting to know who in their audience is influential about snowboarding and invite those people to a Pepsi competition at Aspen," he said....Maybe this can help too.. http://bit.ly/YtKzwP
Via Jeff Domansky, massimo facchinetti, Martin (Marty) Smith
Readers prefer original content so you must pay increased attention to the content your writers are writing before posting it to your website.
Also, checking if your site’s content is being plagiarized or if your website is having too many pages with duplicate content are essential things to do to make your site worth good in all search engines.
Some of the important elements to look at are title tags, dynamic URLs, Meta descriptions and product descriptions.
Therefore, in today’s post, we bring to you several online tools to help you detect duplicate content. Some of these tools are free to use.
Here are the 15 Tools for Checking Duplicate Content. If you find this article very useful then don’t hesitate to share it with your writer friends. Enjoy!
Virante Duplicate Content Tool is an excellent resource one can use to check for common duplicate content issues.
DupliChecker is a free online plagiarism checker software for finding plagery, free plagiarism scanner online, plagiarism detector free online.
CopyrightSpot is a website that helps webmasters and bloggers better detect plagiarism of their work.
Plagiarisma.Net is a free online plagiarism checker and duplicate content finder which provides three ways to check if your writing could be red-flagged.
PercentDupe is an online plagiarism and duplicate content detection tool which protects your valuable content online.
Copyscape is a free plagiarism checker that checks whether similar text content appears elsewhere on the web.
CopyGator is an online service that will find feeds on your site and watch your content automatically...
Via Igniva Solutions
Here’s a newsflash for you. Your SEO strategy isn’t failing because Google’s got it out for you, or because you’re suffering from some mysterious penalty.
Though it can be tempting to explain away your website’s failure to advance in the natural SERPs as being caused by factors outside of your control, the reality is that there are plenty of much more mundane reasons that SEO campaigns fail.
Take a look at the following list and apply them to your own campaign frustrations before jumping on the “bash Google” bandwagon!
1 – You’re using outdated tactics
SEO best practices change every day because Google and the other search engines are constantly updating their algorithms.
As a result, if you’ve been out of the game for some time, you could be using dated tactics that no longer bring about the results that they used to.
For this reason, the first thing to check if you suspect that your campaign is in danger of failing is to see whether or not the tactics you use are still recommended as best practices...
More At. http://bit.ly/QZfvUI
Via Igniva Solutions
New media has changed the way we interact and communicate.To understand and adapt to these changes, "social media experts" popped up to help organization's evolve their marketing communications accordingly.
#1: Creating Too Many Social Networks
Marketing Pilgrim recently reported that the "the average large company has 178 corporate-owned social media accounts".
Who's going to manage all of these?
Corrective Strategy #1: Invest MORE resources in to LESS tactics
In online marketing, identify the top performing channels and invest more into them.
If you want to grow visitors to your blog, then produce one exceptional blog post each week.
If you want to grow your email list or database, then make that your primary call-to-action (and don't even bother promoting your Twitter or Facebook accounts). If your customer demographic doesn't really match Pinterest, or if your competition is already dominating it, then don't even bother using it.
#2: Relying on Others to Share for You
it doesn't matter how many social media buttons you plaster on your site. You can't sit around and wait for others to do the work for you.
New or smaller organizations can't rely on lucky "word-of-mouth" to significantly impact your bottom line.
Corrective Strategy #2: Drive visitors to specific points of conversion
Your activities should more focused and deliberate
Don't just refer people to your homepage or Facebook Timeline. Direct them from a specific marketing channel to a matching landing page, tab or update.
And increase performance by aligning an appropriate offer that this target segment cares deeply about.
#3: Focusing Too Much on Easy, Ineffective Tactics
Engagement is a vital step in the marketing process
Position yourself so people want to come find you.
But how do you do that?
Corrective Strategy #3: Focus on business development, not just community management
if you want to grow, then you need to focus on business development and create partnerships with other entities.
The goal of online business development is to use these new tools and technologies to create partnerships with important people and organizations.
it takes more time to develop trust and figure out how to help each other properly. So you won't see quick, fast returns.
But the long-term ROI is much higher.
And will contribute more to your overall business growth than a Twitter chat or blog comment ever will
By Brad Smith. http://bit.ly/NHCf9A
Via Kelly Lieberman, Martin (Marty) Smith
You can’t NOT think about what you DON’T want to think about, WITHOUT thinking about it!
Don’t think about a pink elephant.
Don’t visualize about a purple tree.
I want you to stop your self, right now, from imagining in VIVID DETAIL, a woman with pefectly round, full, red lips, with perfect, white teeth, and the most ATTRACTIVE smile that you’ve ever seen...
If you working with people in your daily job, or communicating with people online, and most of us do, it is extremely important how you engaging them in your conversations.
Maybe you didn’t paying attention on this subject before but the power of language can immediately have influence on that person in two ways:- like you or dislike you. It is a well known phenomena called – First Impression...
What if you unconsciously emitting wrong messages to people on your blog not to follow you or not to comment or not to join your business immediately...
