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Rescooped by Jimi Paradise from Formación, tecnología y sociedad onto WEBOLUTION! |
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Google Babble estaría a punto de estar disponible y ya han aparecido las primeras imágenes. Este pretende unificar los servicios de mensajería de la compañía y sería la competencia de WhatsApp. Via Silvina Carraud Delete the scoop?
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![Was Your Website Punished By A Panda or A Penguin? Know In Less Than 1 Minute [TY @RobinGood] | WEBOLUTION! | Scoop.it](http://img.scoop.it/rtN-_otAz48XTl8sUe6WcDl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
Has your organic website traffic been affected by Google's algorithm updates? Use the Panguin tool to merge Google's updates with your traffic data to find out. Via Robin Good, Martin (Marty) Smith, Therese Torris 
Martin (Marty) Smith's curator insight,
January 24, 1:12 PM
Wow, how cool is this mashup? 
Adam Atodl's curator insight,
January 24, 2:19 PM
Panguin is a simple online tool that overlays Google's Panda and Penguin undates on your Analytics data so that you can see at a glance how your visitor stats were affected. 
Neil Ferree's comment,
January 26, 4:57 PM
You done good Martin • my graph showed a major 35 day lull in traffic and the 100 recover • couldn't determine what content or links or social shares Panguin used to impact my SERPs?
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"Google Presentation is a great tool for helping students construct knowledge about a topic as they create. Here is an interactive tutorial designed to demonstrate how to use some of the handy built in features." Via Baiba Svenca, Evaggelia Charalambous, Evdokia Roka, NikolaosKourakos Delete the scoop?
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Excellent blog post from Casie Gillette on how Google Analytics is more than just keywords. Very useful social marketing advice . . . Via David Blundell Delete the scoop?
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Winsor McCay y Little Nemo sueñan con Google. Este doodle animado recorre uno de los sueños de Nemo como si fuera una de las tiras de McCay publicadas en prensa. Google rinde hoy homenaje al autor de un clásico del cómic: Winsor McCay. En YouTube se puede ver una corto de 1911 sobre este creador que intenta convencer a un grupo de amigos de la posibilidad de realizar una película de dibujos animados: http://www.youtube.com/watch?feature=endscreen&v=YikS4fKHw7A&NR=1
Via Soledad Vicente Delete the scoop?
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Franchisors should approach social media with the same level of attention and definition as other marketing strategies . . . Via David Blundell Delete the scoop?
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Une organisation de défense de l’environnement a demandé mardi au géant d’internet Google de supprimer les publicités pour des produits prélevés sur les éléphants et les baleines, deux espèces dont l’existence est menacée par les trafics.
L’Agence d’enquête sur l’environnement (EIA) a indiqué avoir écrit au PDG de Google Larry Page le mois dernier, pour appeler au retrait des 1 400 publicités faisant la promotion de produits dérivés de baleines et celui des 10 000 encarts consacrés à l’ivoire sur son site de vente japonais.
Via Pascal Gibert Delete the scoop?
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The 'Android has problems' narrative is very clearly established (as established, of course, as the 'Android is selling in vast numbers' narrative). Via Mark Mayhew Delete the scoop?
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Via Audrey Bardon Delete the scoop?
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Robin Good: If you are interested i understanding how most people utilize and move between the use of their smartphone or tablet, to their desktops or TV screens and viceversa, this elegantly illustrated feature by Google, will definitely provide you with some new insight and some relevant data.
"Today 90% of our media consumption occurs in front of a screen. As consumers balance their time between smartphones, tablets, PCs and Televisions, they are learning to use these devices together to achieve their goals."
"...some insights from our latest research:
-> 90% of consumers begin a task on one device and then complete it on another device.
-> Smartphones are by far the most common starting point for this sequential activity.
-> TV no longer commands our full attention.
-> TV strategy should be closely aligned and integrated with the marketing strategies for digital devices.
In essence: "While consumers are using more than one device simultaneously, content viewed on one device can trigger specific behavior on the other.
Recommended. Both for the info as well as for its presentation and design approach. 9/10
Presentation Study - Report: http://www.thinkwithgoogle.com/insights/library/studies/the-new-multi-screen-world-study/
Infographic: http://www.thinkwithgoogle.com/insights/library/infographics/multi-screen-world-infographic/
Interactive PDF: http://services.google.com/fh/files/misc/multiscreenworld_final.pdf
Highly recommended: http://www.thinkwithgoogle.com/insights/featured/new-multi-screen-world-insight/
(Found via Alessio Carciofi)
Via Robin Good, juandoming 
Joan Stewart's curator insight,
December 26, 2012 7:35 AM
Joan Stewart: Nice scoop from Robin Good, Google is adding new app designs on an ongoing basis, easy diagram to follow what is happening with TV and Mobile mainly, they appear to be the focus.
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Before we approach the official end of summer on September 21, our Google Maps team thought it’d be fun to see how those of us in the Northern Hemisphere have spent the dog days. To do this, we reviewed the summer search activity on maps.google.com in several countries between the end of May and the beginning of September. Within each country, a look at some of the top-rising searches and the often-searched landmarks on Google Maps gives us a sense of how people around the world spent their summers. Via Lauren Moss Delete the scoop?
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Every company should have a plan on how to establish themselves professionally on social media, taking into account various parameters such as volume of publication, SEO and organization. This article will give you support to make it more easily. [note Martin Gysler]
Unless you’ve been living under a rock, you will have heard about the Google Panda update and what it did to many low-quality websites last year. It was more like a Google sniper attack on all the spam and rubbish sites. Honestly, this does not seem to be the end of the Panda: there is more to come, and we need to watch out.
That is why, as SEO marketers, we need to take a different approach to ranking on Google and driving free organic traffic to our sites. If you have done any kind of SEO, you know what the key principles of ranking on Google are. choosing the right keywords building a well optimized site with good content building quality backlinks. Read more: http://bit.ly/zlEenn Via Martin Gysler, Chuck Bartok 
Martin Gysler's comment,
January 26, 2012 1:04 PM
Thank you Chuck, I appreciate your continued support!
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