I will tell you a story on how the power of language take part in my life, when was the first time I noticed what it is all about, and how can you benefit in every aspect of your life, mastering that secret. So lets start…
I can’t believe that I’ve been blogging for over 10 years now. Boy, has it been a fun journey! Overall, I love blogging because I enjoy helping other
Wonderful list of 100 tips from Neil Patel which will improve your blogging no matter if you are new or experienced blogger.
A must reed for every serious website or blog owner.
Here are some lessons learned from creating over 1,000 headlines:Headlines with facts and data tend to get shared well within the B2B community.Keep them short...
How to Make Your Blog Images Perform Better on Social Media
If you have a blog this will interest you.
Agree with this mistake being #1 since it cuts off your Internet marketing nose to spite your face. BUT adding a subscription form can be tricky. If a client has a vast archive we always locate a large search box in their header. If NOT we cross our fingers and put a subscription from up there.
We HATE subscription forms in footers since it since the WRONG message. Footer forms say, "Sure you can join, but we don't care." Best location is left rail somewhere below your hero (largest image on the page is a hero) and that means your left column should be navvy (i.e. about 200 - 300 pixels and have other nuggets like social in there too). We don't like being forced right either since we read left to right so stuff on the left typically gets more "eye time". WE HATE popunders those annoying requests to join that must be cleared BUT they work with enough people that most online merchants use them. Our answer to that is if everyone jumped off a cliff would you too and then we realize we are sounding like our parents so we shut up (lol). If you have to popunder use http://rocketbolt.com/ as they are the least obnoxious popunder we've seen.
Content Is Skinny & Stale
Blogs are a commitment. The deal you make is you WILL be blogging several times a week. Break that commitment and your biz blog will suck, never receive links and so you may as well stay home and watch TV for all the good adding less than 300+ posts a year will do you. Blogging is a discipline, a habit, your routine must incorporate if you want your content marketing to mean anything to visitors not related to you. Daily blogging gets easier the more you do it, but do it you must as fresh content is a huge part of the bargain you are striking with Google when you put a website into its view. Google is important, but your customers are even more important and they believe in QDF too (Quality Deserves Freshness), so blog it out.
No Relevant CTAs
Boy this is one of our HUGE pet peeves. If you don't have a BUTTON or LINK on your site that says the equivalent of CLICK ME THERE IS COOL STUFF HERE your biz blog sucks. CTAs are important, but you can have TOO MANY too, so strike a balance and ask for attention HERE and HERE.
No Related Links
Blogs are NASTY bad at building relevant next links. Without a plugin your blog will be backwards. Most default WordPress themes publish "archives" in reverse publishing order (most recent first). BTW, that sucks. You are better off to have related links at the bottom of a post AND create Top 5 lists across several dimensions such as popularity, most shared, most commented on, staff favorites and even bottom 5. Creating a priority list does wonders for content because it brings the MOB into play. We want to know what OTHERS think is interesting or bad or amazing. Lists work so USE 'em.
We think of content as products. We want to merchandise, combine and suggest content just like an ecommerce merchant creates cross-sale and up-sale.
Don't Leverage Analytics in PUBLIC
I'm sitting at a Panera Bread writing this and there is a big sign sharing that the owners shared $19M with charity last year. Public feedback loops such as Top 5 ordered lists and Most Searched summaries help your visitors know you, your content and your tribe.
No Social Shares or BAD Social Shares
Wow we could write a mile on this one, but we will give you the quick version. 1. Make it easy to share every page 2. Remember you want some shares for your SITE and some for the content people are reading now and those are two different things and need two different social widgets. 3. ALWAYS include your @name in your auto-tweets and shares.
Great post by the Scoop.iteers. Hope those ideas help you know how to fix six reasons your biz blog sucks. Time and web attention are way to valuable to ever SUCK. That is not to say we've never SUCKED (lol), but we try not to stink forever. Blog on :). M
Via Martin (Marty) Smith
Great tips to fix your blog.
If you didn't do it already do it now.
With adaptive content, many brands see better conversion rates. Content tailored to specific audiences makes good business sense, and content creators would do well to start thinking and doing “adaptive”.
"Adaptive content was recently defined by Noz Urbina as being “a content strategy technique designed to support meaningful, personalized interactions across all channels.”
If you're like me and you have your finger on Google’s pulse on a daily basis, you’ve undoubtedly heard of AuthorRank.
* Since they can't steal SEO is protected (don't bleed PageRank).
* Great way to increase Klout score.
* Great way to organize all the content you create across the web.
* Great way to see what you are creating (and how much).
* See trends faster so tune creation better.
If you don't know about author rank you should. I was at a presentation last week about Google Plus and Author Rank is going to be HUGE.
Via Martin (Marty) Smith
Yesterday, Google announced that it had 400 million people who had “upgraded” to Google+, a statistic we’ve had updated over time. But many have wanted to know how many people actually use Google+ itself, not just have accounts enabled for it. That’s finally been revealed: 100 million. Below, a guide to how this figure fits in with past ones Google has given.
Both figures were in a Google+ post from Vic Gundotra, Senior Vice President, Engineering at Google:
This week we also hit an important milestone–over 400,000,000 people have upgraded to Google+. It was only a year ago that we opened public sign-up, and we couldn’t have imagined that so many people would join in just 12 months.While Google+ is all about creating a better experience across Google, it’s also a destination. And here too, I’m happy to report that we have just crossed 100,000,000 monthly active users on Google+ (plus.google.com and mobile app).
Let’s start with the first figure, the 400 million accounts. Number of Google+ capable accounts has been a standard metric that Google has provided been displayed since public launch of Google+.
To help show what this means from an account growth standpoint, we’ve compiled the following graph of all publicly released Google+ account milestones:
Overall, yesterday’s account milestone number was a big jump from the numbers released just two months ago. From the last update at Google I/O in July, Google+ has seen a 60% increase up from 250 million accounts to 400 million accounts.
It should also be noted that in late January 2012, Google required new accounts to sign-up for a Google+ enabled account — something that likely contributed to this year’s growth.
Google+ “Social Layer” Users
In February, an ”active monthly user” milestone was released for the first time that covered all Google+ users that touched data across the web. The number released was 100 million active monthly users. This included anyone with a Google+ account that made a Google+ action anywhere on the web. This means that a user +1′ing a mobile app, using Circles in Gmail, or +1′ing a web page would count towards this number.
In July at Google I/O, we got an update on this figure, which rose to 150 million active monthly users. There’s not been a further update, so here’s the chart of what we know so far...
Via Igniva Solutions
A new survey finds SMBs have a divergent view of social media influence; those after large followings are more likely to find it helpful.
An Industry Study Of SMBs And Social Media or How SMBs Leverage Social Media
Vocus have published a brand new study, with partner John Jantsch of Duct Tape Marketing, “Overall sentiment in this study is right on target and it’s a very positive message.
What I’ve been noticing more and more is there’s finally this acceptance that social media not only isn’t going away, it’s an essential element of the marketing mix and the real challenge now is to figure out how to integrate it into the total online and offline marketing presence.”
The Challenges SMBs Face?
#Overcoming the perception that social media is free.
#Multiple tool sets for managing social media.
#Addressing customer concerns in a public forum.
These are all themes found in the study.
The Good News?...
Download Path To Influence: An Industry Study Of SMBs And Social Media. http://bit.ly/NtkpJP
See more. http://bit.ly/PLP05i
Instead of doing your research at the start of the week and pre-scheduling your content, a new emphasis has been placed on real-time content discovery.
Here are Adam Vincenzini's suggestions to discover and curate content in real-time...
This combines your Twitter and LinkedIn activity preferences with a continuous scan of trending topics to serve up semi-tailored results in real-time
2. rt.ly (aka realtime from bit.ly)
This serves up content with stats telling you how popular it is as the time of searching
The tag line for this is the 'interest network' with a most attractive user experience
Another service which combines your own social media preferences with some real-time discovery and organisation.
5. Social Buzz (from social-searcher.com)
Social Buzz works by taking your keywords, running a search and then adding the analytics associated with those results to give you the most relevant content options.
Why tools like these give you a competitive advantage
Real-time discovery of quality content is becoming more important as pre-scheduling older content no longer has the same impact
The Chart explains this in more detail:
The best time to find and share content is during the 'real-time content discovery hot spot' which means you're more likely to be viewed by your networks as a news breaker as opposed to a news follower.
By Adam Vincenzini. http://bit.ly/QErqXP
Do you really need social media as an executive? Find out why it's so important and why you could be hurting your brand without it.
Via Martin (Marty) Smith
How To Make My Own Blog And Earn More Money Than I Can Phisicaly Count...
We provide a turn key traffic, and lead capture solution, built into the very essence of the internet – content creation.
We realize that setting up capture pages, configuring blogging plugins, and spending hundreds of hours customizing design aren’t the real ‘money getting’ activities that new entrepreneurs should be focused on…
…so we decided to simplify the entire process – from sales conversions, lead capture, and getting lots, and lots of traffic…
…into a turn key sales performance solution called...
Are you a digital packrat? Are you in need of a searchable repository for everything you want to recall later?
Evernote is an invaluable tool and one you need if you haven't used it before.
This Manual will help you get you started and help you use it like a professional.
As information becomes more plentiful, we are bombarded with relentless forms of media 24/7, such as blog posts, videos and photos. Our computer hard drives are also getting bigger and bigger (500GB hard drives are not uncommon). This means we have a huge amount of media material on our computers and no practical way in which to organize it all.
Your brain can’t keep up with what it has to remember.
Evernote brings order to that chaos. Everything you need to remember can now be stored in your Evernote account for future browsing and searching.
Mark O’Neill, editor at MakeUseOf , takes you through everything you need to know about Evernote:What are the best apps for Evernote? Is a premium account worth it? What are the best add-ons/plugins for Evernote? All the best tips and tricks.
By Mark O’Neill. http://bit.ly/QqqJ0R
Download How-To-Use-Evernote. http://bit.ly/QnmzfB